RINAPE :: Volume #14

#1381: Magical brush horse Liang

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„Wants a lot of money, 4-5 about 1 billion.” “是要很多钱,四五十亿左右吧。” Li Mu said one to let Wei Lan and Wang Yuanlang three people superficially spurts the amount of blood, later is pointing at the following mountain valley with the hand, such as the direction landscape general, said confidently: „ You looked, we will imitate complete ancient cities here, this inside will have the city wall, to have the turret, to have the beacon tower, to have with the Great Wall same fire crenel, inside has the county administration, has the bodyguard office, has the money shop, has the dye house, has the distillery, has the academy, has the ancestral temple, has the temple, has the common people residence and tavern, inn and store, does several different subjects again the exhibition halls, memorials or the museum, in entire old city uniform antique building, this rivers packages, many moving point brains on water, builds to become Water Town of north it, builds an aquatic stage again., Asks the well-known director to design one set of large-scale living theater ; 李牧轻描淡写的说出了一个让蔚澜以及王元朗三人都喷血的数额,随后用手指着下面的山谷,如指点江山一般,自信十足的说:“你看,我们会在这里模仿出一个完整的古代城镇,这里面会有城墙、有炮塔、有烽火台、有和长城一样的射击垛口,里面有县衙,有镖局,有钱庄,有染坊,有酒坊,有书院,有祠堂,有寺庙,有民居以及酒馆、客栈、商铺,再搞几个不同主题的展览馆、纪念馆或者博物馆,整个古城内清一色的古风建筑,把这条河流包裹其中,在水上面多动点脑筋,把它打造成北方的水镇,再搭一个水上舞台,找知名导演设计一套大型舞台剧; Not only need improve the old city design, but must include in our scenic area the Simatai Great Wall, in addition, next to old city, but must have the Hyundai / modern the subject hotels, restaurants and the shopping center and tourist reception centers star-level hotels and various different subjects, Capital in plan receives the highway mountain valley most far-end that can see from you to pass through, we construct the tourist reception centers under the viaduct of highway, when the time comes the tourist got down high-speed can arrive at the parking lot in scenic area, played for day, playing three days will not be bored, plays for five days six days such, we. Does not need, we developed Yanjing it peripheral one to 3 rd the best destination of roaming. 不仅要把古城设计完善,还要把司马台长城也囊括到我们的景区里来,除此之外,紧挨着古城的,还要有现代化的星级酒店、各种不同主题的主题酒店、餐厅、购物中心、游客接待中心,规划中的京承高速公路就从你能看到的山谷最远端穿过,我们就把游客接待中心建在高速公路的高架桥下面,到时候游客下了高速就能到景区的停车场,玩一天也可以,玩三天也不会无聊,玩五天六天那样的,我们也不需要,我们就把它发展成燕京周边一到三日游的最佳去处。 internet has a technology to call the colony, this concept attains in the industry in reality also the same as be able to convince, we must do, not only a scenic site is so simple, but must make a tourist product colony. ” 互联网有一种技术叫集群,这个概念拿到现实中的产业里也一样说得通,我们要做的,不只是一个旅游景点那么简单,而是要做一个旅游产品集群。” Wei Lan has listened to be dumbfounded, the domestic traveling real estate currently just has the little seed, even if makes the traveling real estate, she can think still makes the small-scale investment in the tourist scenic zone, but didn't expect must like Li Mu, make a scenic area completely. 蔚澜已经听傻了眼,国内的旅游地产现在只是刚刚有了一点点萌芽,而且就算是做旅游地产,她能想到的也只是在旅游景区做小规模投资,但没想到要像李牧这样,完全自造一个景区。 Here present including a house not to have, Li Mu actually must plan the man-made Old town Colony that fully occupies the entire mountain valley here, this brain opens wide was some is too big. 这里现在连一栋房子都没有,李牧却要在这里规划出占满整个山谷的人造古镇集群,这个脑洞开的实在是有些太大了。 The Wang Yuanlang three people are also dumbfounded, felt that seems like in the fairy tale the new clothes of emperor, how the bonus is Li Mu describes again, they could not find the accurate feeling, but Wei Lan sets one's mind at ease, after estimating the Li Mu's words carefully, the present scenery lived probably all of a sudden. 王元朗三人也都大眼瞪小眼,感觉就好像童话故事里皇帝的新衣,饶是李牧再怎么描述,他们都找不到准确的感觉,但蔚澜沉下心来,仔细揣摩了李牧的话之后,眼前的景色就好像一下子活了起来。 The looks at following entire scenery exquisite mountain valley, in the Wei Lan mind has started gradually to construct the scene of Li Mu description, the city wall, county administration, bodyguard office, ancient street, alley, common people residence and market...... 