Becausewill only stayless thanoneweek of time, the Ryantraveling scheduleis quite close, after having accepted the televisioninterview, hereturns to the movieindustry, attended the firstSino-USmoviesummit forum.' 23 wx'
由于只会停留不到一周的时间,瑞恩的行程相当紧密,接受过电视专访后,他又回归电影产业,参加了第一届中美电影高峰论坛。```23wx`Thisforumarranged for more than oneyear, similarlyisRyancoordinatesto do, astuteHollywood, will also not missthistype to further develop. The opportunity in countrymarket, the forumsummitcansmoothlybe held, otherfivebigtraditional forcesbesidesDisney, mademanyefforts.
这个论坛筹备了一年多,同样是瑞恩牵头搞起来的,不过精明的好莱坞,同样不会错过这种进一步开发中.国市场的机会,论坛峰会能顺利举行,除了迪士尼外的其他五大传统势力,也做出了不少努力。Ryanaccompanied bykingZhongjun, participatedforum, firstby. Countrysponsors, next yearwill arrive inLos Angeles, ifcancontinue, laterwill adoptthistaking turns being in chargewayto conduct.瑞恩是在王钟军的陪同下,参加的这个论坛,第一届由中.国方面主办,明年则会去到洛杉矶,如果能延续下去的话,以后将会采取这种轮流坐庄的方式举办。Originally, after Ryansits down, saw that previous generationthesefamousDirector and stars have that an interest, butthisinterestquickonclean of disappearance, except forroutinesaidbeyondseveral, hedid not expressany commentfrom beginning to endagain.
本来,瑞恩坐下后,看到前世那些著名的导演和明星还有那么点兴趣,但这点兴趣很快就消失的一干二净,除了例行的说了几句外,他从始至终再没有发表任何意见。
The reasonis very simple, the organizercompleted the purehodgepodgethisfolkspecializedforumunexpectedly, these, theyalsocollect the admission ticketfee/spentunexpectedly!
原因很简单,主办方竟然将这次民间的专业性论坛办成了纯粹的大杂烩,这些倒也罢了,他们竟然还收门票费!Whether or not the person of film industryextremelyperipheralindustry, so long asspends200US dollars, canbuy the admission ticket of forum, but the evening banquetadmission ticket after forum, was sold3000US dollarsbythem!
不管是不是电影行业极其周边行业的人,只要花费200美元,就可以买到论坛的入场券,而论坛后的晚宴门票,更是被他们卖到了3000美元!
After the forumended, Ryanrejectedin the organizerunrestrained/no trace of politeness. The evening banquetinvitation of countryfilm society.
论坛结束后,瑞恩毫不客气的拒绝了主办方中.国电影协会的晚宴邀请。Cracking a joke, thesefellowsarethinkso-called that purelymoneythinks crazily, eachmovie5%box officesdeducted a percentage‚moviedid developspecial fund’not to force-feedthem?
开什么玩笑,这些家伙纯粹是想钱想疯了,难道每部电影百分之五票房提成的所谓‘电影发展专项基金’还没有喂饱他们?Perhapsthisis the convention, Ryanactuallystupidlytonot acting asothers'amassing moneytool.
或许这是惯例,瑞恩却不会傻到充当别人的敛财工具。Hehas not thought that the Sino-USmoviesummit forum that oneselfencourage, firstturned into this type at sixes and sevensandmuddleheadedthing.
他也没有想到,自己一力促成的中美电影高峰论坛,第一届就变成了这种乱七八糟、稀里糊涂的东西。Returns to the hotel, after Ryanthisinsignificantminor matterthrew the brain, then said that eveninNorth America, thissituationwas not rare.
回到酒店,瑞恩就把这种微不足道的小事扔到了脑后,再说了,就算是在北美,这种情况也并不罕见。
. Electricityfilm companychaotictime of country's. Before Hollywooddevelops, similarlyhas passed through the chaoticstage.
