Chapter 359capitalmethod! Qinglinketchupbeing doomedlosing battle!
第359章资本手段!箐霖番茄酱注定败局!New product of Heinzketchupsuddenlyissue, andstarted the large-scale propaganda, onlinearoused very biginterest.
亨氏番茄酱突然发布的新品,并且开始大规模宣传了起来,在网上引起了很大的关注。After allthese can think of the Qinglinketchup.
毕竟这一下就能让人想到箐霖番茄酱。Everyoneknows that the Qinglinketchup the flavorgoes far beyondtenbigbrandany, includingthisstrengthmost abundantHeinz.
谁都知道箐霖番茄酱的味道远远超过十大品牌任何一个,包括这实力最雄厚的亨氏。As the Heinzketchupdomesticmarketshare the development of Qinglinketchup is also the fastdeflation, was occupiedby the Qinglinketchup.
亨氏番茄酱在国内的市场份随着箐霖番茄酱的发展也是快速的缩减,都被箐霖番茄酱占据了。Nowpassessuch a long time, the Heinzketchupissues the new productsuddenly, but also the propaganda, saidwantonlytonot deal with the Qinglinketchupno oneletter/believes.
现在过去这么长时间,亨氏番茄酱突然发布新品,还大肆宣传,说不是为了应对箐霖番茄酱都没人信。Moreover, afterHeinzketchupissuenew product, another brandHansketchup of starstripcountry's was also followsto issue the new product, propagandizedequallymassively.
而且,随着亨氏番茄酱发布新品之后,星条国的另外一个品牌汉斯番茄酱也是跟着发布了新品,一样大规模的宣传了起来。And, whenpropagandizeswell-known, twoketchupbrandsconducted the ketchupto tryto eat the meetinginvariouscitiesjointly.
并且,在宣传的人尽皆知的时候,两个番茄酱品牌又联手在各处城市举办了番茄酱试吃会。
The goal that thistriesto eat the meetingis very simple, that is to make everyoneknow,theirketchup were like the Qinglinketchupflavor, this conducts the followingcapitalmethodwell.
这试吃会的目的很简单,那就是让所有人知道,他们的番茄酱和箐霖番茄酱味道一样了,这样才好进行接下来的资本手段。Heinzandtrying of Hanstwoketchupeatto be ablenaturallyto attract the person who likedeating the ketchup.
亨氏和汉斯两个番茄酱的试吃会自然吸引了很多喜欢吃番茄酱的人。Similarly, the domestictomatobrandalsonoticed, the dayseaketchupwas the domesticbrandmarket sharebiggestbrand.
同样的,国内的番茄品牌也注意到了,天海番茄酱是国内品牌市场占有率最大的品牌了。manorthoughtas the boss of seadayfood company, last yearunderoneyear the backgroundwassomewhatsore.
庄思维作为海天食品公司的老板,去年一年下来头是有些疼的。In the marketthatemittedQinglinketchupsuddenly, has swallowedtheirdayseaketchup the market.
市场上突然那冒出了一款箐霖番茄酱,一直吞噬他们天海番茄酱的市场。
The keytheyhave no alternativeradically, can only invest the fundto decode, hopes that collapsesbythis, buttheirdecodingadvancementsare inferior tostarstripcountrythesetwoketchupbrandsobviously.
关键他们根本无可奈何,只能投入资金去破解,希望以此破局,可他们的破解进程显然不如星条国这两个番茄酱品牌。NowHeinz and Hanstwostarstripcountryketchupbrandssell the new product, obviouslydecoded the formula of Qinglinketchup.
现在亨氏和汉斯两个星条国番茄酱品牌发售新品,显然是破解了箐霖番茄酱的配方。Nowdoingon a grand scaletriesto eat the meeting, the goaldefinitelyis the swordrefers to the Qinglinketchup, orwantsto linktheirthesebrandsto tidy uptogether.
现在大张旗鼓的搞试吃会,目的肯定是剑指箐霖番茄酱,或者想连他们这些品牌一起收拾了。If the opposite partyreallydecoded the Qinglinketchup, whentheyhandled the Qinglinketchup, after that will thesetwostarstripcountrybrandsshow mercytotheirtheseproductworseketchup?
