PS :: Volume #4

#336: The benefit of new opera

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On the night of April 15, Lu Chen formally announced the plan of Shooting new opera in own blog. 4月15日晚上,陆晨在自己的博客正式公布了拍摄新剧的计划。 In this blog, he first thanked the fans to oneself support, to had not disclosed that the news of new opera was sorry, specially the explanation was because manufactured the Chen Fei'er Album reason. 在这篇博文里面,他首先感谢了粉丝们对自己的支持,对迟迟没有透露新剧的消息表示歉意,特意解释是因为制作陈菲儿专辑的缘故。 Naturally the key point is the script of new opera has compiled is completed, quick will enter to the project manufacture link. 当然重点是新剧的剧本已经编写完成,很快就将进入到立项制作环节。 As for the fans most issue of concern, Lu Chen replied three in the blog. 至于粉丝们最关心的问题,陆晨在博文中回答了三个。 First the type about new work, as before is the metropolis emotion play, but the story and «Blue» play will not be identical. 首先是关于新作品的类型,依旧是都市情感剧,但故事和《蓝》剧不会雷同。 The collection number of next new opera " Blue » play are more, it is expected that is 25 volumes. 其次新剧的集数比《蓝》剧更多,预计是25集。 Finally the men and women act the leading role as before hold the post by Lu Chen and Chen Fei'er! 最后男女主演依旧由陆晨和陈菲儿担任！ Lu Chen in the news that in the blog disclosed that once is announced that first caused the huge stir in the powder bobbin. 陆晨在博客上透露的消息一经公布,首先在粉丝圈里引起了巨大的轰动。 Is the repeated calling and urging beginning comes out truly, everyone is hoping, currently finally has the accurate reliable news. 真正是千呼万唤始出来,大家都在盼着,现在总算是有了准确可靠的消息。 „But was waited, was not easy, hopes that Shooting broadcast as soon as possible!” “可算是等到了,不容易啊,希望尽快拍摄播出吧！” „Yes, after having looked at «Autumn in My Heart», looked again other play always feels falsely irritable, does not like!” “是啊,看过《蓝色生死恋》之后,再看别的剧总感觉虚假别扭,不喜欢！” „Lu Chen is big, what is the name of new opera called?” “陆晨大大,新剧的名字叫做什么啊？” „nevertheless My Chen and My Fei act the leading role, long live!” “还是我晨和我菲主演,万岁！” „Saa the flowered celebration...” “撒花庆祝ing...” The fans are in high spirits, the show business community person actually acts as soon as one gets the news, gave to tread the Lu Chen Workshop threshold broken! 粉丝们是兴高采烈,圈内人却是闻风而动,将陆晨工作室的门槛都给踏破了！ The Lu Xi telephone directly hitting to explode. 陆熙的电话直接给打爆掉。 Wanted with Lu Chen and unit of Lu Chen Workshop cooperation new opera is really many, many industry illustrious big Company sent the representative to come to discuss, for example Jiahua, imperial crown and gold/metal Libao wait/etc., was the big alligator rank. 想要跟陆晨、陆晨工作室合作新剧的单位实在是太多了,不少业界赫赫有名的大公司都派遣出代表上门洽谈,比如嘉华、皇冠、金丽宝等等,都是大鳄级别。 Was the television station, Zhedong TV, Haijin Tv and deep sea satellite TV and Capital City TV... also came the person to come the electricity, sought the opportunity of cooperation. 还有就是电视台了,浙东卫视、海津卫视、深海卫视、京城卫视...也都来人来电,寻求合作的机会。 «Autumn in My Heart» was really red, the domestic heat broadcast to break the viewing ratio record not saying that in South Korea broadcast was the good news to keep pouring, next step might be promoted to Japan and other Southeast Asian countries very much, true applauding attracted a large audience. 《蓝色生死恋》实在是太红了,国内热播破收视率纪录不说,在韩国播出都是好消息频传,下一步很有可能被推广到日本和其它东南亚国家,真正的叫好又叫座。 Everyone missed this delicacy incomparable big cake, how can also look helplessly the new cake is aloof? Therefore seeks the cooperation and investor will stream. 大家错过了这块美味无比的大蛋糕,又怎么能眼睁睁地看着新的蛋糕无动于衷呢？所以寻求合作和投资者才会纷至沓来。 