PS :: Volume #2

#156: Zhong chou(crowdfunding)


LNMTL needs user funding to survive Read More

This musician is very beautiful, a white basic point blue broken flowers cheongsam outlined the beautiful physique, iced the myo- beautiful white skin to have a beautiful face, the whole person as if looked like after the kiln fire succinct blue and white porcelain, sparkled is letting the soft light that the person is unable to neglect, graceful mild did not dye the dust and dirt. 这位琴师很美丽,一身白底点蓝碎花旗袍勾勒出婀娜的身姿,冰肌雪肤眉目如画,整个人仿佛就像是经过窑火洗练的青花瓷,闪耀着让人无法忽视的柔光,娴雅温润不染尘垢。 The so outstanding character, Lu Chen recognized! 如此出色的人物,陆晨一眼就认了出来-苏黛婉 Su Daiwan is the Taiwan Taipei People, she was once riding high in the island in the past, 19 years old make a debut to win the championship who the island performs an art enjoys greatly, with its sounds of nature voice and outstanding appearance makings, become the star who raises slowly. 苏黛婉是宝岛台北人,她当年曾在岛内红极一时,19岁出道夺得全岛演艺大赏的冠军,以其天籁般的嗓音和出众的容貌气质,成为一颗冉冉升起的明星。 At age 21, Su Daiwan promoted individual first Album «Little Xue First clear», simultaneously pushed to the peak her singing enterprise, is regarded as future song world Heavenly Queen / days later. 21岁的时候,苏黛婉推出了个人的首张专辑小雪初晴》,同时将她的演唱事业推向了高峰,被人视为未来的歌坛天后 However what makes everyone unexpected is, makes a debut for merely two years, star way radiant magnificent time, Su Daiwan actually quit while ahead to leave the pop music suddenly, since then vanished in the line of sight of public. 然而让所有人都意想不到的是,出道仅仅两年时间,星途正璀璨辉煌的时候,苏黛婉却突然激流勇退离开了流行乐坛,从此在公众的视线里面消失。 Besides few insiders, no one knows why Su Daiwan will give up own enterprise, then hearsay were many, some said that Su Daiwan by rich and powerful people having a concubine, some said that she had incurable disease, some said that she shunned the world to become monk. 除了极少数知情人之外,没有谁知道苏黛婉为什么会放弃自己的事业,当时的传闻非常多,有的说苏黛婉被富豪给金屋藏娇了,有的说她得了不治之症,也有的说她避世出家。 But response how regardless of rumor in abundance, Su Daiwan to have no, 56 years passes, until now still remembered her, perhaps also only then a small number of hardcore fans. 但无论外界如何流言纷纷,苏黛婉都没有任何的回应,五六年的时间过去,到如今还记得她的,恐怕也只有少数铁杆歌迷了。 In the tide blog, the Su Daiwan group of fans V, pays attention to several over ten thousand. 在浪潮博客里面,还有苏黛婉的粉丝团V,关注数上万。 Lu Chen has a dream has not thought, Su Daiwan unexpectedly is the Li Mubai sister-in-law! 陆晨做梦都没有想到,苏黛婉居然是李慕白的三嫂! Lu Chen so knew about Su Daiwan, is completely because his first love girlfriend is the Su Daiwan faithful fan, in its boudoir hung the Su Daiwan poster, in the drawer was packing various Record editions of «Little Xue First clear» Album. 陆晨之所以对苏黛婉如此了解,完全是因为他的初恋女友就是苏黛婉的忠实粉丝,其闺房里面挂着苏黛婉的宣传海报,抽屉里装满了《小雪初晴》专辑的各种唱片版本。 Lu Chen still remembers, the first love girlfriend by his bosom, sang the scene of that «Sentiment Snow» time near his ear lightly, the bitter taste exuded in the heart, unexpectedly was suddenly crazy. 陆晨犹自记得,初恋女友靠在他的怀里,在他的耳边轻唱那首《情雪》时候的情景,酸酸涩涩的滋味不由地在心底泛起,一时间竟然是痴了。 «Sentiment Snow» is " Little Xue First clear » principal tune, in whole piece Album most moving love song. 