如果对方真的破解出了箐霖番茄酱,等他们搞定箐霖番茄酱,那之后这两家星条国品牌会对他们这些产品更差的番茄酱手下留情?Reallyby that time, ifcannotdecode the Qinglinketchupfor a long time, they could give upketchupbusiness.
真到那时候,如果长时间不能破解箐霖番茄酱,那他们可能就要放弃番茄酱这块业务了。„Boss, the ketchup of threecompaniesgot so far as.” A manran, in the handtook3bottles of ketchupto puton the table of villagethought.
“老板,三家公司的番茄酱都弄到了。”一个男子跑了进来,手中拿着三瓶的番茄酱放到了庄思维的桌上。Heinz and Hansmost recentketchup, is the Qinglinketchup.
正是亨氏和汉斯最新研发的番茄酱,还有就是箐霖番茄酱。manorthoughtseesthreeketchup, cannot attend toanything, opensdirectly, thenwipedthreebottles of ketchupto put in the mouthto tasterespectivelywith the finger.
庄思维看到三款番茄酱,也顾不得什么,直接打开,然后用手指分别抹了三瓶番茄酱放入嘴里尝了一下。Hefirsttasted the Qinglinketchup, thisflavorheis very ripe, the Qinglinketchupoccupies the markettimehehas tastedmore than once.
他先尝了箐霖番茄酱,这味道他很熟,箐霖番茄酱占据市场的时候他尝过不止一次。Then, hejudged tea the new product that one after anotherHeinzandHansthesetwoannouncednewly, after tasting, hiscomplexionis unattractive.
接着,他接连的品茶了亨氏和汉斯这两款新宣布的新品,品尝之后,他的脸色就一点都不好看了。
The flavor and tastereallydo not miss the Qinglinketchup.
味道和口感果然是不差箐霖番茄酱。ThesetwostarStripCountryCompaniesreallydecoded the Qinglinketchup.
这两个星条国公司真的破解出了箐霖番茄酱。„Perhaps the Qinglinketchup must trouble, butourketchupmusthave bad luck.”manorthoughthelplesssighing.
“也许箐霖番茄酱要有麻烦了,而我们的番茄酱要倒霉了。”庄思维无奈的叹了口气。Not is only the day of seaketchup, otherdomesticketchupbrandsalsosameknow the situations of threeketchup, knowsituationsomeare not wonderful.
不仅是天海番茄酱这边,国内其他番茄酱品牌也一样知道了三款番茄酱的情况,知道情况有些不妙。
The technological strength of starstripcountry'sis fierce.
星条国的科技力量还是厉害。Bothcompaniesdecoded the Qinglinketchupcompared withthemquickly, the brands of thesetwocapitalcountries'cope with the Qinglinketchupat the same time, has definitely also nibbledtheirmarkets.
两家公司都比他们更快的破解了箐霖番茄酱,这两个资本国的品牌对付箐霖番茄酱的同时,肯定也会一直蚕食他们的市场。Moreover, asHeinzandHansketchuptriesto eatmassively, onlinealsoquicklyaboutHeinz, Hans, the news of Qinglinthreeketchup.
而且,随着亨氏和汉斯番茄酱的大规模试吃,网上也很快都是关于亨氏、汉斯、箐霖三款番茄酱的新闻。QinglinCorporation, has the heat degreenaturally, newsalsofriedis getting more and more hot, more and more peoplenoticed.箐霖公司,天然有热度,新闻也被炒的越来越热,越来越多人注意到了。„The Qinglinketchuphadto trouble, formula that thesetwostarStripCountryCompaniesdecoded the Qinglinketchup.”
“箐霖番茄酱有麻烦了,这两个星条国公司破解箐霖番茄酱的配方。”„Flavoralreadyalmost, Heinz and flavor of Hansketchupcaught up.”
“味道已经差不多,亨氏和汉斯番茄酱的味道追上了。”„BeforeQinglinketchupno onehas been possibleto keep offoccupies the market, nowstarstripcountrythesetwobrandswill definitely counterattack.”
“之前箐霖番茄酱一直无人可挡的占据市场,现在星条国这两个品牌肯定会还击了。”Theseare of objective the appraisalangle, is the normalnetizen, mayhavecommentarysome is not right.
