RINAPE :: Volume #14

#1389: Chapter 1389 meets no resistance!

LNMTL needs user funding to survive Read More

The first showing field just crossed, at midnight on internet of North America, presented massively the movie criticism about 《Zombie Master》. 首映场刚过,午夜北美的互联网上,出现了大量关于《zbie-master》的影评。 Most movie criticism very positive/direct, has looked at the North American netizen of this movie to believe, this movie is an outstanding comedy light frightened style movie, it is not such terrifying, without trying to give the audience to transmit any values and major principle, it is a from head to tail feature film, boundlessly is loyal to the plot the feature film, the director has not mixed with any smuggled goods in this movie, therefore appears this movie to be especially pure. 绝大多数的影评都很正面,已经看过这部电影的北美网友认为,这部电影是一部优秀的喜剧轻惊悚风格电影,它不是那么的恐怖,也没有试图给观众传输任何价值观以及大道理,它就是一部彻头彻尾的剧情片,一部无限忠于剧情的剧情片,导演没有在这部电影里夹杂任何私货,所以显得这部电影格外纯粹。 In addition, has watched of the netizen discussion of movie to be most, is the setting of this movie inside Zombie(s), ghost as well as Daoist priest, almost every reader thought that these hypotheses are especially interesting, moreover is worth deeply understanding, moreover after watching this movie, will play " Plants vs Zombies Online » China edition checkpoint will again find it more interesting. 除此之外,已经看过影片的网友讨论最多的,就是这部电影里面的僵尸、鬼怪以及道长的设定,几乎每一个读者都觉得这些设定格外有趣而且值得深入了解,而且在看完这部电影之后,再玩《植物大战僵尸online》的华夏版本关卡会觉得更有意思。 In the North American market, movie ticket 5-8 USD high and low, to North America's people, watching the movie can be one entertainment consumption of most small advantage, Game that therefore this price in their eyes, plays with them compared to one every day is related, filled the movie of foreign culture character and style, is really not worth mentioning. 在北美市场,电影票不过5-8美元上下,对北美的民众来说,看电影可以算得上是最便宜的一种娱乐消费,所以这点票价在他们眼里,相对于一部与他们每天玩的游戏有关,又充满了异国文化风情的电影来说,实在是不值一提。 Because 《Zombie Master》 has such Tolgot good reason, therefore it had the good foundation that soars in the box office. 正因为《zbie-master》有这么多利好原因,所以它才具备了在票房上一飞冲天的好基础。 Next morning North America, as comprehensive screening of movie in entire North America, but blew a Zombie(s) tide of surging forward! 翌日上午的北美,随着影片在整个北美的全面上映,而刮起了一阵汹涌澎湃的僵尸浪潮！ 《Zombie Master》 officially screens in entire North American about 2000 Cinema, moreover from morning first start, the booking rate surpassed 80%! 《zbie-master》正式在整个北美将近两千家院线上映,而且从上午的第一场开始,上座率就超过了80%！ The North American audience make a sound ( du ) by «Plants vs Zombies Online» profound shadow ( tu ), flooding into theater in groups, watches this Hong Kong old movie with a history of 18 years, but delight that it looks. 北美观众受《植物大战僵尸online》的深刻影(tu)响(du),成群结队的涌入影院,去观看这部已经有18年历史的香港老电影,而其看的不亦乐乎。 When to noon, Lucas then attained latest box office record. 时至中午,卢卡斯便拿到了最新的票房成绩。 From 0 : 00 pm first showing field, cuts off by noon 12:30, 《Zombie Master》 in the entire US box office total amount is 6.33 million, the box office total amount that its ZTO Express Muying Ticket System has sold is 4.7 million, accounted for 70% of total box office over, exceeded the anticipations of all Cinema to this movie greatly. 从夜里零点首映场,到中午十二点30截止,《zbie-master》在全美的票房总额为六百三十三万,其中通过牧影票务系统售出的票房总额为四百七十万,占到了总票房的70%出头,大大超出了所有院线对这部电影的预期。 But this is also only a start. 而这还只是一个开始。 1 : 30 pm local time, YY issues the push in North America, the title is: 《Zombie Master》 made North American audience praise without cease! 