Afterward some time, Erin? orchid Dai and how many elegant poems? orchid Dai the staff become the patron in Disney Headquarters, this delivering the customer, Disney management naturally cannot push out, after several rounds of negotiations, both sides reached a series of cooperation agreements. 随后的一段时间中,艾琳?兰黛和几名雅诗?兰黛的工作人员成为了迪士尼总部的常客,这种送上门来的客户,迪士尼管理层自然不会推出去,经过数轮谈判之后,双方达成了一系列的合作协议。 For example a + e television network and elegant poem? orchid Dai new advertisement contract ; For example Disney manufactures with movie that in the fashion touches on slightly, elegant poem? orchid Dai has the putting on make-up category advertisement first implants the power wait/etc.. 比如a+e电视网和雅诗?兰黛的新广告合约;比如迪士尼制作的跟时尚沾边的电影中,雅诗?兰黛具有化妆品类广告的优先植入权等等。 In addition, both sides still reached the cooperation agreement in network advertisement, elegant poem? orchid Dai the advertisement will put in moderately on subscriber more and more tempting tube. 此外,双方还在网络广告方面达成了合作协议,雅诗?兰黛的广告会适度投放在用户数量越来越多的诱tube上面。 Naturally, related to amount nature few pity, can only say the better than nothing. 当然,涉及到的金额自然少的可怜,只能说聊胜于无。 yutube wants to develop high-speed, not only needs the technology and fund, but also needs long-term promotion. yutube想要高速发展,不仅仅需要技术和资金,还需要长期的推动。 Disney with elegant poem? After orchid Dai the group signed the letter of intention, did Nicole also comply to take the post of the elegant poem? orchid Dai the spokesman, the opposite party will build a new series with the Nicole name. 迪士尼跟雅诗?兰黛集团签下了合作意向书后,妮可也答应了出任雅诗?兰黛的代言人,对方将以妮可的名字重新打造一个新的系列。 However, these must be able to fulfill next year, after all the contract of Nicole and Chanel has not expired. 不过,这些都要都明年才能履行,毕竟妮可与香奈儿的合约还没有到期。 In this vanity fair, name and money pouch everyone's pursue, even if takes a broad view at the entire world, how many people also there are able to escape from the fetters of these two glossaries? 在这个名利场中,名与利是所有人的追求,哪怕放眼全世界,又有几个人能逃出这两个词汇的束缚？ Regarding Nicole, money now is not the issue, how in Hollywood, even the entire North America, leaves behind own legend, is her present pursue. 对于妮可来说,钱现在根本就不是问题,如何在好莱坞,甚至整个北美,留下属于自己的传奇,才是她现在的追求。 Ryan and Natalie and the others, similarly also in this category. 瑞恩和娜塔莉等人,同样也在这个范畴之内。 Cooperation with fashion, made Ryan remember previous generation that famous fashionable movie, told that the following person paid attention to the related fashion and work place class novel, in feeding back in list, «Has not put on the Queen name of Prada», that can only explain that this novel has not been published , to continue to wait. 与时尚界的合作,也让瑞恩想起了前世那部着名的时尚电影,吩咐下面的人留意相关的时尚和职场类小说,在反馈回来的名单中,并没有《穿普拉达的女王》的名字,那只能说明这本小说还没有出版,继续等待好了。 Starting from this year, novel rights for adaptations project of Jenkins film company continuously negotiations. Also gradually shifted Disney, after all the Disney resources were richer. 从今年开始,詹金斯影业一直谈判的小说改编权项目。也逐渐转移到了迪士尼这边,毕竟迪士尼资源更丰富。 Most typical, was «Lion, Sorceress And Magic Wardrobe», because this series Ryan succeeded repeatedly in reorganization, the rights for adaptations cannot discuss, even brought in spying on Time Warner and ershishijifukesi, several sides have the thorough cooperation luckily, quickly turned into the joint side, did not give the opposite party for the opportunity of raising prices. 最为典型的,莫过于《狮子、女巫和魔法衣橱》了,这个系列因为瑞恩在改编方面屡屡获得成功,改编权迟迟谈不下来,甚至引来时代华纳和二十世纪福克斯的窥探,幸好几方有着深入的合作,很快变成联合方,不给对方借以抬价的机会。 Finally, Disney and ershishijifukesi attained the movie rights for adaptations of this series jointly. But withdrew from competition of another series, Time Warner succeeded all copyrights of «Gold/Metal Compass» series takes, wanted to build another Harry Potter series. 