Alsoin two days, stillseaHuaihai Roadvideo storeresulted in the bossto play mahjonglast nightbefore dawn, but also is making upthinks, a morningreceived the call of shop frontmanager.
又过了两天,尚海淮海路音像店得老板昨夜打麻将到凌晨,还在补觉,一早上就接到了店面经理的电话。Generally speaking the video storemorningbusinessis not much, therefore the matterare not many, the bossthinks that was the visit of industry and commerceorfire preventioninspected, hitto startle, catches upto follow closely the telephone. That sidebroadcasts the voice of manager: „Li, now‚idolplan’ the specialstandardhas soldto be out of stock, morningalsoremaining11setsallsold-out.”
一般来说音像店上午的生意都不怎么样,所以事情也不多,老板以为又是工商或者消防的上门检查了,打了个激灵,赶紧接了电话。那边传来经理的声音:“李总,现在‘偶像计划’的特典已经卖断货了,一早上还剩下的十一套就全卖完了。”AlsowithoutLi of awakingbreathes a sigh of relief, is not the inspectionis good, said: „Youfirsttelephone, making the audio and videocompanydeliver20setsto come.”Histoneis a little impatient, yesterdayloses moneywas unhappy, feelsthisminor matter, but must disturbhimto sleep.
还没睡醒的李总舒了一口气,不是检查就好,说道:“那你先打电话,让音像公司在送二十套来。”他口气有点不耐烦,昨天输了钱本就不开心,觉得这点小事,还要打扰他睡觉。Managersomewhatsufferingsaying: „Was20setsshouldinsufficient.........light/onlyherewait for the guesthas more than ten, wasassignsto want the specialstandard, manyguestsgave the telephone, said that receiptedissued the SMS notification, took. Ithought that mustentertwoand300setsat leastenough!”
经理有些委屈的说道:“可是二十套应该不够.........光这里等着的客人就是有十多个了,都是指定要特典的,还有不少客人留了电话,说到货了发短信通知,就过来拿。我觉得最少要进个两、三百套才够！”Liis frowning saying: „Twoand300sets? Wastoomany?” The specialstandardenters200-300sets, pressestens of thousandsfundsin the hand, cannot sellto owe.
李总皱着眉头说道:“两、三百套？是不是太多了？”特典进200-300套,压几万资金在手里,卖不出去就是亏。„Li, now10 : 00 am! Manybuy the specialstandardspecially, no mattermany, youfirstmakedozenssets, in the shopstocks with goodsto getmoneyto be insufficient.”
“李总,现在才上午 10 点啊！好多都是专门来买特典的,不管多少,您先弄几十套来,店里面进货得钱不够。”Limade the telephone call, finds ita littlestrange, how such expensive/noblespecialstandardsoldsuddenlyso, dubioustelephoningforbeing responsible forproducing goods the special line of stillseaaudio and videocorporationdelivered goods.
李总挂了电话,觉得有点奇怪,怎么突然之间这么贵的特典这么好卖了,心存疑惑的打了电话给负责出货送货的尚海音像总公司的专线。„Yeah! MyHuaihai Roadvideo store, delivers100setstometroublesome‚idolplan’«Adult ceremony» the specialstandard. Deliverypayment.”
“哎！我淮海路音像店,麻烦给我送一百套‘偶像计划’《成人礼》得特典。货到付款。”
That sidebroadcasts a lightsound, „embarrassed, nowdelivers goodswent out, mustwait forafternoon.”
那边传来一个平淡的声音,“不好意思,现在送货的都出去了,要等下午。”Liis helpless, thinks that the specialstandard not poorprofit, said: „Itake, herehas the guestanxiouslywanting.”
李总无奈,想到特典不菲的利润,说道:“那我自己来取,这边有客人急着要。”„Youmust, the inventory of ourspecialstandardnot be a bit faster many, ‚onriver’that sidetook3 : 00 pm to deliver. Thismorningallwants the specialstandard, I can only sayfirst come , first served!”
