RINAPE :: Volume #17

#1698: bear Maoxiong the expression package becomes a hit!


Update YY gets online, on late December. 新版yy上线的时候,恰逢12月下旬。 Because is at the end of the year, Li Mu then gave it to locate the new year edition, the version number was 2005 v 5.0. 由于是年末,李牧便给它定位成了新年版本,版本号为2005v5.0。 Since 2005, all YY editions, will take year as the edition code name, 05 years are 5.0 , 06 years are 6.0, and so on. 从2005年起,所有的yy版本,都会以“年”为版本代号,05年就是5.0,06年就是6.0,以此类推。 In principle, the edition code name every year does not make the adjustment, for example any edition of 05 years of issue, with the 5. x.y form compilation version number, the small modification edition will increase progressively in the y digit, the big edition modifies in x digits increases progressively. 原则上,每一年的版本代号不做调整,例如05年发布的任何一个版本,都会以5.x.y的形式编写版本号,小改动版本在y的数字上进行递增,大版本改动在x的数字上进行递增。 In other words, if issues 2005 v 5.0 .1, that is the small modification ; If issues 2005 v 5.1 .0, that is the big modification. 也就是说,如果发布2005v5.0.1,那就是小改动;如果发布2005v5.1.0,那就是大改动。 At present, the YY market share basically occupied over 95%, other although miscarriages also had certain audience, but their audience and YY degree of polymerization was high. 眼下,yy的市场占有率基本上占到了95%以上,虽然其他一些小产也有一定的受众,但他们的受众与yy的重合度非常高。 As rides the immediate Instant Messenger tool that is above mundane thoughts in the entire world, the new edition issue of YY, attracted the attention of mass user from the announcement stage. 作为在全世界一骑绝尘的即时通讯工具,yy的新版本发布,从预告阶段就吸引了大量用户的关注。 YY of new edition made the promotion in many functions , conducted to ui interface conformed to the Hyundai / modern aesthetic comprehensive optimization, place of the biggest promotion, was the new dynamic expression. 新版本的yy在多项功能上做了升级,也对ui界面进行了更符合现代审美的全面优化,最大的升级之处,就是新增的动态表情。 Because the industry lead has established, and opponent who globally has not made a name, therefore YY this period of time not excessively resolute, not like the earliest time, various types hang to explode day new function promotion continuously, but slows down the speed and fighting steadily and ensure each new edition can has promoted in the visual experience, the interactive experience and use experience. 由于行业龙头地位已经奠定,并且全球范围内没有成气候的对手,所以yy这段时间一直没有过大刀阔斧的,不像最早期的时候,各种吊炸天的新功能连续不断的推出,而是放缓速度、稳扎稳打,确保每一个新版本都能在视觉体验、交互体验以及使用体验上有所提升。 Li Mu is very clear, many software destroy destroys is promoting blindly, after to user a promotion , before promotion is uglier , the feeling that is difficult to use, therefore he is cautious about each promotion, the request team must achieve a character, is steady. 李牧很清楚,许多软件毁就毁在盲目升级,给用户一种升级后比升级前更丑、更难用的感觉,所以他对每一次升级都非常谨慎,要求团队务必做到一个字,就是稳。 Because YY is each time steady, has not disappointed the user, therefore the user is also maintaining the anticipation feeling to the new edition, the new edition issued each time, overwhelming majority users will choose the promotion after log in. 正因为yy每次都非常稳重,从没让用户失望过,所以用户也保持着对新版本的期待感,每次新版本发布,绝大部分用户都会在登陆后选择升级。 This time, the YY users in the world discovered that YY promoted the 2005 first edition, in abundance exciting download(ing) package of software. 这一次,全球的yy用户发现yy升级了2005年的第一个版本,纷纷兴奋的下载包软件。 After the user completes and logs in the account number, YY flashes through an effect very science fiction the interlude animation, presents one after another brand-new 2005, brand-new YY 5.0 and other inscriptions, YY logo also ran the visual effect of three-dimensional animation with G, will match again has the background music of future feeling very much, making all users feel the enormous favorable impression. 在用户完成、登录账号之后,yy闪过一阵效果很科幻的过场动画,轮番出现全新的2005、全新的yy5.0等字样,yy的logo也用g跑出了立体动画的视觉效果,再搭配很有未来感的背景音乐,让所有用户都感觉到极大的好感。 