RINAPE :: Volume #11

#1016: Sina tide from China

LNMTL needs user funding to survive Read More

The «Town of Paradise» operation team, in US (America) almost every university, found similar Fiona's such campus favorite to carry out in -depth cooperation, this is also Li Mu „the Trojan horse” the core of plan, innumerable Fiona in the major campuses, with their influences, at the maximum speed conducts the propaganda proliferation to «Town of Paradise». 《天堂小镇》的运营团队,在美国几乎每一所大学里,都找到了类似菲奥娜这样的校园红人进行深度合作,这也是李牧“特洛伊木马”计划的核心,无数的“菲奥娜”在各大校园里,用她们的影响力,以最快的速度对《天堂小镇》进行宣传扩散。 The Li Mu's special fighting method received the effect, «Town of Paradise» through these campus favorites, the virus seems to be same, suddenly spreads in US (America) various university. 李牧的特殊打法收到了奇效,《天堂小镇》通过这些校园红人,仿佛病毒一样,忽然间在美国的各所大学内蔓延开来。 university is a relatively unenlightened small society, to lives in school university, their most personal connections, time, energy and public relations, regarding in this unenlightened microenvironment, in this environment, are extremely easy to expedite childbirth influence enormous the focus in the microenvironment. 大学本身就是一个相对闭塞的小社会,对在校大学生而言,他们绝大多数的人脉、时间、精力以及社交,都围绕在这个闭塞的小环境中,在这种环境里,极容易催生出在小环境中影响力极大的焦点人物。 Moreover, in this type of microenvironment, any may promote university to live in this type of microenvironment develops the product of personal connection, can live the user to have the special attraction to university, in Facebook and school the net, even the QQ space and Weibo (Micro Blog) are so. 不仅如此,在这种小环境里,任何可促进大学生在这种小环境中发展人脉的产品,都能够对大学生用户产生特殊的吸引力,aebook、校内网、甚至qq空间、微博都是如此。 At present, US (America) each university has incessantly a Boss Boss S forum -type exchange platform . Moreover the popularity is very high, everyone chatted and hands over at the forum by, the share information, but gradually, user to the Boss Boss S pattern already somewhat aesthetic weary, reason that this type aesthetic weary has not appeared, because did not have one to promote truly the new product emergence of their demand. 眼下,美国的每一所大学都有不止一个bbs论坛式的交流平台,而且人气很高,大家在论坛上聊天、交由、分享信息,但是久而久之,用户心里对bbs的模式已经有些审美疲劳,这种审美疲劳之所以没有显现出来,只是因为没有一个真正能够升级他们需求的新产品出现。 This type user not clear aesthetic weary, in the internet development historical has presented many times, for example: Before WeChat does not have the fire, user to QQ that language exchange aesthetic weary, but does not have the new product to come the carrying/sustaining higher level the demand, user had not detected, in this case, once the new product comes out, not only can obtain the approval of user, even can form frantic praise in a short time. 这种连用户自己都不清楚的审美疲劳,在互联网发展的历史上出现过很多次,例如:在微信没有火之前,用户对qq那种文字交流已经审美疲劳,只不过没有新的产品来承载更高级的需求,以至于用户自己都没有察觉,在这种情况下,一旦新的产品出来,不仅能取得用户的认可,甚至能够在短时间内形成一种狂热的追捧。 Can discover the user in advance to existing product „aesthetic weary”, and can develop subsequently by the person who the user hounds the new product, basically is super big god in the product manager, Jobs is one, Mark Zuckerberg is one, Zhang Xiaolong is also one. 能够预先发现用户对现有产品“审美疲劳”,并且能够继而开发出受用户追捧新产品的人,基本上都是产品经理中的超级大神,乔布斯是一个,马克扎克伯格是一个,张晓龙也是一个。 The online public relations of the online public relations and pure exchange of pure writing said in school university to US (America) since birth, actually was unable to satisfy their higher level the social demand, at this time, " Town of Paradise » appearance was just right, it promoted a level the US (America) university fresh public relations demand incessantly, but upgraded many levels continually, it not only gave the user playing extremely high operation Game, but, made friends, public relations the exchange excellent experienced to integrate, met this group of university in full vigour lived the psychological demand simply perfectly. 