“那您得快点,我们这里特典的存货不多,‘上河’那边要下午 3 点才能送过来了。这一上午全是要特典的,我只能说先到先得啊！”Lireturned„well”immediatelyto make the telephone call, wore the clothespantsto drivestillseaaudio and videocorporationon the preparation, at heartalsotalking over of keeping, this„idolplan” was really the ghost, camethismoveeach time.
李总回到“好”马上挂了电话,穿上衣服裤子就准备开车去尚海音像总公司,心里还在不停的念叨,这“偶像计划”真是出鬼了,每次都来这一招。Lirushingstillseaaudio and videocorporationhurriedly, although the acquaintanceaskedhimto taketo inventory, hehesitantoneonlyadded100sets, entered200sets. Is quite highbecause of the purchasing price of specialstandard, takes245, according tohisexperience, suchexpensive/nobleCD, even ifsellsin the fire, not possibledayto sell200-300setsto go out, evensold-out, runsone to take the goodsis, troubles, is always betterthan the pile-up of goods.
李总风风火火的赶到尚海音像总公司,虽然熟人叫他多拿点货,他犹豫了一下还是只加了一百套,进了两百套。因为特典的进价比较高,要二百四十五块,按他的经验来看,这么贵的CD,就算卖的在火,也不可能一天就卖200-300套出去,就算卖完了,多跑一趟在来拿货就是,多麻烦一下,总比压货要好。
Around 11 : 00 times, heships backin200sets of specialstandard the shop. The Sun of Junehad somewhat exposed to the sunvery much, the resulthas not thought, the shopentrancealsostoodmanypeople, looked that hemoves the boxto come, was asking: „Is‚idolplan’specialstandard?”
十一点多的时候等,他将两百套特典运回店里。六月的太阳已经很有些晒了,结果没想到,店门口还站了不少人,看他搬着箱子进来,都在问:“是‘偶像计划’的特典吗？”
The nods of someLisurprise, no wonder the managerhas telephonedto urgea moment ago, originallyso manypeople.
李总有些诧异的点头,难怪刚才经理一直打电话在催,原来这么多人在等。Enteredin the shop, calledtwostaff, onalsoremainingthreebox the vehiclemoves, helooksradiantly the registerstartsto receive money. Majorityisbuys the specialstandard.
进了店里,又叫了两个员工,把车上还剩下的三箱搬进来,他眉开眼笑的看着收银台开始收钱。大部分都是来买特典的。Lilooks at the situation, thought that twodayscanbuyprobably, think that light/onlyspecialstandardtwodayscangainalmost20,000probably, secretly rejoiceat heart, have not rested the fullpainto reducemuch, are stepping the walking smoothly with toes outward, returned to the office.
李总看着情况,觉得两天大概就能买完,想到光特典两天大概就能赚差不多两万,也是心里暗喜,没睡饱的痛苦减轻了不少,迈着八字步,回了办公室。Finallyhas not arrived for twohours, the managercomes to say: „Li, the specialstandardalsodid not have the goods.”
结果还没到两个小时,经理又进来说道:“李总,特典又没货了。”Saying that Liis astonished: „Soto be how quick?”
李总讶异的说道:“怎么这么快啊？”
The managersaid: „It is not clear! Nowalsodozenssets, wereotherspaid the deposit. A moment agoyouenteredhas sold-outatnoon. Manypeoplewere paying the deposita moment ago!”
经理说道:“不清楚啊！现在还有几十套,都是别人交了订金的。您刚才进的已经在中午卖完了。好多人刚才又在交订金呢！”Lihurriesto telephoneto go toShanghaiAudio and videoCorporation, butisbusy, hitwith great difficulty, that sidesaid: „ The goods of 3 : 00 pmhad been decided. Youcancall‚onriver’to ask that directlyhas a lookalsoto have, butestimated that did not have. Theirstocksare notveryenough, but must give dual attention to the national market, Li, wantsyouto takein the morning, youdo not take......... „
李总赶紧打了电话去上海音像总公司,但是一直都是占线,好不容易打了进去,那边说道:“下午 3 点的货已经被定完了。你可以直接打电话去‘上河’问看看还有没有,不过估计也没有了。他们的库存也不是很够,还要兼顾全国市场,李总,上午要你多拿点,你不拿.........“Looks atgreatlymoneyZhuan, this momentLionlyhad the regret, thoughtnext timeregardless of„idolplan”anything, mustmake up time.
