Before Eric. Hanksmeets, inoffice that Li MuinLin Qingyaforoneselfprepares, sawtwoSilicon ValleyVenture Capitalorganizationrepresentativesone after another, inprocess that in met with thesetwoVenture Capital, Li Muonis not thorough, in the limitedtime that the matter of financingchatted, mosttime the representativeswithtwocompaniesare feigning ignorance.
在与Eric.Hanks见面之前,李牧在林清雅为自己准备的办公室里,陆续见了两家硅谷的风投机构代表,不过在与这两家风投见面的过程中,李牧并没有就融资的事情聊的太深入,有限的时间里,多数时间是在跟两家公司的代表打马虎眼。Li Mudoes not suspectmostSilicon ValleyVenture Capitalto be ablewithobtainingtenhundreds of millionsUSD, did not suspect that mostSilicon ValleyVenture Capitalcanbe willingto investMuye Science and Technology, but the presentisheis selecting the partner, the capital that Muye Science and TechnologyCrounds of financingtake to bring is important, the lightwasrichcould not have been the partner of Muye Science and Technologynextstrategic stage.李牧不怀疑大部分的硅谷风投都能拿得出十几亿美元,也不怀疑大部分的硅谷风投都会愿意投资牧野科技,但现在是他在挑合作伙伴,牧野科技C轮融资带进来的资本非常重要,光是有钱还远做不了牧野科技下一个战略阶段的合作伙伴。
The representatives after withtwocompanieschattedrespectivelywas too long, the representatives in twocompaniessomewhatcannot repress, triedto demand the commercialprospectus that Muye Science and TechnologyCroundsfinancedtoLi Mu.
分别与两家公司的代表闲扯了太久之后,两家公司的代表都有些按捺不住,都试图向李牧索取牧野科技C轮融资的商业计划书。
A normalcommercialprospectus, not onlywill write plainly that the companycurrentscale of development, the businessprogressandearning, the core teampersonal history, has the intentionestimate value of corporate finance, attains the commercialprospectus, was equivalentattained the target price of Li Muthisfinancing.
一份正常的商业计划书,不但会写明公司目前的发展规模、业务进展、营收情况,核心团队履历,更有企业融资的意向估值,拿到商业计划书,就相当于拿到了李牧这次融资的目标价格。But, Li Mudoes not haveto be the Muye Science and TechnologyCrounds of financingpreparationcommercialprospectusfrom the start.
可是,李牧压根就没为牧野科技的C轮融资准备商业计划书。In other words, Li Muabsolutelydoes not haveoneto write the target priceonpaper surface, histarget evaluationis200hundred millionUSDabove, butthisestimate valuealsoneeds the followingseveralsignificantmovementsto support, otherwiseputs outthistarget pricenow the words, will have a scareallVenture Capital, the premiumproportionis too high, will make the marketthinkownover expansion.
换句话说,李牧根本就没有一个可以写在纸面上的目标价格,他的目标估值是两百亿美元以上,但是这个估值还需要自己后续的几个重大动作来支撑,否则现在拿出这个目标价格的话,会把所有风投吓一跳,溢价比例太高,会让市场认为自己过度膨胀。Therefore, Li Muunderquestionings of twocompanyrepresentatives, gave an admissionconditionprobably : The Muye Science and Technologyidealestimate valuein170hundred millionUSDabove, after firstapproves170hundred millionUSDguaranteeing a minimumestimate values, weagainsitthoroughchatting.
所以,李牧在两家公司代表的追问下,大概给出了一个入场条件,既:牧野科技的理想估值在一百七十亿美元以上,先认可一百七十亿美元的保底估值之后,咱们再坐下来深入的聊。170hundred millionUSDget upto discuss,thisunthinkableinitial pricefrightens the representatives in thesetwoenterprises, Muye Science and Technologytrulyhas very bigdevelopmentat last, butMuye Science and Technologyhas completed the resolutionafter all, nowexplodes the fire«Town of Paradise»has divided family propertyin the accountandMuye Science and Technology, therefore " Town of Paradise » running watercannotbe usedto calculate the Muye Science and Technologyestimate valuedirectly, even ifmustcalculate«Town of Paradise»thatpartin the Muye Science and Technologyestimate valueattaches the influence, absolutelywas impossibleto havesuchhighpremiumspace.
