RINAPE :: Volume #5

#425: The god beast in Online Games domain

LNMTL needs user funding to survive Read More

8 : 00 pm, is representing at present Online Games strength peak «MU Online / miracle mu» gets online internally officially! 晚上 8 点,代表着目前网游实力巅峰的《奇迹mu》在国内正式上线了！ «MU Online / miracle mu» operation team time Point card unusual is accurate, before 8 : 00 pm, the registration button that the customer carries is gray, after eight points, immediately turns into the condition of colored dazzling. 《奇迹mu》的运营团队时间点卡的非常精准,在晚上 8 点之前,客户端上的注册按钮还是灰色,八点之后,立刻变成了彩色炫动的状态。 The player who takes the lead to click on shouts one in the Internet cafe: „Can register!!!” 率先点击进去的玩家在网吧里大喊一声:“可以注册了！！！” In the Internet cafe erupts one to cheer rapidly, almost all people swarmed the registration page in this moment, started to register their MU Online / miracle account numbers. 紧接着,网吧内迅速爆发出一阵欢呼,几乎所有人都在这一刻蜂拥进了注册页面,开始注册他们的奇迹账号。 «MU Online / miracle mu» in the construction of initial server, it may be said that is unprecedented, comes up to open northern China, central China, eastern China, southern China and western China these five districts directly, simultaneously each area manages ten neighborhood, in each neighborhood has eight servers, in other words, «MU Online / miracle mu» altogether 400 small clothing/taking, but each small clothing/taking at least can accommodate 2000 people simultaneously online, but also at least 500-1000 redundant spaces, calculate the words that «MU Online / miracle mu» get online beta officially time, has 1 million users simultaneously the online Game ability. 《奇迹mu》在初始服务器的构建上,可谓是史无前例,一上来就直接开放华北、华中、华东、华南、华西这五个大区,同时每个区下辖十个小区,每个小区内有八个服务器,也就是说,《奇迹mu》一共有400个小服,而每个小服至少能够容纳2000人同时在线,还至少会有500-1000的冗余空间,这么算下来的话,《奇迹mu》正式上线公测的时候,就已经具备了百万用户同时在线游戏的能力。 When the server chooses interface shows completely, is not only the user was shocked, is paying attention to the dumbfoundedness that " MU Online / miracle mu » professional also looks. 当服务器选择界面完全展现出来的时候,不光是用户惊呆了,就连正在关注《奇迹mu》的业内人士也看的目瞪口呆。 Comes up to build such huge server system, is almost unprecedented in the Online Games industry, high of Storm Entertainment confidence to this Game, can be inferred. 一上来就搭建这么庞大的服务器系统,在网游行业里几乎是前所未闻的,暴风娱乐对这款游戏的信心之高,可见一斑。 Moreover, what makes the blood boil, «MU Online / miracle mu» in the intention of user experience level, can discover during registration, the although server divides unusual is numerous and diverse, is only the regional district has five, but in registration, to reduce the registration behavior cost of user, system according to ip of user, will match the district that the user is at actually automatically, in other words, when a Yanjing player registration electoral district, the default only needed to choose the server of correspondence in northern China area to be OK, moreover neighborhood under district was also according to the person full order the automatic match. 而且,令人发指的是,《奇迹mu》在用户体验层面的用心,在注册时就可以发现,虽然服务器划分的非常繁杂,光是地域性大区就有五个,但在注册的时候,为了减少用户的注册行为成本,系统会根据用户的ip,自动匹配用户实际所在的大区,也就是说,当一个燕京玩家注册选区的时候,默认只需要在华北区里选择对应的服务器就可以了,而且大区下的小区也是按照人满顺序来自动匹配。 