Besides these Company units, many entertainment broker Company also wants to divide on one cup of thick soup, many star artists intend to play a role in the new opera, asked somebody to ply the connections to look for Lu Chen Workshop. 除了这些公司单位之外,很多娱乐经纪公司也想分上一杯羹,不少的明星艺人都有意在新剧里演个角色,纷纷托人托关系找上了陆晨工作室。 Lu Chen even also received the Chen Jianhao call. 陆晨甚至还接到了陈建豪的电话。 This accurate milk father retiring rivers and lakes are preparing to become in the father, properly speaking pays no attention to the humans affair, helpless in the person as once the circle, he cannot get rid in the circle the dispute of favor relations, look for Lu Chen to say please request. 这位准奶爸退隐江湖正准备当爹中,照理说是不理世事了,无奈作为曾经圈中人,他也摆脱不了圈里人情关系的纠葛,被人请托找陆晨说项。 The leads, had not possibly come a supporting role! 主角是没可能了,来个配角吧！ Wants the role were really many went, for example Flying Stone Records, for example Qingyu Media, but also for example SPG, solely was Lu Chen complied with or had the agreement previously, had several. 想要角色的真的多了去了,比如飞石唱片,比如轻雨传媒,还比如SPG,单单是陆晨早先答应或者有协议的,就有好几家。 Monk many meat are few! 僧多肉少啊！ It is for this reason that therefore Lu Chen writes the script time, made massive revisions on the original plot frame, increases the role plentiful character, strengthens the plot also revised existence BUG. 正是因为如此,所以陆晨写剧本的时候,在原有的剧情框架上做出了大量的修改,增加角色丰满人物,加强剧情的同时也修正了存在的BUG。 His new opera idea naturally nevertheless from the dream world, copying verbatim that but will not imitate, besides can lay out compared with an original work higher quality like this, there is a bigger operating space. 他的新剧构思当然还是来自梦世界,但绝不会依样画葫芦的照抄,这样除了能拍出比原作更高的品质之外,也有了更大的操作空间。 the second day of Lu Chen announcement news, two acquaintances in Beijing TV Station looked for him. 在陆晨公布消息的第二天,京城电视台的两位熟人找上了他。 These two Lu Chen also personally show up and receive Chen Qi and Gu Rui. 这两位陆晨也得亲自出面接待-陈琦和古锐。 Chen Qi is the assistant station chief in Beijing TV Station, Gu Rui is the artistic director of program section, initially Lu Chen attended the Capital City TV «Singing China» competition time, they quite look after to Lu Chen nevertheless. 陈琦是京城电视台的副台长,古锐是节目部的艺术总监,当初陆晨参加京城卫视《唱响中华》选秀的时候,他们对陆晨还是颇为照顾的。 After meeting, Chen Qi is very straightforward to Lu Chen said: „Little Lu, this new opera you must Capital regard to keep one to us, Shooting Production also has the member of first broadcast unable to be short our, you opens as for the condition casually, so long as I can comply does not have the issue!” 见面之后,陈琦很直截了当对陆晨说道:“小陆,这部新剧你得给我们京视留一份,拍摄制作还有首播的份子不能少我们的,至于条件你随便开,只要我能答应的都没问题！” Capital regards the aspect not to keep everything for oneself but actually, what scheme is jointly to manufacture and an association first broadcast, now many popular TV Series or movie blockbuster, with jointly invests the way that Shooting, broadcasts to cooperate, on the one hand is the assigned risk, on the one hand to expand influence. 京视方面倒也没有想吃独食,图谋的是联合制作和联台首播,现在很多热门的电视剧或者电影大片,都采用联合投资、拍摄、播出的方式进行合作,一方面是分担风险,一方面是为了扩大影响。 In addition very important reasons are, the person who likes keeping everything for oneself is very difficult to come to a stop in show business community. 另外还有一个很重要的原因是,喜欢吃独食的人在圈内是很难站稳住的。 Is also same including Lu Chen. 包括陆晨也一样。 He can the rapid rise in the entertainment world, besides strength that oneself have, pays great attention to the operation of human relations is also one of the very essential factors, understood that the benefit share can be so smooth. 他能够在娱乐圈里迅速崛起,除了自己所拥有的实力之外,注重人脉关系的经营也是很关键的因素之一,懂得利益分享才能如此顺风顺水。 