RINAPE :: Volume #3

#237: Doing multiple things at the same time

Asked the question, Lin Qingya regretted instantaneously, she felt, the matter of this level was the boss own matter, since the boss asked how oneself should kick to be eliminated Baidu, oneself direct reaction issue was good, in turn questioned that decision of leadership, was very not polite approach. 问完问题,林清雅瞬间就后悔了,她觉得,这种层面的事情是老板自己的事情,老板既然问自己该怎么把百度踢出局,那自己直接回答问题就好,反过来质疑领导的决定,是非常不礼貌的做法。 Therefore, Lin Qingya hastily supplements one: „Chief Li, do not misunderstand, I am only somewhat curious” 于是,林清雅急忙补充一句:“李总,你别误会,我只是有些好奇” Li Mu beckons with the hand, says with a smile: „Senior Sister, you asked me Chief Li I not to have the opinion in the company, I will not call you Senior Sister in the company, but had/left the company, we such estranged good, you do not call me name that's alright directly.” 李牧摆摆手,笑道:“学姐,在公司你叫我李总我没意见,我在公司也不会叫你学姐,但是出了公司,咱们还是不要这么生分的好,你直接叫我名字就行。” Lin Qingya nods, Li Mu comforts her saying: „You can ask back that my issue, proved you , is not only working for the company, is considering for the company, this is the good deed, does not need to be worried that I will be angry, I am not that narrow-minded person, even you thought where I do wrong, or can say in the company in secret directly, accuses me, to scold me not to relate.” 林清雅点点头,李牧又宽慰她道:“你能反问我那个问题,证明你不只是在为公司做事,也在为公司着想,这是好事,不用担心我会生气,我也不是那种心胸狭隘的人,甚至你觉得我哪里做得不对,在公司或者私下里都可以直接说出来,指责我、骂我也没关系。” Lin Qingya several points of awkward saying: „I knew” 林清雅略带几分尴尬的说道:“我知道了” Li Mu shows a faint smile, said: „I first you told why wants to kick Baidu to be eliminated.” 李牧微微一笑,说:“我先跟你说一下为什么想踢百度出局。” Lin Qingya sits the straight body to wait for Li Mu's as follows. 林清雅坐直身体等着李牧的下文。 Li Mu drinks tea, expression earnest and serious saying: „First is Baidu to me, in the future boost getting smaller, his function will be gradual, crossed this stage we not to use, seemed like the baby formula, had very big help to Muye Science and Technology of babyhood, if by any chance we grew the child, we no longer needed this type of thing.” 李牧喝了口茶,表情认真而又严肃的说道:“首先是百度对我来说,往后的助力会越来越小,他的作用是阶段性的,过了这个阶段我们就用不到了,就好像婴儿奶粉,对婴儿时期的牧野科技有很大的帮助,但等我们成长成儿童,我们就不再需要这种东西了。” Lin Qingya pursed the lips to look at Li Mu a while, said earnestly: „I thought that you have not spoken the truth.” 林清雅抿嘴看了李牧一会儿,认真说道:“我觉得你没说实话。” Li Mu asked back: „Why” 李牧反问:“为什么” Lin Qingya said: „The reason that you said a moment ago, is equivalent dismantles the bridge after crossing, on strict mentioned does not have the business ethics, but I thought that you were not such person.” 林清雅说:“你刚才所说的理由,相当于过河拆桥,严格上说来是非常没有商业道德的,但我觉得你不是这样的人。” Li Mu shrugs to smile, before driving, kicks partner matter, truly does not conform to his consistent personhood criterion to Li Mu, but oneself always had no way to say with her Baidu later through the keyword bidding, can be in every year the private hospital harvests 120 hundred million RMB advertising expenditures from Putian. These money pass the burden to the consumer on finally time, the consumer must pay even is over a hundred times of this number, company that such does not have the moral integrity, looked like in the Young and Dangerous the trigeminy help/gang eldest children to say the organized crime like the truth of chamber pot. Later many people will loathe that show air/Qi, including Li Mu. 