For example: Northern China users tacitly approve first start to register from Beiyi District, after Beiyi District literacy class full 20,000 person, will assign to the northern China two areas automatically, the user only needs to choose the corresponding server generally to complete the registration directly, if has own demand to the district and neighborhood, can choose. 比如:华北用户默认先从华北一区开始注册,华北一区注册人数满两万人之后,会自动分配到华北二区,用户一般只需要选择对应服务器就可以直接完成注册,如果对大区、小区有自己的需求,也可以自己进行选择。 Tacitly approves each area to register the 20,000 user, is only a threshold value of initial setting, if in 20,000 registers under the foundation of user, the server odd-numbered days are highest also the online population to be only 1000 people, then the server automatically will be open 20,000 to register the user quota, server carrying/sustaining control in optimum condition. 默认每个区注册两万用户,只是一个最初设定的阈值,如果在两万注册用户的基础下,服务器单日最高同时在线人数只有一千人,那么服务器就会自动再开放出两万个注册用户名额,把服务器承载控制在最佳状态。 1 million users online Online Games has not appeared in this world simultaneously at present, Legend now such awesome, only has the 3-4 100,000 players simultaneously online, if according to the historical development, the Legend at the same time online population can break through 700,000 in the second half of this year, this number in the Li Mu's impression was at that time world Online Games. 百万用户同时在线的网游眼下还没有在这个世界上出现,传奇现在这么牛逼,也只有三四十万玩家同时在线,如果按照历史发展,今年下半年传奇的同时在线人数可以突破七十万,在李牧的印象中这个数字是当时世界网游之最。 «At the beginning of MU Online / miracle mu» gets online the server scale, has operated over six months Legend also big one time to continue compared with the present stage, the main reason is Li Mu holds very high hope to this Game, Storm Entertainment backs on Muye Science and Technology, the fund level wants powerful many compared with previous life The9, but the Tieba (Post It) strong generalization ability was The9 cannot compare, had money to have the resources, in addition had the experience of previous life to detour few, Li Mu had full grasping achieves to carry forward in own hand by «MU Online / miracle mu» truly. 《奇迹mu》上线之初的服务器规模,比现阶段已经运营了半年多的传奇还大了一倍不止,最主要的原因是李牧对这款游戏抱有很大的希望,暴风娱乐背靠牧野科技,资金层面比上辈子的九城要强大的多,而贴吧强大的推广能力也是九城比不了的,有钱有资源,再加上有前世的经验教训可以少走弯路,李牧有十足的把握让《奇迹mu》在自己的手里真正做到发扬光大。 Facts showed, has powerful backing «MU Online / miracle mu», oneself are MU Online / miracle. 事实证明,有强大后盾的《奇迹mu》,自身就是一个奇迹。 8 : 30, Li Mu receives the operation data, these a half hour of official beta and in open registry, " MU Online / miracle mu » registration user increased 3.2 million. 八点半,李牧收到运营数据,正式公测、开放注册的这半个小时内,《奇迹mu》的注册用户新增了三百二十万。 A half hour, 3 million registration users, even if there is sole user to repeat the situation of registration, this data may still be called in present this age goes against heaven's will as before. 半个小时,三百万注册用户,即便其中存在单一用户重复注册的情况,这个数据在现在这个年代也依旧堪称逆天。 Similarly, when 8 : 30, Game the online population achieved 1.1 million simultaneously, even such luxurious server disposition is still directly the full load delivery. 同样,在八点半的时候,游戏同时在线人数达到了一百一十万,即便是这么奢侈的服务器配置也是直接满负荷运载。 The MU Online / miracle operation group sets the maximum upper limit in 1.2 million immediately, this user rank is the maximum intensity of server carrying/sustaining, exceeds this intensity again the words, basically was very difficult to guarantee the smooth operation of server. 