EG :: Volume #6

#569: Another year

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The terminal examinations of Hong Kong university, want easy many compared with the domestic university, is mainly looked how the usual practice is completed, the theoretical knowledge, is very simple. 香江大学的期末考试,比国内大学要容易的多,主要是看平时的实践完成如何,理论性的知识,都很简单。 Practiced Feng Yu to be very relaxed has completed, because the time of this theory test had the conflict with the Yang Tai advertisement tender, therefore let the sign that Wu Zhigang and Li Mingde they threw, naturally, Feng Yu also ahead of time gave Manager Jia to telephone. 实践冯宇很轻松就完成了,只是因为这个理论考试的时间跟央台广告招标有冲突,所以让吴志刚、李明德他们自己去投的标,当然,冯宇也提前给贾台长打电话了。 Manager Jia also shows due respect for the feelings, except for the news broadcast front advertisement, other time intervals can yield, is if the price dispersion is not big, Feng Yu is willing to make up the price difference, that is selected is Feng Yu Company. 贾台长也给面子,除了新闻联播前面的广告,其他时段都可以让步,也就是如果价格差别不大,冯宇又愿意补差价的话,那中标的就是冯宇的企业。 Although viewing ratio highest advertisement position cannot the safety strip, but Feng Yu also made Wu Zhigang report 16 million high prices. Should this price compared with last year tall Duo, be able to take? If cannot, that explain that some people are crazier. 虽然收视率最高的广告位不能暗箱操作,但冯宇也让吴志刚报了16000000的高价。这个价格比去年高多了,应该能拿下吧？如果不能,那就说明有人更疯狂。 Feng Yu Corporation does not have any new product in any case and ensure certain advertisement sensitometry was enough, does not need extremely to struggle this Biao King position. Has this money, sufficed to take three prime times in two sets the advertisements, the effect did not miss many. 反正冯宇的公司也没什么新产品,保证一定的广告曝光度就足够了,没必要太过争这个标王的位置。有这个钱,够在二套拿下三个黄金时段的广告了,效果也不差多少。 Finally the Feng Yu holding or share-holding Company, altogether has taken the Yang Tai 24 advertisement time intervals, total price 73 million, price, although is not cheap, but the time interval is also very good. 最终冯宇控股或者参股的企业,一共拿下了央台24个广告时段,总价73000000,价格虽然不便宜,但时段也都很不错。 Finally this Biao King, was taken at 20.03 million high prices by Confucian Residence liquor finally, opened the white liquor class to monopolize the Yang Tai Biao King time thoroughly. 结果这个标王,最终就被孔府家酒以20030000的高价拿下,彻底开启了白酒类垄断央台标王的时代。 Feng Yu knows this news time, remember, probably in the next few years, will be taken by the white liquor class profession, has created the sales legends. 冯宇知道这个消息的时候,才想起来,好像未来几年,都是被白酒类行业拿下,缔造了一个又一个的销售传奇。 However these white liquor factories, hot rapidness, collapse rapidness of. Because the capacity cannot follow, the selling order that the seller also goes all out, making them have to purchase these small breweries, rapid expansion. 不过这些白酒厂,火的快,倒塌的也快。因为产能跟不上,销售员还拼命的卖订单,让他们不得不收购那些小酒厂,迅速扩张。 This caused the taste of liquor to drop, even some basic were insufficient including the number of degree. Naturally, another issue, that is a brand goes too far, and easy imitation time. The fake product like mushrooms after a spring rainfall will brave, springs up everywhere. 这就导致了酒的口感下降,甚至有的根本连度数都不够。当然,还有另外一个问题,那就是一个品牌太过火,而又容易模仿的时候。假冒产品就会如雨后春笋般冒出来,遍地开花。 Especially brews alcohol, does not need any big factory, the small workshop to produce. The jar is the same with you, the trademark is the same, does not open, you know that is false? 尤其是酿酒,都不用什么大厂子,小作坊就能生产。瓶子跟你一样,商标一样,不打开,你怎么知道是假的？ After having advertized, the price of Confucian Residence liquor turns a somersault upward rises. Can others not be jealous? The bystanders do not know that Confucian Residence liquor the cost is many, their these wine-makings, can estimate probably. You that high profit, can't we slice? 做了广告后,孔府家酒的价格翻着跟头往上涨。别人能不眼红？外人不知道孔府家酒的成本是多少,他们这些酿酒的,大概都能估算出来。你那么高的利润,我们不能分一杯羹？ Why this was also initially Zhang Ruiqiang looked for Feng Yu to buy stock the Bing City white liquor factory, but Feng Yu has rejected reason. White liquor thing, everyone can make, Feng Yu can rapidly frying, making its popularity rise suddenly. But Feng Yu does not believe that the city can bear this profit, does not expand. 这也是当初为什么张瑞强找冯宇入股冰城白酒厂,而冯宇拒绝了的原因。白酒这个东西,谁都能造,冯宇能迅速给炒起来,让其知名度暴涨。但冯宇不相信,市里能忍住这个利润,不去扩张。 But thoughtless expansion. The result of bringing, suffers a defeat and flees inevitably. At that time Feng Yu had confidence to leave to draw back actually, but this pit Bing City Government, even pit Bing City resident. The pit hometown people make money, Feng Yu cannot lose that person. 而盲目扩张。带来的结果,必然就是败亡。那时候冯宇倒是有把握抽身而退,但这就坑了冰城政~府,甚至坑了冰城市民。坑家乡人赚钱,冯宇丢不起那人。 Also Feng Yu also only will fry the white liquor the fame, he does not like drinking the white liquor, does not know that this liquor calculates tasty is not tasty, if the fame fried, afterward the reputation has defeated again, hasn't ruined the Feng Yu advertisement? 再说冯宇也只会炒白酒的名气,他又不喜欢喝白酒,也不知道这酒算好喝还是不好喝,万一名气炒起来了,随后口碑再败了,不也是砸了冯宇的招牌？ This year advertisement also change of Yang Tai. That did not have the advertisement of healthy product, the advertisement of nutriment, had three, but also was the state-owned enterprises. 今年央台的广告还有一个变化。那就是没有保健品的广告了,营养品的广告,也只有三家,还都是国企。 Although the healthy product profession was attacked seriously. But the nutriment has not been repulsed, the subhealthy concept of Feng Yu hype, has struck root in the hearts of the people, the sales volume of «Subhealthy» that book, breaks various types of records unceasingly, now old man old women can say some subhealthy characteristics. This also urges the people to like making up. 虽然保健品行业被严重打击了。但营养品并没有败退,冯宇炒作的亚健康概念,已经深入人心,《亚健康》那本书的销量,不断刷新各种记录,现在老头老太太都能说出一些亚健康的特征。这也就促使人们还是喜欢补。 But currently the people have to choose, does not buy the thing that these small factories produce, but chooses the big plant, choice pharmaceutical factory. And the first choice, the nature or the world champions choose the nutrition drugs of Bing City pharmacy group eats, is primarily gold/metal he, the blood tonic oral, the gluconic acid zinc and calcium gluconate. 但现在人们有选择了,不买那些小厂子出产的东西,而是选择大厂,选择药厂。其中首选的,自然还是世界冠军都选择吃的冰城制药集团的营养药品,以金维他、补血口服液、葡萄糖酸锌和葡萄糖酸钙为主。 The price is inexpensive, the fame is big, the effect is also good. But, the other drugs of Bing City drugs manufacture, had been approved by the common people, many people buy the medicine to the pharmacy, the similar products, asked one is the Bing City drugs manufacture, obviously the brand of Bing City drugs manufacture, already striking root in the hearts of the people slowly. 价格不贵,名气还大,效果也好。而连带着,冰城制药的其他药品,也被百姓认可了,很多人到药店买药,同类产品,都问一句是冰城制药的么,可见冰城制药的品牌,已经慢慢的深入人心。 But this was also noted by other pharmaceutical factories, the Bing City drugs manufacture can produce the nutrition class drugs, aren't we good? You look at the Bing City drugs manufacture, that product exported Europe and America, that medicine had any difficult production, our here studied, can produce. You have the patent, we adjust the content, didn't have the issue? 而这也被其他药厂注意到了,冰城制药能生产营养类药品,我们怎么就不行？你看冰城制药,那产品都出口欧美了,那药有什么难生产的吗,我们这边研究一下,也能生产嘛。你有专利,我们调整一下含量,不就没问题了吗？ You are 20 types of Vitamins unite, our 21 types, is this always different? 你是20种维生素合一是吧,我们就21种,这总不一样了吧？ Therefore although the healthy product released to the market, but the nutriment actually resurged. Especially the nutriment of pharmaceutical factory production, starts to advertize in the regional station wantonly. 于是保健品虽然推出市场了,但营养品却死灰复燃了。尤其是药厂生产的营养品,开始大肆在地方台做广告。 The common people always thought that thing of pharmaceutical factory production felt relieved, actually does not know, some pharmaceutical factories have the non- regular product. 百姓总是觉得药厂生产的东西放心,却不知道,有些药厂也有非正规的产品。 Executive of Bing City drugs manufacture has proposed one with Feng Yu, looks for the relations, attacks again the nutrition class drugs of these pharmaceutical factory production, captures the business. 