RINAPE :: Volume #14

#1309: WHO issued that the world warned!

LNMTL needs user funding to survive Read More

Regarding the SARS event that will soon fully erupt, Li Mu to oneself has to be clear about the clear localization. 对于即将全面爆发的非典事件,李牧对自己有着明确清晰的定位。 First, oneself is a private enterpreneur, therefore as private enterpreneur, the auxiliary country deals with this epidemic situation with every effort, in this process, oneself cannot overstep authority and get involved in another's affairs, does not have the ability to overstep authority and get involved in another's affairs, must the localization coordinate country be clear ; 首先,自己是一个民营企业家,所以是以一个民营企业家的身份,尽力辅助国家来应对这次疫情,在这个过程中,自己不能越俎代庖,也没有能力越俎代庖,必须把配合国家的定位明确; Next, all involve to release the news to the public the action, must achieve with a clear goal, cannot spread any unconfirmed rumor or the rumor, is loyal to YY as an industry criterion of Internet ; 其次,一切牵扯到向公众释放消息的举动,必须做到有的放矢,绝不能传播任何未经证实的流言或者谣言,忠于yy作为一家网络媒体的行业准则; Finally, must under first two point -based the prerequisite, conduct the recovery and recalling to the previous life epidemic situation with utmost effort, when necessary, can cross the related benefit department conduct, after all the benefit department is not equal to the country, once the benefit department in the harm national interest, Li Mu as rebirth and a China citizen, has the responsibility to recall the loss for the country. 最后,要在基于前两点的前提条件下,尽一切可能对上辈子的疫情进行补救和挽回,必要的时候,可以越过相关的利益部门行事,毕竟利益部门不等于国家,一旦利益部门在损害国家利益,李牧作为一个重生者、一个华夏公民,有责任为国家挽回损失。 The localization is clear, the mentality is clear, the plan is clear, Li Mu in Muye Science and Technology and Taobao Science and Technology two core team common conferences, will complete before the forthcoming big campaign stood the layout, as well as strategic concept transmission. 定位明确,思路明确,方案明确,李牧在牧野科技、淘宝科技两个核心团队共同会议上,为即将到来的大战役做好了站前的布局规划,以及战略思想传达。 These days, the SARS are truly getting more and more at the rumor of folk, the influence is also getting bigger and bigger, the members of two teams realized that Li Mu beforehand worry soon has come true, but benefits from the Li Mu's foreknowledge, now Taobao had been ready in the commodity level, therefore this big campaign, the chance of winning is very big, everyone waits eagerly, must fights a brilliant fortification fight for the country and entire society, therefore, the enthusiasm of team phenomenally is also high. 这段时间,非典在民间的流言确实越来越多,影响也越来越大,两个团队的成员都意识到李牧之前的担忧已经快要成真,而得益于李牧的先见之明,现在淘宝已经在物资层面上做好了准备,所以这一次大战役,获胜的几率很大,所有人都憋着一股劲,要为国家以及整个社会打一场漂亮的攻坚战,故此,团队的热情也空前高昂。 The second day of conference, was March 12 Arbor Day. 会议的第二天,是3月12日植树节。 On the Li Mu request, Muye Science and Technology and Taobao Science and Technology and Alipay jointly organize to donate 12 million Yuan for the voluntary worker of northwest afforestation, and disburses money by the company, in the name of each staff, donates ten seedlings to the northwest afforested area, in the meantime, YY sends out the pop-up window push in view of the domestic user, appealed that everyone pays attention to the importance of northwest land desertification as well as northwest afforestation, appealed that everyone can make contribution to the northwest afforestation. 应李牧要求,牧野科技和淘宝科技、支付宝共同为西北植树造林的义工组织捐款一千二百万元,并且由公司出钱,以每一位正式员工的名义,向西北造林区捐赠十颗树苗,同时,yy针对国内用户发出弹窗推送,呼吁大家关注西北土地沙漠化以及西北植树造林的重要性,同时也呼吁大家能够为西北的植树造林尽一份力。 