奇迹的运营组立刻把最高上限设定在一百二十万,这个用户级别是服务器承载的最高强度,再超过这个强度的话,基本上就很难保证服务器的流畅运行了。 According to the record of server, over 200,000 users attempt to push in the server, because the server stops exterior the response entering requirement, they can only defend a client side then repetition attempt. 根据服务器的记录,还有超过二十万用户尝试挤入服务器,但因为服务器停止响应外部登入请求,他们只能守着客户端一遍接着一遍的重复尝试。 Li Mu sits on the seat of Internet cafe, sluggish falling in the comfortable computer chair, the computer has idled anything not to do, but his complete attention, on the surrounding MU Online / miracle player. 李牧坐在网吧的座椅上,懒散的陷在舒适的电脑椅中,电脑一直闲着什么也没有做,而他的全部注意力,都在周围的奇迹玩家身上。 The surrounding player begins is liberal with the praise to this Game, in the Internet cafe is flooding the whoas of various MU Online / miracle players, this Game picture and operation from come up to start to receive a belief. 周围的玩家一上手就对这款游戏不吝赞美,网吧里充斥着各种奇迹玩家的惊叹声,这款游戏的画面和操作从一上来就开始收个信仰。 «MU Online / miracle mu» this Game, was in 2003 went on the market internally, that time «MU Online / miracle mu» has obtained the enormous success in South Korea, The9 has crossed the rubicon to bring this Game, sacrificed is higher than to the Webzen profit, but oneself attained this Game price, in 2003 must lower a lot with it compared with The9, not only the price was low, the most important thing is, this Game more than half a year got online ahead of time internally, Game the impact on the domestic user was too big, the present player has not had the powerful belief to Legend, therefore in the player eyes, this Game compared with Legend must. Was much better. 《奇迹mu》这款游戏,原本是2003年才在国内上市的,那个时候的《奇迹mu》在韩国已经取得了极大的成功,九城破釜沉舟拿来这款游戏,牺牲给网禅的利润比非常高,而自己拿到这款游戏的代价,比九城2003年拿它要低得多,不但价格低,最重要的是,这款游戏提前大半年在国内上线,游戏本身对国内用户的冲击太大了,现在的玩家还没有对传奇产生强大的信仰,所以在玩家眼里,这款游戏比传奇要好多了。 Li Mu felt suddenly, oneself perhaps future Shanda cutting in two at the waist, if Legend cannot guarantee that an excellent momentum operates for 2-3 years, in the future the powerful Shanda group perhaps innate maldevelopment, abnormal will be the minor matter, the miscarriage is the important matter. 李牧忽然觉得,自己没准已经把日后的盛大给腰斩了,如果传奇不能保证一个良好的势头运作2-3年,日后强大的盛大集团恐怕就会先天发育不良,畸形是小事,流产才是大事。 Li Mu is a person who believes the butterfly effect, let alone introduced the China time to be ahead of time more than half a year «MU Online / miracle mu», this impact on the domestic Online Games market pattern certainly extremely will be powerful. 李牧本来就是一个相信蝴蝶效应的人,更何况自己把《奇迹mu》原本引入华夏的时间提前了大半年,这对国内网游市场原本格局的冲击一定会极其强大。 Zhao Kang also saw this Game potential from Internet cafe 100 people of responses, cannot bear tease Li Mu: „Before you give the definition of plug-in, now do you want to go all out to prevent MU Online / miracle plug-in?” 赵康也从网吧这一百来人的反应中看出了这款游戏的潜力,忍不住调侃李牧:“按照你之前给外挂的定义,现在你是不是要拼命预防奇迹外挂了？” Li Mu earnest nod, recalled huge evil consequence that The9 ignores plug-in brings, face firm saying: „MU Online / miracle plug-in has me to kill one, two I kill one pair, not only need seal off all plug-in promptly, all users who use plug-in, once were found out the permanent title, does not appease, making Online Games opens the casino, I must provide an absolute fair Game environment to my guest, cannot to cheat in my domain!” 