一百七十亿美元起谈,这个匪夷所思的开价着实吓到了这两家企业的代表,牧野科技在最近这段时间确实有着非常大的发展,但是牧野科技毕竟已经完成了拆分,现在爆火的《天堂小镇》在账面上和牧野科技已经分了家,所以《天堂小镇》的流水不能直接用来计算牧野科技的估值,就算是要在牧野科技的估值里计算《天堂小镇》的那部分附加影响力,也绝对不可能有这么高的溢价空间。
The marketgives the Muye Science and Technologyrelativelycalmestimate valueat present, probablyin150to160hundred millionUSD, reason thattenhundred millionUSDfloatingspaces, did not mean that 160hundred millionUSDestimate valuesrelativelyare also calm, because 160hundred millionUSDestimate valueswill needYYto break throughin the recentbusiness.
市场目前给牧野科技相对冷静的估值,大概在一百五到一百六十亿美元之间,之所以有十亿美元的浮动空间,并不是说一百六十亿美元的估值也相对冷静,而是因为一百六十亿美元估值需要YY在近期的业务上有所突破。IfYYcanhave a biggerdevelopmentin the near future, orPayPalcanmake a biggerbreakthrough, then the capitalsidewill makecertainbreaking surfaceto the Muye Science and Technologyestimate valuecorrespondingly, tenhundred millionUSDbreaking surfacespaces, justburstsoonUS (America)in the internetbubble, sawsufficientlytheseVenture CapitalhadtoMuye Science and Technologyfavors.
如果近期YY能够有更大的发展,或者PayPal能够有更大的突破,那么资本方会相应给牧野科技的估值做一定的上浮,十亿美元的上浮空间,在互联网泡沫刚破裂不久的美国,足以看出这些风投对牧野科技有多看好了。However a Li Muopens the mouth, raisedin the threshold of admission ticket170hundred millionUSDlevel lines, frightenedunbearably the opposite party.
但是李牧一开口,就把入场券的门槛提高到了一百七十亿美元的水平线上,把对方吓得够呛。Regardless at any time, the capitalis discrete, every behind the investment of seeming like the great writer, does not know that the investigationanddiscussion of many thoroughenterpriseandindustrymarrow, the investornot only need weigh the enterprisecurrentscaleandearning, but alsowants in -depth analysisenterprisefollowingdevelopment opportunities, the most important thing is, theymustestimate the risk, andcontrol risk, even ifknows that the probability of Muye Science and Technologyaccomplishmentis big, butwhoworried that the enterprisedetoursin the process of decision, was worried that the industrymeetssuddenlycoldly.
无论任何时候,资本都是谨慎的,每一次看似大手笔的投资背后,都不知道有多少深入企业和行业骨髓的调查与讨论,投资者不但要衡量企业目前的规模、营收情况,还要深度分析企业接下来的发展空间,最重要的是,他们要预估风险并且控制风险,即便都知道牧野科技大成的机率不小,但是谁都担心企业在决策的过程中走弯路,更担心行业忽然遇冷。
The internetindustrysellsis the concept, the companies of highmarket value, verysomefirst-year university studentmarket valuesbyconceptsupport, ifcomes a internetbubble burstagain the tragedy, then the capital in marketpaysfor the conceptno oneagain, when the time comesinternetCorporation of thesehighmarket valueswill definitely crash, Muye Science and Technologyis impossibleto escape by luck.互联网行业卖的就是概念,一家又一家高市值的公司,很大一部分市值是靠概念支撑,如果再来一次互联网泡沫破裂的惨剧,那么市场上的资本将无人再为概念买单,到时候这些高市值的互联网公司必然会崩盘,就连牧野科技也不可能幸免。20minutes of meetingtimearrive, the representatives in twocompanieshave the deepshockto say goodbyeto leave, 170hundred millionUSDthresholds, theyneedto return to the companyto reportas soon as possible, howhaving a look at the highestmanagementto make a decision.