This time, Muye Science and Technology and Alipay carried out a fund-raising to cooperate, Alipay established one „for northwest afforestation donation” specially activity page, in the page introduced the situation of northwest afforestation, as well as real-time announced the aggregate amount of fund-raising, and trundle broadcast the donor information, this fund-raising will continue for 48 hours, after 48 hours, stopped the donation payment channel, simultaneously announced all amounts, and public all offering generations donated to the country establish „China afforestation foundation”. 这一次,牧野科技和支付宝搞了一次募捐合作,支付宝专门建立了一个“为西北造林捐款”的活动页面,页面内介绍了西北造林的情况,以及实时公示了募捐的总金额,以及滚动播放捐款人信息,这次募捐将持续48个小时,48小时后停止捐款支付通道,同时将所有金额公示,并公开将所有善款代捐给国家成立的“华夏绿化基金会”。 Article 1 the donation information is Muye Science and Technology donates RMB 5 million, next day donates the information is Taobao Science and Technology donates RMB 5 million, because the Alipay official has not gained temporarily directly, therefore donated 2 million Yuan ; 第一条捐款信息就是牧野科技捐赠人民币500万,第二天捐赠信息是淘宝科技捐赠人民币500万,支付宝官方因为暂时还没有直接盈利,所以捐赠了200万元; After the news pushes, immediately causes netizen's warm positive response, over ten thousand netizens' message bottom of the article, expressed willingness with Muye Science and Technology together for the afforestation donation, within one hour of pushing, 30,000 users in the activity page donation of Alipay, did not calculate 12 million of three enterprises, the total amount that the user donated money achieved 700,000. 新闻推送出去之后,立刻引起了网友热情的积极回应,上万网友在文章底部留言,表示愿意与牧野科技一起为植树造林捐款,推送出去的一个小时之内,就有三万多用户在支付宝的活动页面捐款,不算三家企业的1200万,用户捐款的总额达到了七十万。 Li Mu has not paid attention to afforestation donation, this type moves him is very clear, in 48 hours, can collect several million offerings is very extraordinary, people's attention to this public welfare career are not high, like Veterans Don't Die, through a series of promoted operations, and vision do not present, can touch to the mind of average person. 李牧并没有关注植树造林的捐款活动,这种活动他心里很清楚,48个小时内,能筹集几百万善款也就很了不起了,民众对这种公益事业的关注程度并不高,不像老兵不死,通过一系列的推广运作,以及视觉呈现,能够触动到普通人的心灵。 At this moment, Li Mu in Muye Science and Technology with Fang Xudong is understanding that ytunes development process, this is encircles the Apple important move, he does not dare to treat it lightly. 此时此刻,李牧正在牧野科技跟方旭东了解ytunes的开发进程,这是自己围剿苹果的重要举措,他不敢掉以轻心。 Fang Xudong to the Li Mu's feedback is, at present the development team is researching and developing ytunes full power, development finish time it is expected that in mid May to the last ten days of the month, because there is Li Mu in the check entire framework, therefore the entire software from the product feature to the ui design, the user experience as well as operation convenient and user-friendly degree, is much stronger than iTunes, the development test is completed, can direct utilization YY, globally get online. 方旭东给李牧的反馈是,目前开发团队正在全力研发ytunes,预计的开发完成时间在五月中旬到下旬,因为有李牧在把关整体框架,所以整个软件从产品功能到ui设计、用户体验以及操作便捷度、人性化程度上,都比itunes强得多,开发测试完成,就可以直接利用yy,在全球范围内上线。 Li Mu to this time node too big objection, he had not transmitted own meaning to Fang Xudong: Hopes can pick up the speed, but must under guaranteeing the premise of quality. 李牧对这个时间节点并没有太大异议,他向方旭东传达了自己的意思:希望能够加快速度,但一定要在确保质量的前提下。 