Entire interface, frame and button had more outstanding visual effect, to a great extent promoted user's experience, when the user clicks opens the good friend dialog box, they discovered, in the dialog box has an animation to prompt, the arrow that shines unceasingly points at E to touch the expression that by violent expression another can move to symbolize, is prompting with its language: Please click to examine the brand-new dynamic expression function.” 整个界面、边框、按钮都有了更优秀的视觉效果,很大程度上提升了用户的体验,当用户点击打开好友对话框的时候,他们才发现,对话框上有一个动画提示,一个不断发光的箭头指着原本e摸激表情旁边的另一个会动的表情标志,用本国语言提示着:“请点击查看全新动态表情功能。” After the point opens, presents an expression choice frame impressively, 20 bear panda expressions, altogether four rows of ways present by each platoon five in the user at present, moreover each unceasing dynamic loop. 点开之后,赫然出现一个表情选择框,二十个熊猫熊表情以每排五个、一共四排的方式呈现在用户眼前,而且每一个都在不断的动态循环。 So long as the users the mouse place an expression slightly shrinks on the chart, will immediately spring a matchbox size the floating window, can demonstrate clearly the expression enlargement that the mouse aims, when the user sees these expressions, almost everyone was sprouted the cheap cartoon image to attract by this unusually. 用户只要将鼠标放在其中一个表情略缩图上,立刻就会弹出一个火柴盒般大小的浮窗,可以清晰地把鼠标对准的表情放大展示出来,当用户看到这些表情的时候,几乎每个人都被这奇特萌贱的卡通形象所吸引。 Quick, then has the user to attempt to give own good friend to transmit a dynamic expression. 很快,便有用户尝试着给自己的好友发送一条动态表情。 The click transmission, the gif expression appears in the dialog box immediately, that does the strange movement matching character, making one be able help smiling. 点击发送,gif表情立刻出现在对话框内,那搞怪的动作搭配字,让人忍俊不禁。 Moreover, the user soon discovered, this dynamic expression, not only can in some situation directly for the code word, even, but can also with the expression happy alternative chatted! 而且,用户很快发现,这种动态表情,不但能在某种情况下直接替代字,甚至,还能用表情欢乐的“另类聊天”! For example, had the user to send a bear panda to run and jump and say to the friend: I came!” The expression, his friend returns to the expression that a bear panda had turned the head to wave suddenly exaggeratingly immediately, but also has skewers of affections. 比如,有用户给朋友发了一个熊猫熊跑跑跳跳、说:“我来了!”的表情,他的朋友立刻回了一个熊猫熊忽然转过头夸张挥手的表情,还带着一串串的爱心。 Some users are not friendly, after they receive me who the friend sends to come expression, a choice reply bear panda handle person tramples the expression that flies. 有的用户就没那么友好了,当他们收到朋友发来的“我来了”表情之后,选择回复熊猫熊一脚把一个人踹飞的表情。 The good friends return the favor immediately, issue him a bear panda to hit the expression of person. 好友立刻还以颜色,发给他一个熊猫熊打人的表情。 Quick, everyone discovered, various expressions can actually act according to the different situation interconnections, moreover different combinations, naturally has the entirely different effect and feeling. 很快,大家发现,各种表情竟然都能够根据不同的情况相互联系,而且不同的组合,也自然有截然不同的效果与感觉。 This to user, looked like discovered simply the new continent was ordinary, immediately immersion in. 这对用户来说,简直就像是发现了新大陆一般,立刻就沉浸其中。 20 bear panda expressions, are almost played by the users immediately! 20个熊猫熊表情,几乎立刻就被用户们玩了一个遍! The users inborn does not have any resist the ability to this expression, this made their nets chat to enter a new altitude suddenly. 用户对这种表情天生没有任何抵挡能力,这让他们的网聊忽然间进入到了一种新高度。 The method that because some bear panda expression several languages editions, system distinguishes is, the user uses what language YY, the bear panda expression of autoloading this/should language, therefore makes the bear panda spread in the entire world all of a sudden. 由于熊猫熊表情有多国语言版本,系统判别的方法是,用户使用什么语言版本的yy,就自动加载该语言的熊猫熊表情,所以一下子就让熊猫熊在全世界传开。 What certainly is, this buffer local area and by command transmission expression, but can also switch over in various languages. 更绝的是,这种缓存本地、以指令传输的表情,还可以在各种语言之间进行切换。 For example, a Japanese sent one to go away to a South Korean!” Expression, what the addresser chooses in the local area is Japanese version expression, transmits the server by the instruction, after the South Korean uses Korean version YY gathers, automatic display for Korean version expression, therefore, this expression simply is existence of borderless differentiation. 