EG :: Volume #9

#837: Spokesmen( asked to subscribe asks ticket)


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Coca Cola continues to support the US Olympic Games, is the sports team and athlete of more than 200 countries and regions provides the help. Since 1928, the support of Coca Cola to Olympic Games, never has stopped!” 可口可乐继续赞助米国奥运会,为200多个国家和地区的运动队、运动员提供帮助。自从1928年开始,可口可乐对奥运的赞助,就从未停止过!” „The Pepsi Cola signs many soccers, basketballs and other sports stars, wishing these people to achieve the good result in the Olympic athletic field.” 佰事可乐签下多名足球、篮球等体育明星,预祝这些人在奥运赛场取得佳绩。” Drinks Coca Cola, wins the Olympic admission ticket.” “喝可口可乐,赢奥运门票。” Drinks the Pepsi Cola, wins the Olympic shirt.” “喝佰事可乐,赢奥运纪念衫。” ...... …… Coca Cola and Pepsi Cola simultaneously starts to hype this year's Atlanta Olympic Games, and focuses on this subject, starts to advertize. 可口可乐佰事可乐同时开始炒作今年的亚特兰大奥运会,且都围绕这个主题,开始做广告。 This year the eyeball in the world, will focus Atlanta, so long as completes the advertisement here, then quite in around the world promoted. 今年全世界的眼球,都会聚焦亚特兰大,只要在这边做好广告,那么就相当于全世界范围内推广了。 The advertising expenditure of North American market increased, happen to can make them attack the tendency fierce China drink. Unexpectedly dares to jump da to their supreme headquarters, that must give them the lesson! 北美市场的广告费增加了,正好可以让他们打击一下势头凶猛的华夏饮料。居然敢到他们的大本营来蹦跶,那就必须给他们一些教训! Chief Feng, Coca Cola and advertisement density of Pepsi Cola increases suddenly, and has signed many famous athletes, after Olympic Games, their product sales volumes also because these athletes will achieve the good result, but will continue to increase, will we make deal?” Lin Qi bureau asked. 冯总,可口可乐佰事可乐的广告密度忽然增加,而且签下了很多大牌运动员,奥运会后,他们的产品销量也会因为这些运动员取得佳绩,而持续攀升,我们是不是做出一些应对?”林奇署问道。 Naturally must make deals, the advertisement effect of athlete is very good, especially this year is the Olympic year, the brand value of athlete will promote many. You contact with some well-known athletes, for example Michael of that dash? Johnson, Grant of basketball? Hill anything, asks their prices.” “当然要做出一些应对,运动员的广告效应很不错,尤其今年是奥运年,运动员的品牌价值会提升很多。你去联系一些知名的运动员,比如那个短跑的迈克尔?约翰逊,还有篮球的格兰特?希尔什么的,问问他们的价格。” The commercial value of athlete in China unvalued, but in Europe and America actually developed unusual is good. But a well-known athlete, the world-class athlete, the commercial value is extremely particularly high. 运动员的商业价值在华夏不受重视,但在欧美却被开发的非常好。而一个知名的运动员,尤其是世界级的运动员,商业价值极高。 Actually the selectable athlete is extremely numerous, but wants in the world influential, that is not easy, now, the soccer spreads the broadest first movement, but Lin Qi shu said a moment ago, Pepsi Cola crazy signing football player, surplus not any major suits. 其实可选择的运动员极多,但要世界上都有影响力,那就不容易了,现在来说,足球是流传最广的第一运动,不过刚才林奇署说了,佰事可乐疯狂签约足球运动员,剩余的没什么大牌了啊。 The athletes must pay attention to the appearance, is much longer, is doomed to might as well grow leads to have the commercial value. In the past Ronaldinho was crest of wave does not have two in the soccer world, but the advertisement contract were inferior to Irvine, was the disparity of skill in ball games? No, afterward Manager of club said the reason. Grows into Ronaldinho such, you think how many fans will have to be willing to buy his sports attire? 运动员也要注意长相的,长得丑的,注定不如长得帅的有商业价值。当年小罗在足坛也是风头无两,但广告合同等都不如欧文,是球技的差距吗?不,后来俱乐部的经理说出了理由。