看着下面整个景色优美的山谷,蔚澜脑海中已经开始逐渐构建起了李牧描绘的场景,城墙、县衙、镖局、古街、小巷、民居、市场…… This time Li Mu, looking like magical brush horse Liang is the same, drew all these in the brain of Wei Lan, making her take a broad view to look, probably had seen a big man-made old city, lively and fine, magnificent and real. 此时的李牧,就像是神笔马良一样,将这一切都画在了蔚澜的脑子里,让她放眼望去,好像已经看到了一个大型的人造古城,繁华、精致、壮观、真实。 Wei Lan amazed for a long time, recovered from the imagination, looks at Li Mu asked: „Does this need a lot of money? Frequently billions, Wan Ying may not have so many funds to arrange like this big project at present, at least needs to wait till our residential property project gradually to deliver to have the possibility next year, moreover such real estate project invests in a big way, the return cycle is long, other shareholders are not necessarily able to be glad.” 蔚澜惊诧了许久,才从想象中回过神来,看着李牧问道:“这样的话需要很多钱吧？动辄几十亿,万盈眼下可没有这么多资金来筹备这样的大项目,至少要等到明年我们的住宅地产项目逐渐交付才有可能,而且这样的地产项目投资大,回报周期长,其他股东未必会乐意。” Saying, Wei Lan feared that Li Mu thinks disburse money to throw this project, hastily also reminds: „Moreover, Muye Science and Technology previous financing, you altogether leverage have not arrived at 20 hundred million RMB, throws such big project, will be very tired.” 说着,蔚澜又怕李牧想自己出钱投这个项目,急忙又提醒道:“而且,牧野科技上次融资,你一共套现还没到二十亿人民币,投这么大的项目,会很累的。” Li Mu shows a faint smile, does not have the formal response her words, but asked with a smile: „You said, this place is poor?” 李牧微微一笑,没有正面回应她的话,而是笑着问道:“你说,这地方穷吗？” Wei Lan purses the lips saying: „Should not be wealthy......” 蔚澜抿嘴道:“应该不富裕吧……” Li Mu also asked: „You jump out of real estate the thought category, do not want to become a real estate project it, wants to become a tourism project, if I must give local government landing 5 billion tourism projects, what attitude they can be?” 李牧又问:“那你跳出地产的思维范畴,别把它想成一个地产项目,想成一个旅游项目,如果我要给当地政府落地一个五十亿的旅游项目,他们会是什么态度？” „5 billion tourism projects......” Wei Lan at present one bright: „I understood!” “五十亿的旅游项目……”蔚澜眼前一亮:“我懂了！” Li Mu laughs, said: „Knows that by your intelligence, definitely understands everything right off.” 李牧哈哈一笑,说:“就知道以你的聪明,肯定是一点就透。” Wei Lan said: „If constructs a large-scale tourism project for the local area, the itself project can stimulate the local economic development under-construction, provides many employment posts, moreover after the project completes, but can also continue to provide the employment post, and tourist income, this to the local government, is the excellent matter, therefore I felt, if does, at least we can exempt with the cost.” 蔚澜说:“如果是为当地建设一个大型旅游项目,本身项目在建的时候就能拉动地方经济发展,提供不少就业岗位,而且项目建成后,还能继续提供就业岗位,以及旅游收入,这对地方政府来说,是大好事儿,所以我觉得如果这么搞的话,起码我们可以免去拿地成本。” „Right.” Li Mu said: „Is bigger than a Yuan cash with the cost, I will not throw this project, is not I am stingy, but is such does not conform to the normal business logic, I come the local investment, moreover is the investment large-scale tourism project, the local government must take inevitably from the pocket the tourist resources, I can be counted the local government to invest by the land for building, calculates some stockholder's rights to them.” “对。”李牧说:“拿地成本大于一块钱现金,我都不会投这个项目,不是我抠门,而是那样不符合正常的商业逻辑,我来地方投资,而且是投资大型旅游项目,地方政府必然得把旅游资源从口袋里拿出来,我可以算作当地政府以地皮入股,给他们计算少部分股权。” Saying, Li Mu was also saying: „Moreover, if we start now this project, first with the local government discussed that cooperation, we can catch a SF Express car(riage).” 说着,李牧又道:“而且,如果我们现在上马这个项目,先跟当地政府谈合作的话,我们就能搭上一个顺风车。” „What SF Express car(riage)?” “什么顺风车？” Li Mu said: „I cooperated to do a grade of variety show with Xiangnan TV, the countryside nature, the selected location nearby this, this happen to was one pulls closer the turning point of relations with the local government.” 