EG :: Volume #4

#315: The home game defeats Sony( fourth, for the hegemon yang199174 in addition)

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! 啪！ Norio Ohga throws the teacup on the ground, the fragment scatters.? 大贺典雄将茶杯掷在地上,碎片四溅。? „What did you say to me? Does the dealer of our China cooperation, completely request to return goods now? Do you manage the China market? The share the drop did not say every month that now unexpectedly must turn into zero!” “你跟我说什么？我们华夏合作的经销商,现在全部要求退货？你是怎么管理华夏市场的？份额月月下降不说,现在居然要变成零了！” The Sony China head bends the waist, body shivers slightly. Can become a head in big market, although this market, not too easy short-term to succeed for various reasons, over the longer term, will become the Corporation profit new point of growth. 索尼华夏的负责人弯着腰,身体微微颤抖。本来能成为一个大市场的负责人,虽然这个市场因为种种原因,不太容易短期成功,但长期看来,会成为公司利润的新增长点。 He thinks that he becomes the Sony hero, could therefore enter the Sony core management level. But has not thought that in July of this year, is his failure (Waterloo)! 他以为自己会成为索尼的英雄,或许能因此进入索尼的核心管理层。但没想到,今年七月份,就是他的滑铁卢！ But in August just started, has become his nightmare! 而八月份刚开始,更是成了他的噩梦！ In August the Sony sales volume does not slide, but starts to lose money, and all dealers expressed start in September, will not enter inventorying of Sony again, moreover requested the Sony basis agreement, accepted their refunding money returned goods application. 八月索尼的销量不是下滑,而是开始赔钱,并且所有的经销商都表示九月份开始,不会再进索尼的一点货,而且还要求索尼根据协议,接受他们的退款退货申请。 Initially reason that he drew up this provision, was because did not have the dealer to be willing to sell the Sony personal stereo product, but China market , was almost the blank, without any competitor, so long as made the dealer see the profit, but also feared that they didn't continue to cooperate? 当初他之所以拟定这个条款,是因为没有经销商愿意卖索尼的随身听产品,而华夏市场,也几乎是空白,没有任何竞争对手,只要让经销商看到利润,还怕他们不继续合作吗？ All were normal, but China blew out the opinion of Sony management shame magnificent, causing the entire China person to start to boycott the Sony product, even was also boycotting the Japan product. 原本一切都正常,但偏偏华夏爆出了索尼高管辱华的言论,导致全华夏的人开始抵制索尼产品,甚至连带着还抵制上了岛国产品。 All these, have hairs relations with him, wasn't his shame magnificent? But who lets him to make to deal with the plan promptly, instead made the matter get stronger and stronger? 这一切,跟他有毛关系,又不是他辱华了？可谁让他没能及时作出应对方案,反而让事情愈演愈烈了呢？ This matter, can disseminate in a short time rapidly, inevitably some people of organizations . Moreover the person who organizes, the strength is not small. 这种事儿,能在短时间内迅传播开,必然是有人组织的,而且组织的这个人,力量还不小。 Right, this matter, plants to the head of aia! 对了,把这件事儿,栽到aia的头上！ „Big President He, after I investigates, draws a conclusion, this matter some people promote in the back, has very big possibility. Is ghost who aia Corporation does!” “大贺社长,我调查后得出一个结论,这件事是有人在背后推动的,有很大的可能。是aia公司搞的鬼！” „Can you determine?” “你能确定吗？” „Can!” “能！” He does not know that he wants to find an excuse, will be unjustly discredited to fling, but. Actually hoodwinked right. 他不知道,他只是想找个借口,将黑锅甩出去,但无意间。却蒙对了。 „You think the way here well, I went to report with the head, come back to say your issue again!” “你在这儿好好想想应对办法,我去跟社长汇报,回来再说你的问题！” Sony this time matter made in a big way, that anything Sony management shame magnificent, was the Japan newspaper report. But quotes out of context radically, their product research unit heads at all are not this meaning, but they explained that nobody listens. 