长成小罗那样的,你认为会有多少球迷愿意买他的球衣? Therefore must promote in the world, the black person is very first difficult to obtain the big contract, the influence of black person truly is also worse than the Caucasian. In the Caucasians, is long grotesque is not good, if the ugly semblances, that will affect seriously the commercial value. 所以要在世界进行推广,首先黑人就很难获得大合同,黑人的影响力也确实比白人差很多。白人中,长得奇形怪状的也不行,要是有一个丑陋的外表,那会严重影响商业价值的。 One day later, Lynch bureau has brought a bad news to Feng Yu. First dash flier Maierke? Johnson, had been signed by Coca Cola, Grant who next Feng Yu has a liking for? Hill, one of the US basketball popularity highest athletes, has signed with Coca Cola. 一天后,林奇署给冯宇带来了一个坏消息。首先短跑飞人迈尔克?约翰逊,已经被可口可乐签下,其次冯宇看上的格兰特?希尔,这个米国篮球人气最高的运动员之一,也已经跟可口可乐签约。 Again behind some alternative athletes, price high oddness. As soon as they listen are the China brands, in instinct on some resistances. They are various domains stars, is that type except for Earth, the Lord who everyone refuses to accept, must represent the product, naturally must choose well. 再后面一些备选的运动员,价格都高的离谱。他们一听是华夏的品牌,本能上就有些抗拒。他们可是各领域的明星,属于那种除了地球,谁都不服的主,要代言产品,当然也要选择最好的。 If Coca Cola asks them to represent, then their representing fee one year of possibly also several hundred thousand US dollars, but if is the China drink asks them to represent, that is lower than 1 million US dollars to exempt discussed! 如果是可口可乐找他们代言,那么他们的代言费一年可能也就几十万美元,可如果是华夏饮料找他们代言,那低于1000000美元免谈! Because they think that represented the China product, will affect their images, that affected their commercial values. 因为他们认为代言了华夏的产品,会影响他们的形象,那就影响他们的商业价值了。 In the final analysis, they cannot have a liking for the China product, although in the newspaper promoted the China deterrence theory, said any China economic boom, but still said China production was inferior, had no way to compare with the US completely. 说到底,他们还是看不上华夏产品,虽然报纸上鼓吹华夏威胁论,说什么华夏经济腾飞的,但依然说华夏生产的都是劣等品,跟米国完全没法比。 „Isn't a famous athlete willing to reduce prices?” Feng Yu frowns to ask. “一个大牌运动员都不愿意降价吗?”冯宇皱着眉头问道。 Although he has signed several athletes internally, for example Wang Junxia and Fuming rosy cloud, Deng Yaping and others were doomed to obtain the gold medal athlete, the effect that but the female represented, was inferior to the male. But the male athlete, has only signed with Li Xiao shuang, Liu Guoliang, Kong Ling the sunshine three people. 虽然他已经在国内签下了几名运动员,比如王俊霞、福明霞、邓亚平等注定会获得金牌的运动员,但女性代言的效果,远不如男性。而男性运动员,只签约了李晓双、刘国良、孔令晖三人。 Product type that these athletes, represented were also many, in any case completely was the brand product under Feng Yu name, did not give others an opportunity. 这些运动员,代言的产品种类也很多,反正全部是冯宇名下的品牌产品,不给别人一点机会。 Definitely also has other China athletes to win the championship, but Feng Yu could not remember. But Fuming rosy cloud and Kong Linghui, Feng Yu gave back to the length to make, because these two people of images were best, and state of motion can maintain unusual was good, at least the next Olympic Games, they can still be the champions. 肯定还有其他华夏运动员会获得冠军,但冯宇记不得了。而其中福明霞和孔令晖,冯宇还给了长约,因为这两人形象最好,且运动状态会保持的非常好,至少下届奥运会,他们依然会是冠军。 But the influence of China athlete, is inferior to the European and American athletes, especially the table tennis, diving and other athlete of the influences must miss many, particularly in the European and American market. 华夏运动员的影响力,远不如欧美运动员,尤其乒乓球、跳水等运动员的影响力要差很多,尤其是在欧美市场。 