„Continuous-type ink jet jet printer is our newly developed products, the lasted 3 -and-a-half years of fundamental scientific research, are in history the most exciting products, regardless of as well as is easy the succession in the convenience of print quality, stable, the working efficiency or the intelligent degree and maintenance, the jet printer of polar printing has reached the brand-new altitude of continuous-type ink jet technology.” “连续式喷墨喷码机是我们新开发的产品,历时3年半的基础科研,是有史以来最令人振奋的产品,无论在打印质量、稳定性、工作效率还是智能程度、维护的便利性以及易于继承性,极地印刷的喷码机均达到了连续式喷墨技术的全新高度。” Wu Po said is very excited! 吴波说的很兴奋！ The person majority under stage is the media broad group and in the gold/metal deer group that face to spend to invite dealer, they introduction not big interest to Wu Po. 台下的人大部分是花钱请来的媒体远大集团和金鹿集团面子上过来的经销商,他们对吴波的介绍并没有多大的兴趣。 Let alone product from China. 何况还是来自中国的产品。 It is not the discrimination, but they the impression to the Chinese product also stay on Four Great Inventions of ancient China, the propaganda of Chinese also stays in the ancient nation and on Four Great Inventions of ancient China. 算不上歧视,只是他们对中国产品的印象还停留在四大发明上,中国人的宣传也停留在文明古国和四大发明上。 Until there are girl to propose a machine is coming up the time, brings to everybody's attention. 直到有一位女孩子提着一台机器上来的时候,才引起大家的注意。 Wu Po received girl's machine, louder say/way, „facile weight and exquisite design, even if fills the ink and resolver later 20 kilograms in weight, only then in market the half of existing jet printer, even 1/10! Very suitable to apply in small production workshop, or narrow and small installment space.” 吴波接过女孩子的机器,更加高声的道,“轻便的重量和小巧的设计即使填充完墨水和溶剂之后的重量才20公斤,只有市面上现有喷码机的一半,甚至1！非常适合应用在小型生产车间,或狭小的安装空间。” This is the portable-type design that they add on specially, even if the weight that the female student can also raise, is easy to go to the customer scene to demonstrate. 这是他们特意加上的手提式的设计,即使是女生也能提起的重量,也非常易于去客户现场演示。 The small character jet printer is suitable to apply in the food, medicine, drinks and other profession of processed foods, paper, plastic bag and other material surfaces spurts seal production date, batch number, school grade order and other contents. 小字符喷码机非常适合应用于食品、医药、饮品等行业的各种软包装、纸张、塑料袋等材料表面喷印生产日期、批号、班次等内容。 Can this be a jet printer? 这能是喷码机？ Many people under stage shake the head. 台下的许多人摇头。 Everybody also stays in the jet printer crude impression. 大家还停留在喷码机傻大黑粗的印象里。 Before long, under their gazes, two Chinese pushes a simple conveyer belt. 不一会儿,在他们的注视下,两个中国人又推进来一个简易的传送带。 „I will look like everybody to demonstrate.” Wu Po puts through the conveyer belt and jet printer personally, in humming sound the sound, his loud say/way, „everybody please look, I will put in the blank paper and plastic bag.” “我将像大家演示一下。”吴波亲自接通传送带和喷码机,在嗡嗡声中,他大声的道,“大家请看,我将放入空白纸张和塑料袋。” Paper fast through the conveyer belt, has not stayed to surpass for one second under the nozzle of jet printer. 纸张快速的通过传送带,在喷码机的喷头下也没有停留超过一秒。 When Wu Po holds up a handwriting clear paper, everybody has not responded. 当吴波举起一张字迹清晰的纸张的时候,大家还没反应过来。 Wu Po proud on the scene distributes the effect that has printed to everyone. 吴波骄傲的向在场的每个人分发了一份打印出的效果。 The person of attending the meeting rubs gently the handwriting that just printed with the hand, discovered that the ink has done, the lattice is clear. 参会的人用手磨蹭一下刚刚打印出来的字迹,发现墨水已经干了,点阵清晰美观。 The person of true knowing the business, hearing the sound of this jet printer not to be a little right, although there is humming sound a sound, but appeared is also too peaceful. 真正的懂行的人,听见这个喷码机的声音有点不对,虽然有嗡嗡声,可是显得也太安静了。 Suddenly some people have the question, „how not to have the external connection air pump?” 