《情雪》是《小雪初晴》的主打曲,整张专辑里面最动人的情歌。 The zither music lingers in the air, things quiet down. The old friends , the past time have not been possible to trace! 琴音袅绕,曲终人散。故人还在,过去的时光不可追溯! Mubai, this is your friend?” 慕白,这位是你的朋友?” A moderate sound, making Lu Chen awake instantaneously the god. 一个温和的声音,让陆晨瞬间醒过神来。 Lu Chen turns the head. Vision happen to with the Li Mubai big brother to. 陆晨不由地转过头来。目光正好跟李慕白的大哥对上。 The Li Mubai big brother should be the 30 year-old, the straight eyebrows slanting upwards and outwards bright item of facial features are profound, are with smile on the face to have not being able to say scholarly makings, one set of pseudo-classic style white long unlined close-fitting gown puts 李慕白的大哥应该是而立之年,剑眉朗目五官深刻,面带微笑有种说不出的儒雅气质,一套仿古式的白色长衫穿在他身上显得无比谐调,如同书中的人物。 His vision is quiet. Brings the little curiosity, making one have the favorable impression unconsciously. 他的目光沉静。带着一点点的好奇,让人不觉心生好感。 Gentlemen like jade! 君子如玉! The Lu Chen mind appears immediately a adjective of most suitable opposite party. 陆晨的脑海立刻浮现出一个最适合对方的形容词。 Such character, really matches with Su Daiwan very much! 这样的人物,和苏黛婉真的很配啊! However... 但是... Lu Chen could not bear and looked at Li Mubai, wants to ask that he- this is really your biological big brother? 陆晨忍不住又看了看李慕白,很想问问他-这位真的是你亲大哥吗? Li Mubai puts out a hand to embrace the shoulder of Lu Chen, said: Yes, he is Lu Chen, I best friend!” 李慕白伸手揽住陆晨的肩膀,说道:“是的,他就是陆晨,我最好的朋友!” Best friend? 最好的朋友? Lu Chen listened to stare unavoidably staring, but in his surface maintained composure as before, bowed to say slightly: Brother Li hello, at nightfall comes to visit. The place of taking the liberty also please excuse me.” 陆晨听着不免愣了愣,但他表面上依旧不动声色,微微躬身说道:“李大哥您好,入夜前来拜访。冒昧之处还请见谅。” Big brother Li Mubai smiles saying: You are the Mubai friend, that is family's guest, does not need extremely to stand on ceremony, I am Mubai big brother Li Murong, you come to sit together.” 李慕白大哥微笑道:“你是慕白的朋友,那就是家里的客人,不用太过拘礼,我是慕白的大哥李慕容,你们一起过来坐吧。” Li Mubai pulled Lu Chen, two people passed to sit in the tea table. 李慕白扯了扯陆晨,两人过去在茶桌边坐了下来。 At this time Su Daiwan walked, raised the teapot first to give Li Mubai to pour into the tea, her movement like the passing clouds and flowing water, made people pleasant gracefully adeptly. 这个时候苏黛婉走了过来,提起茶壶给先给李慕白泡上茶水,她的动作如行云流水,优雅娴熟让人赏心悦目。 Li Mubai carries the teacup to smell, shows the exaggerating facial expression: Sister-in-law. The tea that you make is fragrant, you cook the vegetable/dish more delicious, I want to be occupied by your family daily, what a pity is the big brother does not want!” 李慕白端起茶杯闻了闻,露出夸张的神情:“三嫂。你泡的茶就是香,你烧得菜更好吃,我都想天天住到你家里去,可惜就是大哥不愿意!” Su Daiwan purses the lips to say with a smile: Uttered fine words. You really want to come, can your big brother also not make you live?” 苏黛婉抿嘴笑道:“说得好听。你真想过来住,你大哥还能不让你住?” Li Mubai is grinning, said: He, I was occupied by quite a while to by him be caught up!” 李慕白笑嘻嘻,说道:“他啊,我住半天就要被他赶出来了!” He also asked Li Murong: Big brother you said that is?” 