李牧说:“我跟湘南卫视合作搞了一档综艺节目,田园性质的,选址就在这附近,这正好是一个跟地方政府拉近关系的契机。” Wei Lan nods, said: „If program fire, can give this tourist resources ahead of time preheating, rises to the prominence.” 蔚澜点了点头,说:“如果节目火了的话,也能提前给这一带的旅游资源预热,打响知名度。” „Right.” Li Mu said with a smile: „Being linked together is the best industrial distribution, packs with the program and traveling investment with the local government discusses the cooperation, then does for the tourism project with the program preheating, this matter basically was steady, in the future I more variety show resources, and film and television resources will unify, will further pack this old city, making it nationally known.” “对。”李牧笑道:“环环相扣就是最好的产业布局,用节目和旅游投资去打包跟当地政府谈合作,然后用节目为旅游项目做预热,这件事情就基本稳了,未来我会把更多的综艺节目资源,以及影视资源结合进来,进一步包装这个古城,让它闻名全国。” Wei Lan asked: „Our does cooperate with the local government? The tourism industry we have not contacted, really deals such big project, the detail of many traveling link works we to fear that cannot deal with.” 蔚澜问:“我们自己一家跟当地政府合作吗？旅游产业我们没有接触过,真操盘这么大的项目,很多旅游环节的细节工作我们怕是应付不来。” Li Mu said with a smile: „Therefore we must look for the state-owned traveling group cooperation, making them pay part of money, the experience and tourist resources, our three parties establish a joint venture, then provides hundreds of millions Yuan start fund together, the remaining looking local governments make the loan support, extends the repaying cycle to ten years 20 years, does not need us to disburse money to repay, but after is other old cities completed and started to create income, with some future small profits repays this loan.” 李牧笑道:“所以我们得找国有旅游集团合作,让他们出一部分钱、出经验和旅游资源,我们三方成立一个合资公司,然后共同出几亿元启动资金,剩下的找地方政府做贷款支持,把还贷周期拉长到十年二十年,不用我们自己出钱还贷,而是等古城建成、开始创收之后,用未来的一小部分利润去偿还这笔贷款。” The real estate is such a looks has the extremely evil capitalist coloration industry very much, the commercial real estates of 5 billion investments, the realtor possibly only provided less than half hundred million funds, then loaned to gather up other larger part one after another, the project completed to start to create income, then repaid the loan with the profit slowly, the final result was the realtor only used ten hundreds of millions even less funds, skidded the big projects of 5 billion scales. 房地产就是这样一桩看起来很有万恶资本主义色彩的产业,五十亿投资的商业地产,地产商可能只出了一小半亿资金,然后陆陆续续贷款凑上了另外的一大半,项目建成开始创收,然后用利润来慢慢偿还贷款,最后的结果就是地产商只用了十几亿甚至更少的资金,就撬动了五十亿规模的大项目。 But the bank lends his money inside, may have you to deposit several 10.000 Yuan deposits of bank, the bank gives you every year several hundred Yuan interest, earns over a thousand Yuan interest with your money from developer there, then develops the commercial your money, the real estate project that develops causes the real estate price to rise unceasingly, finally yourself actually cannot afford are your one brick one watt, this is capital Game. 而银行借给他的钱里,有可能就有你存进银行的几万块钱存款,银行每年给你几百块钱的利息,用你的钱从开发商那里赚上千块钱的利息,然后开发商用你的钱,开发出的地产项目导致房地产价格不断上涨,最后你自己却买不起属于自己的一砖一瓦,这就是资本游戏。 The richest family is also equal to losing, if these words use on the realtor, is really not false, for example Wan Da, fixed asset value 700 billion, debt 5,000-6,000 hundred million, so long as controls the big shot of plate to stabilize the aspect, does not let the fiscal issue excessively danger line of enterprise, the debt at all is not the issue, slowly gains slowly is also. 都说首富同时也等于首负,这句话如果用在地产商身上,真的是一点都不假,就比如万达,固定资产值七千亿,债务5,000-6,000亿,但是只要控盘的大佬能够稳住局面,不让企业的财政问题过危险线,债务就根本不是什么问题,慢慢赚慢慢还就是。 In brief, what others use is own mind, in addition you have the money in bank, then makes the money in your pocket, so long as stabilizes the aspect, wins inevitably steadily does not owe. 总而言之,人家用的是自己的头脑,加上你存在银行里的钱,然后再来赚你口袋里的钱,只要稳住局面,就必然稳赢不亏。 Like tourism project of Li Mu idea, because is in itself a local industry investment, can advance the local economy, improvement local financial revenue structure, therefore is entirely different from the commercial real estate, he will not develop any property rights for sale here, all old city projects by the pattern operation of colony tourism industry, discussed an age limit with the local government completely, the age limit arrived, all industries all transited to the local government, oneself will not carry off one brick one watt. 