RINAPE :: Volume #8

#730: The oath is the logistics overlord


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To a vast in territory country, the issue that more than 20 freight vehicles can solve is seemingly minimal, but if really uses these twenty freight vehicles, the role that can play is very big. 对一个幅员辽阔的国家来说,二十多辆货车能解决的问题看似微乎其微,但是如果真把这二十几辆货车用好,能起到的作用还是非常大的。 Each freight vehicle given responsibility is: Realizes the fast turnover in the capitals of six big warehousing bases to area coverage. 每一辆货车被赋予的职责就是:在六大仓储基地到覆盖区域内的省会城市之间实现快速周转。 This is a campaign of trunk movement, Taobao own motorcade is responsible for the trunk movement that undertakes for 24 hours not to cease, apportions postal service system of various provinces the remaining regional route and terminal distribution, in other words, although Shenzhen shipments the half of accounting for the total selling in advance quantity, leave Shenzhen all pressures, but had been split up to give the whole country by Taobao. 这是一场干线运输的战役,淘宝自己的车队负责承担24小时不停息的干线运输,把剩下的支线运输以及末端配送分给各省的邮政系统,也就是说,虽然深市发货量占总预售量的一半,就把所有压力都留给深市,而是早就已经被淘宝自己分化给全国各地了。 This avoided the jamming of collection and distribution center greatly, greatest shared the ample capacity pressure, Li Mu felt own this move suspends, Boss Ma has been at wit's end. 这就大大避免了集散地的堵塞,又最大程度的分摊了运力压力,李牧觉得自己这一招摆出来,马老板就已经无计可施了。 Generally speaking, the choice of warehousing base is the geographical position has the city of central effect relatively, the overland communication condition is excellent, for example Yanjing, Shanghai and Guangzhou these cities, the overland communication extend in all directions, moreover more than 20 freight vehicles do not need to be available Xianxiang Town to run downward, their only running capital, land route condition best is route between the first-tier city to the first-tier cities and second-tier cities, therefore twenty car(riage)s are almost the entire journey are high-speed, the efficiency that the turnover gets up is high. 一般来说,仓储基地的选择都是地理位置相对有中心效应的城市,陆路交通条件极好,例如燕京沪市羊城这些城市,陆路交通四通八达,而且这二十多辆货车不用往下面市县乡镇跑,他们只跑省会城市,陆路条件最好的就是一线城市到一线城市、二线城市之间的路线,所以二十几辆车几乎都是全程高速,周转起来的效率非常高。 In Yangcheng and Shanghai these two collection and distribution centers that covered more than half Online shopping consumers, personnel for part-time duty of massive temporary recruitment under the leadership of professional team not to stop conducts the packing, to deliver goods and sort, in three to five hours, the freight vehicle packs or not, must as soon as possible, first sorting the cargo delivers, when they rush about the transportation, large number of packages were continued to sort, is ready, waits for their next is moving away it. 在阳城、沪市这两个覆盖了过半网购消费者的集散地,大量临时招聘的兼职人员在专业团队的带领下一刻不停的进行包装、发货与分拣,三到五个小时内,无论货车装满与否,都要尽快出发,先把分拣出来的货物送出去,在他们奔波运输的时候,大量包裹被继续分拣出来,做好准备,等待着他们下一趟将其运走。 Each province the staff and vehicles of some postal service collection and distribution center massive postal services are ready in full battle array, in ordinary circumstances postal service not such high efficiency and professional dedication, but because the Taobao public relations work is done unusual is proper, relations with postal service already quite close, various province leader In short, requesting the staff night and day also to first safeguard the packet forwarding of Taobao net, in view of the package of Taobao net, must achieve: The fast sort and priority transport, send ahead of time. 