当地时间下午 1 点半,yy在北美发布推送,标题为:《zbie-master》令北美观众赞不绝口！ In the push described fiery/popular of early morning first showing field simply, and audience and netizen to the view of this movie, the edition also intercepted many comparisons to have the representative movie screenshot specially. 推送中简单的描述了凌晨首映场的火爆,以及观众、网友对这部电影的看法,编辑还专门截取了许多比较有代表性的影片截图。 Besides recommending this movie, this push lattern half, but also in addition small has prize buying tickets. 除了推荐这部电影之外,这条推送的后半部分,还加上了一个小小的有奖购票活动。 The general content of activity is: From, purchases the 《Zombie Master》 movie ticket in Muying Ticket System instantly, 100% opportunities will enjoy the price amount 1-100% preferential benefits, the preferential amount showed after the confirmation payment immediately, will then give preferential benefit to the amount to return the user through PayPal, in other words, a five USD movie ticket, the user after Muying Ticket System purchases, will at least enjoy 5 cents preferential benefit, but the maximum margin of preference is five USD, if the user enjoys 100% preferential benefits fortunately, can watch the movie free. 活动的大概内容为:从即刻起,在牧影票务系统购买《zbie-master》的电影票,将有100%的机会享受票价金额1-100%的优惠,优惠金额在确认支付后随即显示,然后将优惠金额通过paypal对用户进行返还,也就是说,一张五美元的电影票,用户通过牧影票务系统购买之后,将至少享受五美分的优惠,而最大的优惠幅度就是五美元,如果用户有幸享受到100%的优惠,就可以免费看电影。 Li Mu to the request of technologies division is, has one set of algorithm, he is willing to put out 10% of volume of business to return additionally to the user, therefore the reducing amounts of this inside most users must control below 5%, the reducing proportions of some users surpass 5%, even achieves 100%. 李牧给技术部门的要求是,出一套算法,他愿意额外拿出成交额的10%返给用户,所以这里面大部分用户的减免金额都要控制在5%以下,少部分用户的减免比例超过5%,甚至达到100%。 Besides reduces the preferential benefit immediately, Muying Ticket System also promoted drawing to move: From instantly, every day in purchasing the user of 《Zombie Master》 movie ticket extracts 1000 people immediately, bestows its value 100 USD YY virtual coins, at the same time, extracts 10 people every day again, bestows its value six thousand USD China mainland, Hong Kong and Macao luxurious 15 days roaming, at the current exchange rate and domestic consumption level, six thousand USD 15 days roaming, the level truly was very luxurious. 除了随即减免优惠之外,牧影票务系统还推出了一个抽奖活动:从即刻起,每天在购买《zbie-master》电影票的用户中随即抽取1000人,赠送其价值100美元的yy虚拟币,与此同时,每天再抽取十人,赠送其价值六千美元的华夏大陆、香港、澳门豪华十五日游,以目前的汇率以及国内的消费水平来看,六千美元十五日游,水准确实是非常豪华了。 This push gave North America the user very big seduction, making them want goes to the movie theater to have a look at this from China, to tell these activities that impatiently the China Zombie(s) movie, in addition Muying Ticket System launches, watch movies the user, as well as through the incisiveness of wish stimulation Muying Ticket System buys tickets. 原本这条推送就给了北美用户很大的诱惑,让他们迫不及待想去电影院看看这部来自华夏的、讲述华夏僵尸的电影,再加上牧影票务系统推出的这几项活动,更是把用户观影,以及通过牧影票务系统购票的意愿激发的淋漓尽致。 Several USD watch a movie, not only there is reduces immediately, the opportunity pulls out to various types of prizes, most players are playing «Town of Paradise» now as well as 《Plants vs Zombies Online》, in addition a large number of North American users are the YY payers, therefore 100 USD YY virtual coins to them, the attraction is very big, but the attraction of China 15 days luxurious roaming was bigger, spends to watch the movie, the opportunity draws a prize-winning ticket, such matter in the entire North American film industry, is first. 