纯粹文字的线上社交、纯粹交流的线上社交对美国在校大学生来说,其实早已经无法满足他们更高层次的社交需求,这个时候,《天堂小镇》的出现恰到好处,它不止把美国大学生的社交需求提升了一个层次,而是一连提升了多个层次,它不但给了用户一款可玩性极高的经营游戏,还把交流、交友、社交的绝佳体验体验融入其中,简直完美符合这帮精力旺盛的大学生们的心理需求。 Even Mark Zuckerberg such expert, after download(ing) «Town of Paradise», is still attracted by this Game immediately, threw into such as to confuse thoroughly general, in each detail very careful attempt to Game and research, this research was out of control, he forgot the download(ing) Game primitive motive was Gaffeo is a good friend, now, he is a programmer, studied one in observing and emulating by the super product that own innermost feelings paid homage. 即便是马克扎克伯格这样的牛人,在下载了《天堂小镇》之后,也立刻被这款游戏所吸引,一头扎进去就如彻底了迷一般,对游戏里的每一个细节都非常仔细的尝试、研究,这一研究便一发而不可收拾,他忘记了自己下载游戏的原始动机是加菲奥娜为好友,现在,他就是一个程序员,在观摩研究一款让自己内心膜拜的超级产品。 Dustin Mokovitz sees Mark Zuckerberg in computer previous is one hour, cannot bear ask him: „Hey Mark, did you also want Gaffeo? If must add her, hurries first to add me for the good friend, I recommend her to you.” 达斯汀莫斯科维茨见马克扎克伯格在电脑前一扎就是一个小时,忍不住问他:“嘿马克,你还要不要加菲奥娜了？如果要加她的话,赶紧先加我为好友,我把她推荐给你。” Mark Zuckerberg then responded, originally the download(ing) this Game goal, can actually the goddess contact of short distance in own mind. 马克扎克伯格这才反应过来,原来自己下载这款游戏的目的,其实是能够近距离跟自己心目中的女神接触。 After recovering, Mark Zuckerberg cannot bear acclaim one, said: „Dustin, what this Game designs was really good, is above the design concept of imagination everywhere, really wants to know this Game architect!” 回过神来之后,马克扎克伯格忍不住赞叹一声,道:“达斯汀,这款游戏设计的真是太棒了,到处都是超乎想象的设计理念,真想认识一下这款游戏的架构师！” Dustin Mokovitz curls the lip to ask him: „Hey the partner, I said that you can also pick up the little girl?” 达斯汀莫斯科维茨撇撇嘴问他:“嘿伙计,我说你到底还要不要泡妞了？” „Wants!” Mark Zuckerberg busy say/way: „I add your good friend now, you recommend Fiona to me again, I add her!” “要要要！”马克扎克伯格忙道:“我现在加你好友,你再把菲奥娜推荐给我,我加她！” After one minute, Dustin Mokovitz recommended Fiona's account number in Game to Mark Zuckerberg, excited Mark Zuckerberg tries to increase to become the good friend her immediately, the didn't expect opposite party does not need any confirmation unexpectedly, can increase her to own good friend list directly. 一分钟后,达斯汀莫斯科维茨将菲奥娜在游戏中的账号推荐给了马克扎克伯格,激动不已的马克扎克伯格立刻试图将她添加成为好友,没想到对方竟然不需要任何验证,直接就可以把她添加到自己的好友列表。 In the Mark Zuckerberg looks at good friend list Fiona's head picture, went bad at heart tight, struggled hesitant had the courage for a long time finally, gave her to send in history the first information. 马克扎克伯格看着好友列表中菲奥娜的头像,心里紧张坏了,犹豫挣扎了许久才终于鼓起勇气,给她发送了有史以来第一条信息。 „Hey Fiona hello/you good, I called Mark Zuckerberg, you can call me Mark, can become your good friend happily!” “嘿菲奥娜你好,我叫马克扎克伯格,你可以叫我马克,很高兴能够成为你的好友！” After the information transmits, Mark Zuckerberg is in the uneasy mood to wait for Fiona's reply, he does not have too many impractical ambitions, is only the hope can a Fiona friendly reply, such he satisfied. 信息发送出去之后,马克扎克伯格便怀着忐忑不安的心情等待着菲奥娜的回复,他没有太多不切实际的野心,只是希望能够得到菲奥娜一句友好的回复,那样他就满足了。 However, Mark Zuckerberg are at heart more felt, Fiona this heartthrob, has certainly the innumerable Game good friend, some countless people will certainly vindicate to her through this Game, therefore compares, oneself are common, Fiona most likely (80%) will be is impossible to reply itself. 