每一个省的邮政集散中心都有大量邮政的员工和车辆严阵以待,一般情况下邮政没有这么高的效率与敬业精神,但由于淘宝公关工作做的非常到位,与邮政的关系已经相当密切,各省领导一句话,要求员工连轴转也要优先保障淘宝网的包裹运输,针对淘宝网的包裹,要做到:快速分拣、优先运输、提前派送。 For example Zhejiang Province that Boss Ma is , the truck that drives from Shanghai packed with the Zhejiang Province package to rush to the outskirts of Hangzhou fast, after all package connections to postal service, the staff of Zhejiang Province postal service works overtime to sort to the package that the Taobao net sends before dawn, after Zhejiang Province manages the major cities that sort, loads into dozens van body trucks in formation, later is going against the stars. 例如马老板所在的浙省,从沪市开过来的大卡车满载着浙省的包裹快速赶至杭城市郊,将所有包裹交接给邮政之后,浙省邮政的员工凌晨加班加点对淘宝网送来的包裹进行分拣,按照浙省下辖的各大城市分拣出来之后,装进几十辆严阵以待的厢式货车,随后顶着星辰出发。 In Hangzhou Shanghai is very near, the first batch of cargos arrive in the Hangzhou postal service sort center time just 5 : 00 am, the rapid sort continued to 7 : 30, dozens the box-type light trucks of postal services then one after another, each prefectural-level city that goes to Zhejiang Province to manage, distance farthest is about 56 hours of driving distance, in other words, by about 12 : 00 pm, first batch of Zhejiang Province will wrap will transport to the prefectural-level city that the consumer will be, basically in the afternoon, the remote areas can complete to send next morning. 杭城沪市很近,第一批货物抵达杭城邮政分拣中心的时候才刚刚凌晨 5 点,迅速的分拣持续到七点半,几十辆邮政的箱式轻型卡车便陆续出发,前往浙省下辖的每一个地级市,这其中距离最远的也不过五六个小时车程,也就是说,到中午12点左右,第一批浙省包裹将运抵消费者所在的地级市,基本上当天下午、偏远地区第二天上午就能完成派送。 Because of the unceasing increase of social efficiency, 2016 people ponder the issue, compared with 2002 person efficient, the request to the efficiency was also far higher than 2002 people, therefore Li Mu the meeting wants completely all means to guarantee that the logistics turnover of Taobao net was rapid, his high request and high goal even exceeded the psychological expectation of user. 因为社会效率的不断提升,2016年的人们思考问题,都要比2002年的人更加的高效,对效率的要求也远高于2002年的人们,所以李牧才会想尽一切办法保证淘宝网的物流周转迅速高效,他的高要求与高目标甚至超过了用户的心理预期。 Is quicker , is also one of the Li Mu that the user wants to having logistics system core requests. 比用户想要的更快,也是李牧对自有物流系统的核心要求之一。 Li Mu at the Taobao net scene, stares at two points with the Taobao staff who Liu Qiangdong as well as works overtime together, after the volume of business exceeded 800 million Yuan, he then calls Liu Qiangdong to return to oneself office, the present Brand Day progress does not need to stare frequently, its onstage and backstage all were well-functioning, being doomed to create MU Online / miracle, how he does not need to witness MU Online / miracle born step by step, the patience waited for the result is the best choice, moreover Li Mu had a more important matter to with the Liu Qiangdong thorough discussion. 李牧淘宝网现场,与刘镪东以及加班加点的淘宝员工一起盯到两点,成交额超过八亿元之后,他便招呼着刘镪东回到自己的办公室,眼下的品牌日进度不需要时刻盯着了,它的前台与后台一切运转良好,注定要创造奇迹,他没有必要亲眼目睹奇迹是如何一步步诞生的,耐心等待结果就是最好的选择,况且李牧有更加重要的事情要跟刘镪东深入探讨。 Money to the account, must launch from Construction logistics system with great speed, at present nothing compares it more important. 钱到账了,自建物流系统就要火速展开了,眼下没什么事情比它更加重要。 Two people after the office sit down, Li Mu then said to Liu Qiangdong: senior brother, that side Wan Ying has hit money, must enter from the Construction logistics system matter instantly formally develops the stage, how did five hundred million you prepare to spend well?” 