EG :: Volume #21

#2018: The state-owned enterprise merges difficultly

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„The Great Northern Granary group is not good, why can merge that hope group? Others manage also good, we with emphasis have supported.” “北大仓集团不是挺好么,为什么又要并购那个希望集团？人家经营的也挺好啊,我们可是一直都重点扶持呢。” Zhang Ruiqiang too did not understand why must two Company merges, Great Northern Granary from national capital holding Company, turn into the national capital share-holding particularly. 张瑞强也不太理解,为什么要把两家企业合并,尤其是北大仓会从一家国资控股的企业,变成了国资参股。 If early ten years, at that time Company did not make money, let alone the holding has held share, sells out directly many, because in own is to lose money, is lightens the burden to Government. 如果是早十年,那时候企业都不赚钱,别说过控股边参股了,直接卖掉都有好多,因为在自己手里就是赔钱么,也算是给政斧减轻负担。 Now is but different, the Great Northern Granary group is the global agricultural and subsidiary products profession fifth, Asia first, makes the national capital lose the leading power suddenly, this will have many people to discuss unavoidably. 可是现在不一样啊,北大仓集团是全球农副产品行业第五,亚洲第一,突然让国资失去主导权,这难免会有许多人议论。 „You still remember that I have said that small Company merges big Company, internationally more competitive words? Facts showed that these year of national capital also merged many Company, was the competitive power was stronger, gained were more?” “你还记得我说过,小企业合并成大企业,在国际上更加有竞争力的话吧？事实证明,这些年国资也合并了不少企业,是不是竞争力更强了,赚的更多了？” „In this also very major problems, that is your national capital merge Company, lead(er) ~ leads in team these people to choose, I did not mean that they are not certainly good, the direction that but everybody excels at is not quite possibly same. They are good at managing, but is not necessarily good at managing.” “不过这里面也有一个很大的问题,那就是你们国资合并的企业,领~导班子还是那些人中选择,我不是说他们一定不好,但是大家擅长的方向可能不太一样。他们擅长管理,但未必擅长经营。” „In other words they possibly suit, when Chairman, but is not suitable to make total Manager. But Chairman is very important, but total Manager is more direct Company manages the participant.” “也就是说他们可能适合当董事长,但不适合做总经理。而董事长很重要,但是总经理是更直接的企业经营参与者。” „For example my Taihua holding, I am Chairman, the time that but I work, does not have including Liu Chuanzhi 1/10, this is the result that Liu Chuanzhi and Zong Qingxian coordinate, their labor, can be inferred.” “比如我的泰华控股,我是董事长,但是我工作的时间,连刘传志的1都没有,这还是刘传志与宗庆先配合的结果,他们的辛苦,可见一斑。” The national capital has also been making the Company merge, small Company of some places, merges group Corporation, increases the competitive power, then enter the international market. 国资也一直在做企业合并,将一些地方的小企业,合并成集团公司,增加竞争力,然后走出国门。 For example makes the food trade Company, if merged the agricultural planter and food processing packing, then can form the coordinated process industry chain, the enormous cost reduction, naturally also raised the profit margin, strengthened the competitive power. 比如一家做食品贸易的企业,如果合并了农业种植、食品加工包装,那么就能形成一条龙产业链,极大的降低成本,自然也就提高了利润率,增强了竞争力。 For example electric appliance Company, if manufactures from the electronic component research and development, to the electric appliance assembly production, arrives to sell a anything's formation industry chain again, similarly can gain to more money. 比如一家电器企业,如果从电子元件研发制作,到电器组装生产,再到销售什么的形成一条产业链,同样能够赚到更多的钱。 