二十分钟的会面时间一到,两家公司的代表都带着深深的震惊告辞离开,一百七十亿美元的门槛,他们需要尽快回公司上报,看看最高管理层如何决断。
After Li Musends offtwogroups of peopleone after another, restedslightly the momentin the office, 10.215, Lin Qingyaknocks the officefront door, said: „Chief Li, the Sequoiapersoncame.”李牧接连送走两拨人之后,在办公室里稍稍休息了片刻,十点二十五分,林清雅敲开办公室大门,道:“李总,红杉的人来了。”Li Munods: „Pleasecome.”李牧点点头:“请进来吧。”Eric. Hanksunder the guidance of Lin Qingya, before the corridorarrives at the Li Mu'sofficegate, experiencedEric. Hanksoncein the innumerablesizeinvestmentsplayed the strong character, such as the potluckhas accomplished a task with easetothesemeetings and negotiationsgenerally, what evenhis owndidn't expectis, inthis moment, hisat heartunexpectedlysomewhatis unexpectedly anxious.
Eric.Hanks在林清雅的引导下,穿过长廊来到李牧的办公室门前,久经沙场的Eric.Hanks曾经在无数大小投资中扮演重要角色,对这些会面与谈判早就如家常便饭一般游刃有余,但连他自己都没想到的是,在这一刻竟然,他的心里竟然有些紧张。Canperson who achieves100hundred millionUSDmarket values the enterprise, candiscovermuchinSilicon Valley, but the Chinaperson, and Chinainternetenterprisehas not reachedsuchaltitude, can20years old be ableto achievethissteppersonlet alone, whichcountryregardless ofwhatrace, heisonehas not seen, butinthisleaf of door, sitssuchyoung people of Legendversionat present, thereforeEric. Hanksanxietycannot help but, becauseinhissubconsciousfelt,will witness a history.
能把企业做到一百多亿美元市值的人,在硅谷能找出不少,但是华夏人,以及华夏互联网企业还从来没有达到过这样的高度,更何况能二十岁就能做到这一步的人,无论什么人种、哪个国家,他更是一个都没有见过,而就在眼前这扇房门内,就坐着这样一个传奇版的年轻人,所以Eric.Hanks不由自主的紧张,因为他的潜意识里觉得,自己将见证一个历史。Lin Qingyashoves open the door of office, bringingEric. Hanksto come, saidtoLi Mu: „Chief Li, thisisSequoia Capitalvice-presidentMr.Eric. Hanks.”林清雅推开办公室的房门,带着Eric.Hanks进来,对李牧说:“李总,这位是红杉资本的副总裁Eric.Hanks先生。”Then, Lin QingyaalsosaidtoEric. HanksinEnglish: „Mr. Hanks, thisisourMuye Science and TechnologyCEOMr.Li Mu.”
说罢,林清雅又用英文对Eric.Hanks说:“Mr.Hanks,这位是我们牧野科技的CEO李牧先生。”Li Mugets upfrom the deskadvance party, walks out, whilesaidtoEric. HanksinEnglishwith a smile: „SeesyourMr. Hanksvery muchhappily.”李牧从办公桌前站起来,一边往外走,一边笑着用英语对Eric.Hanks说:“很高兴见到你Mr.Hanks。”Was sayingthenarrived at the Eric. Hanksside, Li Muput out a handto graspgraspingwithhim, the Eric. Hanksalsosimilarpolitenessresponded: „Mr. Li, IinUS (America)greeting on first meetingyourgiven name, have been anticipatingwithyourmeeting, thankyoutoday the time in spite of being very busyfinding.”
说着便走到了Eric.Hanks的身边,李牧伸出手与他握了握,Eric.Hanks也同样礼貌回应:“李先生,我在美国久仰你的大名,一直期待着与你的见面,感谢你今天在百忙之中抽出的时间。”Li Mushows a faint smile, saidone: „Mr.Hanksdoes not need is so polite, amongusmeetingtohave the opportunitydevelopstogether, thereforeis far fromthanks.”李牧微微一笑,说了一句:“汉克斯先生不必这么客气,我们之间的见面是为了有机会共同发展,所以谈不上谢。”Eric. Hanksnods, says with a smile: „Right that Mr. Li said that the common developmentis the coreidea that wecommonlypursue.”