几美元看一部电影,不但有随即减免,还有机会抽到各种奖品,大部分玩家现在都在玩《天堂小镇》以及《植物大战将是online》,再加上相当一部分北美用户都是yy的付费用户,所以100美元的yy虚拟币对他们来说,吸引力还是非常大的,而华夏十五日豪华游的吸引力就更大了,花钱看电影,还有机会中大奖,这样的事情在整个北美电影行业,还是头一回。 But Li Mu does not care about the cost, 《Mr. Zombies》 copyright on small advantage is like white collect, light/only depended on sold to the TV Station showing power to earn internally full, even if now only divides 1% of total box office also to net gain in North America, therefore he is willing to take to return to the advantage more profits, stimulated this movie to create a better result taking advantage of this in the North American market. 而李牧也根本不在意成本,《僵尸先生》本身的版权就便宜的跟白捡一样,光靠着在国内卖给电视台放映权就已经赚得盆满钵满,现在哪怕在北美只分总票房的1%也是净赚,所以他愿意把更多的利润拿出来返利,借此来激发这部电影在北美市场创造更好的成绩。 Therefore, this unprecedented promotion news, Muying Ticket System welcomes extremely the fiery/popular order form heat immediately, is less than one hour, on the same day all shadow tickets of all numbers sold on Muying Ticket System completely completely, increased 11.8 million box offices. 于是,这个史无前例的促销消息一出,牧影票务系统立刻迎来了极其火爆的订票热,不到一个小时,当天所有场次的所有影票全部在牧影票务系统上销售殆尽,增加了一千一百八十万的票房收入。 Therefore, before 3 : 00 pm, the 《Zombie Master》 North America opened the picture first day box office record to come out, altogether was 1850 ten thousand USD! 于是,在下午 3 点之前,《zbie-master》的北美开画首日票房成绩就已经出来了,一共是1850万美元！ The entire North American film industry thorough was insane! 整个北美电影行业彻底疯了！ These employed many years of professional didn't expect, 85 years of foreign movies, actually can also gain in North America to such high first-day box office, this simply is the inconceivable matter ; 这些从业多年的业内人士都没想到,一部85年的外国电影,竟然还能够在北美赚到这么高的首日票房,这简直是不可思议的事情; The one who also lets exclaiming, the cocktail of moves of YY + Muying Ticket System, in the power of box office market was really powerful, this type in a short time the score that all shadow tickets sold, let Hollywood these film companies, as well as entire North American all Boss Cinema were dumbfounded. 还让惊叹不已的是,yy+牧影票务系统的组合拳,在票房市场的力量实在是太强大了,这种短时间内就把所有影票销售一空的战绩,让好莱坞那些电影公司,以及全北美所有的院线老板目瞪口呆。 Makes them dumbfounded, is the movie ticket can also sell unexpectedly like this?! Reduces and draws randomly randomly, after these 2010, in the method that the e-Commerce domain is gradually lucky, now takes to use by Li Mu, the effect simply is instant kill. 更让他们傻眼的,是电影票竟然还能这样卖？！随机减免、随机抽奖,这些2010年以后才在电商领域逐渐走红的玩法,被李牧现在拿出来用,效果简直就是秒杀。 Moreover, such operation, other Cinema want to imitate unable to imitate, because they do not have Muye ticket system, system on no pallial line, so-called immediately reduced and draws randomly also lost the coverage fraction and credibility, therefore, this thing, only then Li Mu can play! 而且,这样的操作,其他院线想模仿都模仿不了,因为他们没有牧业票务系统,没有一套线上的系统,所谓的随即减免、随机抽奖也就失去了覆盖率和公信力,所以,这东西只有李牧能玩的来！ Most fearful, is actually Li Mu now the influence in North America Film Market, his YY user complete coverage US (America) all Internet users, the information delivery ability had arrived powerful make the blood boil . Moreover the movie relevant information that puts in can landing immediately in another set of product, is Muying Ticket System. 最可怕的,其实是李牧现在在北美电影市场的影响力,他的yy用户已经完全覆盖了美国所有的网民,信息投放能力强大到令人发指,而且投放的电影相关信息立刻就能在另外一套产品内落地,也就是牧影票务系统。 