RINAPE :: Volume #5

#444: Shocking MP3 player

LNMTL needs user funding to survive Read More

Jonathan Ivy is the inspirational figure of Apple industrial design, starts to take on the chief designer from the iPod time, experienced the imae time to step onto the life peak, was honored as the entire world most intelligent designer, is secret weapon that all competitive companies most want to obtain, a long time, he was the world's most awesome industrial designer, did not have one. 乔纳森・艾维是苹果工业设计的灵魂人物,从ipod时代就开始担当总设计师,经历了imae时代走上人生巅峰,被誉为全世界最聪明的设计师,是所有竞争公司最想得到的秘密武器,在很长的一段时间内,他是世界上最牛逼的工业设计师,没有之一。 If because of blossoming in radiant splendor of Apple, the name of Li Mu possibly this designer cannot even remember, therefore he does not know, previous life Aliya in some industrial design domain actually great achievements, schematic diagram that but the list draws conveniently from her evening time, Li Mu thought that the achievement of this woman will certainly not miss. 如果不是因为苹果的大放异彩,李牧可能连这个设计师的名字都记不住,所以他也就不知道,上辈子艾莉亚在工业设计领域究竟有多大的成就,可是单从她一晚上时间随手画出来的草图来看,李牧觉得这个女人的成就一定不会差。 What Li Mu does not know, Aliya and Jonathan are with the school alumnus, two people graduate from the Northumbria University design school, in that space and time of future, Aliya will join Apple in the 2 oo 3 year, and will become the Jonathan most efficient assistant. 李牧并不知道的是,艾莉亚和乔纳森是同校校友,两人都毕业自诺森比亚大学设计学院,在未来的那个时空中,艾莉亚在2oo3年加入苹果,并成为乔纳森最得力的助手。 Aliya several rough plans demonstrated that after Li Mu has looked, asks him: „Mr. Li, does not know that these schematic diagram which are quite close to you wanting?” 艾莉亚把几张设计草图都展示给李牧看过之后,问他:“李先生,不知道这几张草图哪一张比较接近你想要的？” A Li Mu slightly ponder, said: „I thought that last is still quite approaches in of picture.” 李牧略一思考,说:“我觉得最后一张还在画的那一款比较接近。” „Right?” Aliya hastily turns to the last page, the above schematic diagram is also only a simple line, at this time, Li Mu pointed at her to draw about lateral section schematic diagram, said: „Here I hope that the two sides can receive, turns into oblate.” “是吗？”艾莉亚急忙翻到最后一页,上面的草图还只是一个简单的线条,这时,李牧指着她画的上下横截面草图,说:“不过这里我希望两边能够收一下,变成一个扁圆性型。” Aliya nods, wipes off the lateral section schematic diagram that before outlined with the rubber rapidly, then drew an oblate. 艾莉亚点点头,迅用橡皮把之前勾勒出来的横截面草图擦掉,然后重新画了一个扁圆形。 Li Mu basic satisfaction, said to her: „If can design was more frivolous is good.” 李牧基本满意,对她说:“如果能设计的再轻薄一些就好了。” Aliya said: „The present is only the schematic diagram, how the schematic diagram draws, but I the situation that wants the reference hardware to dispose, what screen prepares to use, what key and what memory including you, most importantly, what battery is you wants to use, if the lithium battery, designing the aspect is quite more flexible, if using the ordinary aa battery, or is the aaa battery, designing the aspect was quite restricted, because the thickness of battery is quite big, therefore......” 艾莉亚说:“现在只是草图,草图怎么画都可以,但我还是要参考硬件配置的情况,包括你准备采用什么样的屏幕、什么样的按键、什么样的记忆体,最最重要的,是你想用什么样的电池,如果是锂电池的话,设计方面就比较灵活一些,如果是采用普通的aa电池,或者是aaa电池的话,设计方面就比较受限了,因为电池的厚度比较大,所以……” Li Mu then thinks, mp3 uses 4 similar design There's no problem, what is most essential is the hardware and crafe question, wants to use the nano4 flat modeling, the biggest problem is a battery, if not use the lithium battery, even if that with is No. 7 battery, its thickness will still be greatly affected. 李牧这才想到,mp3采用四相似的设计没什么问题,但最关键的是硬件与工艺问题,想用nano4的扁平造型,最大的问题就是电池,如果不采用锂电池,那么就算用就是七号电池,其厚度也会大受影响。 If with the lithium battery, the issue of thickness can be resolved, but the cost will be naturally higher, the present is the 2 oo 2 year, the cost of lithium battery can be said as the high astonishment, together battery frequently several hundred, if to a model of mp3 matching lithium battery, the cost can have the bearing capacity of user. 