Just chatted these with Fang Xudong, Li Mu received the call that Brother Liu made suddenly, in the telephone, Brother Liu tone rapid said to Li Mu: „Issue! In a moment ago, who issued that the world warned!” 刚跟方旭东聊完这些,李牧忽然接到刘师兄打来的电话,电话中,刘师兄语气急促的对李牧说:“发布了！就在刚才,who发布全球警告了！” A Li Mu god, responded immediately instantaneously, surprised closely examined one: „Aims at this infection epidemic situation?” 李牧一愣神,随即瞬间反应过来,惊讶的追问一句:“是针对这场传染疫情的吗？” „Right!” Brother Liu is breathing heavily saying: „My God, I cannot believe from the beginning, confirmed continuously several! Also really made you say right!” “没错！”刘师兄喘着粗气说道:“我的天,我一开始都不敢相信,连续确认了好几遍！还真让你说对了！” Speaking of here, Brother Liu also said: „Then just crossed for day, who aims at the epidemic situation in our home as well as Southeast Asia issued the warning, the official calls it the infectious atypical pneumonia, warning saying that this getting sick very strong infection, still has not mastered the real effective method of treatment at present, therefore the who intense suggestion found that the country of suspected case, conducted the absolute isolation treatment to the suspected case patient, in this warning also mentioned, data that at present who grasps, our China doubtful patient were most!” 说到这儿,刘师兄又道:“这才刚过一天,who就针对咱们国内以及东南亚的疫情发布了警告,官方称之为传染性非典型肺炎,警告里称,这种病有很强的传染性,目前尚没掌握切实有效的治疗方法,所以who强烈建议发现疑似病例的国家,对疑似病例患者进行绝对的隔离治疗,这次警告中还提到,目前who掌握的数据,咱们华夏的疑似患者最多！” Li Mu says immediately: „senior brother, you with Chief Lei from now on, prepare for dealing with frequently, the cell phone 7 x 24 hour stays the unimpeded condition, I write the related report on person in charge of notice YY net now, first and conducts the push across the country in YY!” 李牧立刻说道:“师兄,你跟雷总从现在开始,时刻做好应对准备,手机7x24小时保持畅通状态,我现在就通知yy网的负责人撰写相关报道,并第一时间在yy进行全国范围内的推送！” ...... …… The relevant authority that is responsible for the national health is just at this moment badly battered. 负责国家卫生的相关部门此刻正焦头烂额。 who sends out the world to warn suddenly together, gave entire health system one to attack suddenly, so the heavy hammer, making the entire system follow to be flurried. who忽然发出一道全球警告,给了整个卫生体系一个突然袭击,如此重锤,让整个体系都跟着慌乱起来。 When this kind of time, the matter that this system must consider is to and to below, how to attenuate the responsibility to, how to lessen the influence present most important to below. 每到这种时候,这个体系要考虑的事情就是对上和对下,对上如何弱化责任,对下如何弱化影响就成了眼下的重中之重。 Many conventional media receive related informing one after another, the request temporarily do not report to the global warning that who just issued, but, no one has thought, after 20 minutes of who issue news, YY issues to the user across the country immediately pop-up window pushes! 许多传统媒体陆续收到相关的告知,要求暂时不要对who刚刚发出的全球警告进行报道,但是,谁都没有想到,就在who发布消息的二十分钟后,yy就立刻向全国范围内的用户发布了一条弹窗推送！ Normally, to guarantee the user experience, YY only makes pop-up window every day time, will little have twice times extremely, today just shoots shortly after the news of Arbor Day, suddenly springs a new push, lets all feel after a period of time strangely with the YY users. 正常情况下,为了确保用户体验,yy每天只做一次弹窗,极少会有两次的时候,今天刚弹了植树节的新闻不久,忽然又弹出一条新推送,让所有用过一段时间yy的用户都感觉到奇怪。 The online user almost looks at this event completely to the right bottom of computer, sees only a scary title to appear in pop-up window impressively. 在线用户几乎全部在这一事件看向电脑的右下角,只见一条骇人的标题赫然出现在弹窗之中。 „World Health Organization issues the world to warn, the fatal infectious pneumonia is disseminating in the home and Southeast Asia!” “世界卫生组织发布全球警告,致命的传染性肺炎正在国内及东南亚传播！” World Health Organization and global warning, fatal, home and dissemination...... 