RINAPE :: Volume #14

#1308: Waiting best time!

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Because of a series of operations of Veterans Don't Die, Li Mu as well as Muye Science and Technology gradually achieved one in the prestige of the world unprecedentedly, Li Mu does not have the shame to „the world youth leader” title, is not only telling an incomparably encouraging story to the world personal, planted one to the society greatly good because of seed. 因为老兵不死的一系列运作,李牧以及牧野科技在全球的声望逐渐达到了一个前所未有的,李牧没有愧对“世界青年领袖”的称号,不但向世界切身讲述着一个无比励志的故事,也给社会种下了一个巨大的善因种子。 However, the media discovered recently actually, mounts compared with regional headlines with Li Mu and Muye Science and Technology charitable action frequently, the Li Mu affiliated enterprise rarely has the big breakthrough in the business, in the near future media's news about the Muye Science and Technology, almost revolves Muye Science and Technology in the US (America) establish Veterans Don't Die charity foundation, but in view of the Muye Science and Technology business, has no fresh news to flow out. 不过,媒体最近倒是发现,与李牧以及牧野科技的慈善举动频繁登上各地头条相比,李牧旗下的企业在业务上却鲜有较大的突破,近期媒体关于牧野科技的新闻,几乎都围绕着牧野科技在美国成立的老兵不死慈善基金会,但是针对牧野科技的业务本身,却没什么新鲜的新闻流出。 It looks like in Li Mu, Muye Science and Technology the overall business is at the stage of development now, Taobao net although has no specially big movement with steady steps, but the business volume of platform is also setting new high repeatedly, oneself two big core pillar/backbone enterprises have entered very stable rise period, this is a very important stage, good period that lays the business foundation and from the bottom strong enterprise. 在李牧看来,牧野科技现在整体的业务都处于稳步发展的阶段,淘宝网虽然没有什么特别大的动作,但平台的交易量也在屡创新高,自己的两大核心支柱企业已经进入到了非常稳定的增长期,这是一个非常重要的阶段,一个夯实业务基础、从底部强壮企业的好时期。 However, to the general public who getting used to seeing Li Mu rocket rose, this with steady steps, crawling staircase -type growth, appears somewhat is truly arid and senseless, will therefore have the media to jump to shake a cleverness occasionally, thinks that Li Mu as well as his affiliated industry, had entered a bottleneck period. 但是,对看惯了李牧火箭式上升的社会大众来说,这样稳步的、爬楼梯式的增长,确实显得有些枯燥与无趣,所以偶有媒体会蹦出来抖个机灵,认为李牧以及他旗下的产业,已经进入了一个瓶颈期。 Li Mu rarely has the energy to care about the news of these for no reason guess, he recently energy centralized at two things, first: Baidu has started to share the basic consensus on merger and acquisition Easy Music Network, is at internal assessment phase, proposed 20% stocks that Li Mu wants to have a lion's share replace, Baidu apparently does not have the means to accept, can only first be in the assessment phase. 李牧很少有精力关心这些无端猜测的新闻,他最近把精力都集中在两件事情上,第一个:百度内部已经开始就并购易听网达成了初步共识,目前正处于内部的评估阶段,李牧狮子大开口的提出了20%的股份置换,百度显然是没办法接受,只能先进入评估阶段。 If according to normal historical footsteps, in the first half of 2003 the Baidu estimate value also at least in five hundred million USD above, music website wants to occupy some of it 15-20% stock truly wishful thinking, however present Baidu, the actual estimate value can achieve both hundred million USD to want all that one could wish, without holding the current capacity of online music, missed Baidu Tieba (Post It), present Baidu is a lame youngster, but Easy Music Network also one-party rule, occupies the entire China online music and download(ing) market over 90% shares, at this time seizing the chance pit Baidu, traded 15-20% market value difficulties, although had, but Li Mu thought that the possibility was very big. 如果按照正常历史脚步,2003年上半年的百度估值也至少在五亿美元以上,一个音乐网站想占它15-20%的股份确实有些痴心妄想,但是现在的百度,实际估值能达到两亿美元都要烧高香了,没抓住在线音乐的流量,又错失了百度贴吧,现在的百度本身就是一个瘸腿的少年,而易听网又一家独大,占据整个华夏在线音乐及下载市场90%以上的份额,这时候趁机坑百度一把,换15-20%的市值难度虽有,但李牧却觉得可能性很大。 Merges the Easy Music Network matter besides Baidu, the second matter of Li Mu close attention, has gradually produced the influence SARS across the country. 除了百度并购易听网的事情之外,李牧密切关注的第二件事,就是已经在全国范围内逐渐产生影响的非典。 