这些还是客观角度的评价,属于正常的网友,可有很多评论就有些不对劲了。„Threeketchuptasted, HeinzandHansthistimenew productobviouslyis more delicious than the Qinglinketchup.”
“三款番茄酱都尝了,亨氏和汉斯这一次的新品明显比箐霖番茄酱好吃。”„The Heinzketchupis more delicious, shouldbemanufactures the materialhigher-quality!”
“亨氏番茄酱更好吃,应该是制作材料更优质!”„Similarflavor, Iwill choose the Heinzketchup, after all is the bigbrand, has the signsurface.”
“同样的味道,我会选择亨氏番茄酱,毕竟是大品牌,更有牌面。”„Since the flavoris similar, inthatcraftHansketchup and Heinzketchup, after allothersscience and technologyis even better fiercer, the experienceis richer.”
“既然味道差不多,那工艺上还是汉斯番茄酱和亨氏番茄酱更胜一筹,毕竟人家科技更厉害,经验更丰富。”Thesecommentariesaredisparage the Qinglinketchup that intendsobviously, after all the homedoes not lack the bananaperson, in additionHeinz, Hans'sbackoperates, thisvieware also getting more and more.
这些评论显然是有意的贬低箐霖番茄酱,毕竟国内并不缺少香蕉人,再加上亨氏、汉斯的背后操作,这种论调也越来越多。Onlineall thesemademanycommercialbig shotpay attention.
网上这一切的就让很多商业大佬都关注到了。
The QinglinCorporationuntil nowrapid development, whocanlookpotential, butthisQinglinCorporationhad not encountered the problem, everyonedoes not understand the energy of QinglinCorporation.箐霖公司一直以来发展迅猛,谁都可以看的出潜力,只是这箐霖公司一直没有遇到麻烦,大家也不了解箐霖公司的能量。ThisQinglinCorporationmetobviouslytroubledgreatly , the first time wasQinglinCorporationencountered the difficult position, perhaps can also make everyone has a look at the method and emergencyrisk aversionability of thisQinglinCorporation.
这一次箐霖公司显然遇到大麻烦了,也是箐霖公司第一次遇到困境,或许也能让大家看看这箐霖公司的手段和应急避险能力。Ifthiscould not dealtroublesome, then the appraisaltothisQinglinCorporation might reducemany, perhapsbeforeoverestimated.
如果这麻烦应对不了,那对这箐霖公司的评价也许就要降低很多了,或许之前是高估了。Qinglinmountain village.箐霖山庄。Deng Guangaftersnort/hum and movement of Hansketchup, wassawQin Lin the earliest possible timeto the manor: „Director Qin, thissnort/humandHansobviouslycometous, wemustdeal.”邓光在哼氏和汉斯番茄酱的动作之后,也是第一时间到了庄园见到了秦霖:“秦董,这哼氏和汉斯明显是冲着我们来的,我们必须应对。”„Theydo not know that ourketchuphad promoted, waited for the ketchup of Qin Longplantationmaturelyto give the opposite partygreatlyonepleasantly surprised.”
“他们不知道我们的番茄酱已经升级了,等秦龙种植园的番茄酱成熟了可以给对方一个巨大惊喜。”„Has a look at the opposite partythen to resort towhatmethod.”Qin Linnotanxious, immediatelycanproduce the quality2ketchup, is equal tositting pretty.
“看看对方接下来要耍什么手段。”秦霖也没有急,马上可以生产品质二的番茄酱,等于是稳坐钓鱼台。Moreover, the after firstbatch of ketchup of Qin Longplantationproducepromotes, the quality1tomato of otherplantations are almost also maturecanfollow the raw material, thenpromotesmassively.
而且,秦龙种植园的第一批番茄酱生产出来推广出去后,其他种植园的品质一番茄也差不多成熟可以跟上原料,然后大规模推广。When the time comeswill givethissnort/humand a Hansketchuphugepleasant surprise.
到时候会给这哼氏和汉斯番茄酱一个巨大的惊喜。
The opposite partyonlinedo that bigheat degreenow, finallywill be cheapthey, the heat degreeis higher, are moretotheiradvantage.