李牧耸肩一笑,开车前踢掉合作伙伴这种事,对李牧来说确实不符合他一贯的做人准则,但自己总没法跟她说,百度以后每年通过关键词竞价排名,就能从莆田系民营医院里收获120亿人民币的广告费。这些钱最终转嫁到消费者身上的时候,消费者要付出的甚至是这个数目的上百倍,这样一个没有节操的公司,就像是古惑仔里三联帮老大说黑社会像夜壶的道理一样。以后很多人都会厌恶那一身骚气,包括李牧自己。 Therefore, Li Mu can only say: „I with them, essentially possibly am different am not the stratagem, I only want to move to from Muye Science and Technology them. Possibly truly does not have the morals, but I want to do that urgently . Moreover, this matter must do must as soon as possible, once our exposes the sign of soaring, they will kill will not get out.” 于是,李牧只能说:“我跟他们,本质上可能是道不同不相为谋吧,我只想把他们从牧野科技移出去。可能确实是没道德,但我迫切想这么做,而且,这件事要做一定要尽快,一旦我们的展露出腾飞的迹象,他们打死都不会下车。” Lin Qingya looked at the Li Mu moment, felt, Li Mu should have other difficulties, she believes that Li Mu is not that subjective despicable person, therefore she then nods. Said to Li Mu: „If wants to make Baidu dilute the stock even to disinvest, altogether also such 2-3 means.” 林清雅看了李牧片刻,心里觉得,李牧应该是有其他苦衷的,她相信李牧不是那种主观卑鄙的人,于是她便点了点头。对李牧说:“如果想让百度稀释股份甚至撤资,一共也就那么2-3种办法。” Li Mu hastily said: „Said that looks.” 李牧急忙道:“说说看。” Lin Qingya simply said: „First increases funding, you are a major stockholder, and controls stock absolutely, if you request all shareholders to increase funding in proportion, then other shareholders must increase funding with you together, otherwise the stock dilutes automatically, the stock that but you account for were too many, is not the staff option that the generation holds, we 10 stocks gave Baidu. 5 stocks gave Song Liang, 5 are Douban owner Zhao Kang, if you only do increase funding ordinary, Baidu inadequate will not hesitate. After all increases funding 10 million, they only need to follow to increase funding 1 million, but you must follow to increase funding 8 million, therefore, you must consider your cash situation, Baidu cash situation. Cannot do well possibly is busy at work white/in vain.” 林清雅便道:“第一个就是增资,你是大股东,并且绝对控股,你如果要求所有股东按比例增资,那么其他股东就必须跟你一起增资,否则股份自动稀释,不过你占的股份太多了,不算代持的员工期权,我们十的股份给了百度。五的股份给了宋亮,还有五是豆瓣的拥有者赵康,如果你只做普通增资,百度不成不会犹豫。毕竟增资一千万,他们而已只需要跟着增资一百万,而你要跟着增资八百万,所以,你得考虑自己的现金情况,还有百度的现金情况。搞不好可能白忙活一场。” Li Mu nods, said: „Baidu is also at burns money stage now, their funds should not be ample, but will not be beset with problems, it is estimated that several million are very relaxed, if wants on increasing funding to feel embarrassed them not too to be possible.” 李牧点了点头,道:“百度现在还处在烧钱阶段,他们的资金应该不会太宽裕,但是也不会太捉襟见肘,估计几百万还是很轻松的,要是想在增资上为难住他们是不太可能了。” Lin Qingya also said: „In this case, to make Baidu disinvest, must make them lose the confidence to the future of company, gives development project that they they are unable to accept, making them not be willing to accompany you to take risk together.” 