如果采用锂电池,厚度的问题可以得到很好的解决,但成本自然会高很多,现在是2oo2年,锂电池的成本可以说是高的惊人,一块手机电池动辄几百块,如果给一款mp3搭配锂电池,成本会出用户的承受能力。 Now the domestic user purchasing power truly is also at the quite weak stage, Li Mu must consider the cost the issue, if otherwise really does mp3 of one frequently 2,000-3,000 Yuan start like iPod, that disrupted own plan completely. 现在国内的用户购买力确实还处于比较弱的阶段,李牧必须考虑成本的问题,否则如果真搞出一个像ipod那样动辄2,000-3,000元起步的mp3,那就完全把自己的计划打乱了。 This also makes Li Mu realize that the layman considered the one-sidedness that matter, the battery such important matter, oneself actually has not thought ahead of time. 这也让李牧意识到门外汉考虑事情的片面性,电池这么重要的事情,自己竟然没有提前想到。 Li Mu smacks the lips, asked Aliya: „If with the ordinary battery, what good design proposal you have?” 李牧咂了咂嘴,问艾莉亚:“如果采用普通电池的话,你有没有什么好的设计建议？” Aliya said: „Power supply mode that most mp3 use the ordinary dry cell battery, shortcoming one, must conduct the overall design according to the battery, if using the single-node aaa battery, in design controllability first-year university student some, I suggested to use this power supply mode, in this case, used a moment ago the design of that triangle lateral section, I can widen directly as far as possible, reduced the thickness, with the design of isosceles triangle, made first-year university student some angle of vertex angle as far as possible, this was more frivolous, can highlight the upfront of player.” 艾莉亚说:“大多数mp3都采用普通干电池的供电方式,缺点就一个,要根据电池进行整体设计,不过如果采用单节aaa电池的话,在设计上的可控性就更大一些,我建议采用这种供电方式,这样的话,就用刚才那个三角横截面的设计,我可以把正面尽可能加宽,把厚度降低,采用等腰三角形的设计,把顶角的角度尽量做大一些,这样就更轻薄,也能更加凸显播放器的正面。” Li Mu nods, said: „You change to give a try.” 李牧点了点头,说:“你改一下试试看。” Aliya opens brand-new one page immediately, the hand grasps the pencil to start to outline the line. 艾莉亚立刻翻开到崭新一页,手握铅笔开始勾勒线条。 The upfront of fuselage was outlined quickly , Aliya starts to outline the lateral section, she first drew an isosceles triangle of big vertex angle. 机身的正面很快被勾勒出来,紧接着,艾莉亚开始勾勒横截面,她先是画了一个大顶角的等腰三角形。 Li Mu put forward own proposal: „Can the lateral section three corners/horns turn into the circular arc design? Such words seem like should be more natural.” 李牧提出了自己的建议:“横截面的三个角能不能处理成圆弧设计？那样的话看起来应该更自然。” The pencil in Aliya hand knocked knocking on the comp book gently brightly, the eye one: „Really is an excellent suggestion!” 艾莉亚手中的铅笔轻轻在写本上敲了敲,眼睛一亮:“真是个绝佳的建议！” Then, Aliya starts to conduct edges and corners processing based on isosceles triangle, designs a smoother nature the edges and corners, four circular arc designs of similar e6 are the same, turned into the triangle circular arc the lateral section, as the matter stands, the overall design feeling also promoted several points. 说罢,艾莉亚开始在等腰三角形的基础上进行棱角处理,把棱角设计得更加圆滑自然,类似e6的四圆弧设计一样,把横截面处理成了三角圆弧,这样一来,整体设计感也提升了几分。 The design appropriate arrangement of battery warehouse in the vertex angle of equilateral triangle, near the circular arc that protruded happen to can the battery imposition, but both sides squeezing can give people a whole thinner misconception. 电池仓的设计恰如其分的安排在了等边三角形的顶角内,凸出的圆弧边正好可以将电池安放在内,而两侧的收窄又可以给人一种整体更薄的错觉。 Unknowingly about an hour passed by, the line that the Aliya pen tip outlined were getting more and more, overspread the paper of blank gradually, appeared like the sketch work common rough plan in front of Li Mu's, making Li Mu exclaim in surprise. 不知不觉将近一个小时过去了,艾莉亚笔尖勾勒出来的线条越来越多,渐渐将空白的纸张铺满,一款如同素描作品一般的设计草图出现在了李牧的面前,让李牧为之惊叹。 This product overall layout of function and almost, but stated differently, Aliya increased were many her own design element, although because of the reason of battery warehouse, making its middle position compared with nano thicker, but the whole seemed like still attractive, was much more attractive than this time all mp3 players. 这款产品整体的功能布局和差不多,但不同的是,艾莉亚增加了不少她自己的设计元素,虽然因为电池仓的缘故,使得它中间位置比nano厚了一些,不过整体看起来依旧非常漂亮,比这个时代所有的mp3播放器都要好看得多。 