李牧认真的点点头,回想九城放任外挂所带来的巨大恶果,一脸坚决的说道:“奇迹外挂有一个我杀一个,有两个我杀一双,不但要及时封堵一切外挂,所有使用外挂的用户,一经查出永久封号,绝不姑息,做网游就是开赌场,我要给我的客人营造一个绝对公平的游戏环境,绝不能让人在我的地盘里出老千！” Then, Li Mu made up one: „Except for me......” 说完,李牧又补了一句:“除了我自己……” ...... …… According to Li Mu's estimated that MU Online / miracle gets online several days before, the server carrying/sustaining possibly packed with, but in these players a large number, should be the crowds that under the bandwagon effect function comes in swarms, with beta unceasing Lang Taosha, player unceasing washing will also wash and precipitate, in the future three months, can be gradually stable in simultaneously 500,000 people of online level lines, Li Mu was quite satisfied. 按照李牧的预估,奇迹上线的前几天,服务器承载可能会满载,但是这些玩家里相当一部分,应该都是从众效应作用下蜂拥而来的围观群众,随着公测不断的浪淘沙,玩家也会不断的洗淘、沉淀,往后的三个月内,能够逐渐稳定在同时50万人在线的水平线上,李牧就相当满足了。 However, in the industry to " MU Online / miracle mu » estimate, actually wants optimistic many compared with Li Mu, most internet Corporation after experiencing the beta that evening fiery/popular situation, unifies this Game own quality, thinks that this Game after officially charge, the earning ability will surpass now right red hot blooded Legend, and becomes first simultaneously online population over 1 million network Game. 不过,行业内对《奇迹mu》的预估,却比李牧要乐观的多,大部分互联网公司在见识到了公测当晚的火爆情形之后,结合这款游戏自身的素质,都认为这款游戏在正式收费之后,营收能力会超过现在正当红的热血传奇,并且成为第一款同时在线人数过百万的网络游戏。 The one who comes as a surprise to Li Mu is, player's demand to the MU Online / miracle in the following several days, will not have dropped, instead increases unceasingly, can relax besides 2 : 00 am to the pressure of 10 : 00 am stage server carrying/sustaining slightly, other time servers have been at the full condition, moreover tries to be packed with the Game player is also getting more and more. 出乎李牧预料的是,玩家对奇迹的需求在接下来的几天里,一点都没有下降,反而不断攀升,除了凌晨 2 点到上午 10 点这个阶段服务器承载的压力能够稍微放松一下之外,其他的时间服务器一直处于爆满状态,而且试图涌入游戏的玩家也越来越多。 From the beginning, 200,000 people were blocked in out of the door, after three days, this digit turned into 500,000, as MU Online / miracle mu the lively discussions and lots of players who after Tieba (Post It) and major forums evoke print the Game screenshot and Game content, worked as running water imperceptibly, helped MU Online / miracle push one wave fiercely, the daily peak attempted to push in the Game person still constantly to grow. 一开始,二十万人被拦在门外,三天之后,这个数字变成了五十万,而且随着奇迹mu在贴吧、各大论坛引起的热烈讨论、大量玩家晒出游戏截图以及游戏内容之后,无形中当了一把自来水,又帮奇迹猛推了一波,以至于每天高峰期尝试挤入游戏的人还在不断增长。 Li Mu then awakens quickly, he thinks what oneself puts is a crying for food beast of prey young child, even its variety it grows the speed to be quick finely and even, but still needs some time eventually, that moment that but didn't expect, it is born, is a been some scale god beast, moreover growth rate quick astonishment. 李牧这才幡然醒悟,他以为自己放出来的是一头嗷嗷待哺的猛兽幼崽,就算它品种优良、就算它成长速度很快,但终究也需要一段时间,可怎么也没想到,它诞生的那一刻,就是一头已经颇具规模的神兽,而且生长速度快的惊人。 Is good has in Storm Entertainment from Muye Science and Technology there „taking advantage of” the adequate fund of coming, additionally builds the reserve of new server to be powerful, recovering Li Mu arranges related person in charge to additionally build the server immediately, enhances the Game bearing capacity , to promote to satisfy 2 million people of online scales the MU Online / miracle Game bearing capacity simultaneously. 