林清雅又说:“这样的话,如果想让百度撤资,就得让他们对公司的未来失去信心,给他们一个他们无法接受的发展规划,让他们不愿陪你一起冒险。” Li Mu understands that the meaning of Lin Qingya, this means have the mirror rate/lead to be extremely high including the entity operation domain in internet, not only frightens the young shareholder with the plan of bringing about own destruction, even there is an enterprise to force the young shareholder sells off stock to suspend the company operating, damages 800 directly, making the young shareholder have to sell off stock to leave, to avoid a bigger loss, but Lin Qingya possibly also somewhat underestimates now Baidu leadership, this after all will be in the future one of the China internet troikas, their leadership visions are enough long-term, if this means can retreat in fear they, they definitely will not become future Baidu. 李牧明白林清雅的意思,这个办法在互联网包括实体经营领域出镜率极高,不光是用自寻死路的规划去吓唬小股东,甚至有企业为了逼迫小股东退股而暂停公司运营的,直接自损八百,让小股东不得不退股走人,以避免更大的损失,但林清雅可能现在还有些低估了百度的领导层,这毕竟是日后华夏互联网三驾马车之一,他们的领导眼光是足够长远的,这种办法要是能吓退他们,他们肯定也成不了日后的百度了。 Therefore, Li Mu is smacking the lips saying: „If I give Baidu to have the development project that seems like brings about own destruction, Baidu should not disinvest immediately, they altogether also threw 5 million, this money to them is not anything, when the time comes they first will definitely wait and see, but I cannot to push Baidu destroyed business on hand.” 于是,李牧咂着嘴说:“如果我给百度出一个看起来是自寻死路的发展规划,百度应该也不会立刻撤资,他们一共也就投了五百万而已,这点钱对他们来说不算什么,到时候他们肯定会先观望,而我也不能为了挤走百度把手头的业务毁了。” Lin Qingya somewhat awkward saying: „That this is not easy to do, Baidu occupies the stock is not many, does not care about the thrown money, this was like dog skin medicinal ointment, flings cannot throw off.” 林清雅有些为难的说道:“那这就不好办了啊,百度占股不多,又不在乎已经投的这点钱,这就跟狗皮膏药一样,甩都甩不掉了。” Li Mu nods: „This is also my awkward place, cannot find out an appropriate solution.” 李牧点点头:“这也是我为难的地方,想不出一个合适的解决办法。” Lin Qingya asked Li Mu: „Baidu invests Muye Science and Technology, the fundamental motive is anything” 林清雅问李牧:“百度投资牧野科技,根本动机是什么” Li Mu said: Most major problem that „they face, is the user viscosity is insufficient, the search engine can only make front of user, the mid-levels and terminal these interests major parts they can only look helplessly others do, therefore they want to attempt to conform with other products to raise oneself user viscosity, Muye Science and Technology seized the situation in 3 searches, got together mass users with the unique model community on Tieba (Post It), they want to purchase Muye Science and Technology at first directly, was rejected by me, afterward thinks the large scale invests, was rejected by me, finally can only accept my request, first buys stock in 10, actually they are most basic. We hope that should through unceasing financing, promote own ownership percentage, is little to wash me, if they can holding Muye Science and Technology, then they can directly conform Easy Music Network and Tieba (Post It) to he himself under.” 李牧道:“他们面临的最大问题,是用户粘度不足,搜索引擎只能做用户的前端,中端、末端这些利益更大的部分他们只能眼睁睁看别人去做,所以他们想尝试整合其他的产品来提升自己的用户粘度,牧野科技在三搜索上抢占了先机,在贴吧上又用独特的社区模式聚合了大量用户,他们最初是想直接收购牧野科技,被我拒绝了,后来想大比例入股,也被我拒绝了,最后只能答应我的要求,先入股十,其实他们最根本的希望,应该是通过不断的融资,来提升自己的持股比例,然后一点点把我洗出去,如果他们能够控股牧野科技,那么他们就能够直接把易听网和贴吧整合到他自己旗下。” Lin Qingya purses the lips to ponder over the moment, said: „In other words, their fundamental motives do not invest us to make money, but to eventually realize to our nibbling and annexation” 林清雅抿嘴思忖片刻,说道:“也就是说,他们的根本动机不是投资我们赚钱,而是为了最终实现对我们的蚕食和吞并” Li Mu said with a smile: „This is only they one-sided wishes.” 