突然有人发出疑问,“怎么没有外接气泵？” „System pressure by the built-in miniature air compressor production, does not need the exterior gas source, improved the flexibility and reliability of system enormously, reduced the user cost and breakdown source.” Wu Po was very as if happy that some people send out this issue, „, because does not need the external connection gas source, and this equipment works in the mute condition, therefore does not have any noise.” “系统压力由内置微型空压机产生,无需外部气源,极大的提高了系统的灵活性与可靠性,降低了用户成本及故障源。”吴波似乎很高兴有人发出这个问题,“由于无需外接气源,且该设备在静音状态下工作,故无任何噪音。” This is they studies for a half year with some Soviet experts, the achievement that the expenditure enormous painstaking care makes. 这是他们和一些苏联专家研究半年,花费极大心血做出的成果。 Usually jet printer about 55 decibels noises, if there is an external connection air pump to amount to more than 100 decibels. 通常喷码机都有55分贝左右的噪音,如果有外接气泵则可达100多分贝。 In the conference site is very silent, Wu Po's words have not touched them. 会场上很是沉默,吴波的话并没有打动他们。 In the jet printer core technologies lie in the designs in some software control systems and hardware black ink road. Although each jet printer the design idea of brand is different from the operating mode, but the basic principle is consistent: Viscosity, pressure, power failure, charge, phase and high pressure. 喷码机中核心技术在于软件控制系统和一些硬件墨路方面的设计。尽管每个喷码机的品牌的设计思路和操作方式都不一样,但是基本原理一致:黏度、压力、断电、充电、相位、高压。 Perhaps at present this machine can use, whose fast the issue is other world famous brands compares, whose life span is longer, whose stability is better, whose maintenance rate/lead and are the maintenance cost lower? 也许眼前这台机器可以用,问题是和其它国际知名品牌比起来谁的更快速,谁的寿命更久,谁的稳定性更好,谁的维护率、维护成本更低？ Under Wu Po looks at the response, is a little flustered. 吴波看着底下的反应,有点心慌。 He braces oneself stated a next American writing the summary: 他硬着头皮陈述了一下一个美国人给写的总结: „Our unceasing questions, excavated and discovered, then has the creativity to research and develop to have the design feeling, a better product, because of such process, we had found a finer aesthetic sense, the need in more user demand and market, as well as the most rapid efficiency with the best service, we hope that by opportunity of this global new product issue, transmits polar printing vital energetic and moving design, as well as brand-new concept and product content.” “我们不断的发问、发掘、发现,进而产生创意来研发出更具有设计感、更好的产品,也因为这样的过程,我们找到了更精致的美感、更多的使用者需求和市场的需要、以及最迅速的效率与最好的服务,我们希望透过这个全球新品发布的机会,来传达极地印刷充满活力的精神、令人感动的设计、以及崭新的概念与产品内容。” Under the stage presented warm applause, perhaps is because happy this arid release conference eventually ended. 台下出现了热烈的掌声,也许是因为高兴这枯燥的发布会终于结束了。 Immediately has the reporter symbolically asked this model of product price. 当即有记者象征性的问起这款产品的价格。 „Everybody, this is a model of international leading spurting seal equipment! However his price wants 999 dollars!” Wu Po is clenches teeth saying that that also planned the report high price, but audience's response makes him know, must open the market only to be able the price war! “各位,这是一款国际领先的喷印设备！但是他的价格只要999美金！”吴波是咬着牙说出来的,那原本还计划报高一点价格,可是观众的反应让他知道,要打开市场只能价格战了！ „999 dollars!” “999美金！” Crack a joke! 开什么玩笑！ Under stage rushes out of the nest thoroughly! 台底下彻底炸窝！ This price broke the bottom price record of jet printer profession! 这个价格打破了喷码机行业的最低价格记录! Just went on the market the lin printing technology public LLC that in Britain, cheapest also wanted more than 8000 dollars! This price did not contain fitting and installation cost! 刚刚在英国上市的lin打印技术公共有限公司,最便宜的一台也要8000多美金！这个价格还不包含配件和安装费用！ 999 dollars, simply were the child's play! 999美金,简直是儿戏了！ „Fellow gentlemen, the female students, you have not misunderstood, is actually is 999 dollars!” Wu Po sees earnest that under the stage discussed that finally a little confidence. “各位先生们,女生们,你们没有听错,却是是999美金！”吴波见台下讨论的热切,终于有点信心。 He approves the Li He words now, the Chinese product must open the international market, except for price war! No way out! 他现在才认可李和的话,中国产品要打开国际市场,除了价格战！别无出路！ Main force or foreign merchant that in the foreign trade of China exits, the foreign merchant build a plant in China, use Chinese cheaply even inexpensive blood and sweat taste the labor force, produces product that conforms to itself to request. They have the first-class brand, the advertisement marketing and complete product channel. 中国的外贸中出口的主力还是外商,外商在中国设厂,利用中国便宜甚至低廉血汗味的劳动力,生产出符合自己要求的产品。他们拥有一流的品牌、广告行销和完整的产品渠道。 Just distinguished clearly A, B, C and D Chinese export enterprise completely is not the match, they need to use the pitiful international foreign trade knowledge, adapts the international rules that they discredited completely. 刚刚分清a、b、c、d的中国出口企业完全不是对手,他们需要用可怜的国际外贸知识,去适应他们完全一抹黑的国际规则。 Until so difficult, many so-called experts, will only criticize Chinese Enterprise only to fight the price war, only meets the village, does not understand the brand and independent innovation completely. 及至如此艰难,许多的所谓专家,只会批评中国企业只会打价格战,只会山寨,完全不懂品牌和自主创新。 The Chinese product is the synonym of trash! 中国产品是垃圾的代名词！ They have neglected the Chinese entrepreneurs in the effort that in the middle of this makes! 他们忽略了中国企业家在此当中所付出的努力！ These belated actions said that the wind discouraging talk, speaks irresponsibly and sarcastically completely! 那些马后炮说风凉话的,完全是站着说话不腰疼！ The astute person who does business is majority, has the long-term perspective many, they also expected that reaches the life peak rapidly, they also understand the importance that the brand and technology accumulate. However lacks the capital, lacks the accumulation, is their soft ribs. 做生意的精明人是大多数,不乏拥有长远眼光的,他们也期望迅速登上人生巅峰,他们也懂品牌和技术积累的重要性。但是缺乏资本,缺乏积累,是他们的软肋。 Had a weak foundation, worked is not easy. 底子薄了,做啥事都没那么容易。 Fights the price war is helpless, to slice in the international market, can only the thick skin not be concerned about face does! 打价格战是无奈,要想在国际市场上分一杯羹,只能厚皮不要脸的这么干！ Two words, several dealers have not stood, places the transmission to take the paper in folder, has operated personally! 没有二话,几个经销商站起来,把文件夹里的纸张放在传送带上,亲自操作了一遍！ Does not believe in evil doctrines solves to place the transmission to take the waistband, the performance of jet printer is still good, impeccable! 不信邪的又把腰带解下来放在传送带上,喷码机的表现依然良好,无可挑剔！ This machine is worth spending 999 dollars! 这台机器值得花费999美金！ Even if can only use for a half year, compared to frequently tens of thousands dollars expensive jet printers, is cost-effective! 哪怕只能用半年,相对于动辄几万美金的昂贵的喷码机,也是划算的！ A hundreds of thousands dollars jet printer each month depreciation take several hundred dollars! 一台十几万美金的喷码机每个月的折旧都要几百美金！ , Has sale on commission to sign the order goods contract without hesitation at the scene! 毫不犹豫地,当场就有经销商签订购货合同！ Sees the crowded counter, being thrown into confusion the sales workers who handles the service truly, Wu Po do not know that should feel sad or happy. 看到拥挤的柜台,手忙脚乱的真正办理业务的销售人员,吴波不知道是该心酸还是高兴。 This release conference is it can be said that successful, can be said as the failure. 这场发布会可以说是成功,也可以说是失败。 The success lay in has attained about 5 million order contracts one time, they opened a crack in the keen competition pattern, had the opportunity of barely managing to maintain a feeble existence. 成功之处在于一次性拿到了近5000000的订单合同,他们在激烈的竞争格局中打开了一条裂缝,获得了苟延残喘的机会。 The place of failure lies in the price of their jet printer does not arrive at 1/10 of international colleague. 失败之处在于他们喷码机的价格不到国际同行的1。