两人在办公室坐下之后,李牧便对刘镪东说:“师兄,万盈那边已经把钱打出来了,自建物流系统的事情要即刻进入正式开展阶段,五个亿你筹划好该怎么花了吗?” Liu Qiangdong has long known that money must arrive, the ponder that therefore has been hard to take over the two days excitedly actually should how do the work money to later, now money arrives finally, the plan of Liu Qiangdong brain can also be accomplished finally, he combed simply, said: „ Promotes our six big warehousing base money to the later first matter comprehensive expansion , to promote completely the throughput capability extremely strong logistics collection and distribution center them ; 刘镪东早就知道钱要到了,所以这两天一直兴奋难耐的思考着钱到之后究竟该如何开展工作,现在钱终于到了,刘镪东满脑子的规划也终于能够实现,他简单梳理了一下,说:“钱到之后的第一件事就是全面扩充升级我们的六大仓储基地,把它们全部升级成吞吐能力极强的物流集散地; The second matter is the high level uses immediately these logistics companies that in we dig, invests plans the Construction logistics business point in the whole country, forms the place team, undertakes the delivery comprehensively and receives a work ; 第二件事是立刻把我们挖来的那些物流公司中高层利用起来,投资在全国各地筹建物流营业点,组建地方团队,全面承担起投递与收件工作; The third matter establishes the logistics transportation network, must take besides the aviation resources as soon as possible, the most important thing is we must expand our motorcade scale immediately, the overland communication condition of entire third steps is very good, a large amount of logistics need the land route strong point-to-point transport capacity, in addition, need large number of freight vehicles our place to the surface transportation. ” 第三件事是成立物流运输网,除了航空资源要尽快拿到手之外,最重要的是我们要立刻扩充自己的车队规模,整个第三阶梯的陆路交通条件都很好,大宗物流需要陆路强大的点对点运输能力,除此之外,我们的地方点到面运输也需要大量货车。” Li Mu nods, temporarily interrupts the Liu Qiangdong words, said: I first insert one, these three matters that you said are the important and urgent things, sorting naturally must place first, but my also important but not the urgent matter, you sent the person who an ability pass through to inspect the solution of logistics company auto-sorting equipment to the overseas recently, this set of system we possibly could not have played at present, but this facility will be we must start in the near future, the auto-sorting equipment will match our entire informationization logistics management system, can build the high speed and high efficiency logistics in the true sense.” 李牧点点头,暂时打断刘镪东的话,说:“我先插一句,你说的这三件事都是重要且紧急的事情,排序自然要放在第一位,不过我还有一件重要但不紧急的事情,最近你派个能力过关的人到国外考察一下物流公司自动分拣设备的解决方案,这套系统我们眼下可能还玩不起,但是这一项设施是不久的将来我们必须要上马的,自动分拣设备搭配我们的全信息化物流管理系统,才能够打造出真正意义上的高速高效物流。” Liu Qiangdong says immediately: „Before this me, has understood, now the most advanced solution came from German Beumer Machinery, a solution cost of logistics collection and distribution center probably in six to 80 million, if the ultra-large collection and distribution center, the cost will be higher, but this set of system home did not have temporarily, the postal service eldest child uses somewhat obsolete sort system, the efficiency is not very high.” 刘镪东立刻说道:“这个我之前就了解过,现在最先进的解决方案来自德国伯曼机械,一个物流集散地的解决成本大概在六到八千万,如果是超大型集散地的话,成本还会更高,不过这套系统国内暂时还没有,邮政老大用的还是有些过时的分拣系统,效率也不是很高。” Li Mu hear of Liu Qiangdong such saying, know that he is watching the situation of this aspect, very gratified nod, said: That sends people to go to German Beumer to inspect, we must understand that whole set system operational mode and efficiency situation, must understand its unit cost, if can sort 50,000 packages to need many costs every day, 100,000 need many, makes an inspection of system, then we can act according to our actual situations to analyze that on this set of system is when more appropriate.” 