比如,一个日本人给一个韩国人发了一条“滚开!”的表情,发件人在本地选择的是日语版表情,以指令发送到服务器,韩国人使用韩语版yy收取之后,就自动显示为韩语版表情,所以,这种表情简直是无国界区分的存在。 The group chatted is more interesting. 群聊更有意思。 If in a group has the multi- country users, what use is different language YY, then anybody sends I came the expression, the different group members can receive the language the same expression. 如果一个群里有多国用户,使用的是不同语言版本的yy,那么任何人发一个“我来了”的表情,不同的群成员就能收到自己语言版本的相同表情。 Then does not have any limit of dissemination. 这下就更没有任何传播的限制了。 In the past the expression of customizing, was fixed, in the expression wrote „the opposite party not to you to speak, and threw a dog to you, issuing anyone was this skewer of similar characters, issued the China person to be able, issued the US (America) person him definitely unable to understand, being confused that the Japanese can also look. 以往自定义的表情,件是固定的,表情上写着“对方不想跟你说话,并向你丢了一条狗”,发给谁都是这一串同样的字,发给华夏人可以,发给美国人他肯定看不懂,日本人也会看的一头雾水。 However, now YY expression is the system buffer, when transmission also by transmission instruction, but is not it, so long as Muye Science and Technology produced the multi- country edition, and unifies the instruction of multi- country edition, that can realize, the China person issues the US (America) person „the opposite party not to you to speak, and to you threw a dog the expression, the US (America) person receives to translate that edition of English directly. 但是,现在yy的表情件都是系统自己缓存的,传输时也是靠传输指令而并非件本身,所以只要牧野科技自己制作了多国版本,并且把多国版本的指令进行统一,那就可以实现,华夏人发给美国人“对方不想跟你说话,并向你丢了一条狗”的表情,美国人直接收到翻译成英语的那一版。 Then, was really the network world happy ending. 如此一来,真是网络世界大团圆了。 ...... …… So interesting expression package, attracts the attention of the world YY user immediately. 如此有趣的表情包,立刻吸引了全世界yy用户的关注。 Suddenly, private chatted expression package of run all over the place, in the group was the expression package brushes the screen unceasingly. 一时间,私聊表情包满天飞,群里更是表情包不断刷屏。 The Muye Science and Technology monitoring data showed that the first hour that the new edition gets online, dynamic expression accumulation transmission broke through 100 million times ; But the second hour of getting online, transmission broke through 1 billion times! 牧野科技的监控数据显示,新版本上线的第一个小时,动态表情累积发送次数就突破了一亿次;而上线的第二个小时,累计发送次数就突破了十亿次! The third hour time, transmission broke through 2 billion times! Transmits the number of times to surpass in average 10 times. 第三个小时的时候,累计发送次数就突破了二十亿次!人均发送次数超过十次。 Once the users start to use the expression package, that type that almost cannot stop! 用户一旦开始使用表情包,几乎就是停不下来的那一种! The male student female student, is unable to put down to the image that bear panda type ugly and cheap, moe, even thought that this thing is really more looked is more fun and more looks is more interesting. 无论是男生女生,都对熊猫熊这种丑、贱、萌的形象爱不释手,甚至觉得这东西真是越看越好玩、越看越有趣。 Suddenly, the panda and bear panda, became the super hot spot of global internet world. 一时间,熊猫、熊猫熊,都成了全球互联网世界的超级热点。 Because many users on liking the bear panda expression, had many anticipations to the true panda. 很多用户因为喜欢上了熊猫熊表情,对真正的熊猫也有了更多的期待。 Quick, on Weibo (Micro Blog) Twitter R also starts the appearance and dynamic expression related content. 很快,微博twitter上也开始出现与动态表情有关的内容。 The China user, is Europe and US, or Japan & South Korea and Australian user, on Weibo (Micro Blog) Twitter R to the dynamic expression not parsimonious praise, many people inquired, this set of named bear panda( panda Boss ear)” who the dynamic expression does, bear Maoxiong( panda Boss ear) is who designs. 无论是华夏用户,还是欧美,亦或者日韩、澳洲用户,都在微博twitter上对动态表情毫不吝啬的夸赞,很多人询问,这套名为“熊猫熊(pandabear)”的动态表情到底是谁做的,熊猫熊(pandabear)又是谁设计的。 