但是,马克扎克伯格心里更多是觉得,菲奥娜这种万人迷,一定有数不清的游戏好友,也一定会有无数人通过这款游戏向她表白,所以相比起来,自己根本不起眼,菲奥娜八成是不可能会回复自己。 didn't expect, less than one minute, Fiona then gave Mark Zuckerberg to send in an information, when Mark Zuckerberg saw Fiona's head picture in flashing, he excited hand could not even grasp the mouse. 没想到,不足一分钟的时间,菲奥娜便给马克扎克伯格发来了一条信息,当马克扎克伯格看到菲奥娜的头像在闪动时,他甚至激动的手都拿不住鼠标了。 Forcefully after by oneself calm down, in the information that the point that Mark Zuckerberg trembles that information, Fiona sends in said: „Your good Mark, to know you happily, later in Game also hopes that you can look, remembers that every day arrives at my farm to come to see, helping me water or remove weeds, but do not steal my vegetable/dish!” 强行让自己冷静下来之后,马克扎克伯格哆哆嗦嗦的点开那条信息,菲奥娜发来的信息中说:“你好马克,非常高兴能够认识你,以后在游戏里也希望你能够多关照,记得每天到我的农场来看看,帮我浇水或者除草,不过千万不要偷我的菜哟！” Looks at this information, looks at Fiona in the small expression of that blinking beautiful woman most end adds on, Mark Zuckerberg wells up an intense happy feeling again at heart, Fiona replies to oneself unexpectedly quickly, moreover sent so many friendly contents, indicates she to own attaching great importance. 看完这条信息,再看着菲奥娜在最末尾加上的那个眨眼美女的小表情,马克扎克伯格心里涌上一股强烈的幸福感,菲奥娜竟然这么快就给自己回复,而且还发了这么多友好的内容,足见她对自己的重视。 Mark Zuckerberg how didn't expect, Fiona „attaches great importance to” him, because of him to Fiona, means the cash, Fiona wants makes money by «Town of Paradise», so will be naturally polite to each Game good friend friendly. 只是,马克扎克伯格怎么都没想到,菲奥娜之所以对他这么“重视”,因为他对菲奥娜来说,就意味着现金,菲奥娜想靠《天堂小镇》多赚点钱,自然会对每一个游戏好友都这么客气友善。 Fiona's friendly attitude aroused Mark Zuckerberg thoroughly to " Town of Paradise » enthusiasm, he starts to have the enormous interest in this Game, even all spare times, as well as individual relaxation time gave this Game, Mark Zuckerberg more plays more immerses, even more felt, the design of this Game is extremely truly exquisite and powerful, inside each link achieved perfect, the logic is also clear, finally what wants, each part in Game close overlapping, therefore has to be linked together, the fascinating effect. 菲奥娜的友好态度彻底激起了马克扎克伯格对《天堂小镇》的热情,他开始对这款游戏产生极大的兴趣,甚至把所有的业余时间,以及个人休息时间都给了这款游戏,马克扎克伯格越玩越沉浸,同时也愈发觉得,这款游戏的设计确实太过精妙与强大,里面每一个环节都做到了尽善尽美,逻辑也非常清晰,最终要的是,游戏中的每一个部分都紧密交叉,所以才有环环相扣、引人入胜的效果。 Stemming from the sensitivity to this aspect, Mark Zuckerberg inquired " Town of Paradise » issuing company inborn, when he discovered when this Game unexpectedly Muye Science and Technology from China, he was almost shocked thoroughly, promoted one to the Muye Science and Technology admiring feeling instantaneously. 出于天生对这方面的敏感,马克扎克伯格查询了《天堂小镇》的发行公司,当他发现这款游戏竟然是来自华夏的牧野科技时,他几乎被彻底震惊,对牧野科技的敬佩感也瞬间提升到了一个。 Mark Zuckerberg has heard Muye Science and Technology, even he himself is the YY payer, he frequently on the jobholders exchanges of YY and some internet industries, had discovered that YY this model of product arrives powerful inconceivable, is respectful with oneself almost big Li Mu to Muye Science and Technology as well as that but discovers today, Muye Science and Technology can also develop such good Game unexpectedly, YY, is «Town of Paradise», can see, Muye Science and Technology makes the product the ability, in the entire internet industry, rides is above mundane thoughts existence simply. 马克扎克伯格早就听说过牧野科技,甚至他自己就是yy的付费用户,他经常在yy上和一些互联网行业的从业人员交流,早就发现yy这款产品强大到不可思议,同时也对牧野科技以及那个跟自己差不多大的李牧心生敬佩,但是今天才发现,牧野科技竟然还能开发出这样牛的游戏,无论是yy,还是《天堂小镇》,都能看得出,牧野科技做产品的能力,在整个互联网行业,简直是一骑绝尘般的存在。 