The soccer, basketball, dash, the influence to be biggest, naturally the sale price is also highest. 足球、篮球、短跑等,影响力最大,当然身价也最高。 Feng Yu thinks that the representing fee of athlete will be very high, he also ahead of time inquired the market rate. But has not thought that as soon as this group of people listen are the China brands, unexpectedly in abundance daylight robbery! 冯宇想到运动员的代言费会很高了,他也提前打听了行价。但没想到,这帮人一听是华夏品牌,竟然纷纷狮子大开口 Soccer and in the basketball player, whom that two did ask to represent? Whom did surplus you give to offer?” Feng Yu thinks to ask. It seems like can only look for some alternative athletes. “足球和篮球运动员中,那两家都找了谁代言?剩余的你都给谁报价了?”冯宇想了想问道。看来只能找一些备选的运动员了。 Lynch bureau puts out one to prepare the good form, above clear labelling, which are Coca Cola, which are Pepsi fun, what several representing is other drink. 林奇署拿出一份准备好的表格,上面清楚的标注出来,哪些是可口可乐旗下的,哪些是佰事可乐旗下的,还有几个代言的是其他饮料。 Surplus contacts in the star player, each offer labels in behind, these people as if reached an agreement were the same, the offer was 1 million US dollars! 剩余的接触过的球星中,每一位的报价都标注在后面,这些人似乎商量好了一样,报价都是1000000美元! This TM cracks a joke simply, the yearly salary of this time basketball and football player how many? Moreover this is the drink, is not movement, why can such high price? 这TM简直是开玩笑,这时候的篮球和足球运动员的年薪才多少?而且这是饮料,又不是运动品,凭什么要这么高的价? Basketball player's offer is also low, these football players, the price is higher. What is laughable, they do not drink the Cola, but Lohwei causes the calcium to drain, but also includes ******, the athlete is forbids to drink!” Lynch bureau extremely angry saying. “篮球运动员的报价还算是低的,那些足球运动员,价格更高。可笑的是,他们根本不喝可乐,可乐会造成钙流失,还含有******,运动员是禁止喝的!”林奇署愤愤的说道。 Their Jianlibao is the sports beverage, Qi strength the new product is also very suitable athlete to drink, that group of athletes, represented their radically can't drink drink, does not know how these fans thought! 他们的健力宝是运动饮料,启力的新品也是很适合运动员喝的,那帮运动员,代言他们根本不能喝的饮料,也不知道那些球迷是怎么想的! Football player? Right, has forgotten this matter! 足球运动员?对啊,怎么忘了这件事! You said Brazil these star players, by Pepsi signing?” Feng Yu asked. “你说巴西队那些球星,都被佰事给签下了?”冯宇问道。 Right, surplus substitution and do not have the fame, do we or sign these? If after Brazil winning, can some effects?” Lin Qi bureau asked. “对啊,剩余的替补和没名气的,我们要不签那些?巴西要是夺冠后,也能有些效果吧?”林奇署问道。 „, We do not sign the person of Brazil, we sign the athlete in Nigeria.” Feng Yu saying with a laugh. “不不不,我们不签巴西队的人,我们签尼日利亚的运动员。”冯宇笑呵呵的说道。 Which team? Nigeria? This is Africa?” Lynch bureau curious asking. Even if cannot sign Brazil, Portugal and Argentina what, these star players offered high, but was really the star player, what did Nigeria have? “哪个队?尼日利亚?这是非洲的吧?”林奇署好奇的问道。就算是签不到巴西队,还有葡萄牙、阿根廷什么的吧,那些球星报价高了一些,但真是球星啊,尼日利亚有什么? Is Africa, you possibly do not know that they are the champions of upper boundary African, is 16 of upper boundary World Cup strong one. You relate their teams, I must sign the several cores of their team!” “就是非洲的,你可能不知道,他们是上界非洲杯的冠军,也是上界世界杯的16强之一。你去联系他们的球队,我要将他们球队的几位核心签下来!” Has Pepsi signed Brazil? That was interesting. In this Olympic Games football competition, Nigeria is stepping on the Brazilian superior. 佰事签了巴西?那就有意思了。这次奥运会足球比赛中,尼日利亚正是踩着巴西上位的。 Thinks after Nigeria defeats Brazil, what Feng Yu is interested in having a look at the Pepsi person to cry actually very much! 想想尼日利亚战胜巴西后,冯宇倒是很有兴趣看看佰事的人哭成什么样!
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