对方现在在网上搞出那么大的热度,最后都会便宜他们,热度越高,对他们好处越多。
The ringtoneresounds.
电话铃声响起。WasChen Shengfeihits.
是陈胜飞打来了。Chen Shengfeias the chairman of blueseagroup, controlsbiggroupso manyyear of naturesto see the Qinglinketchuppresentsituation and trouble, thereforetelephones the inquiry.陈胜飞作为蓝海集团的董事长,掌控大集团这么多年自然看出箐霖番茄酱现在的处境和麻烦,所以打电话过来询问。„Old Chen, youfelt relieved that all right!”Qin Linalsosaidfacing the care of Chen Shengfei.
“老陈,你就放心吧,没事!”秦霖面对陈胜飞的关心也是笑着说。Made the telephone call, the cell phone ring toneresounded, thistimewasMa Levinhits, laterLi Qingalsotelephones, theycalledto inquireincludingQin RenandyellowXin, Senior Brother Chu.
才挂了电话,手机铃声又响起了,这一次是马列文打来的,之后李青也打了电话过来,包括秦仁、黄鑫、楚师兄他们都打电话询问了。Thismakesonhisfacehave the happy expression, presentssometroublesometimepeopleto care aboutalways a happymatter.
这让他脸上带着笑意,出现麻烦的时候有人关心总是件开心的事。Then, the cell phone ring toneresoundsagain.
接着,手机铃声又再次响起。Thistimeis the Chen Litelephone.
这一次是陈立的电话。Telephone, Chen Lialsoanxiousasking: „BossQin, Hans and HeinzketchupobviouslytoyourQinglinketchup, BossQin, does not knowyoudid have the way?”
电话一通,陈立也焦急的问:“秦老板,那汉斯和亨氏番茄酱明显是冲着你们箐霖番茄酱来的,秦老板,不知你们有应对办法了没有?”Alsoheis no wonder anxious, Magistrate Sunis also anxious, the Qinglinketchupfactorywas a bigpillar industry in district, nowaimed by thesetwostarStripCountryCompanies, ifhad/leftwhatcondition, to the districtin was also the heavy loss.
也难怪他急,孙县也急,箐霖番茄酱工厂是县里的一大支柱产业了,现在被这两个星条国公司针对,如果出了什么状况,对县里也是巨大损失。Therefore, theycould be said asBossQinare more anxious.
所以,他们可以说是比秦老板还要急。„Magistrate Chen, youfelt relieved.”Qin LinalsogaveChen Lito comfortone.
“陈县,你们放心好了。”秦霖也给陈立安慰了一句。Chen Lihears such definitereply, made the telephone calltoward the Magistrate Sunreport.陈立听到这么确定的回答,也就挂了电话朝孙县汇报。Magistrate SunobtainedthisBossQinansweralsoto relaxslightly.孙县得到这秦老板的答复也才微微松了口气。BossQinsaidfelt relieved that definitelyhad the means that by the calm and handling matters of styleBossQin Lin, theybelieved.
秦老板说放心,那肯定是有办法了,以秦霖老板的沉稳和处事风格,他们还是相信的。Qin Linisnothingmovement, becauseheknows that snort/humandHansketchupis so high, then after definitelyhas, move that the heat degreemakes.秦霖则是没有什么动作,因为他知道哼氏和汉斯番茄酱把热度弄的这么高,接下来肯定就有后招了。Butthistime, heas ifestimatedwrongly, for successive one week the time, HeinzandHansketchuphad no movement, but the onlineheat degreehas been accumulating, simplyhas not dropped.
可这一次,他似乎预计错误了,连续一周时间,亨氏和汉斯番茄酱根本没有什么动作,只是网上的热度一直在积累,根本没有下降过。ThismakesQin Linsomewhatwonder.
这让秦霖有些纳闷。HenryandHansketchupnaturallynot possibleanythingmovementnot to have, theyare preparing.
亨利和汉斯番茄酱自然不可能什么动作都没有,他们只是在做准备而已。Whenonlineheat degreeaccumulationsimilar, theyalso were almost ready, therefore, theythenmustto the Qinglinketchupbrightsword.