索尼这次的事情闹得太大了,那什么索尼高管辱华,还是岛国报纸报道的。但根本就是断章取义,他们的产品研部负责人根本不是这个意思,可他们解释,没人听啊。 Especially this time tide comes was too quick, not only the Sony product was resisted in China, even the entire Japan brand, received resisting of China person continually.? 尤其这次的浪潮来的太快了,不只是索尼的产品在华夏受到抵制,甚至连整个岛国的品牌,都受到华夏人的抵制了。? What most makes their helpless is, diplomacy ~ the people of unit also make the phone call to call to account, said that the image of Sony to entire Japan, has had not the good influence. 最让他们无奈的是,外交~部的人也打来电话责问,说索尼对整个岛国的形象,产生了非常不好的影响。 Japan is establishing diplomatic relations with China at this time. Although is not the honeymoon, but related has relaxed much. But after Sony this scandal explodes, the China person starts to boycott the Japan product, this to the economy of entire Japan, is a major attack! 岛国此时在跟华夏建交。虽然不是蜜月期,但关系已经缓和了不少。可索尼这个丑闻爆出来后,华夏人开始抵制岛国产品,这对整个岛国的经济,都是一次重大打击！ They diligently were opening the China market for these years, is good to save the Japan economic crisis. Just had a little improvement, by Sony destroying! 他们本来这几年就在努力开华夏市场,好挽救岛国的经济危机。刚有那么一点起色呢,就被索尼给毁了！ The Sony head explained that this matter does not have really discussed absurdly, their Corporation person, but said the China electronic products. Falls behind the Sony several years, this is the fact. Forever cannot catch up with Sony regarding China, these words also has any wrong, our Sony. Has this self-confidently! 索尼的社长解释了一番,这事儿真的是无妄之谈啊,他们公司的人,只不过说华夏的电子产品。落后索尼十几年而已,这是事实啊。至于说华夏永远也赶不上索尼,这句话又有什么错,我们索尼。就是有这个自信啊！ Self-confident, but cannot be proud. Sony for his pride, is the improper opinion of Corporation management, has paid the heavy price. 自信可以,但不能自傲。索尼为他的自傲,为公司高管的不当言论,付出了沉重的代价。 Finally the Sony compromise, dismisses that management, hopes therefore to express the apology. In any event. They cannot withdraw from the China market, the China market, is target market that the Corporation next key point attacks and captures! 最终索尼妥协,将那个高管开除,希望因此表达歉意。无论如何。他们不能退出华夏的市场,华夏市场,是公司下一步重点攻克的目标市场！ But Sony underestimated the temperament of China person, although Sony has dismissed that management, even made the apology in the newspaper, the China person has still not forgiven Sony. 可索尼还是小看了华夏人的脾气,虽然索尼已经开除了那位高管,甚至在报纸上做了道歉,华夏人依然没有原谅索尼。 Japan other products, resisting so was actually serious, because of other products, starts to reduce prices to lose money in business the promotion, to recall market. But Sony reduced prices obviously, may unable to sell. Even now one batch of patriotic person, saw that others use the Sony product not to be good, which year manages you are buys! 岛国的其他产品,抵制的倒不是那么严重了,因为其他产品,都开始降价折本促销,以挽回市场。但索尼明明降价了,可还是卖不出去。甚至现在有一批愤青,看到别人用索尼的产品就不行,管你是哪年买的！ Feng Yu thinks incites the patriotic person mood, resisted Sony to be good, has not thought that the effect was good to arrive oddly, the entire Japan product greatly was being attacked. 冯宇原本以为煽动一下愤青们的情绪,抵制索尼就好了,没想到效果好到离谱,连带着整个岛国的产品都受到了巨大的打击。 Even this matter, made in the national diplomacy level, but China occupies the principle, therefore Government urged everybody to be sane, has not actually explicitly banned. 甚至这件事儿,都闹到了国家外交的层次上,可华夏是占理的,所以政~府只是呼吁大家理智,却并没有明令禁止。 Because of as the matter stands, Japan must resign some benefits at something inevitably, this also serves the interests of country. How to disseminate as for this matter, nobody cared radically that has not gone wrong on the line! 因为这样一来,岛国势必要在一些事情上让出一些利益,这也符合国家的利益。至于这件事儿到底是怎么传播起来的,根本没人关心,没出乱子就行！ Feng Yu has not thought that without internet/network, but makes the dealers seize the chance to disseminate the opinion, played compared with later generation internet/network unexpectedly disseminates the good effect. Naturally, this also with the present person, is hostile toward Japan to be related, these Sino-Japanese War veterans, many may be also in good health! 冯宇没想到,没有网络,只是让经销商们趁机散播言论而已,竟然就起到了比后世网络传播还好的效果。当然,这也跟现在的人,更加仇视岛国有关,那些抗战老兵,好多可还都健在呢！ These dealers are also astute, seize the chance to make the scroll Aihua personal stereo, the China person control stock! This scroll, the coordinate present patriotic person mood, makes the Aihua sign personal stereo sell in the China market again greatly, the monopolistic market, was only the issue of time. 那些经销商们也都非常精明,趁机打出条幅爱华随身听,华夏人控股！这个条幅一出,配合现在的愤青情绪,再一次让爱华牌随身听在华夏市场大卖,垄断市场,只是时间的问题了。 This is our China person counter-attacks the platoon guide in Japan electronic marketplace, I am able, must support! 这可是咱们华夏人反攻岛国电子市场的排头兵,我有能力,必须支持！ But similarly, some China business start to make the China manufacture the concept, while the people patriotic feeling rises suddenly, plays the brand, the promotion sales volume. 而同样的,一些华夏商家开始打出华夏制造的概念,趁着国人爱国情绪暴涨的时候,打出品牌,提升销量。 Naturally, has also emitted many counterfeit and shoddy products, they while this opportunity, has fished one ruthlessly. Was held, is bad luck, went. But had not held, happily blossomed at heart! 当然,其中也冒出了不少假冒伪劣产品,他们趁着这个机会,也狠捞了一笔。被抓住的,算是倒霉,进去了。但没抓住了,一个个心里都乐开了花！ Most makes Feng Yu speechless is, unexpectedly some „smart person”, buys the Sony personal stereo low price, then in the Sony trademark, pastes on other symbol with the gummed paper, seizes the chance to sell the profit again. 最让冯宇无语的就是,居然有些“聪明人”,将索尼的随身听低价买下来,然后在索尼的商标上,用胶纸贴上另外的标志,再趁机出售获利。 Sony also can only hold one's nose to recognize, what to do but can also, ship back Japan, the transport expense are not a small number, let alone also has the damage lead, but the Sony personal stereo, in global unmarketable, transported to China, is obsolete funds, sends to other places again, same cannot sell, might as well sell out in the China low price, recycles the fund, reduces the loss. 索尼也只能捏着鼻子认了,还能咋办,运回岛国,运费就不是一个小数目,更何况还有损毁率,而索尼的随身听,在全球都滞销,本来运往华夏的,就是老旧的款型,再送去其他地方,一样卖不出去,不如在华夏低价卖掉,回收资金,减少亏损呢。 Norio Ohga beforehand has related Hajime Yagyu, wants with the aia peace talks, carries out the strategic cooperation agreement, helping them reverse in the China image, but Hajime Yagyu flatly refused! 大贺典雄之前联系了柳生肇,想要跟aia和谈,重新执行战略合作协议,帮助他们扭转在华夏的形象,但柳生肇一口拒绝了！ Initially you tore up the agreement time, my request, did you comply? Let alone big Boss Feng Yu also said that must become the competitor with Sony, will never cooperate! 当初你们撕毁协议的时候,我的请求,你们答应了吗？更何况大老板冯宇也说了,要跟索尼成为竞争对手,永不合作！ Feng Yu saw that Sony started to lose money in business has sold, understands that Sony this was admits defeat. 冯宇看到索尼已经开始折本卖了,也就明白,索尼这是真认输了。 Snort, Sony also wants to scramble for the China market with me, don't forget, here...... Is my home game!( To be continued.) 哼,索尼也想跟我争夺华夏市场,别忘了,这儿……是我的主场！(未完待续。) ps: Today four, in the weekend, the fourth child must exit, in the evening does not have the time to write, excuses me. Thank 1 bill and madame to open and dawn scorching sun dusk hitting to enjoy. Fourth child tomorrow certain effort. ps:今天就四更了,周末,老四要出去一趟,晚上没时间写,见谅。感谢1张票票、夫人又开个、晨曦骄阳黄昏的打赏。老四明天一定努力。 ... ...
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