Only if your unique industry, then the cost forever is Company most needs to care. Even if you are unique temporarily, may present many competitors immediately, follows to imitate, not only but China Company meeting, overseas that side. 除非是你独一无二的产业,那么成本永远都是企业最需要关心的。但是哪怕你暂时是独一无二的,可马上就会出现许多竞争对手,跟风模仿,可不只是华夏的企业才会,国外那边更甚。 Even if Microsoft at the height of power time, is not unique, similarly doesn't have the competitor? 哪怕是微软如日中天的时候,也不是独一无二的,同样不是有竞争对手？ Is l-pad, the Lenovo group promotes likely, but is less than a half year, didn't other pc manufacturers research and develop their product? Some have bought the patent authorization from the Lenovo group, some simply goes round these patent blockades, has used some alternative technologies. 像是l-pad,连想集团率先推出,但是不到半年,其他pc厂商不也都研发出了自己的产品？有的是从连想集团这边买到了专利授权,有的干脆就是绕开这些专利封锁,用了一些替代技术。 Although in the l-pad similar products is best, but the market share may no longer be 100%, some people sharing benefit profit. 虽然l-pad还是同类产品中最好的,但是市场占有率可不再是100了,有人来分润利润。 At this time l-pad will not worry, actually this also had very big advantage, no longer was talked into is the monopoly, moreover can highlight the l-pad product superiority. 这时候l-pad也不会着急,其实这样也有很大的好处,不再被说成是垄断,而且还更能突出l-pad的产品优越性。 The product of time-consuming several years of research and development, can be the same with product quality of time-consuming a half year of research and development. Overseas pc manufacturer, technology compared with Lenovo group not many, even might as well the Lenovo group, natural made l-pad widen the scale with other tablet PCs. 耗时几年研发的产品,跟耗时半年研发的产品质量能一样么。国外的pc厂商,技术比连想集团也不强多少,甚至很多还不如连想集团呢,天然就让l-pad与其他平板电脑拉开了档次。 However the Company merge of national capital, besides some strategic professions, for example bank, communication, energy, steel and iron, other merges is not quite good. 不过国资的企业合并,除了一些战略性的行业之外,比如银行、通信、能源、钢铁等,其他的合并都不太好。 The most basic reason, is the execution is insufficient, the resistivity is too strong. 最根本的原因,就是执行力不足,抵抗力太强。 Said the handset industry, the home besides Wind & Rain Brand and Aihua sign, more than ten mobile telephone brands of some popularity, this has not calculated village manufacturer that these nobody understands the brand radically. 就说手机行业,国内除了风雨牌和爱华牌,还有十多个有些知名度的手机品牌,这还没算那些根本没有人了解品牌的山寨厂商呢。 In this, there is half is the state-owned enterprises, or is the national capital holding. 这里面,有一半都是国企,或者说是国资控股的。 In these Company, has the outstanding engineer, but why aren't they able to surpass the Wind & Rain cell phone? Even compares with other overseas cell phone manufacturers, is the disparity very obvious? 这些企业里面,也有着许多优秀的工程师,但是他们为什么无法超过风雨手机？甚至跟国外的其他手机厂商比起来,差距都很明显？ First naturally is researches and develops the direction issue, this point Wind & Rain cell phone leadings, Feng Yu knows that the consumer likes anything, knows that any function is more practical. 首先自然是研发方向问题,这一点风雨手机领先世界,冯宇知道消费者更喜欢什么,知道什么功能更加实用。 Next is the research and development of these Company is underfunded, the technical research and development, does not have money not to be good. 其次就是这些企业的研发资金不足,技术研发,没钱可不行。 Finally, was they extremely dispersed, ten scales were Wind & Rain cell phone 1/10 Company, the profit put together, did not arrive at 1/10 of Wind & Rain cell phone, their cost was too high, the competitive power was too weak. 最后一点,就是他们太过分散了,十家规模是风雨手机1的企业,利润加在一起,也不到风雨手机的1,他们成本太高了,竞争力太弱。 If these cell phone manufacturers merge, then the research cost can save much, the advertisement cost and other costs, can enormous reduction, but why don't they merge? 