当网上的热度累积的差不多的时候,他们也差不多做好了准备,所以,他们接下来就要对箐霖番茄酱亮剑。Snort the ketchupsells the headquarters.
哼氏番茄酱代销总部。Lourdeshas conducted the conference callwithbossJake Heinzagain.
卢德已经再次和老板杰克-亨氏进行视频会议。Inconference roomalsohas the general agents of HeinzketchupinternallyFujianseveralregions.
在会议室内的还有亨氏番茄酱在国内闽省几个区域的总代理。Theirthisconference callsnaturallymustaim at the Qinglinketchuptime.
他们这一次的视频会议自然是要针对箐霖番茄酱。„Mr.Heinz, ourpreparationsare sufficient, the new productketchuphas also stored up the sufficientoutput.”Lourdesopens the mouthto report.
“亨氏先生,我们的准备已经充足,新品番茄酱也已经储存了足够的产量。”卢德开口汇报到。Jake Heinznods saying: „Thatplanstarts, the comprehensiveprice cut, strangles to deaththemwith the capital, that sideHansketchupwill also acttogether.”
杰克-亨氏点了点头说:“那计划就开始吧,全面降价,用资本绞杀他们,汉斯番茄酱那边也会一起行动。”„Good, Mr.Heinz.”Lourdesnod, towardtheseagentroads.
“好的,亨氏先生。”卢德点头,也朝那些代理商道。Theirthistime the means of coping with the Qinglinketchupare also simple, fights the price war.
他们这次对付箐霖番茄酱的办法也简单,就是打价格战。Theydecodetheketchupcost8Yuan of manufacture, wantsto come the Qinglinketchup is also similar.
他们破解制作的这款番茄酱成本八元,想来箐霖番茄酱也差不多。Theyplanto dropfrom15Yuan the priceto8Yuandirectlydirectly, produces goodsat the cost pricetothesebusiness.
他们打算直接把价格从15元直接下降到八元,以成本价出货给那些商家。Like thishas the profitto take, veryeasyto rob the floorbusinessfromQinglinketchupthere.
这样有利润可取,很容易从箐霖番茄酱那里抢夺底层商家。Thisnaturallyhits the personatmoney, mayalsobetheircommonly usedmethods, QinglinCorporationandtheyfights the price war unable to fightcertainly, only then the little darlinggive away the market.
这样自然是以钱打人,可也是他们常用的手段,箐霖公司和他们打价格战绝对打不起的,那只有乖乖让出市场。Moreover, theysamewill direct the spearhead at the otherketchupbrands of thiscountry, beforeformula that theycannotdecode the Qinglinketchupoccupies the marketwantonly.
而且,他们一样会把矛头指向这个国家的其他番茄酱品牌,趁他们没能破解箐霖番茄酱的配方前大肆占据市场。So long as the marketsucceeds in obtaining, finallyrestores the regular price, evenrises in prices, thatmoneycangainquickly, but alsogainsare more.
只要市场到手,最后再恢复正常价格,甚至涨价,那钱可以很快賺回来,还賺的更多。
After Lourdeshas been prompted, towardtheseagentroads: „Heard, makingyourpeoplestartto handle matters.”
卢德得到提示之后,也朝那些代理商道:“都听到了,让你们的人开始办事。”
The region that theseregionbusiness agentsare is the Qinglinketchupimportant marketregion, especiallyFujianregion.
这些区域代理商所在的区域都是箐霖番茄酱的重要市场区域,特别是闽省区域。Theseregionagentsnothesitant, put out the cell phoneto dial, althoughthistimemustsupply goodstothesemerchantsby a cost price8Yuanprice, theywere 0 rooms for profits, but the Heinzketchupwill givethem the subsidy.
那些区域代理也没有犹豫,纷纷拿出手机拨打了起来,虽然这一次要以成本价八元的价格给那些商户供货,他们是0利润空间,但是亨氏番茄酱这边会给他们补贴的。Moreover, the marketoccupied, lateristo also betheirtheseregionagents, theynaturallyarefightintentto be full.
而且,市场占据了,以后也是属于他们这些区域代理的,他们自然是战意十足。Therefore, in view ofcommencing of action of Qinglinketchup.