中.国的电影业正是混乱的时候。好莱坞发展起来以前,同样经历过混乱的阶段。Comparesinthese, whatRyanconsiders more howto gainmorebenefits.
相比于这些,瑞恩考虑更多的是如何获取更多的利益。Nowadaysthisage, the North Americanbox office of quitemanyHollywoodcommercialbigmanufactureonlyaccounts for about 1/3 of itsglobalbox office, butNorth Americanmarketrelative saturation, therefore the international marketis the futuremainbusiness space. Primary cause that great potentialHollywood of countrymarketseeks the cooperation.
现今这个年代,相当多好莱坞商业大制作的北美票房只占其全球票房的三分之一左右,而北美市场已相对饱和,因此国际市场将是未来主要的增长空间,中.国市场的巨大潜力正是好莱坞寻求合作的主要原因。AlthoughRyanleft, butDisneyandotherHollywoodCorporation have the personnelto attend the party, the reasonis very simple, the capital can never dorightwith the benefit.瑞恩虽然离开了,但迪士尼和其他好莱坞公司同样有人员会出席晚会,原因很简单,资本永远都不会和利益做对。But. Electricityfilm company of country's also needsHollywood.
而中.国的电影业同样也需要好莱坞。Hollywoodneeds. The market of country's.. International telegramfilm companyneeds the talents and technologies in Hollywood, in the futuresuchcooperationwill bringisboth sidescanprofit, if. The countryfilm marketenhancesfrom a quitelow levellevelto a relatively higherlevel, thenHollywoodwill gainmorecommercialincomesfromcooperation of both sides.
好莱坞需要中.国的市场。中.国电影业则需要好莱坞的人才和技术,这样的合作未来带来的就是双方都能从中受益,如果把中.国电影市场从一个比较低级的水平提高到一个相对较高的水平,那么好莱坞将会从双方的合作中获取更多的商业收益。BecauseRyanunitednumerousmedia groupsjointlyto exert pressure onand otherinitiallyrelations, China , US'sWTO agreementaboutelectricityfilm companyhasmanychangescompared withitprevious generation.
因为瑞恩当初了联合了众多传媒集团联合施压等多方面的关系,中美关于电影业的世贸协议比之前世有不少变化。At present, the Hollywoodmovieenters. The countrymarketmainlyhasthreeways, onetypeis the importdividing up moneypiece, the dividing up moneyproportion of Hollywoodis20%, butevery yearonly then20dividing up moneypiecesand14specialdividing up moneypiecesimport quotas.
目前,好莱坞电影进入中.国市场主要有三种方式,一种是进口分账片,好莱坞方面的分账比例为百分之二十,但每年只有二十部分帐片和十四部特种分账片的进口配额。
The secondtypeis the importbuys out the piece. Alsoisshadow the showingpower of movielocatesto buy outfrom the HollywoodFilm executivesby the fixedprice, but the HollywoodManufacturersdo not participate. The countrybox officeis divided.
第二种是进口买断片。也就是中影方面以固定的价格把影片的放映权从好莱坞片商处买断,而好莱坞厂商不参与中.国票房分成。
The thirdtypeisChina , USabout the shooting, the movie that producesin this way, canwith. The countrydomestic productionenjoysabout43%box officedividing up moneyproportionssimilarly.
第三种就是中美合拍片,通过这种方式制作的影片,可以与中.国国产片同样享受大约百分之四十三的票房分账比例。On the previousSino-USmoviesummit forum. ThatplacemountainDiao of China Film Group, mentioned the gatheringshootingpattern of ChinaandHollywoodspecially, butHollywoodFilm executivesincludingRyan, regarding thisnotmanyinterests.
在先前的中美电影高峰论坛上面。中影集团的那位座山雕,特意提及了中方和好莱坞的合拍片模式,但包括瑞恩在内的好莱坞片商们,对此并没有多少兴趣。Nowis nottenyearslater. It is not by far matureabout the condition of shooting.