如果这些手机厂商合并起来,那么研发成本就能节省不少,还有广告成本等其他成本,都能极大的降低,但是他们为什么不合并？ Person of opposition are many. 反对的人多啊。 Some people said that the home has Wind & Rain Brand and Aihua sign here, the overseas these outstanding manufacturers do not fall, do not say them, natural was placed oneself in the low grade of position. 有人说国内有风雨牌和爱华牌在这儿,国外的那些优秀的厂商都不落好呢,更不要说他们了,天然就把自己摆在了低一档的位置上。 A most important point, after that is the merge, is primarily whom? You have the brand, we have the brand, whose brand retains, whose brand was given up? 还有最重要的一点,那就是合并后以谁为主？你们有品牌,我们也有品牌,谁的品牌保留,谁的品牌被放弃？ After who is the merge, Company Boss , who can be forced to leave? The interests that this inside involves are too many, is very difficult to handle. 谁是合并后企业的老大,谁要被迫离开？这里面涉及到的利益太多,很难搞定。 At this time actually the most direct means that were some people on own initiative make concessions, can make Company merge successfully, enhancement competitive power. 这时候其实最直接的办法,就是一些人主动退让,才能让企业合并成功,增强竞争力。 Feng Yu had said that if national capital agreed that then the Bing City Machinery manufacture group can merge with air/Qi, nature air/Qi must turn into child Corporation, the stock of such national capital will also be promoted. 冯宇曾经说过,如果国资同意,那么冰城机械制造集团可以与一气合并,自然一气就要变成子公司了,这样国资的股份也会得到提升。 Either makes Feng Yu invest, controls 51% stockholder's rights, either gives a Feng Yu vote veto, he can make the national capital a major stockholder. 要么让冯宇出资,掌控51的股权,要么就给冯宇一票否决权,他可以让国资成为大股东。 However above is still studying, that side air/Qi made, did not agree. 但是上头还在研究呢,一气那边就闹起来了,根本不同意。 Air/Qi thought good that also one develop, the spare parts achieved the world first-class, why must merge with others, became child Corporation. Especially Executive of air/Qi, must be forced into the deputy, this made him discontented. 一气觉得自己发展的也挺好,零配件都做到世界一流了,凭什么要跟别人合并,成为子公司啊。尤其是一气的老总,要被迫成为副职,这让他更加不满了。 That Li Dafu what Dehe can, I probably be the assistant to him? 那个李大福何德何能,我要给他当副手？ Therefore the Company merge of national capital, issue are too many, main is some management love power, the obstruction is very big. Or by the China strength, carries on the resource integration, can make several to monopolize Company of domestic market absolutely, to internationally, same is profession front row big Corporation, even can become the apex. 所以国资的企业合并,问题太多,最主要的就是一些管理层恋权,阻挠很大。要不以华夏的实力,进行资源整合,绝对能弄出来好几家垄断国内市场的企业,到了国际上,也一样是行业前列的大公司,甚至能成为顶尖。 Before some merged forcefully, some successes, some, then Failed. A most essential point, is looked that Company leadership is whether outstanding, is looked that merge profession is whether correct, whether both sides can the complementing of strong points, or expand the superiority in some aspect. 之前一些强行合并的,有的成功了,有的则失败了。最关键的一点,就是看企业的领导是否优秀,然后才是看合并的行业是否正确,双方是否能够优势互补,或者扩大某一方面的优势。 „Feng Yu, if merges, you can give up a that vote veto?” “冯宇,如果合并,你能放弃那个一票否决权吗？” „I retain, what also caused to injure to Company? You did not think that I supervise this Company to manage, will make Company develop? Without me, will have the Great Northern Granary group?” “我保留下来,又对企业造成什么伤害了？你不觉得,我来监管这家企业经营,会让企业发展更好吗？没有我,会有北大仓集团吗？” „Good, I knew, the matter of Great Northern Granary group, I give you to solve.” “好吧,我知道了,北大仓集团的事情,我来给你解决。” ...... ……
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