他又问李慕容:“大哥你说是不是?” Li Murong shakes the head speechless, he younger brother to oneself this personality rascal has no alternative obviously. 李慕容无语摇头,他显然对自己这个性情无赖的弟弟无可奈何。 Su Daiwan gave Lu Chen to swell one cup. 苏黛婉又给陆晨冲泡了一杯。 Lu Chen said hastily: Thank you, Su... Ms. Su.” 陆晨连忙说道:“谢谢,苏...苏女士。” The Su Daiwan smile said: You're welcome. You same called my sister-in-law to be good with Mubai.” 苏黛婉微笑道:“不用客气。你跟慕白一样叫我三嫂就好了。” Her smiling face is gentle, making Lu Chen is stretching the heartstrings relax, said: Sister-in-law, my beforehand girlfriend most liked you, after you retired, she was sad for a long time.” 她的笑容温婉亲切,让陆晨绷着的心弦不由放松下来,说道:“三嫂,我以前的女朋友最喜欢您了,您退隐之后她都伤心了好久。” Saw Su Daiwan, Lu Chen remembered the past events, could not bear say. 见到苏黛婉,陆晨想起了往事,忍不住就说了出来。 Su Daiwan puts down the teapot to sit to Li Murong side, said with a smile: If you see her again, then for I apologize.” 苏黛婉放下茶壶坐到李慕容身边,笑道:“如果你再见到她,那替我道个歉。” Lu Chen forced smile. 陆晨苦笑。 Su Daiwan turns around to see own husband, said: Actually you should blame him being right, is his mistake!” 苏黛婉转身看着自己的丈夫,说道:“其实你应该怪他才对,都是他的错!” Although is the tone that rebukes, in pupil gentle as if must overflow. 虽然是嗔怪的口吻,眸中的温柔仿佛要流溢出来。 Like this was one's turn Li Murong to smile bitterly, raised hand to express the surrender. 这样子轮到李慕容苦笑了,举手表示投降。 Li Mubai seizes the chance saying: Big brother, that Brother Chen matter can you help him ask?” 李慕白趁机说道:“大哥,那晨哥的事你能不能帮他问一下?” Li Murong shows neither approval nor disapproval, he asked Lu Chen: Can first chat your project?” 李慕容不置可否,他问陆晨:“能先谈谈你的项目吗?” The smiling face on his face is still temperate, in the eye were many sharp, that is understands clearly the worldly affairs the astuteness! 他脸上的笑容依旧温和,眼睛里却多了一丝犀利,那是洞悉世情的精明! The person who if has ulterior motives was observed closely by such vision, definitely will feel afraid. 要是心怀鬼胎的人被这样的目光盯住,必然会感到心虚。 But Lu Chen is very confident: Good!” 陆晨十分坦然:“好!” He is comes prepared, the body brings the project archives that manufactured. 他是有备而来的,身上就带了一份自己制作的项目文案。 Lu Chen takes to give Li Murong this archives. 陆晨将这份文案取出来递给李慕容 Li Murong is a little surprised, he has not thought that Lu Chen prepares so fully, received the printing paper to read earnestly. 李慕容有点意外,他没想到陆晨准备得如此充分,接过打印纸认真阅读起来。 The project that Lu Chen wants to make has been discussed for a long time, briefly is a fund raising Platform Zhong chou(crowdfunding) net! 陆晨想要做的这个项目酝酿已久,简单地说就是一个筹资平台-众筹网! His inspiration originates from the dream world. 他的灵感来源于梦世界。 The dream world also has the huge Internet industry, the development with this world does not have much difference, the lots can correspond, for example QQ believes to flying to WeChat and WeChat, Alipay to Yifubao wait/etc.. 梦世界也有庞大的互联网产业,和本世界的发展没有太大的区别,很多东西都能够对应起来,比如QQ对飞讯、微信对飞信,支付宝对易付宝等等。 Internally, seven Internet giants control most network resources and wealth firmly. 在国内,七家互联网巨头牢牢掌控住大部分的网络资源和财富。 