现在不是十年后。合拍片的条件远远不成熟。AlthoughHollywoodmust not exposed to the light the matterbe also many, buton the other hand, North America has perfectentertainmentlawandspecializedlawyer and overseas marketsells in advance, the third partyto end the requirements of pieceguaranteeandproduction process. Varioustypes of trade unions and legal guarantee, thesehave very explicitrelevant lawor the industryregulationsmostly.
尽管好莱坞见不得光的事情也不少,但相对来说,北美有很完善的娱乐法和专业律师、海外市场预售、第三方完片担保、制作工艺的要求。还有各种工会和法律保障,这些大都有非常明确的相关法律或者行业条例。Butpresent. International telegramfilm companymaynot haveso manylinks, although the relativecost comparisonis low, actuallyalsomeans the bigrisk.
而现在的中.国电影业可没有这么多的环节,虽然相对来讲成本比较低,却也意味着巨大的风险。Let alone, 2004time, somebureaujustpromulgated«China-foreignCooperationProductionMovie filmAdministrative provisions», is extremely harshabout the condition of shooting, for exampleneedsto hire the Chinesepersonnel, andrequestsat least1/3star turnsis the Chineseactorandselects a scene the photographyinChinawait/etc..
何况,2004年的时候,某局刚刚颁布了《中外合作摄制电影片管理规定》,其中合拍片的条件极其苛刻,比如需要聘用中方主创人员、并要求至少有三分之一的主要演员是中国演员、在中国取景拍摄等等。Thisis not the currentmajor film studiocanacceptabsolutely.
这绝对不是目前的好莱坞主流片商能够接受的。Althoughthiswayis unable to accept, Ryanactuallyknows that also the shortcutcanwalk, thatfirst said that after allhereevery yearimport quotaso many.
虽然这种方式无法接受,瑞恩却知道还有一条捷径可以走,那就是优先引进,毕竟这边每年的进口配额就这么多。How can thatfirstintroduce?
那怎样才能优先引进呢?Thatmustcontainappropriatemanyin the movie. The countryelementininside, the movieis unable to achieveabout the strict standard of shooting, actuallyinconsideredtowardthisroadon,thismoviefirst might be introduced.
那就要在影片中包含适当多的中.国元素在里面,影片无法达到合拍片的严格标准,却是在往这条路上考虑,这种影片很可能就会被优先引进。For exampleis being photographed«Transformers», playedexcept forthatactresssurnamed Gaooutside some supporting roles of weight/quantity, but alsoinnew of Los Angeles. The countrycityselects a scene, shows some cultures of China, although will not be many, but the movielikehaving the Harry Potterseries of Chineseactor was the same, was listed as first ranks of introductionlast yearbyChina Film Group.
比如正在拍摄中的《变形金刚》,除了姓高的那位女演员出演了其中有些分量的配角外,还会在洛杉矶的新中.国城取景,展现一些中国方面的文化,尽管不会特别多,但影片如同有了中国演员的哈利波特系列一样,早在去年就被中影集团列为了优先引进的行列。Perhapsnowis not obvious, butbefore long, HollywoodbecametoChinaverysensitive, met the systemstudied the demand of Chinesemarket, tounderstand that the Chinesewantedto look at anything.
或许现在还不明显,但过不了几年,好莱坞就会对中国变得很敏感,会系统的去研究中国市场的需求,以了解中国人想要看什么东西。Because must go southShanghaito attend the beginning the projectceremony of Disneyland, as well assigned a cooperation agreementon behalf ofDisneywith the Easternentertainmentmedia group, Ryan was only left overlastdayin the traveling schedule of Capital, hefirstat the invitation ofChina Film Group, visited the opposite partycompanysimplyin the morning, in the afternoonarrived atnorthdirectly. Capitalcinema institute, participates here lastactivity.