世界卫生组织、全球警告、致命的、国内、传播…… A news, more than 50% glossaries to the average consumer, somewhat are frightened! 一条新闻,一半以上的词汇对普通用户来说,都有些惊悚！ However, the fact is so. 但是,事实就是如此。 This news title, has not conducted to the warning of World Health Organization any adds inflammatory details, but translated Chinese it. 这则新闻标题,没有对世界卫生组织的警告进行任何添油加醋,只是把它翻译成了汉语罢了。 Is opened the link by the user hastily point that the title frightens, ten million/countless in the online user, over 60% have selected the link immediately, obviously user's attention to this news high. 被标题吓到的用户急忙点开链接,过千万在线用户里,有超过60%都在第一时间点开了链接,可见用户对这则新闻的关注程度有多高。 In the main text, the edition of YY net cited English original text of who world warning, then translated by the sentence by the word, later edits end of the article reminds: „YY net reminder general netizens: Please complete the personnel protective measure, do not treat it lightly, such as the discovery has the phenomenon of fever, asking the earliest possible time to receive a medical examination to the hospital!” 正文里,yy网的编辑援引了who全球警告的英文原文,然后逐词逐句翻译了一遍,随后编辑在文章末尾提醒:“yy网提醒广大网友:请您做好个人防护措施,不要掉以轻心,如发现有发烧的现象,请第一时间到医院就诊！” In the entire content, the only smuggled goods, are finally this simple reminder, other is completely the original text and translator of who issue, but even simple to this share, this article was causing the huge sensational effects as before instantaneously! 全篇内容里,唯一的私货,就是最后这一句简单的提醒,其他的全部都是who发布的原文及翻译,不过即便简单到了这个份儿上,这篇文章依旧在瞬间引起了巨大的轰动效应！ The infectious disease came!? Moreover issued the global warning to the World Health Organization seriously continually! This is the world warns! Gravity that light/only the global two characters, can see the situation, once rises the world, that was almost the highest rank! In the memories of many , this global warning, is almost the matter of hearing something never heard of before! 传染病来了！？而且严重到连国际卫生组织都发布了全球警告！这可是全球警告啊！光全球两个字,就能够看出事态的严重性了,一旦上升到全球,那几乎就是最高级别了！在很多人的记忆中在,这种全球警告,几乎是闻所未闻的事情！ What awfully is, this warning happened in own country, rather than remote Europe and US also or Africa! 更要命的是,这警告就发生在自己的国家,而不是遥远的欧美亦或者非洲！ Everyone before looked that Africa erupted various infectious diseases news, but most people have no pressure, after all does not happen at own main house gate matter, most also expressed the humanitarian concern again at heart, naturally cannot have the pressure, but this time different, this time really happened in China! 大家以前看多了非洲爆发各种传染病的新闻,但大多数人都没有什么心理压力,毕竟不是发生在自己家门口的事情,最多也就再心里表示一下人道关怀,自然不会有压力,但是这次则不同,这次真的是发生在华夏！ „Infectious atypical pneumonia” these eight characters, transmitted the nation through YY instantaneously, the propagation velocity of public opinion was extremely quick, ten million people online saw the news, in an instant transmitted the news to trillion people! “传染性非典型肺炎”这八个字,通过yy瞬间传递到了全国,舆论的传播速度是极快的,千万人在网上看到新闻,转眼间就把消息传达给了亿万人！ The Li Mu looks at monitoring data, the palm somewhat sweats, the action of this YY net, it can be said that broken then the vertical first step, if oneself not immediately information transmit, once the benefit related department decision attenuates the influence, then likely returns to the previous life road, therefore he must not respond while them, at least also didn't expect with the YY net greeted, first news lets out. 