Since March/three months, the news of SARS truly all of a sudden were much many. 进入三月以来,非典的消息确实一下子多了不少。 This news across country, is in the majority by the southeast areas especially, but beginning of the month time, Li Mu through the Chen Ze news channel, understood that Yanjing also has diagnosed the first input case, in other words, the SARS has arrived at Yanjing now. 这都消息来自全国各地,尤其以东南地区居多,而月初的时候,李牧通过陈泽的消息渠道,了解到燕京也已经确诊了第一个输入病例,也就是说,非典现在已经到了燕京。 Is good because at present most Gossip, has not formed the joint effort, some said that some erupted the bird flu, some said that some erupted the meningitis, but also some people heard that is a drug resistance very strong pneumonia, these rumors only disseminate in the area mostly, the influence is also not very big. 好在目前大部分的流言蜚语,都没有形成合力,有的说某地爆发了禽流感,有的说某地爆发了脑膜炎,还有人听说是一种耐药性很强的肺炎,这些传言大都只在当地传播,影响力还不是非常大。 Brother Liu was appointed by Li Mu's, improves the logistics systems as well as logistics personnel self protection actively at the same time, is paying attention to regional social impacts. 刘师兄受李牧的任命,积极完善物流体系以及物流人员自身防护的同时,也在关注着各地的社会影响。 Starting from February now, truly some cities erupt the related commodity of small scale to rush to purchase the tide one after another, rushes to purchase the phenomenon seriously is Disinfect Liquid, Ban Lan Gen (Herbal Tea) as well as White Vinegar, some merchants sit the starting price, truly had certain impact on the local price several times, Brother Liu to Li Mu report time, does not forget to inquire Li Mu, whether the Taobao net must in view of having the commodity price drives up the phenomenon the area to intervene, but every did not have Li Mu to reject one time. 从二月份开始到现在,确实陆续有一些城市爆发了小规模的相关物资抢购潮,这其中抢购现象最严重的就是消毒液、板蓝根以及白醋,有些商人坐地起价,确实给当地的物价带来了一定的影响,刘师兄几次向李牧汇报情况的时候,都不忘询问李牧,淘宝网是否要针对发生物资物价哄抬现象的地区进行干预,但每一次都没李牧拒绝了。 The nation has more than 300 prefectural-level cities, only several cities and areas triggered rushing to purchase, but also being insufficient makes Taobao respond immediately, if Taobao starts to intervene the commodity prices of a small number of cities, this unusual action will certainly initiate the large-scale attention, by that time, the nation had not entered the psychology to be scared, finally was tossed about by Taobao, immediately flusters, that may do bad things with good intentions. 全国有三百多个地级市,区区几个城市和地区引发了抢购,还不足以让淘宝立刻作出回应,淘宝如果开始干预少数城市的物资价格,这个不寻常的举动一定会引发大规模的注意,到那个时候,全国原本还没进入心理恐慌,结果被淘宝一折腾,立刻慌起来,那可就好心办坏事了。 Recently, the commodity of Guandong drove up the situation to be serious day after day, has increased price to the dealer seriously to the factory wants other goods and to local ingredients, therefore had peripheral several province rumors to rise from all directions all of a sudden. 最近,粤省的物资哄抬情况日渐严重,已经严重到经销商加价向厂家要货、向其他地区调货,所以一下子带着周边几个省谣言四起。 Some people said, saw with own eyes the merchants in Guandong drive drawing to plunder Disinfect Liquid, Ban Lan Gen (Herbal Tea) and other commodities a lot of cash to the provinces and cities that oneself are, almost every shop is the speculative or fictious buying evacuates ; 有人说,亲眼见到粤省的商人开车拉着大量的现金到自己所在的省市搜刮消毒液、板蓝根等物资,几乎每家店都是买空搬空; Some people said, this is because Guandong erupted a mortality rate very high infectious disease, but Disinfect Liquid can kill this infection germ, Ban Lan Gen (Herbal Tea) can also prevent the human body to receive the infection of this germ ; 有人说,这是因为粤省爆发了一种死亡率很高的传染病,而消毒液能杀死这种传染病菌,板蓝根也能预防人体受到这种病菌的感染; Some people said, hurries to find the way to buy to select Disinfect Liquid and Ban Lan Gen (Herbal Tea) prepares at home, otherwise made a native of Guandong buy, if when the time comes the infectious disease spread, oneself may on the danger...... 