Lu Chen in the specialty of university is the computer application, he deeply knows that now difficult of Internet undertaking, is not the beforehand high-speed period of development can compare, without the ample fund and excellent creativity, the trade enters to this competitive incomparably frigid Red Sea in rashly, 99.99% results die without the burial ground. 陆晨在大学的专业就是计算机应用,他深深知道如今互联网创业之难,远不是以前高速发展时期所能相比的,如果没有雄厚的资金和极好的创意,贸贸然地杀入到这片竞争无比惨烈的红海里去,99.99%的结果是死无葬身之地。 Therefore after obtaining the memory of dream world, he concentrates on and sings to make money through the original work, has not thought tosses about in the IT industry. 因此在获得梦世界的记忆之后,他专注于通过原创作品和演唱来赚钱,并没有想过在IT业里面折腾。 When Lu Chen decided that manufactures and distributes 1 st in the individual match opens Album, his inspiration is touched! 然而当陆晨决定制作和发行个人第一张专辑的时候,他的灵感就被触动了! As the independent artist, biggest difficult does not have the support of entertainment broker Company Lu Chen faces, manufactures and distributes Album perhaps also easily, but wants not to lose money even the profit, that without doubt is difficult. 作为独立艺人,陆晨面临的最大困难就是没有娱乐经纪公司的支持,制作和发行专辑或许还容易,但是想要不赔钱甚至盈利,那无疑就是难上加难。 Lu Chen does not want to lose money, he thinks advantage that oneself have- the fans of over 1 million ideas! 陆晨不想赔钱,他就想到了自己所拥有的优势-超过百万计的粉丝! How that can use this advantage in the maximum limit, boosts the sale of Album? 那如何才能在最大限度上利用这个优势,来助力专辑的销售呢? The Zhong chou(crowdfunding) platform without doubt is the best solution! 众筹平台无疑是最佳的解决方案! So-called Zhong chou(crowdfunding), referring to refers to with the form that the group buy + purchases in advance, collects the project funds to the netizen the pattern. It uses the Internet and characteristics of SNS dissemination, lets the small business and artist or individual to the public demonstrated that their creativities, win over everyone's attention and support, then obtains the financial aid that needs. 所谓众筹,指的是是指用团购+预购的形式,向网友募集项目资金的模式。它利用互联网和SNS传播的特性,让小企业、艺术家或个人对公众展示他们的创意,争取大家的关注和支持,进而获得所需要的资金援助。 Compared to the traditional financing method, Zhong chou(crowdfunding) is more open, can receive the fund also no longer is by the commercial value of project as the sole criterion. So long as is the project that the netizen likes, can receive the first fund that the project starts through the Zhong chou(crowdfunding) way, is the person who does business in a small way or creates provided the limitless possibility. 相对于传统的融资方式,众筹更为开放,能否获得资金也不再是由项目的商业价值作为唯一标准。只要是网友喜欢的项目,都可以通过众筹方式获得项目启动的第一笔资金,为更多小本经营或创作的人提供了无限的可能。 For example Lu Chen such independent artist. 比如陆晨这样的独立艺人。 In this world, the Zhong chou(crowdfunding) primitive embryonic form has, but did not have a true Internet Zhong chou(crowdfunding) platform. 在本世界,众筹的原始雏形早就有了,但还没有一家真正的互联网众筹平台。 Like a small gold ore of waiting excavation. 如同一座等待挖掘的小金矿。 When the inspiration was touched, Lu Chen felt keenly this is an excellent opportunity, can make his enterprise have the opportunity of great development, he takes steps to prepare immediately. 当灵感被触动,陆晨敏锐地感觉到这是个极好的机会,能让他的事业获得更大发展的机会,他就立刻着手进行准备。 