最后,迪士尼和二十世纪福克斯联手拿到了这个系列的电影改编权。而退出了另一个系列的争夺,时代华纳成功将《金罗盘》系列的所有版权拿到了手中,想要打造另一个哈利波特系列。 «Lion, Sorceress And Magic Wardrobe» will not reorganize the movie immediately, Ryan were clear when this series fit and unfit quality where, reorganization will definitely limit the previous generation that to be able simply with the investment that the waste described. 《狮子、女巫和魔法衣橱》不会立即改编成电影,瑞恩清楚这个系列的优劣在什么地方,改编时肯定会限制前世那简直能用浪费来形容的投资。 Speaking of novel, in mid August, after adjusted several times, by Ryan provides the creativity and program, Susan? «Hungry Game» first that Corinth writes. Goes on the market by " Abnormity Body » publishing house release, beforehand the novel conducted the enough large-scale propaganda, especially after hanging up the Ryan given name, the total echo is also good. 说到小说方面,八月中旬,经过数次校正之后,由瑞恩提供创意和大纲,苏珊?柯林斯执笔的《饥饿游戏》第一部。由《异形体》出版社发行上市,事先小说就进行了足够大规模的宣传,特别是挂上了瑞恩的名号后,总的反响还算是不错。 Especially. Some renowned book review successively issued the commentary, vigorously recommendation this books, making the sales volume of this Utopian type novel rise all the way, and even the first week entered first 50 of New York Times bestseller ranking. 特别是。一些着名的书评家先后发表了评论,大力推荐这本图书,使得这本乌托邦类型的小说的销量一路上涨,乃至首周就进入了纽约时报畅销书排行榜的前五十名。 Continuously obscure television screenwriter Susan? Corinth also became famous overnight. Simultaneously starts to prepare the following several writing. 一直默默无闻的电视编剧苏珊?柯林斯也一举成名。同时开始筹划后面几部的写作。 Reorganizes as for the movie, Ryan is not anxious, the present time and social environment are inappropriate. When the after drawback of Patriot Act reveals, is the time that the most suitable movie to reorganize . Moreover the candidate of leading lady will meet the university to graduate next year. 至于电影改编,瑞恩并不急,现在的时间和社会环境不合适。等爱国者法案的弊端显露之后,才是最为适合电影改编的时机,而且女主角的人选明年才会大学毕业。 The movie besides by the influence of social environment, the vast momentum propaganda as was been deeply important regarding the promoter action of box office, perhaps what movie will receive the market to welcome no one to dare to make the guarantee, but does not create the foot propaganda the movie is not definitely able to sell greatly. 电影除了深受社会环境的影响外,声势浩大的宣传对于票房的促进作用同样重要,或许什么样的电影会受到市场欢迎没有人敢做保证,但不做足宣传的电影肯定无法大卖。 These sell the movie at the small great low cost greatly, the expense of flowered in propaganda release, is more than ten times of filmmaking cost even is dozens times. 那些以小博大的低成本大卖电影,花在宣传发行方面的费用,无不是电影制作成本的十多倍甚至是数十倍。 information transmission quicker and quicker today, the propaganda is a successful movie extremely important link. 在信息传递越来越快的今天,宣传是一部成功电影极其重要的环节。 The third week of August, global all Disneyland conducted took «x To fight Police» for a series of activities of week subject, cartoon version the diamond wolf, x professor, phoenix female and other roles of enters the Disneyland in abundance, interacted with the tourist intimately, even only presented in painted eggshell American teams leader the hand with the shield, becomes one. 在八月份的第三周,全球所有的迪士尼乐园举办了以《x战警》为周主题的一系列活动,卡通版的金刚狼、x教授、凤凰女等角色纷纷走进迪士尼乐园,与游客亲密互动,甚至连只出现在了彩蛋中的美国队长都手拿盾牌,成为了其中的一员。 With all kinds of propaganda activities, is «x Fights Police 2» also calculates the strong box office, although with front «Spider-Man» and «Lord of the Rings 2: Twin Tower surprise-attack forces» is unable to compare, but in end of August this summer files, started a tide of science fiction film. 伴随着各式各样的宣传活动的,是《x战警二》还算坚挺的票房,虽然跟前面的《蜘蛛侠》和《魔戒二:双塔奇兵》无法比,但在八月份这个暑期档的末尾,还是掀起了一阵科幻片的浪潮。 After three weeks, the North American total box office of this movie was 180 million US dollars. 三周过后,这部电影的北美总票房达到了1亿8000万美元。 