有人说,赶紧想办法买点消毒液和板蓝根备在家里吧,否则都让粤省人买完了,到时候传染病如果蔓延过来,那自己可就危险了…… Therefore, the plundering -type rushing to purchase behavior of Guandong merchant, made the residential nerve of peripheral provinces and cities tie tight the extreme directly, was getting quicker and quicker, everyone who the ballad explained crashed in the pharmacy and supermarket, rushes to purchase commodity that in these legends can resist the infectious disease. 于是,粤省商人的这种搜刮式的抢购行为,直接让周边省市的市民神经紧绷到了极点,谣言传的越来越快,所有人都冲进药店、超市,抢购那些传说中能够抵御传染病的物资。 This time, has been the SARS since appearing to the present, negative impact biggest one time. 这一次,是非典自出现以来到现在,负面影响最大的一次。 Brother Liu oneself the definite situation report to the Li Mu's time, has not forgotten to remind him: „Now at least exceeds the 30 million urban population to be affected, Guandong and peripheral several provinces erupted one after another rushed to purchase the tide . Moreover the rate of fire spread of this type of rushing to purchase tide was fast, I heard that some places, one bottle of two Yuan White Vinegar sold 350, one bottle of three Yuan Disinfect Liquid sells 7-8 ten, one package of five Yuan Ban Lan Gen (Herbal Tea) sold to over 100, fell short of demand as before, if we did not intervene, this type of rushing to purchase tide will spread quickly the nation......” 刘师兄把自己已经确定的情况汇报给李牧的时候,还不忘提醒他:“现在至少有超过三千万城市人口受到影响,粤省以及周边的几个省份都陆续爆发了抢购潮,而且这种抢购潮的蔓延速度非常快,我听说有的地方,一瓶两块钱的白醋卖三五十,一瓶三块钱的消毒液卖七八十,一包五块钱的板蓝根卖到一百以上,依旧是供不应求,如果咱们再不出手干预,这种抢购潮很快就会蔓延全国的……” Li Mu hear of brow tight wrinkles. 李牧听的眉头紧皱。 According to Brother Liu said, now the situation somewhat is truly critical. 按刘师兄所说,现在情况确实有些危急。 The rumor disseminates, the people psychological fear and profiteer to sit the starting price and commodity to fall short of demand everywhere, moreover covered southeast many provinces and cities all of a sudden, according to this scale, Taobao really needed to conduct the powerful to intervene, at present the SARS related commodity reserves of Taobao net is huge, so long as opened the Bin gate, let alone the commodity issues of southeastern several provinces and cities, even if most China had the commodity problem, Taobao can still be able to suppress, on the one hand with commodity still popular sentiment, on the one hand with fair price suppression profiteer, but Li Mu always dark feels, the present time has not arrived. 流言到处传播、民众心理恐惧、奸商坐地起价、物资供不应求,而且一下子就覆盖了东南多个省市,按照这个规模来看,淘宝确实有必要进行强力干预了,目前淘宝网的非典相关物资储量巨大,只要自己打开仓门,别说东南几个省市的物资问题,就算是大半个华夏出现了物资问题,淘宝也能压得住,一方面用物资平定民心,一方面用平价打压奸商,但李牧总是冥冥中觉得,现在的时机还没到。 Li Mu said to Brother Liu: „senior brother, the time has not really arrived.” 李牧对刘师兄说:“师兄,时机真的还没到。” Brother Liu asked him: „Can you tell me, what time you and other? I have a psychology to prepare well.” 刘师兄问他:“那你能不能告诉我,你到底在等一个什么样的时机？我也好有个心理准备。” Li Mu said: „By various path Xiaoxi who we receive at present, the influence of this infectious disease truly was more and more serious, but so far, the country has not made the arrangement in national strategy level to instruct, if we intervened in the commodity level rashly, instead may accelerate the proliferation and dissemination of news, critical opinion rapidness of the propagation velocity, quick all mobilization measures and commodities transferred, once did not grasp well, will be more of a hindrance than a help to the country.” 李牧说:“以我们目前收到的各路消息来看,这场传染病的影响确实是越来越严重了,但是到目前为止,国家还没有做出全国战略层面上的安排指示,我们如果贸然在物资层面进行干预,反而有可能会加速消息的扩散和传播,危急言论的传播速度之快,快过一切动员措施和物资调动,一旦把握不好度,会给国家帮倒忙的。” Brother Liu sighed, said: „To be honest, Domestic side Guan had the custom of reporting the good news and not the bad, the folk rumor enlarged the fact, place reporting reduced the fact, if each region reported the ministries even central situation is the optimistic attitude, the national strategy level of the country you said instructed, perhaps late!” 刘师兄叹了口气,道:“说句实话,国内地方官都有报喜不报忧的习惯,民间流言将事实放大,地方上报将事实缩小,如果各地上报部委甚至中央的情况是乐观态度,那你说的这种国家的全国战略层面指示,恐怕就会晚很多！” Li Mu nods, as the seasoned person, how this point he can not know. 李牧点点头,作为过来人,这一点他又怎能不知道。 