Some people do not understand this truth, always wants to keep in the pocket all profits, usually the outcome is that hits badly beaten, to final gain does not equal the loss. 有些人不懂这个道理,总想把所有的利润都留在自己口袋里,结果往往是撞得头破血流,到最后得不偿失。 Lu Chen bases Capital City development effort, establishes the long-term friendly ties of cooperation with Beijing TV Station without doubt is very necessary, therefore he does not repel the participation that Capital regards. 陆晨立足京城发展事业,跟京城电视台建立长期友好的合作关系无疑是非常必要的,所以他并不排斥京视的参与。 Naturally the premise guaranteed own paramount interest, cedes part even, must receive in exchange equivalent! 当然前提是保证自己的核心利益,就算是割让出一部分,也要换回等值的！ Capital regards to cooperate, Zhejiang regards can also cooperate similarly, the first broadcast power can apportion several television stations. 京视可以合作,浙视也同样可以合作,首播权都可以分给数家电视台。 But some benefits, Lu Chen will not readily let. 但有些利益,陆晨是不会轻易让出去的。 For example product placement. 比如植入式广告。 So-called product placement ( ProductPlacement ), product placement with movie, television, game of one advertisement form that the development starts, it refers to the film and television plot and game deliberately inserts the product or the service of business, to achieve the propaganda effect of influencing subtly. 所谓植入式广告(ProductPlacement),植入式广告是随着电影、电视、游戏等的发展而兴起的一种广告形式,它是指在影视剧情、游戏中刻意插入商家的产品或服务,以达到潜移默化的宣传效果。 Because the audience has the inborn contradiction psychology to the advertisement, integrates these entertaining fashions the approach often to be much better than the effect of rigid sales promotion the commodity. 由于受众对广告有天生的抵触心理,把商品融入这些娱乐方式的做法往往比硬性推销的效果好得多。 Now the domestic film and television industrial development is swift and violent, product placement in TV Series and movie are getting more and more, some names of center of attention lead giant star blockbuster, signed the big product placement contract before Shooting, recoups the production cost the example to have ahead of time. 现在国内影视产业发展迅猛,电视剧和电影里的植入广告越来越多,有些众所瞩目的名导巨星大片,在拍摄之前就签下了大笔的植入广告合同,以至于提前收回制作成本的例子都有。 Lu Chen begins shooting «Autumn in My Heart» time, in the film and television circle also obscure, now a play becomes famous, the advertiser and advertising agent that walk on own initiative were many, clothing, the Chinese automobile, the capercailye watch and orchid who Jieri for example he represented melted wait/etc., intended to implant own advertisement in the new opera. 陆晨投拍《蓝色生死恋》的时候,在影视圈里还默默无闻,现在一剧成名,主动找上门来的广告主和广告商就多了,比如他代言的森奇服饰、中华汽车、雷鸟手表和兰洁日化等等,都有意在新剧中植入自家的广告。 Lu Xi estimated sketchily, if takes the product placements of these big brands completely, at least can gain to over 20 million advertising expenditures! 陆熙粗略地估计了一下,如果将这些大品牌的植入广告全部拿下,至少能赚到2000万以上的广告费！ As to these things, even handled the script, the new opera does not want to pat can pat, related to the benefit in aspects, wanted to straighten out is not easy, otherwise was very easy to cause the rights to flow out. 如此种种,就算搞定了剧本,新剧不是想拍就能拍的,其中涉及到方方面面的利益,想要理顺都不容易,否则很容易造成权益外流。 Lu Chen flung these terrible business very much irresponsibly entirely to the big sister, new opera that not this that he most cares about now will soon begin shooting, but was Chen Fei'er is going listing release new Album. 陆晨很不负责任地将这些麻烦事通通都甩给了老姐,他现在最关心的并不是这部即将投拍的新剧,而是陈菲儿将要上市发行的新专辑。 --------------- --------------- Second delivers, seeking the subscription to support!!!( To be continued.) 第二更送上,求订阅支持！！！(未完待续。)
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