Although movie criticism launched a series of attacks to the movie again, is actually not able to prevent x-men from becoming in August the lead in entertainment market, this movie big sells, drove «American Team leader» by anticipation, the painted eggshell of tail leader was played the excellent drive publicity role. 尽管影评界再次对电影展开了一系列抨击,却无法阻止x-men们成为八月份娱乐市场的主角,这部电影的大卖,同时也带动了《美国队长》的受期待度,片尾的彩蛋起到了极好的带动宣传作用。 Even, Warner was considering, own dc super hero movie, is must increase this pattern in the tail leader. 甚至,华纳方面都在考虑,自己的dc超级英雄电影,是不是也要在片尾增加这种模式。 Meanwhile, in working overtime «American Team leader of» bustling about postproduction, determined in the specific release date of North America, the movie will land North America before the Thanksgiving Day vacation officially. 与此同时,一直在加班加点忙碌后期制作的《美国队长》,也确定了在北美的具体上映日期,电影将于感恩节假期前正式登陆北美。 Afterward, surprised film company announced to the public this news, emitted the preview. 随后,惊奇影业对外公布了这一消息,放出了预告片。 However, the platform that this preview and past presented was different, it first hung in tempted the tube website home page most conspicuous position. 不过,这支预告片与以往出现的平台不同,它第一时间挂在了诱tube网站首页最为显眼的位置。 «American Team leader» is one of movies the second half of the year most receives to anticipate, Disney also wants, to further propagandize this website in this way. 《美国队长》是下半年最受期待的电影之一,迪士尼也希望通过这种方式,进一步来宣传这个网站。 Naturally, the network takes the lead to issue, movie all normal propagandas will be conducted later as scheduled. 当然,网络只是率先发布,电影所有的正常宣传稍后就会按照原定计划进行。 «X Fought Police 2» preheating this movie, many people welled up on the yutube website, although Disney made fully the preparation beforehand, but the technology of this age was limited, once appeared the situation of working as the machine. 《x战警二》已经预热了这部电影,很多人涌到了yutube网站上面,尽管迪士尼方面事先做足了准备,但这个年代的技术毕竟有限,还是一度出现了当机的情况。 These cannot resist the enthusiasm that the audience watches ahead of time, after all now the social condition in North America, making countless people start to fondly remember this once the pain to beat the renowned cartoon hero of Hitler and defy state terrorism. 这些都抵挡不住观众提前观看的热情,毕竟现在北美的社会状况,令无数人开始怀念这位曾经痛殴希特勒和对抗国家恐怖主义的着名漫画英雄。 The preview two minutes, the extraordinary scene are not many, is actually demonstrating Steve everywhere? US spirit that Rogers represents. 预告片只有两分多钟,火爆场面并不算多,却处处显示着史蒂夫?罗杰斯所代表的美国精神。 „Do you want on the battlefield? By your body. Will die there!” “你一定要上战场吗？以你的身体。会死在那里！” Facing good friend James? Barnes's consoling, emaciated Steve? Rogers's saying without hesitation, „our countries were being threatened, I must do that!” 面对好友詹姆斯?巴恩斯的劝解,瘦弱的史蒂夫?罗杰斯毫不犹豫的说道,“我们的国家正在受到威胁,我必须这么做！” „What I regard as important is the thing outside body.” This is the doctor who transforms the team leader to the words of colonel, he referred to oneself head, „here, Steve everyone is powerful.” “我看重的是身体以外的东西。”这是改造队长的博士对上校的话,他指了指自己的脑袋,“这里,史蒂夫比所有人都强大。” „Must mediate!” He told Rogers. “一定要做个好人！”他这么跟罗杰斯说。 Unlike from emaciated to the body of powerful, Steve? Rogers's will and faith in preview always strengthens. 与从瘦弱到强悍的身体不同,史蒂夫?罗杰斯在预告片中的意志和信念始终坚定。 Finally, the preview with the typeface of large size, gave a propaganda slogan of most suitable this time. 最后,预告片用大号的字体,给出了一段最适合这个时代的宣传标语。 „When the country was threatened. The devil appears, a hero will stand, leading us to march to the victory!” “当国家受到威胁。恶魔出现,一个英雄将站出来,带领我们走向胜利！” Initiates a project the photography to complete from the movie, and acts the leading role in Director David Fincher from Ryan this producer, from Stan Lee to the screenwriter team of surprise, all people who participate in this movie, build the most typical American theme movie «American Team leader». 