The making a false report situation of early period of the SARS having, had very tremendous impact on the China international reputation. 非典前期存在的瞒报情况,对华夏的国际声誉也带来了很大的影响。 The situation that Li Mu is not willing to make a false report happened again, and conceals in April even to go smoothly in May/five months, he also hopes that now can help the country fire the national level guard war in March, but, oneself after all are only a merchant, wants to achieve this point, certainly cannot use the brute force, but must seize the time, with skillful strength of handling big issue with smart power. 李牧也不愿瞒报的情况再次发生并且顺利隐瞒到四月甚至五月去,他现在也希望能够帮助国家在三月份就打响全国层面的防疫战,但是,自己毕竟只是一个商人,想做到这一点,一定不能用蛮力,而是要抓住时机,用四两拨千斤的巧力。 The Li Mu miraculous glow flashes, takes off/escapes the tastes: „Right! senior brother, what news does the ho that side have?” 李牧灵光一闪,脱口道:“对了！师兄,ho那边有没有什么消息？” ho is the abbreviation of World Health Organization, Li Mu although records the unclear previous life SARS breaks out the time, what kind of role ho plays, but he felt like, such big matter, ho after paying attention to epidemic situation, should remind. ho是世界卫生组织的简称,李牧虽然记不清上辈子非典爆发的时候,ho起到了怎样的作用,但是他隐约觉得,这么大的事情,ho在关注到疫情之后,应该会有所提醒。 Brother Liu said: „The ho that side I paid attention, at present also does not have any sound.” 刘师兄说:“ho那边我关注了,目前还没有什么动静。” Li Mu pounded smacking the lips, said to Brother Liu: „This Senior Brother, we one cannot initiate rashly scared in the nation, two cannot look on that the epidemic situation and commodity issue develop is also aloof, we formulate one to draw back a step middle tactic simply respectively, so long as ho issued the related news of SARS, we start to take the action immediately across the country!” 李牧砸了咂嘴,对刘师兄说:“这样吧师兄,我们一不能贸然在全国引发恐慌,二不能坐视疫情和物资问题发展下去又无动于衷,咱们干脆制定一个各退一步的中间策略,只要ho发布了非典的相关消息,我们就立刻开始在全国范围内展开行动！” Brother Liu nods, asked Li Mu: „If ho issues the news, what to do but are regional local officials still concealing the news?” 刘师兄点了点头,问李牧:“如果ho发布消息,但各地的地方官还在隐瞒消息怎么办？” Li Mu beckons with the hand, said firmly: „At that time we no matter they, ho if issued the warning, that proved the gravity of epidemic situation must bring to the attention! If the local official reports the good news and not the bad and disturbs the national audio-visual, to affect the country to analyze intentionally, we must shoulder this community responsibility, when the time comes, I through YY, push the warning of ho about epidemic situation to the National People, then establishes the news group and news topic in the YY net, 24 hours of trundle disseminates news us across the country, even the news situation of all over the world acquired case as well as suspected case, if there is a local official to dare to conceal, we are responsible for reporting the truth, guaranteed the country is disturbed the judgment by the person who harbors evil intentions individually!” 李牧一摆手,坚决的说:“那时候我们就不管他们了,ho如果发布了警告,那就证明了疫情的严重性必须要引起重视了！如果地方官员报喜不报忧、故意干扰国家视听、影响国家判断,那我们就必须要担负起这个社会责任,到时候,我就通过yy,向全国民众推送ho关于疫情的警告,然后在yy网成立新闻小组、新闻专题,24小时滚动播报我们在全国各地,甚至全球各地收集到的病例以及疑似病例的新闻情况,如果有地方官敢隐瞒,那我们就负责把真相报道出来,确保国家不被个别居心叵测的人干扰判断！” Brother Liu sees Li Mu is so firm, immediately is excited, pats the thigh, said: „I am ready immediately, once the ho voice and YY voice internally, Taobao coordinates immediately, prepares the good commodity to get online to push us, lets the whole nation fair price purchase related commodity, stands firm the commodity the panic of prices and people!” 刘师兄见李牧如此坚决,立刻激动起来,一拍大腿,道:“那我就立刻做好准备,一旦ho发声、yy在国内发声,淘宝就立刻配合,把我们准备好的物资上线推送出去,让全国人民平价购买相关物资,稳住物资的价格和民众的恐慌！” The Li Mu nod said: „Must complete this matter, the Taobao net and Muye Science and Technology must the linkage get up, this, draws to meet the core members of two sides team in the afternoon, this strategic plan!” 李牧点头道:“要做好这件事,淘宝网和牧野科技必须联动起来,这样吧,下午就把两边团队的核心成员拉出来开个会,把这个战略部署下去！”
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