所以,针对箐霖番茄酱的战斗开始了。
...
…
The Fujianis the important market of Qinglinfood company, the product of Qinglinfood companyalsofirstwill always startto promotein the Fujiangenerally.
闽省一向是箐霖食品公司的重要市场,箐霖食品公司的产品一般也都会在闽省首先开始推广。
The Fujianevery large or smallmerchantsareunder the line of Qinglinfood company the channel.
闽省大大小小的商户就是箐霖食品公司的线下渠道。
A boss in MiaoHuiFujianprovincial capitalsmallsupermarket, thissmallsupermarketisbossis managinggenerally, does not havepleasespecializedmanageranything.
苗辉闽省省会一家小超市的老板,这种小超市一般都是老板自己管着,也没有请专业的经理什么的。Therefore, stocking with goods, to take the goods is also.
所以,进货、拿货也都是自己来。MiaoHuicalculates the cargoas always, the Qinglinwhiling away the timetea and Qinglinmedicated winemust certainlysubscribeonebatchagain, Qinglinketchup.
苗辉一如既往的计算货物,箐霖消闲茶、箐霖药酒肯定要再订一批,还有箐霖番茄酱。Thesethreetypes of things are also the selling wellmainstreams.
这三样东西也是热销主流。MiaoHuiregisters, young people of wearsuitwalked: „BossMiao, the ketchupsellshow?”
苗辉登记的时候,一个穿着西装的年轻人走了进来:“苗老板,番茄酱卖的怎么样了?”MiaoHuilooks atthisyoung peopleawkwardsaying with a smile of: „recklessXiaoshou, Ihad saidseveraltimes, whatoursupermarkethas subscribedis the Qinglinketchup.”
苗辉看着这年轻人尴尬的笑道:“胡销售,我已经说了好几次了,我们超市一直订的是箐霖番茄酱。”recklessXiaoshousaid with a smile: „Did BossMiao, thisdifference, youalsoread the news? The Heinzketchup that weactcannotcompare the Qinglinketchupto be bad . Moreover, thistime, wecan8Yuansupply goodstoyou.”
那胡销售却笑道:“苗老板,这一次不一样,你也看了新闻了吧?我们代理的亨氏番茄酱不会比箐霖番茄酱差,而且,这一次,我们可以八元给你们供货。”ThissayingletMiaoHuileng.
这话让苗辉愣了一下。
The Qinglinketchupsells, buthestocks with goods the priceto need14Yuan, sells for15Yuan, the profitonly hasoneYuan.箐霖番茄酱好卖,可他进货价需要14元,卖15元,利润只有一元。If the Heinzketchupis not unpalatablecompared with the Qinglinketchup, the opposite partygiveshimto stock with goods the price8Yuan, even ifheonlysells for12Yuan, thatprofitalsohas4Yuan.
如果亨氏番茄酱并不比箐霖番茄酱难吃,对方给他进货价八元,他哪怕只卖12元,那利润也有四元。Heknows that thisisHeinzis definitely fighting the price war, laterwill definitely restore, but during theirbig shotdo, is nottheyprofits?
他知道这肯定是亨氏在打价格战,以后肯定会恢复,可他们大佬干架期间,不就是他们得利的时候?Thinks ofthis, MiaoHuionhurriedsaidtowardthatrecklessXiaoshou: „reckless does Xiaoshou, youwithsometryeither?”
想到这,苗辉就急忙朝那胡销售道:“胡销售,要么你拿一些来试一试?”„BossMiaosmart person.”recklessXiaoshoucorners of the mouthshowed a happy expression, handledone.
“苗老板聪明人。”胡销售嘴角露出了一丝笑意,又搞定了一家。Samematteris also happening inotherplaces.
同样的事情在其他地方也在发生着。Moreover, is not only the business agent of Heinzis acting, the business agent of Hansketchup is the same is acting, samegave the merchantat a price of 8 Yuan.
而且,不仅是亨氏的代理商在行动,汉斯番茄酱的代理商一样在行动,一样是按8元的价格给商户。Theyare similar to the formulacost that Heinzdecodes.
