RINAPE :: Volume #2

#132: Interest entanglement

LNMTL needs user funding to survive Read More

Song Liang knows that Li Mu is doing website is not unusual, after all the Easy Music Network earlier fund gains from Simple Plan four person there, by Song Liang and their relations, this matter cannot be regarded what secret. 宋亮会知道李牧在搞网站也不稀奇,毕竟易听网的前期资金就是从简单计划四个人那里赚回来的,以宋亮和他们的关系,这点事情根本算不得什么秘密。 Li Mu has not covered up, the nod said with a smile: „7-8 month time did music audition website, then a while ago did Tieba (Post It).” 李牧对此也没遮掩,点头笑道:“七八月份的时候搞了个音乐试听网站,然后前段时间又搞了一个贴吧。” Song Liang said: „I heard that now these two website very fiery/popular, is the current capacity very big?” 宋亮说:“我听说现在这两个网站都非常火爆,流量很大？” Li Mu said: „Also good, the present current capacity is also far from achieving my goal.” 李牧说:“还不错,不过现在的流量还远没达到我的目标。” Song Liang asked: „website develops the certain extent, should the cost that you need to invest also become very greatly?” 宋亮就问:“网站发展到一定程度,你需要投资的成本应该也会变得非常大吧？” Li Mu said: „Yes, after certain extent, the investments in various aspects by geometrical time of growth, small website, the earlier server and band width will invest for a year are about several thousand, rapidness that but if develops, only the cost in this aspect, one year several million not necessarily can block.” 李牧说:“是,到一定程度之后,各方面的投资会以几何倍增长,一个小网站,前期的服务器和带宽投入一年不过几千块,但如果发展的快,单是这方面的成本,一年几百万都不见得能挡住。” Li Mu thinks future video website, they must pay the huge cost in the future for the server space and band width, big of this cost, places in front of present internet Corporation, hardly dares to imagine. 李牧想到了日后的视频网站,他们未来要为服务器空间和带宽付出巨大的成本,这个成本之大,放在现在的互联网公司面前,几乎不敢想象。 Song Liang then asked Li Mu: „That said, more yourself will support in the future are also more strenuous?” 宋亮便问李牧:“那这么说,越往后你自己支撑也就越吃力吧？” The Li Mu nod said: „I have felt that now was strenuous, therefore has also started to get ready to discuss financing now.” 李牧点头说:“我现在已经感觉到吃力了,所以现在也已经开始准备谈融资了。” Felt that Song Liang seems to be interested in this matter very much, Li Mu on exploratory asking: „Brother Liang, if I discussed that Series A rounds financing, has the big company lead(er) to throw when the time comes. Are you interested in throwing a point play?” 感觉到宋亮似乎对这个事情很感兴趣,李牧就试探性的问:“亮哥,如果我谈下a轮融资的话,到时候有大公司领投。你有没有兴趣跟投一点玩玩？” Song Liang eye one bright, asked: „Are you willing to make the Elder Brother come to dilute your stock?” 宋亮眼睛一亮,问道:“你愿意让哥哥进来稀释你的股份？” Li Mu feels Song Liang this person very to own temperament. Moreover he is insightful, has the idea, helps itself much, if two people can achieve the benefit community in the future, can make the matter that many cannot achieve, therefore his also having a mind lets ginseng/partake stock of Song Liang career on Easy Music Network and Tieba (Post It). 李牧觉得宋亮这种人非常对自己的脾气。而且他有眼光,有想法,也帮助自己不少,如果未来两人能够达成利益共同体,想必可以做成很多自己一个人做不到的事情,所以他也有心让宋亮在易听网与贴吧的事业上参点股。 Also. Oneself have been greedy future Yanjing and real estate development of Shanghai even Guangzhou and Shenzhen. Does to itself not to understand to the real estate nonsense, if has Song Liang, perhaps two people joint effort, can drink two gruel to snatch two steamed buns in the future real estate domain again, therefore diluted a stock at this time, making Song Liang participate, without doubt is the good deed of bringing only benefit , and no harm whatsoever. 再说。自己一直眼馋未来燕京、沪市甚至羊城、深市的房地产发展。奈何自己对房地产狗屁不懂,不过如果有宋亮在,两人合力,没准还能在未来房地产领域喝上两口稀饭再抢两个馒头,所以这时候稀释自己一点股份,让宋亮参与进来,无疑是有百益无一害的好事。 Therefore, Li Mu extended own olive branch: „Brother Liang, told the facts. Series A rounds I only prepared to dilute 10% stocks to come out to the capital, if you really favor this, and is interested, Series A rounds I can prepare five points stocks to you, when the time comes you behind capital with throwing. Enjoys the equality of treatment with the capital that the lead(er) throws.” 