李牧看着监控数据,手心都有些冒汗,这次yy网的举动,可以说是破而后立的第一步,如果自己不在第一时间把消息传递出来,一旦利益相关的部门决定弱化影响力,那么很可能重蹈上辈子的覆辙,所以他必须趁他们还没反应过来,至少还没想到跟yy网打招呼的时候,先把消息放出去。 This news lets out, definitely will cause the panic across the country, will definitely have certain negative impact on the society, but Li Mu believes, this is the best time node, early of too issue, scared negative will perhaps be bigger than the epidemic situation ; Late of too issue, does not have anything to distinguish with the previous life path, only then lets out in this best period, can make the society necessary is scared. 这个消息放出去,必然会引起全国范围内的恐慌,对社会必然会有一定的负面影响,但是李牧认为,这是最佳的时间节点,发布的太早,恐慌的负面恐怕会大于疫情;发布的太晚,和上辈子的轨迹就不存在什么区别,只有在这个最佳的时期放出去,才能够让社会必要的恐慌起来。 The society fell into at this time to the panic of disease, can raise people's self- precaution consciousness enormously, simultaneously gave the benefit department's sufficient pressure, making them start the large-scale guard action rapidly, reduced as far as possible loses, this was responsible for the entire society, for the entire social stop-loss. 社会在这个时候陷入对疾病的恐慌,可以极大的提升民众的自我防范意识,同时给予利益部门足够的压力,让他们迅速启动大规模防疫举动,尽可能缩小损失,这是对整个社会负责、为整个社会止损。 Besides these, main has two types that can bring scared negative, one type is to the damage that the real economy brings, the people frightened disease, all real economies will encounter the cold winter inevitably, the movie theater booking rate greatly may reduce, the business of recreation area possibly to suffer a disastrous decline, the business of dining retail also to come under the enormous influence, but then Li Mu looks like should be, at this time, was the prevent with utmost efforts crowd large-scale accumulation, in the face of the social stability and lives and properties, the real economy suffered some time impact is completely indisputable, 除了这些之外,恐慌会带来的主要负面有两种,一种是对实体经济带来的损伤,人们恐惧疾病,所有实体经济必然都会遭遇寒冬,电影院上座率可能会大大降低、娱乐场所的生意可能一落千丈、餐饮零售的买卖也会受到巨大影响,不过这才李牧看来都是应该的,这种时候,就是要尽可能杜绝人群大规模聚集,在社会安定和身家性命面前,实体经济遭受一段时间的冲击是完全无可厚非的、 Perhaps as for the second damage, was the price of epidemic situation related commodity rose, China was invaded by Japan time, person who the national disaster overhead could not block the round of national disaster wealth, let alone an epidemic situation of peace age, does not know that many small traders and peddlers, and hope a person who took the opportunity slightly to make an unexpected wealth with a sudden burst to store up the commodity, to drive up the price, earn a black heart money for oneself, therefore after the YY net this time announced the global warning of World Health Organization, the nation will fall into the epidemic situation related commodity the rushing to purchase tide, when the time comes the price can soar instantaneously. 至于第二种损伤,恐怕就是疫情相关物资的物价上涨了,华夏被日本侵略的时候,国难当头都拦不住发国难财的人,更别说一场和平年代的疫情了,不知道多少小商小贩,以及希望借机小发一笔横财的个人正在卯足了劲囤积物资、哄抬物价、为自己赚取一点黑心钱,所以yy网这次把世界卫生组织的全球警告公布出来之后,全国都会陷入疫情相关物资的抢购潮,到时候价格一定会瞬间飞涨。 However, Li Mu has completed the preparation that deals with this damage, Taobao the grain bin has filled the related commodity in the warehousing across the country, quick met with the national low price supplies with limited quantity, the dreams of riches of all profiteers, by losing all of Taobao impact! 不过,李牧早就做好了应对这种损伤的准备,淘宝在全国各地的仓储已经囤满了相关物资,很快就会面向全国低价限量供应,所有奸商的发财梦,都会被淘宝冲击的鸡飞蛋打！
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