他们和亨氏破解出的配方成本差不多。Unknowingly, every large or smallmerchant, becauseHeinz and pricetreachery of HansketchuporderedHeinzandHansketchup.
不知不觉中,大大小小的商户因为亨氏和汉斯番茄酱的价格纷纷倒戈订购了亨氏和汉斯番茄酱。As the general agent of Fujian, Cheng He( 103chapters) alsoreceived the reportquickly, hisonegroup of peoplemeet the analysiscollectionmarket condition of every daykeepinghand/subordinate.
作为闽省的总代理,程河(103章)也很快接到了汇报,他手下有一组人会每天不停的分析收集市场状况。Therefore, discoveredto the evening the unusuality of market condition, according to the bigdata, shouldhave the Qinglinketchup of manymerchantto sell-outtoday, will giveunderthem the orderto be right.
所以,一到傍晚就发现了市场状况的异常,按照大数据,今天应该有很多商户的箐霖番茄酱卖完,会重新给他们下订单才对。Butnearly passestoday, under mostmerchantsactuallydo not have the order.
可今天快过去了,大部分商户竟然都没有下订单。Cheng Heis not silly, knows that definitelypresented the accident, firstcalledto goto investigatehand/subordinate.程河不傻,知道肯定是出现了变故,第一时间叫来手下出去调查。Almostin a while, a subordinateran up tohimto reporthurriedly: „journey, the important matteris not good, isHeinzandHansketchup, theysupplied goodsat a price of 8 Yuantothesemerchants, the merchant who todayordersallorderedtoHeinzandHans.”
几乎没过多久,一个手下就急匆匆的跑到了他近前汇报:“程总,大事不好了,是亨氏和汉斯番茄酱,他们以8元的价格供货给那些商户,今天本来订货的商户全都向亨氏和汉斯订货了。”„What? 8Yuan?”Cheng Hein great surprise, heknowsdirectlyimmediatelyHeinzandHansketchupintention, thiswasmustfight the price warusing the capitalmethod.
“什么?八元?”程河直接大惊,他立马知道了亨氏和汉斯番茄酱的意图了,这还是要利用资本手段打价格战了。Buttheytake11YuanfromQinglinCorporationwith the price of goods.
可他们从箐霖公司拿货的价格都要11元。Not is only Cheng He, these regionagents of Qinglinketchupalmostdiscoveredexceptionally, obtainedHeinzandHansketchupmusthit the news of price war.
不仅是程河,箐霖番茄酱的那些区域代理几乎都发现了异常,同时得到了亨氏和汉斯番茄酱要打价格战的消息。Thismakes the Qinglinketchup the regionbusiness agents feel bad.
这让箐霖番茄酱的区域代理商们都感觉要糟糕了。
Do othersto the merchant8Yuan, howthiswantto hitdirectly? Even ifheplansto put togetheronepoint of profitnot to dowith the opposite partydoes not have the ability.
人家直接给商户八元,这要怎么打?就算他打算拼着一分利润没有和对方干也没能力。Compares the Qinglinketchup the regionbusiness agent, Heinzsells the headquarters, Lourdesobtainsreporthand/subordinatedisappearance, on the facehas the happy expression.
相比箐霖番茄酱的区域代理商,亨氏代销总部,卢德得到手下的汇报来的消失,脸上都带着喜色了。Reallysuch asgeneral of estimate, 8Yuangoods supplytothesemerchants, thesemerchantsreallysurrendered.
果然如预计的一般,八元供货给那些商户,那些商户果然纷纷的投诚了。Thesefloormerchantsare the lastpoint that under the linesells, they and business agentsmaybe different, isgainscompletelyown, has not signed the contract, can definitely tempt with the promise of gain.
这些底层商户是线下销售的最后一环,他们和代理商可不一样,完全就是赚自己的,也没有签合同,完全可以利诱。Butgives8Yuanprice, underthathugeprofit, almostmanymerchantswill unable to bear the seduction.
而给出八元价格,那巨大的利润下,几乎很多商户都会忍不住诱惑的。Thiscapitalmethod, the price warstarts, the Qinglinketchupwas doomed the losing battle!
这资本手段一出,价格战一打响,箐霖番茄酱就注定了败局!
( This chapterends)
(本章完)
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