李牧笑道:“这只是他们一厢情愿而已。” Lin Qingya suddenly eye one bright, said: „Your today's strategic plan, nothing plan about the Easy Music Network, obviously you social project that pays great attention to Tieba (Post It) as well as Tieba (Post It) next must hatch, if we shear the meat, you can give up” 林清雅忽然眼睛一亮,说:“你今天的战略规划,没有任何关于易听网的计划,明显你更注重贴吧以及贴吧下一步要孵化的社交项目,如果我们割肉的话,你能舍得吗” „Shears the meat” Li Mu to knit the brows: „Your meaning is, gives them the Easy Music Network resolution” “割肉”李牧皱了皱眉:“你的意思是,把易听网拆分给他们” „It is not.” Lin Qingya hastily said: „I mean, analyzes from Muye Science and Technology Easy Music Network, then discussed the condition with Baidu, thinking the means to let them the Muye Science and Technology stock, replaced the Easy Music Network stock, since you did not regard as important Easy Music Network, we can sacrifice part of interests on Easy Music Network, making them replace more Easy Music Network stocks.” “不是。”林清雅急忙解释说:“我的意思是,把易听网从牧野科技拆分出来,然后跟百度谈条件,想办法让他们把牧野科技的股份,置换成易听网的股份,你既然不是那么看重易听网,我们可以在易听网上牺牲一部分利益,让他们置换更多的易听网股份。” The Li Mu mouth muttered repeatedly is replacing two characters, the finger raps by a unique rhythm in the desktop gently unceasingly, in brain revolution fast. 李牧嘴里重复喃喃着置换二字,手指头轻轻在桌面以一种独特的节奏不断敲击,脑子里飞快的运转起来。 Oneself truly do not pay great attention to Easy Music Network, initially after Easy Music Network hatched Tieba (Post It), Easy Music Network value was not very high, at present the music industry entire is free, although will welcome a wave flow quantity peak next year, but this current capacity was unworthy what money, pure operation Easy Music Network, even if the current capacity rose dramatically, still can only gain the advertising expenditure, Hao123 before without selling to Baidu awesome, one month of advertizing revenue also about 800,000, although has however calculated that was a first-year university student sum of money, but to the person of Li Mu this playing concept, what this money really did not calculate. 自己确实不太注重易听网,当初用易听网孵化出贴吧之后,易听网本身的价值就不够高了,眼下音乐产业整个都是免费的,虽然在明年会迎来一波流量高峰,但这个流量不值什么钱,单纯运营易听网,就算是流量暴增,也就只能赚个广告费而已,hao123在没卖给百度之前就已经很牛逼了,但是一个月的广告收入也才八十万左右,虽然算算是挺大一笔钱,但对李牧这种玩概念的人来说,这点钱真不算什么。 Is certain, now who makes the music website significance is not big, except for Baidu and Tencent, Baidu makes the music search to raise the user viscosity sharply, is he most urgent demand, Tencent makes the thoughts estimate of music is not born at present now, they at present biggest demand how also to develop on the user, 02 years they will play dozen of edge ball, does these belt/bring color chatrooms, 03 the second half of the year will do QQ Game, the music was near the bottom, must wait till for 05 years. 可以肯定,现在谁做音乐网站的意义都不大,除了百度和腾讯,百度做音乐搜索能够大幅提升用户粘度,是他眼下最迫切的需求,腾讯做音乐的心思估计现在还没诞生,他们眼下最大的需求还在如何拓展用户上,02年他们会打打擦边球,搞一搞那些带点颜色的聊天室,03年下半年才会搞qq游戏,音乐就更靠后了,要等到05年。 Words that comes to see, the value that truly only then Baidu can the greatest squeezing music be able to add, this thing hits the legal blank of copyright protection at present , is not so truly honored, if can according to Lin Qingya say that discussed the replacement with Baidu, enough that if the condition gave, Baidu will perhaps really move. 