冰城制药的老总跟冯宇提了一句,是不是找关系,再打击一下这些药厂生产的营养类药品,太抢生意啊。 However also gathers in the province area southeast coast, north here is very rare, can look by this that produces these things, area southeast. 不过也只是聚集在东南沿海一带的省份,北方这边还很少见,以此也能看出来,生产这些东西的,也就在东南一带。 Executive who Feng Yu lets the Bing City drugs manufacture reported that he did not work as this evil person. Previous time makes this healthy product, that is because the Chinese turtle solid is too exasperating, but reported that this method/trick, cannot always use. 冯宇则让冰城制药的老总自己去举报,他是不当这恶人了。上次弄这个保健品,那是因为中华鳖精实在是太气人,但举报这种手段,不能总用啊。 The Yang Tai exposure is more impossible, Manager Jia has helped Feng Yu be many in the advertisement, Feng Yu cannot too not take the families to be serious. 央台曝光就更不可能了,贾台长已经在广告上帮了冯宇不少,冯宇也不能太不拿人家当回事儿。 The relations are to locate, give-and-take, can maintain. For example Zhang Ruiqiang, Feng Yu helps Zhang Ruiqiang brush the achievements, but Feng Yu in Bing City Company, was not worried absolutely has any other officials to dare to keep thinking, Old Zhang is going against. In leadership including province, Old Zhang gave to withstand. 关系是处出来的,有来有往,才能维持住。比如张瑞强,冯宇帮着张瑞强刷政绩,但冯宇在冰城的企业,也绝对不担心有任何其他官员敢惦记,老张顶着呢。包括省里的领导,老张都给顶住了。 Company is rich, the unit that these want to solicit money are many went, Zhang Ruiqiang several public platforms, the monsters and freaks of various departments already came up. 企业有钱,那些想要化缘的单位多了去了,要不是张瑞强几次公开站台,各部门的牛鬼蛇神早就上来了。 Zhang Ruiqiang paid for Feng Yu much, had not said to Feng Yu, but Feng Yu also knows. In the province has many departments to look for the Taihua Trading Corporation donation, wants to look for Bing City Machinery Corporation to solicit money, but was withstood by Zhang Ruiqiang. These Corporation gave Bing City to contribute a lot of money, do not want to keep thinking. Even if others want to contribute again, that also donates us Bing City city government, saves the 10 cents relations not to have in you. 张瑞强为了冯宇付出也不少,很多都没跟冯宇说,但冯宇也都知道。省里就有好多部门想找泰华贸易公司捐款,想找冰城机械公司化缘,但都被张瑞强顶住了。这些公司都给冰城捐了不少钱了,你们别想惦记。就算人家再想捐,那也是捐给我们冰城市政~府,跟你们省里一毛钱关系没有。 But city these units look, said that only gives the educational grant, doesn't donate money to us? Zhang Ruiqiang will criticize their, the education is the national great project, others Chief Feng has contributed these much money, do you also make others contribute? Don't your wages contribute? Do not look at others to be rich, you are jealous! 而市里那些单位找来,说怎么只给教育捐款,不给我们捐钱呢？张瑞强又会批评他们一番,教育是国家百年大计,人家冯总已经捐了这么多钱了,你们还让人家捐？你的工资怎么不捐出来？不要看别人有钱了,你们就眼红！ Good Feng Xingtai is the life in the farm, the farm small place, there is Wen Deguang, nobody dares to look for the trouble of Feng Xingtai. Also by Feng Xingtai in the reputation of farm, contributed the elementary school to contribute the middle school, which family|home did not have the child, don't the miscellaneous school fees of school receive do not know? If who dares saying that the Feng Xingtai malicious remarks, can be drown to death with the saliva! 还好冯兴泰是生活在农场,农场小地方,又有文德光在,没人敢找冯兴泰的麻烦。再说以冯兴泰在农场的口碑,捐了小学捐中学的,谁家没有孩子,学校的学杂费都不收了不知道吗？谁要是敢说冯兴泰的坏话,能被人用唾沫淹死！ After the theory test had ended, Feng Yu also once more with Fu Guangzheng sits together, discussed the plan of purchase hotel.( To be continued.) 理论考试结束后,冯宇也再次跟付光正坐在一起,商量一下收购饭店的计划。(未完待续。) ps: Second, front also has one chapter. Who thank the lipa color 2000, to know this character ->\; xi and floating clouds completely powder and snake ~, one mil the light and other book friend of monthly tickets, thanks. Whooshes one, asked recommendation ticket, asked the monthly ticket, wishing weekend happy ps:第二更,前面还有一章。感谢lipa色2000、谁认识这个字→壐、浮云尽散、蛇~、一米尔之光等书友的月票,谢谢。嘶吼一句,求推荐票,求月票,祝各位周末愉快
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