Zhong chou(crowdfunding) and „” and „” the Chinese and English domain name, had been started by the Lu Chen success registration completely, and he purchased the stand-alone server of high band width in famous network service provider there, conducts the web development with Chen Xiang division of labor and cooperation. 众筹”、“”和“”的中英文域名,已经全部被陆晨成功注册入手,并且他在一家著名的网络服务商那里购买了高带宽的独立服务器,和陈翔一起分工合作进行网站建设。 The structure of Zhong chou(crowdfunding) platform is actually very simple, after the registration files, applies mechanically the ready-made website template, adds the corresponding function, connects Yifubao and network bank again, a complete Zhong chou(crowdfunding) net announced completes. 众筹平台的结构其实很简单,注册备案之后,套用现成的网站模板,加入相应的功能,再接入易付宝和网上银行,一个完整的众筹网就宣告完成。 Has the memory in dream to provide the reference, Lu Chen has not spent the too much time and energy in this aspect. 有梦中的记忆提供参考,陆晨在这方面并没有花费太多的时间和精力。 So long as he wants, the Zhong chou(crowdfunding) net can get online the operation momentarily. 只要他愿意,众筹网随时都可以上线运营。 However in this also has a very major problem. 但是这里面还有个很大的问题。 Solely from the technical point, the Zhong chou(crowdfunding) platform has no difficulty, it is like an ordinary personal website, any studies the people who the website has manufactured to handle with ease. 单单从技术层面上来说,众筹平台没有任何的难点,它就跟一个普通的个人网站一样,任何学过网站制作的人都能轻松搞定。 The key lies in the creativity! 关键就在于创意! How Lu Chen can guarantee that own creativity even isn't invades by others plagiarism and imitation? 陆晨如何能够保证自己的这个创意不被别人抄袭、模仿甚至是侵占呢? This has to mention that a international and domestic general bill, that is the commercial creativity copyright protection bill! 这就不得不提到国际国内通行的一个法案,那就是商业创意版权保护法案! The commercial creativity copyright protection bill, was born in 2005 early. 商业创意版权保护法案,最早诞生于2005年。 That is the period of domestic Internet rapid growth, is the period that the giants barbaric violence expands, potential emerging small Company under the attacks of these big alligators, or went out of business or is embezzled, it may be said that is the disorder grows thickly. 那是国内互联网高速发展的时期,也是巨头们野蛮暴力扩张的时期,很多有潜力的新兴小公司在这些大鳄的攻击下,或者倒闭或者被侵吞,可谓是乱象丛生。 The most typical example is named „a thumb elf the interactive game, its respective sparking elf Company closes right up against this game to be lucky rapidly, earns full. 最典型的例子就是一款叫做“拇指精灵”的互动游戏,其所属的闪亮精灵公司靠着这款游戏迅速走红,赚得盆满钵满。 However sparking elf Company does not last forever, the WeChat game stared at this fat, introduced the pattern quickly same referred to playing elf, by a more excellent manufacture and huge user group, rapid thumb elf will defeat. 然而闪亮精灵公司好景不长,飞讯游戏盯上了这块肥肉,很快推出模式相同的“指玩精灵”,凭借更精良的制作和庞大的用户群,迅速将“拇指精灵”打垮。 Sparking elf Company this originally very hopeful game company, is unable to recover henceforth, finally ends low-spirited. 闪亮精灵公司这家原本很有希望的游戏公司,从此一蹶不振,最后黯然收场。 But similar example, is innumerable in that period! 而类似的例子,在那个时期数不胜数! -------------- -------------- First first delivers , to continue to ask the monthly ticket to support!( To be continued.) 第一更先送上,继续求月票支持!(未完待续。)
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