看着大把的钱赚不到,此刻李总心里只剩下了懊悔,心想下次不论“偶像计划”出什么,都要多抢点回来。Limakes114checked„onriver” the phone call, generally speakingsmallvideo storefewgive the record companyto telephone, theystock with goodsstillseaaudio and videocorporation that basicallyiswalks, otherwise a recordingmustlook for a companyto enterthat not to die of exhaustion.
李总打了114查了“上河”的电话,一般来说小音像店很少自己给唱片公司打电话的,他们进货基本都是走的尚海音像总公司,要不然一张唱片要找一家公司进那不得累死。
The bigchainvideo storewill look for the record companydirectlywith the goods, Lishopis not a franchise store, therefore the goodsareenterinShanghaiAudio and videoCorporation.
只有大型的连锁音像店才会直接找唱片公司拿货,李总的店并不是加盟店,所以货都是自己在上海音像总公司进的。Litelephonesimmediately„onriver” the customer service, a daycangain10,000-20,000businessafter all, changinganyonewas burning with impatience.
李总马上打了电话去“上河”的客服,毕竟一天就能赚10,000-20,000的生意,换了谁都心急如焚。„Onriver” the sound of customer serviceisverydelightful, compared withstate-runstillseaaudio and videocorporationattitudealsogood10,000times, „hello, has somethingto helpyour?”
“上河”客服的声音还是挺甜美的,比国营的尚海音像总公司态度也好了一万倍,“您好,请问有什么可以帮您的吗？”„IamstillseaHuaihai Roadvideo store, Iwantto enter500, no, Imustenter the specialstandard of 1000sets of idolplan.”To a smallvideo store, pressesmore than 200,000inthisset of special edition, took a bigrisk.
“我是尚海淮海路音像店的,我想进五百,不,我要进一千套偶像计划的特典。”对一家小小的音像店来说,压二十几万在这一套专辑上,还是冒了不小的风险。Lihopefulis waiting foropposite party'sanswer, thoughtmore than 200,000is notwhatsmall-scale business, the sound that finally that sidebroadcastmadehimdesperate, „embarrassed, thank youtoourcompanyspecial editionattention, butcurrentlyourstockshave the planto arrange, youcanleave behind the telephone, ifwehad the unscheduledstock, metfirstinformsyou.”
李总满怀期待的等着对方的答复,心想二十几万也不算什么小生意了吧,结果那边传来的声音却让他绝望,“不好意思,谢谢您对我们公司专辑的的关注,但是目前我们的库存都是有计划安排的,您可以留下电话,如果我们有计划外的库存,会第一时间通知您。”HelplessLi can only give the telephone, is extremely annoyed unable to enterin the morninginventories, even ifenters100setswell.
李总无奈只能留了电话,万分懊恼自己上午没能多进一点货,哪怕多进一百套也好。Actuallyregarding the suddenbigheat, on the riverhas not been mentally prepared, althoughjourneyXiaoyufocusedin the specialstandard, maybe limited the peopleto thinkby the traditionalthought the sales volume of ordinaryspecial editionwas a kingly way, thereforespecialstandardinjourneyXiao the featherrepeatedlyinsisted that under was producing500,000sets.
其实对于突如其来的大热,上河也没有做好心理准备,虽然程晓羽把重点放在了特典上面,可被传统思维局限住众人还是觉得普通专辑的销量才是王道,因此特典还是在程晓羽得一再坚持下在生产了五十万套。Butwithintwodays, but also the remaining45setswere decidedby the channelbusiness in nation, manyhad sent a large stock of goodsyesterday, next daysupplementsscheduled, at presenthowalthough was unable to judge the realsales volume, but500,000 in handkeep in stock for oneweekto sell, 500,000specialstandards, „onriver”was only re-steamingfundonehundred million, thisspecial editionsoldgreatlyhas been ableto estimatefrom this.