It uses an article to make the audience be interested in a movie, then loses in the article to a user link, while the interest of user the most soaring stage, on the direct this link can choose the theater and selecting time and choice seat, ahead of time buys the ticket, then before the movie reflected rushes to the theater, takes the shadow ticket from the self-service ticketing machine, whole set experience is the passing clouds and flowing water is simply ordinary. 它用一篇文章让观众对一部电影感兴趣,然后紧接着就在文章里丢给用户一个链接,趁着用户的兴趣正在最高昂的阶段,直接上这个链接就可以选择影院、选择时间、选择座位,提前把票买好,然后在影片反映之前赶到影院,从自助取票机里取走影票就可以,整套体验简直是行云流水一般。 US (America) movie domain famous Harvey Varnstam wrote on oneself Boss log: „Muye Science and Technology now to the North American the control degree of audience as well as North American box office had been in the unprecedented situation, whole set flow seemed Muye Science and Technology YY to hold your mouth, then rinsed your mouth the powerful laxative and cold water together, produces in you immediately defecated the impulsive instance, Muying Ticket System moved to front of you toilet, simultaneously handed over the paper goods and newspaper to you! Please see clearly, I mean, Muying Ticket System does not lead you to go to bathroom, but is moves to front of you toilet directly, enabling you in the quickest time to take off the pants to be flowing, such service, will not have any opponent in the film industry......” 美国电影领域大名鼎鼎的哈维・韦恩斯坦在自己的blog上撰文说:“牧野科技现在对北美观众以及北美票房的控制程度已经到了前所未有的地步,整套流程就好像牧野科技的yy抓住了你的嘴,然后把强力泻药和凉水一起灌进了你的嘴里,在你立刻产生了拉屎冲动的瞬间,牧影票务系统就把马桶搬到了你面前,同时给你递上了纸巾和报纸！请看清楚,我的意思是,牧影票务系统都不是带着你去上厕所,而是直接把马桶搬到你面前,让你在最快的时间内就可以脱掉裤子一泻千里,这样的服务,在电影行业根本不会有任何对手……” Harvey Varnstam's words although is somewhat uncouthly, the people but who in which truth lets each cinema world are deep to be so, subversion that the technological revolution brings was really big, they have not filled the user to take the powerful laxative the ability, has not moved to user front ability the toilet, even if they had this ability, they still can only fill few users to take the powerful laxative, solve the toilet problem to few users, but Muye Science and Technology can simultaneously to the world hundreds of millions, even ten hundreds of millions Internet users provided such „intimate service”, this disparity big to swallowed all sufficiently. 哈维・韦恩斯坦的话虽然有些粗鲁,但其中的道理却让每个电影圈的人都深以为然,技术革命所带来的颠覆实在是太大了,他们没有灌用户吃强力泻药的能力,更没有把马桶搬到用户面前的能力,就算他们有这个能力,他们也只能灌少量用户吃强力泻药、给少量用户解决马桶问题,而牧野科技能同时向全球几亿,甚至十几亿网民提供这样的“贴心服务”,这个差距大到足以吞噬一切。 Interestingly, Li Mu now this set of cocktail of moves in disguised form „monopoly”, first is the US (America) market by the current situation, is impossible to present second YY, is more impossible to have any model of software to substitute the YY position, it to the importance of US (America) person, before looking like WeChat comes out, the importance of QQ to China people are same, is unreplaceable, therefore, does not have the second company to have YY this type to fill the powerful laxative to the user again fiercely the ability. 有意思的是,李牧现在已经把这套组合拳变相“垄断”了,首先是美国市场以目前的情况,不可能出现第二个yy,更不可能有任何一款软件替代yy的位置,它对美国人的重要性,就像是微信出来之前,qq对华夏人民的重要性一样,无可替代,所以,再没有第二家公司有yy这种给用户猛灌强力泻药的能力。 Next, he has registered all about the patent that „Muying Ticket System” can register, if some US (America) market people also want to make the net ticket, then he simply has not possibly broken through the Li Mu's patent barrier, therefore, to start Online Ticket System, will certainly face the large amount of compensation, draws back 10,000 steps saying that even if the opposite party hugs is first infringing upon the right to make money, latter brings a lawsuit to wrangle to seek the mentality of reconciliation, not possible to have the influence on Muying Ticket System, because behind Muying Ticket System also has biological father YY, without the support of YY, other net ticket platforms in the current competitive condition, walks certainly with difficulty. 