Ma Yunis somewhat ignorant, ourthingis cheap, canmanyattractioncustomers, thisbewrong? The pricecausestheybiggestsuperioritylowly, whyFeng Yusaid that is the issue?马运有些懵,我们东西便宜,能更多的吸引顾客,这难道还是错误?价格低使他们最大的优势,为什么冯宇说是问题?Is it possible thatFeng Yubelievesthatshouldraise the product price, thusenhances the listprofit? Howeveras the matter stands, ourcompetitive powerswere weak.
莫非冯宇认为,应该提高产品价格,从而提高单品利润?但是这样一来,我们的竞争力就偏弱了啊。„Director Feng, Ido not haveam too clear.”
“冯董,我没太明白。”Feng Yuturns on the computer on Ma Yuntable, afterward the pointopenspulls out the valuablenet, searchesLiNingmovementbrand.冯宇打开马运桌上的电脑,随后点开掏宝网,搜索李拧运动品牌。„Youlook, thistrack shoesare the case, exclusive agencyprice399Yuanrmb, butyoulookto pull out the treasureonline, from59to399priceshas, is the pictureexactly the same?”
“你看,这双跑鞋为例,专卖店价格399元rmb,但是你看掏宝网上,从59到399的价格都有,图片是不是一模一样?”„Inthishas certainly the picturewrongsituation, perhapsis notthismodel of shoes, thereforeis quite cheap. Alsosomepossiblyinmakingpromotion, therefore the pricehaspreferential, butinthisare more, is the counterfeit goods!”
“这里面当然有图片错误的情况,或许不是这一款鞋,所以比较便宜。还有的可能是在做促销,所以价格有优惠,但是这里面更多的,就是假货!”„Youthought that the counterfeit goodshave infringed the benefit of brandbusiness, youhave provided a platform, has indicated that if the opposite partysells the responsibility that the counterfeit goodsyouwill retaininvestigate, buttheseyears, how many have youmade?”
“你觉得假货是损害了品牌商家的利益,你们只是提供了一个平台,也注明了如果对方卖假货你们会保留追究的责任,但是这些年,你们做了多少?”„Manypeople, particularlysomejustwithpulling outvaluablenetsoonuser, theythought that pulls out the thing of valuablenetischeap, you are also such propagandasright? Butcheaply to be lower thancost price?”
“许多人,尤其是一些刚用掏宝网不久的用户,他们觉得掏宝网的东西就是便宜,你们也是这么宣传的对吧?可是便宜到可以低于成本价了吗?”„Normal, even if the discountingpromotion, will not lose money in business the sale. Howeveryoucalculatethat the selling price399shoes, whyonlydo sell for59Yuan? The cost of thispair of shoes, is so low?”
“正常哪怕是打折促销,也不会折本销售。但是你自己算算,售价399的鞋,凭什么只卖59元?这双鞋的成本,有这么低?”Whymanypeoplechooseto pull outvaluablenet, mostanswersareone, cheap.
很多人为什么选择掏宝网,最多的答案都是一个,便宜。
The small advantageis not the derogatory term, what ifbuyscheaplyis the counterfeit goods, then the naturecompletelychanged.
便宜本来不是什么贬义词,但是如果便宜买来的是假货,那么性质就完全变了。Feng Yusearchesotherproductsagain, for example a lipstick of Chanel, the quality goodsselling price299Yuan, thisisverycheapone, howeveris pulling out the treasureonline? 29.9Yuanpiece, evenis cheaper.冯宇再搜索其他产品,比如一只香奈儿的唇膏,正品售价299元,这已经是非常便宜的一款了,但是在掏宝网上呢?29.9元的都有一片,甚至还有更便宜的。
Really was the cost of shop, highso the situation? Absolutelydoes not have!
门店的成本,真是高了如此地步?绝对没有!Clearly, thatpricelowis the counterfeit goods.
很明显,那个价格低的就是假货。Perhapshas a case, is not the counterfeit goods. For examplesomeclothing factoryoncehad the fire, afterwardwas suppressedby the fire prevention, butmanyclothinghave soaked the water, loses money in business the sell, thispriceis the quality goods, butwill indicateisanyreason.
或许其中有个例,并不是假货。比如某服装厂曾发生火灾,后来被消防扑灭,但是许多服装都泡了水,折本出售,这个价格是正品,但是会注明是什么原因。But the bigbrand products of moresmall advantage, radicallyare the counterfeit goods. Not onlyhas infringed the benefit of brandmanufacturer, hasn't damagedtowebsite? Ifeverybodythinkspulls out the treasureonlineis the counterfeit goods, in the futuredefinitelyfollows the massiveuseroutflows.