但两天之内,还剩下的四十五套就被全国的渠道商们定完了,不少还是昨天已经发了一批货,第二天紧接着追加预定的,虽然目前还无法判断真实的销量如何,但手中的五十万库存一个星期之内就已经销售一空,光着五十万特典,“上河”就回笼了资金一个多亿,这张专辑的大卖由此已经可以预计了。
The Hanwinteranswersseveraltelephonestoday, iseachblock the bigchannelbusiness and chainvideo stores in variousprovincesrequests the ordered merchandise the telephone. The HanwinterthinksjourneyXiaofeathercategorical„oneweekis clear.”Alsois the bigfeelingadmires, thisdid not haveoneweek, butissixthday, the sales volumestartsto rise suddenly, letting the personhas to the surprisedjourneyXiaofeatherresult in the foresight and sagacity.
韩冬今天接了几个电话,都是各个片区的大渠道商和各省的连锁音像店要求定货的电话。韩冬想到程晓羽斩钉截铁的“一个星期见分晓。”也是大感佩服,这还没有一个星期,不过才是第六天,销量就开始暴涨,让人不得不惊讶程晓羽得远见卓识。FarBits who although the ordinaryspecial editionsellsnowis simple and elegant, money that butin fact the specialstandardmakesisseveraltimes of ordinaryspecial edition.
虽然普通专辑如今卖的远比特典要多,但实际上特典赚的钱已经是普通专辑的几倍了。Digs the expense of MVphotographyandCDrecord, the specialstandard of idolplanresults in the production cost, notover70dollars, „idolplan” the handbody force modeltakes50Yuan, naturallyproducesis not the honorable personthreeDoffices, butis the PFmodel of cartoonimage( a PFfinger/refers of end product), common goods of plant production. The strict sense, cannotcall it the handoffice, butjokes to make the foot. AlsojourneyXiaoyuwill not makesometo change the clothes, the hand that candisassemblemanagesto sell.
刨开MV拍摄和CD录制的费用,偶像计划的特典得生产成本,不超过七十块钱,其中“偶像计划”的手办模型就要五十元,当然生产的不是真人三D手办,而是卡通形象的PF模型(PF指成品),工厂生产的大路货。严格意义上来说,根本不能称之为手办,只是噱头要弄足。再说了程晓羽也不会弄一些可以换衣服,可以拆卸的手办出去卖。Thereforeprofit of oneset of specialstandardisseveral times of ordinaryspecial edition, as the quantitymoresells, the cost will also be getting more and more cheap.
因此一套特典的利润是普通专辑的数倍,而且随着数量越卖越多,成本也会越来越便宜。
The Hanwinterthinks,immediatelywas called the people of family/hometo hurryto buy the stock of company, hewasunderstood, so long asthere arejourneyXiaoyu, „onriver”definitelyirresistible.
韩冬想了想,马上叫自己家的人赶紧去买公司的股票,他算是明白了,只要有程晓羽在,“上河”肯定势不可挡。
The firstweekfrom now onsonggodsectionXueyunewspecial edition«Again»sales volume150, butten thousand, reachsmoothly. But„idolplan” " Adult ceremony » sales volumeonly then1.13 million, byhugedisparatelyranked second, has not had300,000as for the sales volumes of otherspecial editions.
第一周过后歌神章学玉的新专辑《再一次》销量一百五十而万张,顺利登顶。而“偶像计划”的《成人礼》销量只有一百一十三万张,以巨大悬殊位居第二,至于其他专辑的销量都没有过三十万的。Butactuallythisis only the disparity in quantity, in factcompared with the sales volume, „idolplan”flungsectionXueyu a streetto continue, mustknowin1.13 million, the specialstandardhad300,000, was only the salesproportion of specialstandard, only then„onriver”were clear, otherrecord companiesmostestimated a general idea.