李牧刘镪东这么一说,就知道他早在关注这方面的情况,非常欣慰的点了点头,说:“那就派个人去德国伯曼考察一下,我们要了解整套系统的运作方式及效率情况,更要了解它的单位成本,如果每天可以分拣五万个包裹需要多少成本,十万个又需要多少,做一个系统的考察,然后我们才能够根据我们的实际情况去判断什么时候上这套系统更合适。” Liu Qiangdong nods, said: This set of system is truly important, but I thought that our first two years do not consider to start, the cost is too high, if the sort center of our each region logistics collection and distribution center establishes, the manpower matching conveyer belt sort at least can support several years, the domestic logistics will not have developed that high demand in two or three years.” 刘镪东点了点头,说:“这套系统确实很重要,不过我觉得我们前两年还是不要考虑上马,成本太高,如果我们各地物流集散地的分拣中心建立起来,人力搭配传送带分拣至少可以撑个几年,国内的物流在两三年内还不会发展到那么高的需求。” Li Mu shows a faint smile: Whether needs this set of system, not only need look in the future the demand of development and market ample capacity of Taobao net, but must look at our capital operations, if the fund is abundant, this type must throw the cost that must throw sooner or later, more throws early is better.” 李牧微微一笑:“是否需要这套系统,不光要看未来淘宝网的发展、市场运力的需求,还要看我们的资本操作,如果资金充沛,这种必须要投、早晚要投的成本,还是越早投越好。” Saying of Liu Qiangdong approval: Right, must look how specifically you planned the capital operation.” 刘镪东赞同的说道:“没错,具体就得看你怎么规划资本运作了。” Relax, I know in heart.” Li Mu shows a faint smile, said: A moment ago, you said plans the Construction logistics transportation network, the overland communication is truly important, is responsible for the heavy goods vehicle of point-to-point transportation, being responsible to the middle-and-small van body truck of surface transportation, these two will be most important of our then bulk purchasing, particularly the heavy goods vehicle, each car(riage) carrying/sustaining dozens tons logistics express items will rush about in several hundred even over a thousand kilometers transportation journeys, the quality of car(riage) will want extreme reliable, otherwise the car(riage) will break down on the way, will affect may be several tens of thousands of people of express effectiveness.” “放心吧,我心里有数。”李牧微微一笑,又说:“还有,你刚才说的筹建物流运输网,陆路交通确实很重要,负责点到点运输的重型货车、负责点到面运输的中小型厢式货车,这两个将是我们接下来大宗采购的重中之重,尤其是重型货车,每一辆车承载几十吨的物流快件奔波在数百甚至上千公里的运输路途中,车的质量一定要极端可靠,否则有一辆车在途中趴窝,影响的可能就是数万人的快递时效。” Liu Qiangdong said to Li Mu: This I see, the heavy goods vehicle key is to tow the head, the request of plain area transportation to dragging the head is not very high, Dongfeng, FAW and Steyr such brand can be competent, our Stage 1 at least needs 50 like this heavy-duty trucks, overall investment probably in 20 million.” 刘镪东李牧说:“这个我了解过,重型货车关键就是拖头,平原地区运输对拖头的要求不是非常高,东风一汽斯太尔这样的品牌就可以胜任,我们第一阶段至少需要五十辆这样的重型卡车,整体投资大概在两千万。” Li Mu beckons with the hand: Heavy drags certainly unable to save money, in the future all our heavy will tow to at the moon/month over 90% dispatching a vehicle rate/lead and every day go at least 800-1000 kilometers, must guarantee effectiveness and stability, on need more reliable will tow to complete these tasks, therefore my request will certainly use the pure import to tow the head, expensive/noble 50% 100% will not even have the issue, the key will be stable, stable and stable!” 