而更多的便宜的大品牌产品,根本就是假货。不只是损害了品牌厂商的利益,难道对网站没有损伤吗?如果大家认为掏宝网上的都是假货,未来肯定会伴随着大量的用户流失。Whyprevious generation can Chinarisethat manyelectricityto discussCompany? Inpulling out the treasurealreadyhas madethese manyyears, the useralready the farultraopposite party the time. The biggestreason, isothersis using the name of genuine articlequality goods.
为什么前世华夏能够崛起那么多电商企业?在掏宝已经做了这么多年,用户已经远超对方的时候。最大的原因,就是别人打着真货正品的名义。Manypeopledo not care aboutcheapmany, theythought that the netbuysis more convenient. Butoverwhelming majoritiescompareincheapprice, cares about the productwhetheris the quality goods. Becausemanypeoplespenthigh priceobviously, with the exclusive agencysameprice, boughtfalse!
许多人并不在乎便宜多少,他们只是觉得网购更加方便而已。而绝大多数相比于便宜的价格,也更加在乎产品是否是正品。因为许多人明明花了高价,跟专卖店一样的价格,买回来的还是假的!I should not be cheapfalse, this that buysmadepeoplebe hardto accept.
我不要便宜,买到的还是假的,这让人就非常难以接受了。Ma Yunrefutedat this time: „Director Feng, thiswealsotrulyreallyattack, the cost of needingare many, the work loadis too big, the resultis few, eventhere is the possibilitywoundand a basis.”马运这时候反驳道:“冯董,这个我们也确实实在打击,不过需要的成本很多,工作量太大,成效却很少,甚至有可能伤及根本。”Feng Yushakes the head: „Youthoughtthat the consumeris notsillyx, thistype of pricespeciallycheapcommodity, theydefinitelyalsoknoware the counterfeit goods, butbuys a reputation, satisfiedvanity. Suchconsumer, will not sue, whatresponsibility don't youhave?”冯宇摇摇头:“你是不是觉得,消费者也不是傻x,这种价格特别便宜的商品,他们肯定也知道是假货,不过就是买个面子,满足虚荣心而已。这样的消费者,也不会投诉,你们没什么责任是吧?”„Butyouthinknot to have, ourentirecountryis attacking the sellers of fake and low-quality goods, makinginthesemarketscounterfeit goodsgraduallyvanish, nowactuallyonlinerecoveredinourpulling outtreasures, youthoughton the nexttimeattacks the sellers of fake and low-quality goodsseverely, the one who received a big wayaffectsiswho?”
“但是你想过没有,我们整个国家都在打假,让那些商场里面的假货逐渐消失,现在却在我们的掏宝网上复苏了,你觉得下一次上头严厉打假的时候,受到最大影响的是谁?”„Platformisweprovides, wehave exempted the internet/networkshoprent, butcollected the advertising expenditure of opposite partyis right? Ourintelligent searchsystemhas pushed the counterfeit goodsforconsumeris right? Inthis, hasn't relatedwithwebsitereally?”
“平台是我们提供的,我们是免了网络店铺租金,但是收了对方的广告费对吧?我们的智能搜索系统为消费者推送了假货对不对?这里面,跟网站真的没有关系吗?”„Low pricesnatchesmarketwayoriginallyyesright, but very majorproblems, thatwas the low pricecannottosacrifice the product quality, sacrificed the websiteprestige, evenviolated the laws and regulationsis the principle!”
“低价抢市场这个方式原本是没错的,但是有一个很大的问题,那就是低价不能以牺牲产品质量,牺牲网站信誉,甚至触犯了法律法规为原则!”„But the consumerchooses the shopnowfirstisto look at the creditworthiness, wehave the diamond and imperial crownrating system, thisisveryeffective.”Ma Yunarguedagain.
“可是消费者现在选择店铺第一都是看信誉度,我们有钻石和皇冠评级制度,这个还是非常有效的。”马运再次辩解道。„Right, the diamond and imperial crowncanrespond the creditworthiness of businessto a certain extent, did you but who thiscanbrushacknowledge? Moreoverinitialtime, howmanyconsumersdo not understandsue, even ifhas bought the counterfeit goods, theywill not sue, but the systemtacitly approved the opposite partyis the high praise.”
“没错,钻石与皇冠是能在一定程度上反应商家的信誉度,但是这个是可以刷出来的你承认吧?而且最初的时候,许多消费者根本不懂得如何投诉,所以哪怕买到了假货,他们也不会投诉,而系统默认了对方是好评。”„Yousearchoninternet/network, seesnot to have, to pull out the valuablesellerto threaten the consumerto delete the negative assessment, daily the telephoneharassment, making the persontake great pains.”