Even the Mark Zuckerberg technical male became «Town of Paradise» fans like this, other university were born with not to mention. 连马克扎克伯格这样的理工男都成了《天堂小镇》的粉丝,其他的大学生就更不用说了。 Suddenly, in the entire US (America) university campus, 80% PC download(ing) «Town of Paradise», in each university campus, led to a frantic tide, in the bedroom is almost all playing " Town of Paradise » student, but Town of Paradise also became among the students the most popular topic, the classroom, corridor, bathroom and field even are the independent-study hall and library, is the student in threes and fours, is discussing the topic about Town of Paradise everywhere earnestly. 一时间,整个美国大学校园里,80%的个人电脑都下载了《天堂小镇》,在每一所大学校园里,都引发了一阵狂热的浪潮,寝室里几乎全都是在玩《天堂小镇》的学生,而天堂小镇也成了学生之间最热门的话题,无论是课堂、走廊、浴室、球场甚至是自习室、图书馆,到处都是学生三五成群,热切的讨论着关于天堂小镇的话题。 Town of Paradise in US (America) university fiery/popular, with is different from domestic fiery/popular, US (America) university lives the purchasing power of community compared with the domestic student many, the selling price dozens cents and several USD Game item(s), in the user eyes are quite internally expensive, but said to US (America) most university since birth, this money even is insufficient a board, nothing but is Hamburger, or price of one cup of coffee. 天堂小镇在美国大学的火爆,跟与在国内的火爆有所不同,美国大学生群体的购买力要比国内的学生强出不少,售价几十美分、几美元的游戏道具,在国内用户眼里颇为昂贵,但是对美国大多数的大学生来说,这点钱甚至还不够一顿饭钱,无非就是一个汉堡,或者一杯咖啡的价格。 Because each university produced headed by the focus and campus favorite Game palship, therefore many users compete the mentality of pursuing to be strong, many people to let these focuses pay attention to themselves, recharging a lot of cash raise the Game development speed directly, but also some foolish people to let the one's beloved steals the efficiency of vegetable/dish to be higher, even bought a lot of chemical fertilizer class item(s), farms unceasingly continually uses the item(s) accelerate ripening, quite by vegetable/dish that secretly own one's beloved can keep, and has been experienced additionally rewards. 因为每一所大学都产生了以焦点人物、校园红人为首的游戏好友关系,所以很多用户攀比追赶的心态非常强,很多人为了让这些焦点人物关注到自己,直接充值大量现金来提升游戏的发展速度,还有些痴心人为了让心上人偷菜的效率更高,甚至买了大量化肥类的道具,不断种地不断用道具催熟,好让自己的心上人能够不停的偷菜,并且得到额外经验奖励。 Mark Zuckerberg roommate Dustin Mokovitz, for oneself one's beloved Monica satisfies, imitated 200 USD, is used to purchase the chemical fertilizer completely, then accelerates own crops unceasingly, the sending message to Monica, making her prepare for stealing vegetable/dish, this approach also truly attracted Monica's attention, Monica while pleasantly surprised, was Dustin Mokovitz the approach produces some were moved. 马克扎克伯格的室友达斯汀莫斯科维茨,为了自己的心上人莫妮卡满意,一口气充了200美元,全部用来购买化肥,然后不断的加速自己的农作物,不停的发短信给莫妮卡,让她做好偷菜准备,这种做法也确实吸引了莫妮卡的注意,莫妮卡在惊喜的同时,也为达斯汀莫斯科维茨的这种做法而产生了些许感动。 Continuous use item(s) accelerate ripening, Dustin Mokovitz increases with Monica's exchange quantity rapidly, two people from starting only to discuss and Game related content, quick elevate temperature to inquire the interest of opposite party mutually, even since also each other played various jokes, the progress was quite rapid...... 持续不断的利用道具催熟,以至于达斯汀莫斯科维茨跟莫妮卡的交流量迅速攀升,两人从开始只讨论和游戏相关的内容,很快就升温到互相询问对方的兴趣爱好,甚至还彼此开起了各种玩笑,进展颇快…… Similar matter, performs in the entire US university campus unceasingly, one Sina tide from China, swept across the entire US university rapidly...... R 类似的事情,在全美大学校园里不断上演,一场来自华夏的新浪潮,迅速席卷了全美高校……r
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