The design of battery warehouse top plate is quite traditional, is ratio No. 7 battery at the worst many battery cover, in the entire player back bottom, the abutment that goes in hollowly, for stationary battery lid. 电池仓后盖的设计比较传统,是一个比七号电池大不了多少的电池盖,在整个播放器背面的底部,有一个凹陷进去的卡槽,用于固定电池盖。 Li Mu designs some is not unsatisfied to this point, he said to Aliya: „Can design a dismantable battery cover the entire back?” 李牧对这一点设计有些不满意,他对艾莉亚说:“能不能把整个背部设计成一个可拆卸的电池盖？” Asking of some Aliya surprise: „Entire back body? Did such words disassemble are too troublesome?” 艾莉亚有些诧异的问:“整个背部一体？那样的话拆卸起来是不是太麻烦了？” Li Mu said with a smile: „If the overall disassemblage, different can the way of this type of buckle, must with the buckle of hidden, the top plate probably design on rollers pattern in other words, shoves open the buckle then to disassemble, covers, entire behind cannot see any slit and trace.” 李牧笑道:“如果是整体拆卸的话,就不同能这种卡扣的方式了,要用隐藏的卡扣,也就是说后盖要设计成推拉的模式,推开卡扣即可拆卸,盖上的时候,整个后部看不出任何缝隙和痕迹。” This design places now also very Xinying, but will place the future, almost all electronic products remote controls used this way of hiding the buckle, this way biggest advantage will be artistic, moreover integration, not like traditional battery cover towering. 这种设计放在现在还十分新颖,但放在将来,几乎所有的电子产品遥控器都采用了这种隐藏卡扣的方式,这种方式最大的好处就是美观,而且一体化,不会像传统电池盖那样突兀。 Aliya although has not seen this way, but after listening Li Mu has introduced probably, immediately is clear Li Mu wants what thing is, more than ten minutes, she drew an overall top plate schematic diagram, seeming like the feeling is good. 艾莉亚虽然还没有见过这种方式,但听李牧大概介绍过之后,立刻就清楚了李牧想要的到底是什么样的东西,十多分钟,她就画出了一个整体的后盖草图,看起来感觉非常好。 This also makes Aliya somewhat hold in high esteem to Li Mu, although he has not studied the design, but he to designing the inspiration in aspect, as if many people, even looks like the vanguard including oneself. 这也让艾莉亚对李牧有些刮目相看,虽然他并没有学过设计,但他对设计方面的灵感,似乎过了许多人,甚至连自己看来都非常之前卫。 About the design of earphone, the Li Mu's request as far as possible is also succinct in the situation of guarantee design feeling, Aliya incites next several change design manuscripts in Li Mu's, finally was puts out a design of model of similar E earphone muddleheaded, Li Mu also satisfied with this edition, without the means that who let the industrial design of Apple in last by the entire world approval affirmation, Li Mu can think the industry of represented also only then they. 关于耳机的设计,李牧的要求也是在保证设计感的情况下尽量简洁,艾莉亚在李牧的授意下几次更改设计稿,最后还是稀里糊涂的拿出了一款类似e耳机的设计,李牧也对这个版本大为满意,没办法,谁让苹果的工业设计在上一世是被全世界认可肯定的,李牧能想起来的业界代表也只有他们了。 The after schematic diagram of overall design makes a final decision, Aliya are unable to put down to the effect of final design, her heartfelt said to Li Mu: „Mr. Li, actually this model of player has the larger part is your creativity, expense issue that we decided before, I feel or subtract half be quite appropriate.” 整体设计的草图敲定之后,艾莉亚自己都对最终设计的效果爱不释手,她由衷的对李牧说:“李先生,其实这款播放器有一大半都是你的创意,咱们之前定的费用问题,我觉得还是减掉一半比较合适。” Li Mu sincere say/way: „This is two matters, even if the part is my creativity, is still you are helping me improve it, have no reason to sell at a discount on the expense, said again, if you with other company cooperation, the opposite party proposed that some demands let you according to his demand change, can you also discount to him? This not like your specialized attitude.” 李牧正色道:“这是两码事,就算有一部分是我的创意,也是你在帮我把它完善,没理由在费用上面打折扣,再说,如果是你和其他公司合作,对方提出一些需求让你按照他的需求更改,难道你还要给他打折吗？这可不像你的专业作风啊。” Aliya hastily said: „I am not this meaning......” 艾莉亚急忙说道:“我不是这个意思……” Li Mu said with a smile: „That that's alright, our although had not signed the contract, but the before issue of money is also , reached an agreement, your I must observe the contract spirit, if such later had the opportunity of cooperation again, can a better development.” 