但实际这只是数量上的差距而已,实际上比销售额,“偶像计划”甩了章学玉一条街不止,要知道一百一十三万张里面,特典就有三十万张,只是特典的销售比例只有“上河”自己才清楚,其他唱片公司最多估算个大概。
The sales volumedata of firstweekcomes out, the high level of newroperelaxes, theydid not feeloneselfcanwinsuchwith ease, the resulthas not thought that unexpectedlyleadsso many, at this momenttheyhad not realizedcompletelysales volumeissue, in the ordinary circumstances, the sales volumeis representing the sales volume, theyhave not really thought that „idolplan” the specialstandardcansellto go against heaven's will.
第一周的销量数据出来,新索的高层纷纷松了口气,原本他们不觉得自己能赢得这么轻松,结果没有想到居然领先这么多,此刻他们完全没有意识到销售额这个问题,一般情况下来说,销售量就代表着销售额,他们实在没有想过,“偶像计划”得特典能卖到逆天。Seriousnewcable/searchPresidentstretch/openheavenis always brave, the expressionat the routineweekly assembly is also very relaxed, rarespoke a joke, latercalledallstaff: „Makes persistent efforts, createsmagnificently.”Tonewrope, withbecoming famousfor a long time„songgod”cameand„idolplan”thisrookiecompetesto befought to win or die, if the resultmight as wellopposite party, that were really the liningfaceloses.
一向严肃的新索总裁张天勇,在例行周会上表情也十分轻松,难得的讲了一个笑话,随后叫所有工作人员:“再接再厉,共创辉煌。”对新索来说,用成名已久的“歌神”来和“偶像计划”这种新人打擂台已经算是背水一战了,如果成绩还不如对方,那真是里子面子都丢完了。Finally is quite luckily good, thismakes the newropeput downup and downwas hanging the heart, stretch/openTianyongnot look atcompletesectionMV of idolplan, thiswas not the matter that hestudied, reallymustlookcompletely, was not necessarily ablesoto smilerelaxes.
幸好结果相当不错,这让新索上下都放下了悬着的心,张天勇并没有看完全部的偶像计划的MV,这个不属于他研究的事情,真要全部看过了,未必能笑得如此放松。Relaxedness that the Suriveralsosmiles, although the sales volumeis inferior to the opposite party, but the sales volumecansay that exploded the opposite party, onriverleadership, althoughbecame accustomed to journeyXiao the feathermysteriously, butattained the datato have a scare, 300,000specialstandardsales volumeswere more than twotimes of more than 700,000ordinaryspecial editionsales volumes, the ordinaryspecial editionsold40 million, butmortgagedoneespeciallyhundred million.
苏长河也笑的轻松,虽然销量不如对方,可销售额可以说完爆对方了,上河高层虽然对程晓羽得神奇习以为常,但拿到数据还是吓了一跳,三十万的特典销售额是七十几万的普通专辑销售额的两倍多,普通专辑卖了四千万,而特典卖了一个多亿。
The specialstandardsimplyis the machine of circlemoney, now the factoryis producing the specialstandardnonstop, butsomegoods suppliesare insufficient, the peoplecannot help butrememberjourneyXiaoyu who insists the multi-sealspecialstandard.
特典简直就是圈钱的机器,如今工厂正在马不停蹄的生产特典,但还是有些供货不足,众人不由得想起坚持多印特典的程晓羽。Butthis timejourneyXiaoyuis also havingsummerShamoroommatedining togetherwith the little friend of evilroyal crown, treating that becauseprevioustimehecomplies with, had not kept one's word.
而这时候的程晓羽正和罪恶王冠的小伙伴还有夏纱沫的室友聚餐,因为上次他答应的请客,一直都还没有实践诺言。Thistimeis ridingSuYuandpermitsQinningis not, hurriesapproximatelysummerShamoandherroommatecomes out, completed a wish.
这次乘着苏虞兮和许沁柠不在,赶紧约了夏纱沫和她的室友出来,算是完成了一桩心愿。
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