Eric.Hanks点点头,笑道:“李先生说的对,共同发展才是我们共同追求的核心理念。”Li Muinvitedhimto sit downin the receiving callersarea, latersaid: „Mr.Hanks, shouldIfind the timeto pay a visitpersonally, butis newly-arrived, a lothave not processedwith enough time, but alsopleaseexcuse me.”李牧邀请他在会客区坐下,随后道:“汉克斯先生,本该我抽时间亲自登门拜访,但初来乍到,很多事情还没来得及处理,还请见谅。”Eric. Hanksknows that the Chinapersonspoketo love the smalltalk, butdidn't expect was so unexpectedly polite, hastilysaid: „Mr. LicomesSilicon Valley, Sequoiato establish for the first time for manyyearsinSilicon Valley, ishalfhost, naturallymustvisiton own initiative, originallyIhopeyesterdayinvitedyouto have the dinner, Silicon Valleyalthoughwas the high-tech industry, howeverhadseveralverygoodcharacteristicsrestaurantsnearStanforduniversity, includingroastingpigribplatoonwas known as that was the stateis most delicious, ifyouinterested, wecanapproximately a timepassto taste.”
Eric.Hanks知道华夏人讲话爱客套,但是没想到竟然这么客气,急忙说:“李先生第一次来硅谷,红杉在硅谷创立多年,也算是半个东道主,自然要主动登门,本来我昨天希望邀请您共进晚餐的,硅谷虽然都是高新技术产业,但是在斯坦福大学附近有几家非常不错的特色餐厅,其中有一家的烤猪肋排号称是全州最好吃,如果你有兴趣的话,我们可以约个时间过去尝尝。”
The Li Munodsaid with a smile: „Good, had the words of timecertainlyto tastetogetherin the past.”李牧点头笑道:“好啊,有时间的话一定一起过去尝尝。”Saying, Li Muis sighingonelightly, said: „Possibly will be quite recently busyfor these days, Muye Science and TechnologyjuststartedinUS (America), the the development of operationandmarket of buildandproduct of teamneedsto consumelots oftimeenergy, the matter that thereforeeats mealcanprobablydragin the future, but alsopleaseexcuse me.”
说着,李牧轻叹一声,道:“不过最近这几天可能会比较忙,牧野科技刚开始在美国起步,团队的搭建、产品的运营、市场的开拓都需要耗费大量的时间精力,所以吃饭的事情能要往后再拖一拖,还请见谅。”Eric. HankssawLi Muto chat the workon own initiative, showing a faint smile of maintaining composure, immediatelyimmediatelyfollows the Li Mu'swordsto open the officialtopic: „Mr. Li, the performance of Muye Science and TechnologyinUS (America)marketmakesentireSilicon Valleyhold in high esteem, by the Muye Science and Technologystrength, Ibelieves that will haveto becomethat day of the world topinternetenterpriseeventually, all are just the timeissues.”
Eric.Hanks一见李牧主动聊到了工作,不露声色的微微一笑,随即立刻顺着李牧的话打开了正式的话题:“李先生,牧野科技在美国市场的表现让整个硅谷刮目相看,以牧野科技的实力,我相信终究会有成为世界顶尖互联网企业的那一天,一切只不过是时间问题而已。”Eric. Hankssaid that thissaying, paid attention to a Li Mu'sexpression, sees the Li Muwear a look ofhappy expression, thencontinues saying: „Mr. Li, opening up territoryto develop the earthto be importanttoanycompany, every so often, opens up territoryto develop the earthtime needed, with the money of consumption is in reverse proportion, money of consumptionare more, the time neededis shorter, vice versa. The development ideal of ourSequoia Capital , helping allenterprises, betterchanges the timewithmoney, develops the time of costingto be shorter, the development opportunities of enterprisenaturallyare bigger.”