The Weibo (Micro Blog) Twitter R official account number issued official showing: bear Maoxiong( panda Boss ear), the cartoon image is Taobao goes to and mascot of which panda traveling special line, which the copyright turns over to Taobao to have exclusive, author for Muye Science and Technology Chairman Mr. Li Mu. 微博twitter官方账号发布了官方说明:熊猫熊(pandabear),是淘宝去哪熊猫旅游专线的卡通形象以及吉祥物,版权归淘宝去哪独家拥有,作者为牧野科技董事长李牧先生。 In addition, Weibo (Micro Blog) Twitter R also keeps guessing, said: „The first issue of 20 bear pandas( panda Boss ear) in dynamic expression, six are Mr. Li Mu acts personally, you know that is which?” 除此之外,微博twitter还卖了个关子,说:“第一期20个熊猫熊(pandabear)动态表情中,有六个是李牧先生亲自扮演,你知道是哪些吗?” This Weibo (Micro Blog) round, Li Mu's individual Weibo (Micro Blog) the users by entire world is captured immediately, mass users leave a message under his recent Weibo (Micro Blog), some users praised the dynamic expression function are very good idea, had the user to inquire anxiously when promoted the second issue of bear panda expression, the user commended that the Li Mu's design, thinks the cartoon image of bear panda was attractive, many user direct examinations, which expressions were Li Mu act. 这条微博一发,李牧的个人微博立刻被全世界的用户所攻陷,大量用户在他最近的一条微博下面留言,有用户夸赞动态表情功能是个非常棒的idea,有用户焦急询问什么时候推出第二期熊猫熊表情,还有用户称赞李牧的设计、认为熊猫熊的卡通形象非常好看,更有不少用户直接询问,到底哪些表情是李牧自己扮演的。 Li Mu issued Weibo (Micro Blog) after several hours: Which China panda traveling special line Taobao goes to produce has gotten online, now purchases, will receive exclusive genuine panda Xiong young puppet one! Comes China and panda close contact quickly!” 李牧在几个小时之后发布了一条微博:“淘宝去哪华夏熊猫旅游专线产已上线,现在购买,将获赠独家正版熊猫熊公仔玩偶一个!快来华夏与大熊猫亲密接触!” He gave back to this Weibo (Micro Blog) to match a chart, on the picture, he himself takes 30 centimeters bear panda puppet personally, is standing row of a person who wore the bear panda person occasionally clothing/taking occasionally. 他还给这条微博配了一张图,图片上,他自己亲手拿着30公分的熊猫熊玩偶,身后还站着一排身穿熊猫熊人偶服的人偶。 Overnight, Li Mu's Weibo (Micro Blog) becomes a hit, which panda traveling special line Taobao goes to produce also to follow to sell to be out of stock. 一夜之间,李牧的微博爆红,淘宝去哪熊猫旅游专线产也跟着卖到脱销。 The Entire world Media were shocked by the new unrest of internet world, the small bear panda expression package, and bear panda image, becomes the object of global media report immediately. 全世界媒体都被互联网世界的新风潮所震惊,小小的熊猫熊表情包,以及熊猫熊形象,立刻成为全球媒体争相报道的对象。 The media do not do clearly, why Li Mu can use such simply even somewhat ugly cartoon image, conquered the heart of the world young people. 媒体搞不明白,李牧为什么能用这么简单甚至有些丑陋的卡通形象,征服了全世界年轻人的心。 In the network, uses the bear panda image to make the head picture young people also hiding the sky and covering the earth. 网络上,使用熊猫熊形象做头像的年轻人也铺天盖地 On internet has not formed so intense visual tide, can let the entire world Internet users in the cartoon image that on internet hounds crazily, the bear panda absolutely is first. 互联网上还从来没有形成过如此强烈的视觉浪潮,能够让全世界网民在互联网上疯狂追捧的卡通形象,熊猫熊绝对是第一个。 The Japanese Internet users like the bear panda similarly, because they are the cartoon powerful nations, therefore their netizen attitudes most intertwine. 日本网民同样喜欢熊猫熊,而且由于他们本身就是卡通强国,所以他们的网友态度最是纠结。 At the same time, is Japanese user's crazy affection to the bear panda, on the other hand, is the intensity of heart deep place did not understand. 一方面,是日本用户对熊猫熊的疯狂喜爱,另一方面,又是他们内心深处的强烈不理解。 Why, why can the China person design is so special and have the dissemination strength, such powerful cartoon image? This should not be Japan most excels? The cartoon image that but now, a China person designs, the becoming a hit world, Japanese although had many cartoon images to be popular in the world in one night, but no red resembles bear panda was so such fiercely quick,...... 为什么,为什么华夏人能设计出这么特殊、这么有传播力、这么强大的卡通形象?这不应该是日本最擅长的吗?可现在,一个华夏人设计的卡通形象,却在一夜之间爆红全球,日本虽然有很多卡通形象都红遍了全球,但没有一个红的像熊猫熊这么快、这么猛……
To display comments and comment, click at the button