李牧笑道:“那就行了,咱们虽然没签合同,但钱的问题也是之前就谈好了的,你我都得遵守契约精神,这样以后如果再有合作的机会,才能更好的开展。” The Aliya design talent is high is also specialized, but she had not entered into the work place after all, at treating the matter of cooperation is somewhat subjective, felt the work that oneself do is fewer than expected embarrassed, then many with others' reward, but after Li Mu puts out the signboard of contract spirit, she then also no longer insisted, said to Li Mu: „Mr. Li, I make the exaggeration artistic image and official design paper starting today, when the time comes after the official blueprint comes out, I will give the screen, motherboard, key, jack and other internal hardware design standards, you communicate with the OEM (original equipment manufacturer) supplier manufacturer, making them design the internal hardware to be OK according to the standard.” 艾莉亚的设计天分非常高也非常专业,但她毕竟一直没有迈入职场,在对待合作的事情上有些主观,觉得自己做的工作比预想的要少得多,便不好意思多拿别人的报酬,可李牧拿出契约精神的招牌之后,她便也不再坚持,对李牧说:“李先生,我从今天开始做渲染效果图以及正式的设计图纸,到时候正式图纸出来之后,我会给屏幕、主板、按键、插孔等内部硬件一个设计标准,你跟代工厂商沟通好,让他们按照标准设计内部硬件就可以了。” Li Mu nods, was anticipating after the exaggeration chart and design paper comes out the effect, this will concern in the future the Taobao net and Easy Music Network important strategy, so long as this model of mp3 player can succeed, Taobao can little struggle for at least one year, if Easy Music Network in a year can sell several hundred thousand mp3 in the official flagship store in Taobao shop, then oneself can start will be similar in „the Tmall commercial city” the Boss 2 platforms in the 2 oo 3 year, online can achieve several hundred thousand sales volumes a model of product, when the time comes does not know will have many deeply by the enterprise that the traditional marketing channel and cost will suffer, will snatch broken to ask to cooperate. 李牧点点头,期待着渲染图和设计图纸出来后的效果,这关乎未来淘宝网和易听网的重大战略,只要这款mp3播放器能够获得成功,淘宝就能少奋斗至少一年,如果易听网在淘宝店的官方旗舰店一年内能卖出去几十万台mp3,那么自己就可以在2oo3年启动一个类似于“天猫商城”的b二平台,线上能把一款产品做到几十万销量,到时候不知道会有多少深受传统销售渠道与成本折磨的企业,抢破头来找自己合作。 ...... …… After three days, Li Mu attained the complete set design information of mp3 player from the hand of Aliya, including each spare part precise design blueprint, as well as overall explode view and exaggeration chart. 三天之后,李牧从艾莉亚的手里拿到了mp3播放器的全套设计资料,包括每一个零部件的精确设计图纸,以及整体的爆炸图和渲染图。 Li Mu made Aliya make a shocking exaggeration chart to oneself, on a chart altogether had nine mp3 players of new designs, the although model was the same, but the color in fuselage color shell was various, altogether had scarlet orange yellow malachite green bluish violet, and silver and black these nine colors, nine colors demonstrated simultaneously this is also imitating the route, on the one hand promoted product group the style, on the other hand also for catered to the aesthetic appreciation of more person. 李牧让艾莉亚给自己做了一张令人惊艳的渲染图,一张图上共有九台新设计的mp3播放器,虽然机型都是一样的,但机身彩壳的颜色却各不相同,一共有赤橙黄绿青蓝紫,以及银色和黑色这九种颜色,九种颜色同时展示这也是在模仿路线,一方面提升自己产品群的格调,另一方面也是为了去迎合更多人的审美。 The design of Li Mu to Aliya is satisfied, the effect that the exaggeration attempts good to letting Li Mu thinks oneself spanned five years of scene all of a sudden. 李牧对艾莉亚的设计非常满意,渲染图出来的效果好到让李牧都以为自己一下子跨越了五年光景。 After determining the blueprint had nothing place that needs to revise, Aliya then said goodbye with Li Mu temporarily, she prepares to extract for about a month to walk to have a look in China everywhere, Li Mu thinks that performing the duties of a host leads her peripheral to play in Yanjing, was rejected by her, she yearns for the Yunnan-Guizhou Plateau, therefore bought went to the southwest train ticket from Yanjing, after Li Mu the expense she settled account, making her retain itself to her cell phone, and told her, if came across anything internally, called oneself promptly.( To be continued.) 8 在确定了设计图没有任何需要修改的地方之后,艾莉亚便暂时跟李牧道别了,她准备抽出一个月左右的时间在华夏到处走走看看,李牧想尽地主之谊带她在燕京周边游玩一番,被她拒绝了,她向往云贵高原,所以买了从燕京一路前往西南的火车票,李牧把费用给她结清之后,让她保留了自己给她的那部手机,并告诉她,如果在国内遇到什么事情,及时给自己打电话。(未完待续。)八
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