Eric.Hanks说完这话,留意了一下李牧的表情,见李牧面带笑意,便继续说道:“李先生,开疆拓土对任何一个公司来说都非常重要,很多时候,开疆拓土所需要的时间,和耗费的金钱是成反比的,耗费的金钱越多,所需要的时间就越短,反之亦然。我们红杉资本的发展理念,就是帮助所有的企业,更好的用金钱换时间,发展所耗费的时间越短,企业的发展空间就自然越大。”Li Musaid with a smile: „Thatisnatural, the Sequoiareputationwas praisedby the innumerableenterprisesin the industry, youhelpedmanyinternetstart-upsgrow strongrapidly, was the development of internetindustrymade very bigcontribution.”李牧笑道:“那是自然,红杉的口碑在行业里是被无数企业交口称赞的,你们帮助了许多互联网初创企业迅速发展壮大,为互联网行业的发展做出了很大的贡献。”Eric. Hankssaid: „Contributionis far from, everyoneis according to his need, weprojectoperationteamactually, because of this, wecannot onlyseek for the potentialproject and teameverywhere, investstothem, letstheybetterdevelopment, bringsbetterfundreturntous.”
Eric.Hanks说:“贡献谈不上,大家都是在各取所需,我们没有实际的项目运营团队,正因为如此,我们只能到处寻找有潜力的项目和团队,投资给他们,让他们更好的发展,同时也给我们带来更好的资金回报。”Saying, Eric. Hankslooks atLi Mu, was sayingearnestly: „Mr. Li, Sequoiahas extremely paid attention toyourMuye Science and Technology and Taobaonet, knows that you are Crounds of financing of Muye Science and Technologyhave looked for the rightpartner, weasinternetindustryseniorVenture CapitalCorporation, hope that canbecome your twocompanyin the capitaldomainpartner, moreoverpleasebelieve,Sequoiacantake toyou, not only the great support in fund, has the endlessresources of US (America)capital market, whenevenyouplanin the futureinUS (America)will go on the market, Sequoia can also provides the powerfulsupportforyouandyourenterprise.”
说着,Eric.Hanks看着李牧,认真的说:“李先生,红杉一直非常关注你的牧野科技与淘宝网,也知道你一直在为牧野科技的C轮融资寻找合适的合作伙伴,我们作为互联网行业资深的风投公司,非常希望能够成为你这两家公司在资本领域的合作伙伴,而且请你相信,红杉能够带给你的不只是资金上的大力支持,更有美国资本市场的无尽资源,甚至当你计划未来在美国上市的时候,红杉也能为你和你的企业提供强大的支持。”Li Mufacial expressionearnestnod, said with a laugh: „TheseI who yousaidhighlybelieve,at presentMuye Science and Technologyis also truly arranging the relevant issues of Crounds of financing, Ialsoanticipated that very muchcanestablish the cooperationwithyour firm.”李牧神情认真的点了点头,笑着说:“你说的这些我都非常相信,眼下牧野科技也确实在筹备C轮融资的相关事宜,我本人也很期待能够与贵公司建立合作。”Onehear of thissaying, Eric. Hanksexpressionrelaxedseveralpoints, said with a smile: „Sincethis, Ithinkwecanhold the discussion of deeperlevelonthisissue, does not know that Muye Science and Technology the commercialprospectus that does prepareCroundsto finance?”
一听这话,Eric.Hanks表情轻松了几分,笑道:“既然这样,那我想我们双方可以就这个问题进行更深层次的讨论,不知道牧野科技有没有准备C轮融资的商业计划书?”Li Mushakes the head, a facesaidindifferently: „Wehave not prepared the commercialprospectus, Muye Science and Technologymanysituationsbelieve that youare also clear, for the time-saving and promotioncommunicationefficiency, before in -depth discussion, we need firstto determine a consensuswithyou.”李牧摇了摇头,一脸淡然的说:“我们没有准备商业计划书,牧野科技的很多情况相信贵方也都非常清楚,为了节省时间、提升沟通效率,在深入讨论之前,我们需要先和贵方确定一个共识。”Eric. Hankshastilysaid: „Pleasesay.”
Eric.Hanks急忙说道:“请讲。”Li Musaid: „Crounds of financing of Muye Science and Technology, the companyestimate valuemustin170hundred millionUSDabove, you, ifapprovesthis point, wearrange a more thoroughdiscussion; If not approvethis point, thenin line withfor the objective of both sidestime-saving, does not needto continueto start the discussiononthisissue.”李牧说:“牧野科技的C轮融资,公司估值必须在一百七十亿美元以上,贵方如果认可这一点,那我们就紧接着安排更深入的讨论;如果不认可这一点,那本着为双方节省时间的宗旨,就不需要继续就这个问题展开讨论了。”
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