于是,李牧抛出了自己的橄榄枝:“亮哥,实话实说。原本a轮我只准备对资本稀释10%的股份出来,不过如果你真的看好这一块并且感兴趣的话,a轮我可以给你准备五个点的股份,到时候你在资本后面跟投。和领投的资本享受同等待遇。” The meaning of equality of treatment, in the investment, enjoys the similar estimate value, leverage and fluctuation to hold and so on treatments. 同等待遇的意思,就是在投资的时候,享受同样的估值、套现、增减持等等待遇。 For example Li Mu when the choice capital side, according to the resources strong and weak of capital side, will give certain incline. 比如李牧在选择资本方的时候,会根据资本方的资源强弱,给予一定的倾斜。 For example the company that Baidu this type has the resources if throws itself, oneself can call a 30% discount in the psychological price them, because their resources are powerful. Can let Easy Music Network and Tieba (Post It) rapidness of business development, but, if the ordinary investment bank, Li Mu will not discount to them, will rise in prices to them, for example gives them a 13 times of coefficient. 例如百度这种有资源的公司如果投自己的话,自己可以在心理价位上给他们打个七折,因为他们的资源强大。能够让易听网和贴吧的业务发展的更快,但是,如果是普通的投行,李牧就不会给他们打折,甚至会给他们提价,比如给他们一个13倍的系数。 If Li Mu discussed that Baidu Series A rounds, Baidu can definitely attain the quite low price, but if has with throwing other capital, but did not have such good treatment, but, generally speaking, with throwing the person held the hope to the project, saw that the big company lead(er) threw, even if could not attain with the lead(er) throws the company same treatment, they still will be the same will choose with throwing, will wrestle a future. 如果李牧谈下百度的a轮,百度肯定可以拿到比较低的价格,但要是有跟投的其他资本,可就没这么好的待遇了,但是,一般来说,跟投的人对项目抱有希望,又见到有大公司领投,即便拿不到跟领投公司一样的待遇,他们也一样会选择跟投,搏一个未来。 Li Mu to the Song Liang treatment, is he with throwing can also enjoy the condition that the lead(er) throws, treats impartially, this could be said as one giving preferential benefit very much. 李牧给宋亮的待遇,就是他跟投也能享受领投的条件,一视同仁,这个可以说是一个很大的优惠了。 Song Liang although does not make internet, but financing invests this him to understand very much, Li Mu this saying, he knows, this younger brother does not have the white junction, although the stock sounds, only then 5%, but does not understand internet to oneself this completely, the person who follows to board to wrestle a future, is good. 宋亮虽然不做互联网,但是融资投资这一块他很懂,李牧这话一出,他心里就知道,这个弟弟没白交,虽说股份听起来只有5%,但对自己这个完全不懂互联网、跟着上车搏个前程的人来说,已经非常不错了。 Therefore, Song Liang then said: „Brother you do not regret, the Elder Brother I am truly interested in internet very much, how does not know to go, if you are really willing to dilute 5 points stocks to give me, I may without hesitation is receiving?” 于是,宋亮便说:“老弟你可别后悔,哥哥我对互联网确实很感兴趣,就是不知道怎么进去,你如果真愿意稀释五个点的股份给我,我可就毫不犹豫的收着了？” Li Mu shows a faint smile: „Brother Liang, I, since said that will definitely not regret, moreover this is Series A rounds, if to Series B rounds, the estimate value increase, you wants to leverage leaves, I will communicate with the investor, making you first leverage ; If Series B rounds you also want to add throw, when the time comes I give back to your equality of treatment, the concrete points we consulted when the time comes again.” 李牧微微一笑:“亮哥,我既然说了就肯定不会后悔,而且这是a轮,如果到了b轮,估值提升,你想套现走人的话,我会跟投资人沟通,让你优先套现;如果b轮你还想加投,到时候我还给你同等待遇,具体点数咱们到时候再协商。” Li Mu these words, quite therefore gave a Song Liang guarantee. 李牧这句话,相当于是给了宋亮一个保证。 Series A rounds came at several million estimate values, waits for the Series B rounds estimate value to turn several times, even more than ten times of times, if Song Liang wants to walk, Li Mu will certainly help, making him give the stock to the Series B rounds investor directly and ensure he can capital and gains screens out completely. a轮以几千万的估值进来,等b轮估值翻了好几倍,甚至十几倍的时候,宋亮如果想走,李牧一定会帮忙,让他把股份直接转让给b轮投资者,保证他可以连本金带盈利全部抽走。 