因为还要南下上海参加迪士尼乐园的破土动工仪式,以及代表迪士尼与东方娱乐传媒集团签署一项合作协议,瑞恩在京的行程只剩下了最后一天,他上午先应中影集团的邀请,去对方公司简单的参观了一番,下午则直接来到了北.京电影学院,参与在这边的最后一项活动。WithNorth Americamostcelebrities who visitChina, Ryanreceived the invitation of speech, buthechooses the industry at presentbeing engaged.
与北美来中国访问的绝大多数名人一样,瑞恩接到了演讲的邀请,不过他选择了目前所从事的行业。Just likemostthiswidely-notedspeeches, the Ryanagentunderwent the communicationwith the school authoritiesbeforehand, hecomesChinesevisitby the status of merchantandmoviepractitioner, hopes that spokeexcessivelydo not involve the political issue, healsobelieves that ChineseSchool authoritiescanrestraintheseprocesschoices the students of participationspeech.
如同大部分这种广受关注的演讲一样,瑞恩的代理人事先就与校方经过了沟通,他只是以商人和电影从业者的身份来中国访问,希望演讲中不要过多牵扯到政治问题,他也相信中国校方可以约束那些经过挑选的参与演讲的学生。
Before entering the assembly hall, Ryandiscoveredtemporarilyacts as the hostunexpectedlyisChen JiaZheng.
只是走进礼堂前,瑞恩才发现临时充当主持人的竟然是陈家铮。„Chen, youhowhere?”With the move back of timeanddistance, a both sidesrelationlikepassinglike thatis not close.
“陈,你怎么在这里?”随着时间和距离的拉远,双方间的联系早就不像过往那般紧密了。„Has not taken up the opportunity of guide sleeve.”Chen JiaZhengwhisperedfastseveral, „, therefore, Ichosewas a teacher.”
“没有拿起导筒的机会。”陈家铮快速低语了几句,“所以,我选择了当一名老师。”
The realityis always helpless, Ryanalsoknowsthis point, had not said that aspeopleenter the assembly hall, saton the bigstage.
现实总是无奈的,瑞恩也知道这一点,并没有多说,随着一众人走进礼堂,坐在了大舞台上面。
The sceneburst into the warm applause, Chen JiaZhengpattedunder the microphone, waited for the soundto fall the time that said,„todayweinvited the chairmanMr.Ryan Jenkins in Hollywoodrenownedmovie star, producerandWalt Disney Group!”
现场爆发出了热烈的掌声,陈家铮拍了下话筒,等声音落下去的时候,说道,“今天我们邀请到了好莱坞著名影星、制作人和华特迪士尼集团的董事长瑞恩?詹金斯先生!”„BelowinvitedRyan!”
“下面有请瑞恩!”„Icanspeak the fluentChinese.”
“我可以讲流利的中文。”Took up the topic, the Ryanstation, looked under, inbigassembly hallfull house, althoughestimatepopulation, butwas filled withallseatsabsolutely, „believes that thishelpedamongus the communication.”
拿起话题,瑞恩站了起来,看了看下方,偌大的礼堂里面座无虚席,虽然估算不出人数,但绝对坐满了所有的座位,“相信这更加有利于我们之间的沟通。”
The followingstudentfirsterupts the well-meaninglaughter, thenreturnedby the warm applause.
下面的学生先是爆发出了善意的笑声,接着又回以了热烈的掌声。„Respectableteachersandschoolmates......”
“尊敬的老师和同学们……”
The applauseextinguishesgradually, Ryandirectlyentered the subject, „obtains this honorary doctoral degree of the world first-classfilm and televisionschool, makingmebe honored.”
掌声渐渐熄灭,瑞恩直接进入了正题,“获得这所世界一流影视学院的名誉博士学位,让我感到非常荣幸。”Beforeenteringassembly hall, Ryanaccepted the school authoritiesto awardhishonorary doctoral degree, words saying that thiswas the firstplace that heobtained, theseschools in North America, were too simply mean-spiritedinthisaspect, for examplehisalma materUniversity of Southern CaliforniaCinema institute, until nowhe was also a well-knownalumnus and ordinarygraduate.