像李牧构思的旅游项目,由于本身是一种地方产业投资,又能提升当地经济,改善当地财政收入结构,所以跟商业地产完全不是一码事,他不会在这里开发任何用于销售的产权,所有古城项目全部以集群式旅游产业的模式运作,跟当地政府谈一个年限,年限一到,所有产业全部过渡给当地政府,自己不会带走一砖一瓦。 Wei Lan wants to understand the Li Mu's idea, combed clear the solution of land for building as well as fund, but an issue was she unascertainable, therefore she asked Li Mu: „Makes like this big project, the risk is actually very big? Our future earning abilities are very difficult to estimate.” 蔚澜想明白了李牧的构思,梳理清了地皮以及资金的解决方案,但还有一个问题是她所不能确定的,于是她问李牧:“做这样的大项目,风险其实还是挺大的吧？我们未来的营收能力很难预估。” Li Mu shows a faint smile, said: „ The Yanjing quick 20 million population, the per capita income was also quite near the top in the nation, the private car were also getting more and more, therefore in the future the peripheral roaming of Yanjing urban population certainly is a very big industry, in the face of such big industry, how many truly competitive big tourism projects there are? Shidu, is Badaling, Yanqi Lake, Qinglongxia and Miyun reservoir, such scenic site has characteristics, that is small. 李牧微微一笑,说:“燕京快两千万人口了,人均收入在全国也比较靠前,私家车也越来越多,所以将来燕京城市人口的周边游一定是一个非常大的产业,那么在这么大的产业面前,有几个真正有竞争力的大旅游项目？无论是十渡,还是八达岭、雁栖湖、青龙峡以及秘云水库,这样的旅游景点都有一个特点,那就是小。 The scenic area might be big, but the tourism industry is unable to form the colony, what is the colony? Were not many called the colony, many . Moreover the normalizing performance management, can the combat teamwork like the group army, be called the colony, you looked at around Shidu scenic spot, hotel, dining and farmhouse, which did not operate independently, the mutual competition, did they possibly form the colony? A our whole chess -type large-scale tourism industry, can form the colony only, therefore, once our colonies build successfully, we can form the unique competitiveness, in my hand has the powerful promoted resources let alone, wants to push a tourist product is very easy. 景区可能很大,但是旅游产业无法形成集群,什么叫集群？不是多了就叫集群,多,而且还都归一个集团管控、能够像集团军一样协同作战的,才叫集群,你看十渡周围的景点、酒店、餐饮、农家乐,哪个不是各自为战、互相竞争,他们怎么可能形成集群？唯独我们这种整体一盘棋式的大规模旅游产业,才能够形成集群,所以,一旦我们的集群搭建成功,我们就能够形成独一无二的竞争力,更何况我手里有强大的推广资源,想推一个旅游产品还是很容易的。 Such a project, two to three years of construction features, two to three years of trial operation cycles, after trial operation, can enter the golden period, recovering the actual investment possibly is also 2-3 years of matter, remaining 2-3 years, makes money, while repays, if this project did, we can regard a brand to make the output across the country this project, internally constructed 35 high-end man-made old cities, even can plan to build the large-scale film and television and traveling base, this will be our future tourism industry first step. ” 这样的一个项目,两到三年的建设周期,两到三年的试运营周期,试运营之后就能进入黄金期,收回实际投资可能也就是2-3年的事情,剩下的2-3年,一边赚钱,一边还贷,如果这个项目做起来了,我们就可以把这个项目当成一个品牌做全国范围内的输出,在国内建三五个高端的人造古城,甚至可以筹建大型影视以及旅游基地,这就是我们未来的旅游产业第一步。” Wei Lan ponders over the long time carefully, although that Li Mu said is very comprehensive, in her opinion has a big risk, when for example the highway can lay, the national economy whether can support the consumption habit of such high-end peripheral traveling and national whether can from the chase well-known scenic area, transform the chase man-made colony tourism project, these are also the unknowns. 蔚澜仔细思忖半晌,李牧说的虽然很全面,在她看来还是有不小的风险,例如高速公路什么时候才能修通、国民经济是否能够支撑这样的高端周边旅游、国民的消费习惯是否能够从追逐知名景区,转换成追逐人造集群式旅游项目,这些还都是未知数。 However, she has the absolute trust to Li Mu, in her opinion, some although this project also many unknowns, so long as Li Mu said it, it certainly! 不过,她对李牧有着绝对的信任,在她看来,虽然这个项目还有很多未知数,但只要李牧说它可以,它就一定可以！ nt nt Remembers the cell phone version website: 记住手机版网址:
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