Song Liang one hear of this saying, in the heart exclaim in surprise incomparably about Li Mu, this boy is young, how also to have the so thorough understanding of the capital? If not face-to-face, oneself also think that is chatting with 3-4 ten -year-old risk investors. 宋亮一听这话,心中对李牧惊叹无比,这小子年纪轻轻,怎么对资本也有如此深入的了解？如果不是面对面,自己还以为是在跟一个三四十岁的风险投资人聊天。 However, the Li Mu's words also make Song Liang very happy, immediately said: „Brother, I may not be impolite with you! When you discussed Series A rounds time, I directly in his own name with throwing!” 不过,李牧的话也让宋亮非常开心,当即说道:“老弟,那我可就不跟你客气了！等你谈a轮的时候,我直接以个人名义跟投！” „Good!” Li Mu shows a faint smile, two people thoughts are very obvious, Li Mu wants to make Song Liang board, Song Liang have the meaning of boarding, that fits in easily and boards to have a look at the scenery together. “好！”李牧微微一笑,两人心思都很明显,李牧想让宋亮上车,宋亮自己也有上车的意思,那就一拍即合、一起上车看看风景。 Song Liang this time psychology does not want to look at the scenery, he wants to ride Li Mu this car(riage), no matter this car(riage) can make money finally, he does not care, he felt, oneself should have certain bundle with Li Mu in the level of benefit, this will make two people future have more possibilities. 宋亮此时的心理不是想看风景,他只是想坐上李牧这趟车,不管这趟车最后能不能赚钱,他不在意,他只是觉得,自己应该和李牧在利益的层面有一定捆绑,这会让两人的未来有更多可能性。 Thinks of here, Song Liang also said: „Brother, I took place newly, the direction southeast the urban district less than three kilometers, three decorative archways, you have heard?” 想到这里,宋亮又说:“老弟,我新拿了一块地,在市区东南方向不足三公里,三牌楼,你听说过吧？” Li Mu nods, three decorative archways now are not famous, later can be a Haizhou new residential district, with the city's future development, the city will develop in southeast unceasingly, over the next several years, there will become the Haizhou house price most expensive place. 李牧点了点头,三牌楼现在还不出名,以后会是海州一个新的居住区域,随着城市未来的发展,城区会不断往东南方向发展,未来几年,那里会成为海州房价最贵的地方。 Song Liang said: „This place will begin construction at the beginning of next year, holding share of the side are many, I 11 did not introduce with you, but the Elder Brother I am a major stockholder, if you are interested, I also make five points give you, how do you look?” 宋亮道:“这块地明年年初动工,参股方不少,我就不跟你一一介绍了,不过哥哥我是大股东,你如果感兴趣的话,我个人也让五个点给你,你看如何？” Li Mu said: „Brother Liang, your estate develops, over a hundred million, five points are frequently least in a big way also several million, I feared that I cannot play!” 李牧说:“亮哥,你们一个楼盘开发,动辄上亿,五个点最少也得大几百万,我怕我是玩不起啊！” Song Liang shows a faint smile: „That that you said is the total construction cost, the start fund is not high, several million are enough, remaining by the bank loan, the interior sells in advance.” 宋亮微微一笑:“你说的那是总造价,启动资金没那么高,几千万足以,剩下的靠银行贷款,还有内部预售。” Li Mu puzzled asking: „Does interior sell in advance?” 李牧不解的问:“内部预售？” „Right.” Song Liang said with a smile: „An estate share-holding side has many, many people are drawing cash to hold share of however the ginseng/partake not to come , after our project starts, to the re-steaming fund, put out the certain proportion the housing to sell in advance as soon as possible to these people, this also to re-steam the fund as soon as possible.” “对。”宋亮笑道:“一个楼盘参股方有不少,还有很多人拿着钱想来参股但是参不进来的,咱们工程启动之后,为了尽快回笼资金,会拿出一定比例的住房预售给这些人,这样也是为了尽快把资金回笼。” Li Mu nods, says with a smile: „Thanks the Brother Liang good intention, now concrete I do not dare to say is too dead, this, you first remain to me, when the time comes if I leave, comes Brother Liang your here to mix.” 李牧点了点头,笑道:“谢谢亮哥的好意,不过具体的我现在可不敢说的太死,这样吧,你先给我留着,如果到时候我出的起,就也来亮哥你这里掺和掺和。” Song Liang haha said with a smile: „Does not have the issue, when the time comes your cash insufficiently I lend you is also good.” 宋亮哈哈笑道:“没问题,到时候你现金不够我借给你也行。” Because two people ideas happen to hold the same view, hopes that can have certain interest entanglement with the opposite party, therefore their food eat is especially happy. 