李牧摆摆手:“重型拖头一定不能省钱,将来我们的所有重型拖头都要以月均90%以上的出车率、每天行驶至少800-1000公里,要保证时效和稳定性,就需要更加可靠的拖头来完成这些任务,所以我的要求是一定采用纯进口拖头,贵个50%甚至100%都没有问题,关键是稳定、稳定、稳定!” Liu Qiangdong slightly pondered over, the nod said: Import drags me also to understand some, quite good truck brand is Europe and Japan, Europe has Mercedes, Volvo, Iveco and Scania generally, Japan has Isuzu and Hino, in price Europe must be more expensive.” 刘镪东略一思忖,点头说道:“进口拖头我也了解过一些,比较好的卡车品牌一般就是欧洲和日本,欧洲有奔驰沃尔沃依维柯斯堪尼亚,日本有五十铃、日野,价格上欧洲的要更贵一些。” Li Mu nods: Buys the European heavy card, other Japanese things of I approves, the heavy card I do not believe them.” 李牧点点头:“就买欧洲重卡,日本人其他的东西我认可,重卡我个人不太相信他们。” Liu Qiangdong said: I let inspect, first with the domestic exclusive distribution relations of European several heavy card brands.” 刘镪东说:“那我让手下去考察一下,先跟欧洲几个重卡品牌的国内总经销联系上。” Li Mu said: Ok, this link do not save money, several European heavy card brands that you said a moment ago can first cast off Iveco, Mercedes, Volvo and Scania purchase some, sometimes the data of investigation and study was inferior that we use the data of accumulation, making our drivers in the actual use judge that which brand of the vehicles are more suitable, not only this involves the performance and control of car(riage), but also involves the convenient of failure rate and late maintenance and other aspects, when we in the use discovered truly is most appropriate our brand, that we increase the purchase later again.” 李牧说:“ok,这个环节千万不要省钱,你刚才说的几个欧洲重卡品牌可以先把依维柯摘掉,奔驰沃尔沃斯堪尼亚都采购一些,调研的数据有时候不如我们自己使用积累的数据,让我们的司机在实际使用中来判断哪一个品牌的车辆更适合,这不但牵扯到车的性能、操控,还牵扯到故障率、后期维修保养的便捷性等几个方面,等我们自己在使用中真正发现最合适我们的品牌,那我们后期再加大采购。” Liu Qiangdong simply said: Ok, I arrange.” 刘镪东便道:“ok,我安排下去。” Li Mu then said: Perhaps middle-and-small box-type freight vehicle at least needs several hundred in Stage 1, regardless of this with any car(riage) business perhaps were a very big order, moreover this vehicles our core demands were not in the carrying capacity, but maintained the simple convenient these points in stable, facile and quick, later period, I suggested that you can send people to discuss with Jinling Iveco, I felt the Iveco light vehicle and light card were very suitable to be used to do some to the transportation of surface.” 李牧接着说道:“中小型箱式货车在第一阶段恐怕就至少需要数百辆,这无论跟任何一家车企业合作恐怕都是一笔很大的订单了,而且这种车辆我们的核心诉求不在载重上,而是在稳定、轻便、快捷、后期维护简单省事这几点,我建议你可以派人去跟金陵依维柯谈一谈,我个人感觉依维柯的轻型乘用车和轻卡都很适合用来做点到面的运输。” Liu Qiangdong said with a smile: „Do you also know so many about the truck? Jinling Iveco, this also made the contribution to the hometown enterprise.” 刘镪东笑道:“你对卡车还了解这么多?金陵依维柯,这也是为家乡企业做贡献了。” Brother Liu is like Li Mu, is the Nansu Province person, Jinling takes the capital, Iveco of joint capital settles down in Jinling in the Nansu will of the people naturally is also half hometown enterprise, but Li Mu really wants to consider the hometown enterprise development actually not, because he remembers, in the city going through the black SF Express carrier vehicle overwhelming majorities is Iveco, but similarly goes through the red Jingdong transport vehicle on metropolis path also basically to complete by Iveco. 刘师兄李牧一样,都是南苏省人,金陵作为省会城市,合资的依维柯落户金陵南苏人心里自然也算是半个家乡企业,不过李牧倒不是真的想照顾家乡企业发展,而是因为他记忆中,在城市中穿行的黑色顺丰运输车辆绝大多数都是依维柯,而同样穿行在都市道路上的红色京东运输车也基本上都是由依维柯来完成。 