这么来看的话,确实只有百度才能最大程度的压榨音乐所能带来的价值,这东西眼下打版权保护的法律空白,也确实不那么光彩,如果能按照林清雅说的,跟百度谈置换,条件如果给的足够,百度没准真的会动心。 Keeps Muye Science and Technology, Li Mu will only conform with the Baidu resources, will not make Baidu conform with itself, Baidu old hears the taste cannot be eating the estimate also to worry at heart, oneself give him simply a choice: In Muye this cauldron do not smell the taste again, I give you alone abundant one bowl, you eat to consider as finished at the same time. 留在牧野科技,李牧只会去整合百度的资源,绝不会让百度整合自己,百度老闻着味吃不着估计心里也着急,自己干脆给他个选择:别再牧野这个大锅里闻味儿了,我单独给你盛一碗,你一边吃去算了。 However, Li Mu does not give up directly to the Baidu Easy Music Network holding power, Baidu, only then Muye Science and Technology 10 stocks, if makes them control stock Easy Music Network, must let their again supplementary station Qian Jin. 不过,李牧也不舍得直接给百度易听网的控股权,百度只有牧野科技十的股份,要是让他们控股易听网,就得让他们再补点钱进来。 Thinks of here, Li Mu before Lin Qingya to own several suggestions, in the brain the miraculous glow one presently, why not to come to do multiple things at the same time 想到这里,李牧又结合林清雅之前给自己的几个建议,脑中灵光一现,何不来个多管齐下 So-called does multiple things at the same time, uses all suggestions that Lin Qingya gives. 所谓多管齐下,就是把林清雅给的所有建议都用上。 First, makes an exaggerating point business plan, tells the Baidu present to prepare Easy Music Network and Tieba (Post It) resolution. 首先,弄一个夸张点的商业计划,告诉百度自己现在准备把易听网和贴吧拆分。 Then arrived at the climax, as well as analyzed in the later business plan about the resolution, must seem very steady to the plan of Easy Music Network, was continues to make the music, to maintain the music audio-visual website first position, but, to the plan of Tieba (Post It), wanted high-risk and uncertainty. 然后就到重头戏了,关于拆分以及拆分之后的商业计划里,对易听网的规划一定要显得很稳,就是继续做音乐、保住音乐视听网站第一的地位,但是,对贴吧的规划,就一定要充满危险和不确定性。 Must transmit to their news: Oneself must be used to make very adventurous attempt with Tieba (Post It), simultaneously to coordinate own adventure attempt, oneself need Baidu to increase funding, when the time comes Baidu will certainly lodge the protest, when the time comes oneself throw to his choice again: If you have the opinion, I analyze to establish a company Easy Music Network alone, you do not have 10 stocks in Muye Science and Technology, I give you to replace 30 even 40 Easy Music Network stocks, if you want to control stock Easy Music Network, I do not have the opinion, to the cash compensation, later Easy Music Network you accounts for 51 again, when the time comes you can the Easy Music Network direct integration, be able to change a name to call Baidu 3, when the time comes these current capacities, became your own to be continued. 要传达给他们一个讯息:自己要用贴吧用来做非常冒险的尝试,同时为了配合自己的冒险尝试,自己需要百度增资,到时候百度一定会提出抗议,到时候自己再抛给他一个选择:你要是有意见,那我就把易听网拆分出去单独成立一个公司,你在牧野科技不是有十的股份吗,我给你置换成30甚至40的易听网股份,如果你想控股易听网,我也没意见,再给点现金补偿,以后易听网你占51,到时候你就可以把易听网直接整合进,可以换个名字叫百度三,到时候这些流量,就都成你自己的了未完待续。 ps: Chapter 3 delivers ps:第三章送到 ... The mobile phone user please visit http://m.piaotian.net ...手机用户请访问http://m.piaotian.net
To display comments and comment, click at the button