“还有你在网络上搜索一下,看到没有,掏宝卖家威胁消费者删除负面评价,天天电话骚扰,让人不厌其烦。”„Perhapsthiskind of newsis the competitorputs, butyoudetermineddoesn't have the realcase?”
“这类新闻或许是竞争对手放出来的,但你确定其中就没有真实的案例吗?”„Iknow that youare attractingconsumerandbusiness, moreovernowalsostartsto chargesomefeeto make moneyto the business, butyouhad not discoveredthat many shopsjustopenedobviously, oneweekwas less thanonseveraldiamonds, was theirproductsoreally popular?”
“我知道你在吸引消费者和商家,而且现在也开始对商家收取一些费用赚钱,但是你没发现,有许多店铺明明是刚开,一个星期不到就好几个钻石了,他们产品真的这么受欢迎吗?”Manymove intonewlypulls out the shop owner of valuablenetto discover, withoutdiamond, but also is very difficultto attract the customer, thereforefinds the personto brush the list, in any casethey are also aboutbut actually the right hand, pulls out the valuablenetchargeextremelyto be also low, evenmanyhave not collected fees, the cost that theypayis extremely low, canbrushowncreditworthinesstoseveraldiamonds, evencanbrush the imperial crown.
许多新入驻掏宝网的店主发现,没有钻石,还真的很难吸引顾客,于是找人刷单,反正他们也是左右倒右手,掏宝网收费又极低,甚至许多还不收费呢,他们付出的成本极低,就能将自己的信誉度刷到几颗钻石,甚至可以刷到皇冠。Brushes the list, brushes the high praise, youlookedonlinethatmanyhigh praisesare farfetched.
刷单,刷好评,你在网上看,许多好评根本驴唇不对马嘴。„TheseI who Director Feng, yousaidalsoknow, butexistednow, ifourfull scale clearance, not only the issue of work load, butwill bemanybusinesswill vanish, ourmanyconsumerswill also leave, becausesomepeoplewill rushare comingcheaply.”
“冯董,你说的这些我也知道,但是现在已经存在了,如果我们全部清除的话,不只是工作量的问题,而是许多商家会消失了,我们的许多消费者也会离开,因为有些人就是奔着便宜来的。”Feng Yushakes the head: „Youdo not haveto understandthesemeaningscompletely, somecommodities, possiblydo not havetheirbrand, but is actually designsandmanufactures, suchdoes not useothersbigbrand, so long asweare willingto push, good that samecansell, moreoverdoes not have the risk.”冯宇摇摇头:“你没有完全明白这些意思,一些商品,可能没有自己的品牌,但却是自己设计、生产的,这样的不用别人大品牌,只要我们肯推,一样能够卖的不错,而且还没风险。”„Howeversomeobviouslyare the products of counterfeit goods, ifweare remaining, will then pull out the valuablenetto be recognizedby the consumerin the futurewill sell only the counterfeit goods, is unable to attractmanyhigh-endconsumers, ouralsoBengXiangmaitheseexpensivethings.”
“而一些明显就是假货的产品,我们要是留着,那么掏宝网将来就会被消费者认定是只卖假货的,无法吸引许多高端消费者,我们也甭想卖那些贵的东西了。”„Director Feng, this pointwealsoconsidered, ourideaspulling out the valuablenetanalyzed, the inspectionprestigegoodbusinessslowly, got so far asinitnewwebsite, for example the establishmentpulled out the valuablecommercial city. But some commodities of discountingpromotion, makethementeroneto make the discountingpromotionspeciallywebsite, every daypromotes the special pricecommodity, likeis the supermarket.”
“冯董,这一点我们也考虑到了,我们的想法是将掏宝网进行拆分,慢慢的考察信誉好的商家,将其弄到新的网站中,比如成立掏宝商城。而一些打折促销的商品,则让他们进驻一家专门做打折促销的网站,每天推出特价商品,像是超市一样。”„Pulling outtreasurenetoriginallycontinuesto retain, evencanincrease the crackdown effortinthisaspectin the future, making the counterfeit goodsgraduallyvanish!”
“原本的掏宝网继续保留,甚至未来可以在这方面增加打击力度,让假货逐渐消失!”
......
……ps :«Domestic-madeAnimationBigRisk», fourth child'snew book, is interesting, everybodycollectsto recommendwhether? Has the book listjoinsbook listitwhether? Thanks~
ps:@《国产动画大冒险》,老四的新书,非常有趣,大家去收藏推荐一下可否?有书单的将其加入书单可否?谢谢啦~
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