These two companies, one is the national biggest express logistics company, one is national biggest business to consumer e-Commerce has logistics system, two big logistics systems use the Iveco vehicles in the terminal link of logistics transportation as the solution, showed that Iveco certainly is one of the most appropriate solutions, the appropriate solution has many types, but since has the predecessor senior to verify the path for oneself, why oneself again a search new direction that goes to dig up to draw with effort? 这两家公司,一个是全国最大的快递物流公司,一个是全国最大的b2c电商自有物流系统,两大物流体系在物流运输的末端环节都采用依维柯的车辆作为解决方案,就证明依维柯一定是最合适的解决方案之一,合适的解决方案有很多种,但既然有前人前辈为自己探明道路,自己何必再去费力扒拉的探求一个新方向? Said Iveco, Li Mu also said: Right Brother Liu, making under the hand person look for a right motorcycle manufacturer, orders 10,000 mobile pedicab, the request of mobile pedicab must have the abundant power and continuous cruise capability, the request manufacturer increases the unified packing container and front windshield for mobile pedicab, and just like our heavy cards and middle-and-small freight vehicles, must unify the painting.” 说完依维柯,李牧又道:“对了刘师兄,让手底下的人找一个合适的摩托车厂商,订购一万辆机动三轮车,机动三轮车的要求是必须有充沛的动力、续航能力,要求厂商为机动三轮车增加统一的货箱以及前风挡,并且和我们的重卡、中小型货车一样,都必须统一涂装。” looks at Li Mu of Liu Qiangdong surprise, asked him: 10,000 mobile pedicab? Do you want to solve the last step with mobile pedicab?” 刘镪东诧异的看着李牧,问他:“一万辆机动三轮车?难道你要用机动三轮车来解决最后一步?” Li Mu nods, talks about the terminal to distribute, actually in the Li Mu mind, mobile pedicab is the true terminal distribution overlord! 李牧点点头,谈及末端配送,其实在李牧心目中,机动三轮车才是真正的末端配送霸主! Present express rarely has the use oil to move pedicab to conduct the far end distribution, small-scale express basically is the bicycle and motorcycle, the large-scale cargo basically is the light truck, the former cargo capacity is weak, sending must turn back at the business point unceasingly ; The latter turnover efficiency is low, sometimes advances crowd narrow neighborhood a half hour unable to circle, bringing mobile pedicab of small-scale packing container to become the best solution. 眼下的快递很少有使用油动三轮车进行最末端配送的,小型快递基本上都是自行车和摩托车,大型货物基本上是轻型卡车,前者载货能力弱,派送员要不断折返于营业点;后者周转效率低,有时候开进拥堵狭窄的小区半个小时也绕不出来,带小型货箱的机动三轮车就成了最佳解决方案。 Vigorously develops after the future express business, the industry revolution method is skillful, the postal service, SF Express, STO Express, ZTO Express, Jingdong wait/etc express system, solves the logistics last step solution is sending + mobile pedicab, this is the preferred plan that more than ten years, over a hundred logistics companies summarize, at present the logistics industry has not developed, mobile pedicab has not shown talent for the first time in the express industry, that first to make up and go on stage in own logistics system! 在未来快递业务蓬勃发展、行业运转手段纯熟之后,邮政、顺丰申通中通京东等等快递系统,解决物流最后一步的解决方案都是派送员+机动三轮车,这可是十几年时间、上百家物流公司总结出来的最佳方案,眼下物流行业还没发展起来,机动三轮车还没有在快递行业崭露头角,那就先在自己的物流体系里粉墨登场吧! Liu Qiangdong can understand why Li Mu needs 10,000 mobile pedicab, he can also see the mobile pedicab enormous superiority, but Li Mu spoke of the request factory to conduct the unification painting, he then could not bear ask Li Mu: Said such quite a while, our names Ah? from Construction logistics 刘镪东能理解李牧为什么需要一万辆机动三轮车,他也能够看出机动三轮车的巨大优势,但是李牧一说到要求厂家进行统一涂装,他便忍不住问李牧:“说了这么半天,我们的自建物流到底叫什么名字啊? ( To be continued.) (未完待续。)
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