其次,他早就注册了所有关于“牧影票务系统”能注册到的专利,如果美国市场有人也想做网票,那么他根本没可能突破李牧的专利壁垒,所以,如果想上马网票系统,必将面临巨额的赔偿,退一万步讲,就算对方抱着先侵权赚钱,后打官司扯皮寻求和解的心态,也不可能对牧影票务系统产生影响,因为牧影票务系统背后还有个亲爹yy,没有yy的支持,其他的网票平台在目前的竞争状态下,一定步履维艰。 Under the advantage of this set of cocktail of moves, Muye Science and Technology through 《Zombie Master》, flexes the muscles in North America Film Market! 在这套组合拳的优势下,牧野科技通过《zbie-master》,在北美电影市场大展拳脚！ Before YY as well as Muying Ticket System catch up, the 《Zombie Master》 overall booking rate placed about 88%, after YY + Muying Ticket System catches up, following all movie numbers, the booking rate is astonishing 100%! 在yy以及牧影票务系统发力之前,《zbie-master》的整体上座率维持在88%左右,而在yy+牧影票务系统发力之后,后续所有的影片场次,上座率都是惊人的100%！ After these Boss Cinema knew that today all 《Zombie Master》 number seats have sold empty, they immediately are very happy , the 《Zombie Master》 box office divided up money gave them almost 20%, the booking rate reached as high as 100%, this made them make about two times of money all of a sudden. 当那些院线老板得知今天所有《zbie-master》的场次座位都已经售空之后,他们顿时喜上眉梢,要知道,《zbie-master》的票房分账多给了他们差不多20%,上座率又高达100%,这让他们一下子就多赚了将近两倍的钱。 With six small-scale theaters of screening halls and 1000 seats, if takes away to show other movie 500 seats, booking rate about 60%, each price 5 USD, then a number gets down, the total box office is 500 x 60% x 5, is 1500 USD, if they divide to walk 30%, that 500 seat numbers can the profit that they make be 450 USD ; 拿一家六个放映厅、1000个座位的小型影院来说,如果把500个座位拿去放映其他片子,上座率在60%左右,每张票价五美元,那么一个场次下来,总票房是500x60%x5,也就是1500美元,如果他们分走30%,那500个座位一个场次能给他们赚到的利润就是450美元; The remaining 500 seat row of pieces gave 《Zombie Master》, the booking rate 100%, the similar 5 USD prices, a number gets down, the total box office is 500 x 100% x 5, fully 2500 USD, but their share proportions from 30% are raised to 50%, these 500 seats, a number brought 1250 USD income to them. 剩下的500个座位排片给了《zbie-master》,上座率100%,同样的五美元票价,一个场次下来,总票房是500x100%x5,足有2500美元之多,而他们的分成比例从30%提升到50%,这500个座位,一个场次就给他们带来了1250美元的收入。 Compares 450 USD, 1250 almost turned three times, to triple! 相比450美元,1250几乎就是翻了三倍、增长了两倍！ Realized Boss Cinema who this point, starts to enhance tomorrow and following 《Zombie Master》 platoon piece quantity immediately, they must as far as possible many platoon piece resource distribution to 《Zombie Master》. 意识到这一点的院线老板,立刻开始着手提高明天以及后续《zbie-master》的排片量,他们要尽可能把更多的排片资源分配给《zbie-master》。 Moreover, the time node of 《Zombie Master》 choice was really good, movie that during the same period showed that can hit did not have, matrix 2 has screened for a half month to enter the weak time, «Seabed General mobilization» decided the files on May 30, «Caribbean Pirate» must wait till summer will screen, in this case, 《Zombie Master》 looked like Zombie(s) that a no one may keep off, slaughtered in the entire North America Film Market to one's heart's content, meets no resistance! 而且,《zbie-master》选择的时间节点真的是太好了,同时期上映的电影,一个能打的都没有,骇客帝国二已经上映半个多月进入疲软期,《海底总动员》定档五月30号,《加勒比海盗》也要等到暑期才会上映,在这种情况下,《zbie-master》就像是一只无人可挡的僵尸,在整个北美电影市场纵情杀戮,如入无人之境！
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