好在暴风娱乐手里有从牧野科技那里“借”来的充足资金,增设新服务器的储备实力雄厚,回过神来的李牧立刻安排相关负责人增设服务器,对游戏的承载能力进行提升,把奇迹的游戏承载能力提升到同时满足两百万人在线的规模。 2 million people simultaneously online, internally basically is the altitude that Game of future dn and this Tencent proxy can hope to attain, even the World of Warcraft national mourning does not have this strength, if «MU Online / miracle mu» really can achieve the peak to have 2 million people simultaneously Game, this Game Nikkatsu user certainly in ten million levels, then the moon/month running water estimated that can achieve several hundred million, removes all artificial operation costs, to remove to Webzen that is divided little, each month profit can also hundred million, this even not be absolutely the gold ore, is a money printing machine. 两百万人同时在线,在国内基本上是将来dn、这种腾训代理的游戏才能企及的高度,连魔兽世界的国服都没有这个实力,如果《奇迹mu》真能做到高峰期有两百万人同时游戏,这款游戏的日活用户一定在千万级,那么月流水估计可以做到几个亿,去掉所有的人工运营成本、去掉给网禅的那一点点分成,每月的利润也绝对能够过亿,这甚至都不是金矿了,是印钞机。 «MU Online / miracle mu» is all the rage internally unceasingly, Li Mu was delayed YY that gets online by oneself, decided a final online date, one week of later «MU Online / miracle mu» getting online. 《奇迹mu》在国内不断风靡,李牧给被自己拖延上线的yy,定了一个最终的上线日期,就在《奇迹mu》上线的一个星期之后。 Before YY gets online the final 24 hours, Li Mu confirmed after the core team gets online several big essential matters concerned. yy上线前的最后24个小时,李牧跟核心团队确认了上线后的几大关键事宜。 First, YY gets online scheduled for next day evening's 8 o'clock, Li Mu has been partial to this Browsing prime time section ; 第一,yy定于翌日的晚上八点钟上线,李牧一直偏爱这个上网的黄金时间段; Second, YY gets online the previous hour, in the Tieba (Post It) advertisement and Tieba (Post It) stand in the letter/believes and Happy Farm stand the letter/believes starts to push the YY advertisement simultaneously, pushes the content template to compile, with the simplest language, telling user YY is anything, which awesome functions there are. 第二,yy上线前一个小时,贴吧广告、贴吧站内信、开心农场站内信同时开始推送yy的广告,推送内容模板已经编写好,用最精简的语言,告诉用户yy是什么,有哪些牛逼功能。 Third, all users can after the download(ing) YY client side, register the YY account number directly, the YY account number provide in the form of number, the old user can conducts binding the YY number and Tieba (Post It) account number, after binding, Happy Farm of this/should user will obtain value ten Yuan item(s) packages, the technologies division must guarantee, regardless of instant flow high, registers the flow that binds and rewards receive to be smooth enough ; 第三,所有用户都可以在下载yy客户端后,直接注册yy账号,yy账号以号码的形式发放,老用户可以把yy号码和贴吧账号进行一键绑定,绑定后,该用户的开心农场将获得一个价值十元的道具包,技术部门一定要确保无论瞬时流量有多高,注册、绑定、奖励领取的流程都要足够顺畅; Fourth, the YY good friend clones the function to hasten to ground the log in core fast, therefore the team must guarantee that on the first day that YY gets online, Tieba (Post It) registers the registration binding rate/lead in user to achieve over 80%, if cannot achieve, immediately puts out the reward policy recovery ; 第四,yy的好友克隆功能是快速抢滩登陆的核心,所以团队一定要确保在yy上线的首日,贴吧登录用户中的注册绑定率达到80%以上,如果达不到,立刻拿出奖励政策补救; So long as completes these four points, remaining gave the user completely.( To be continued.) 只要做好这四点,剩下的就全部交给用户了。(未完待续。)
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