从电影立项到拍摄完成,从瑞恩这个制片人兼主演到导演大卫?芬奇,从斯坦?李到惊奇的编剧团队,所有所有参与这部电影的人,都在把《美国队长》打造成最为典型的美式主旋律电影。 If under the nowadays social environment, this movie will also be defeated, these people including Ryan. Can jump from Hudson Hekou, because that represents the movie not able to be rotten rottenly! 如果现今的社会环境下,这部电影还会失败,包括瑞恩在内的这些人。可以从哈德逊河口跳下去了,因为那代表着电影烂到不能再烂！ But this possibility big? 但这种可能有多大？ After this preview emits, tempted the tobe current capacity short time to increase suddenly, registers the subscriber even to rise was close to 1/4. If not video technology and other aspect also existing problems, this quantity will also rise rapidly. 这部预告片放出后,诱tobe的流量短时间猛增,注册用户数量甚至上涨了接近四分之一。如果不是视频技术等方面还存在问题,这个数量还会急速上涨。 In order to propagandize to tempt tobe, Ryan and Disney spent the big strength, no matter his personal website. The official website of Disney, tempted the tobe propaganda slogan and link hangs in the striking position. 为了宣传诱tobe,瑞恩和迪士尼方面花费了大力气,不管是他的个人网站。还是迪士尼的官方网站,诱tobe的宣传标语和链接都挂在了醒目的位置。 Ryan has the some websites of stock and right to speak, for example Google and Yahoo !. Has the link to this website. 瑞恩拥有股份和发言权的一些网站,比如谷歌和雅虎等。都有通往这个网站的链接。 Moreover tempts the tobe video share pattern, by the welcome of user, the biggest restriction came from the technology deeply, these can only are solved with the development of time and science and technology. 而且诱tobe的视频分享模式,也深受用户的欢迎,最大的制约还是来自于技术,这些只能随着时间和科技的发展来解决。 The previous generation, after such video site develops, regarding the propaganda of movie or star, the second kills class/flow of rotten tomato or the imdb completely. 前世,这样的视频网站发展起来以后,对于电影或者明星的宣传,完全秒杀烂番茄或者imdb之流。 After « American Team leader " preview, Ryan made his broker team register the user above, in his name uploaded the fragment in news brief and individual life of some passing photography movies, these play to a certain extent attract the function of user. 在《美国队长》的预告片之后,瑞恩让他的经纪团队在上面注册了用户,以他的名义上传一些过往拍摄电影的花絮和个人生活中的片段,这些都在一定程度上起到了吸引用户的作用。 Besides oneself, Ryan also recommended this website to Natalie. 除了自己外,瑞恩也向娜塔莉推荐了这个网站。 „, Your short film completed, must look for an appropriate platform.” “娜特,你的短片完成了,总要找一个合适的平台。” In the Natalie villa living room, Ryan mentioned «Coffee» that she just completed, „can't keep to appreciate?” 在娜塔莉的别墅客厅里,瑞恩说起了她刚刚完成的《咖啡》,“总不能留着自己欣赏吧？” „Your meaning is, transfers the video the short film, sends to tempt on tobe?”. Natalie completed the first short film in life, naturally wants to issue through certain channel. “你的意思是,把短片转制成视频,发到诱tobe上面吗？”。娜塔莉完成了人生中的第一部短片,当然想通过一定的渠道发布出去。 „Right.” Ryan nods. “没错。”瑞恩点了头。 „This perhaps is a good way.” Natalie holds the sharp chin, very earnest was considering. “这或许是个不错的方式。”娜塔莉托着尖尖的下巴,很认真的在考虑。 Ryan reminded, „network was a quite open platform, may present all kinds of commentaries , you must be mentally prepared.” 瑞恩则提醒道,“网络是一个比较开放的平台,或许会出现各种各样的评论,娜特,你还要做好心理准备。” „You think that I will care about these sounds?”. She is the innermost feelings quite powerful girl, cares is also some limited people. “你认为我会在乎那些声音吗？”。她是个内心比较强大的女孩,所在乎的也不过是有限的一些人。 The ordinary rookie Director first short film, wanted to find the appropriate issue channel is not easy, after many well-known Director were became famous, their old do to be turned. 普通新人导演的第一部短片,想要找到合适的发布渠道并不容易,很多知名导演都是成名之后,他们的旧作才被人翻了出来。 Naturally, all these to Natalie are not the issue, the Ryan original idea, feeds in the abc television station «Coffee», but «American Team leader» the high hit rate of preview reminded him, the network might as well be a better platform.( To be continued......) 当然,这一切对娜塔莉都不是问题,瑞恩原本的想法,是将《咖啡》送进abc电视台,但《美国队长》预告片的高点击率提醒了他,网络未尝不是一个更好的平台。(未完待续……)