就在进入礼堂前,瑞恩接受了校方授予他的名誉博士学位,话说这还是他拿到的第一个荣誉学位,北美的那些学校,在这方面简直太小气了,比如他的母校南加大电影学院,迄今为止他也不过是一个知名校友和普通的毕业生。„Thisisoneall the well-known colleges and universities of long history, herewas bornmanyrenownedmovieworkers.”
“这是一所有着悠久历史的名校,这里诞生了很多著名的电影工作者。”
The pleasantriesdo not needto collect feesin any case, but can also furtherpull closerdistance between Disney and China, Ryansaid that is naturally stress-free, „subject that Ispeaktoday, is definitely relatedwithelectricityfilm company.”
反正客套话不用收费,还能进一步拉近迪士尼与中国间的距离,瑞恩说起来自然毫无压力,“我今天所讲的主题,肯定与电影业有关。”
The warm applauseresoundsagain, Ryanstandson the platform, does not useanymanuscript , to continue saying that „in fact, this is also the enterprise that Imostexcel.”
热烈的掌声再次响起,瑞恩站在讲台上,根本不用任何稿件,继续说道,“实际上,这也是我最为擅长的事业。”„Saidhonestly, Ihopevery muchoneselfforeverwere the student of cinema institute, forevercanbe engaged inthisindustry, canshoot the differentmovie and experiencedifferentroles, went to the worlddifferentplaces, experienced the differentstories, Ihope that studied the lifewith the movie, learned fromme, filming the movie was actually the process that constantlystudied.”
“坦白地讲,我很希望自己永远都是电影学院的学生,永远都可以从事这个行业,可以拍不同的电影、体会不同的角色,去世界不同的地方,经历不同的故事,我希望用电影来学习人生,也学习我自己,拍摄电影其实就是一个不断学习的过程。”„But the photographymovie seems like engaged inotherworkbeing same, hassuccessful, will naturally have the failure, everyonedoes not thinkworkfailure that orparticipate in?”
“但拍摄电影就像是从事其他的工作一样,有成功,自然也会有失败,想必所有人都不想自己或者自己参与的作品失败吧?”„That, manufacturenowandsale of whattypemovie in HollywoodmonopolizesBiehead? Disney! Right, isDisneyproduces!”
“那么,现在什么类型的电影在好莱坞的制作和销售中独占鳖头呢?迪士尼!没错,就是迪士尼出品!”Ryanhas not made the followingthesepeopleponder,saiddirectly, „in 2004justpassed by, manydatahave not countedcompletely, butIcantellyou, last yearin the UStenbighighest-grossingmoviessixwere the movies that Disneyproduced, «HungryGame»alsocreated the North Americanbox officeto sell in advance the record.”瑞恩并没有让下面那些人思考,直接说道,“2004年才刚刚过去,很多数据还没有完全统计出来,但我可以告诉你们,去年美国十大最卖座电影中六部都是迪士尼出品的电影,其中《饥饿游戏》还创造了北美票房预售记录。”„Possiblysaideveryonenotdirect-viewingimpression.”Ryanwalkedseveralsteps, satinownchair, „«xFoughtPolice»«Smith and his wife»«CaribbeanPirate2»«Harry PotterAndFlamecup», thesewere the movies that Disney and subordinatesubsidiary companyproduced.”
“可能这么说大家没有直观的印象。”瑞恩走了几步,坐回了自己的椅子中,“《x战警》《史密斯夫妇》《加勒比海盗二》《哈利波特与火焰杯》,这些都是迪士尼和下属子公司出品的影片。”„Why can the movie of Disneysucceed?”( To be continued..)
“为什么迪士尼的影片能够获得成功呢?”(未完待续。。)
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