由于两人的想法不谋而合,都希望能够和对方有一定的利益捆绑,所以两人这顿饭吃的格外愉快。 Li Mu is thinking own Easy Music Network and Tieba (Post It) individual nature, discussed when the time comes the Series A rounds words must be corporate, grasps again blindly to nearby with it, might as well first handle this matter, therefore then prepared to find the time to return to Yanjing to register a company to say again. 李牧想着自己的易听网和贴吧都还是个人性质,到时候谈a轮的话肯定要公司化,与其到跟前再抓瞎,不如先把这事办了,于是便准备抽时间回燕京注册一家公司再说。 However now the industry and commerce departments have a vacation, the registration must wait till after National Day, but can look for the special charge d'affaires company to help to Yanjing, can save many troublesome. 不过现在工商部门也都放假了,注册要等到国庆以后,不过可以到燕京找专门的代办公司帮忙,能省掉很多麻烦。 Song Liang at heart continuously curious, what kind of psychological expectation Li Mu the estimate value to Easy Music Network and Tieba (Post It) had, Li Mu said superficially: „According to the different investors, the estimate value should be able in five to arrive at 80 million not to have the issue.” 宋亮心里一直好奇,李牧自己对易听网和贴吧的估值有怎样的心理预期,李牧轻描淡写的说:“根据不同的投资方,估值应该能在五到八千万没问题。” Song Liang was shocked thoroughly: „Is so high?” 宋亮彻底愣住了:“这么高？” Li Mu nods: „This estimate value actually did not calculate high.” 李牧点了点头:“这个估值其实并不算高了。” By the present Tieba (Post It) development momentum, if conducts Series A rounds financing in October or in November, then several millions registers the mass of users and 1 million Nikkatsu users by it, at least can attain several million estimate values, the internet estimate value had very big redundant space, because internet looks is not always the present profitability, but will be the future prospects for development, simply speaking, two characters: „Concept.” 以眼下贴吧的发展势头,如果在十月份或者十一月份进行a轮融资,那么以它数百万注册用户、百万日活用户的体量,至少可以拿到几千万的估值,互联网估值本来就有很大的冗余空间,因为互联网看的从来都不是眼下的盈利能力,而是未来的发展前景,简单来说,就两个字:“概念。” In the future website of Kaixin001 that mass, Series A rounds financing can attain several million USD to come, in other words the Series A rounds time estimate value reached several Ten Million USD magnitudes inevitably, Series B rounds time financed 2000 ten thousand USD, estimate value over hundred million USD, in other words, Series A rounds to Series B rounds the time, the estimate value rose several times for several months and even higher, obviously the importance of concept. 未来开心网那种体量的网站,a轮融资就能拿到数百万美元进来,也就是说a轮的时候估值就必然达到几千万美元的量级了,b轮的时候融资2000万美元,估值过亿美元,也就是说,a轮到b轮短短几个月时间,估值就上升了数倍甚至更高,可见概念的重要性。 In school net fiery/popular time, the estimate value is also one day a price, high time can be scary, but it is like Kaixin001, is several years later arrived at the end throwing street goods, but the music audition at least can also the fire five to eight years, Tieba (Post It) be able the fire 15 to 20 years, these two big products to take in the future, even if only the embryonic form, the eagle-eyed investor will still give a very high estimate value. 校内网火爆的时候,估值也是一天一个价,高的时候能吓死人,不过它和开心网一样,都是几年之后就走到了尽头的扑街货,但音乐试听未来至少还能火五到八年,贴吧能火十五到二十年,这两大产品拿出来,就算是只是雏形,有眼力的投资人也会给出一个很高的估值。 Song Liang was obviously frightened by this estimate value, he is unable to convince the feasibility that oneself believe this estimate value, but he pours does not have to care, so long as in any case has the capital lead(er) to throw, oneself certainly with throwing, oneself do not understand internet, but the capital side definitely understands, let alone, he believes Li Mu, even if throws on him several million, oneself will not frown.( To be continued.) 宋亮明显被这个估值吓到了,他无法说服自己去相信这个估值的可行性,不过他倒也没有太在意,反正只要有资本领投,自己就一定跟投,自己不懂互联网,但资本方肯定懂,更何况,他相信李牧,就算在他身上投个几百万,自己也不会皱下眉头。(未完待续。) ... 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