Feng Yuhas attendedseveralthismeetings, butwent through the motions, turns aroundto leave. Thistimehewantsto have a lookactually, the meeting of thisChinachamber of commerce, will discussanymatter.冯宇来参加过几次这个聚会,但都是走个过场,转身就离开。这一次他倒是想看看,这个华夏商会的聚会,会讨论什么事情。„Everybody, gets togethertoday, everybodyspoke freely, hasanythingto wantwitheverybodyto discuss that said.”Wang Jianlinlooks ateverybodyto say.
“各位,今天聚会,大家畅所欲言,有什么想跟大家商量的,那就说出来吧。”王建林看着大家说道。Everybodylookedmutually, nobodyspoke, at this time a youngdirectoropened the mouth saying: „SincenobodysaidthatIsaid the difficulty of ourdairy productsprofessionfirst.”
大家相互看了看,没人吭声,这时候一位年轻的理事开口道:“既然没人说,那我先说一下我们乳制品行业的困难吧。”Feng Yuis sidewaysto looktoWu Zhigang, Wu Zhigangcollectsto explainexcessively: „Thisis one of the sevendirectors, ChairmanandPresidentPanGang of Chinamilk productmain itemYili, compared withyoualsogreatlyseveral years old.”冯宇侧身看向身边的吴志刚,吴志刚凑过头来解释道:“这位是七位理事之一,华夏奶制品龙头伊犁的董事长兼总裁潘钢,比您也就大几岁。”Ishe.
哦,是他啊。ThisPanGangat age 32, has become the president in Yili, thenthreeyears, the full-price ticketbecomesChairmanandpresident in Yili, isinChinapriority industryCompany, youngestpresident, youngestChairman, um, is notin the Feng Yusituation.
这个潘钢32岁的时候,就当上了伊犁的总裁,然后三年时间,全票成为伊犁的董事长兼总裁,是华夏重点工业企业中,最年轻的总裁,最年轻的董事长,嗯,不算冯宇的情况下。Brand of Yili, isChinais next to the Wahahafoodbrand, the brand valueevensurpassedhas established the treasure.
伊犁的品牌,也是华夏仅次于乐哈哈的食品品牌,品牌价值甚至超过了建立宝。HoweverFeng Yubelievesthatthisis relatedwith the ability of Pansteel, but also is becausehas caught up with the goodtime.
不过冯宇认为,这跟潘钢的能力有关,但也是因为赶上了好时候。First above alsobecause of the appearance of Feng Yu, letstoqualificationsanythingno longerregards as important, butwhatregards as importantis the ability. Otherwiseaccording to the normalcy, 32-year-oldPanGangare mostis a Chairmansecretaryor the assistantanything'sposition, the vice-presidentsare not one's turnhim.
首先也是因为冯宇的出现,让上头对资历什么的不再那么看重,而更加看重的是能力。否则按照正常来说,32岁的潘钢最多就是一个董事长的秘书或者助理什么的位置,副总都轮不到他。Anotherwas also relatedwithChinathenpolicy, onewaswest the support, gave favored treatmenttothat sidevarious, reduced the tax money, eveninterest-freeloanedtovariouslow interest of raising cattle, the countrywas helping the constructionpastureanything.
再一个也跟华夏当时的政策有关,一个是扶持西部,对那边的各种优待很多,减免税款啊,给养牛的各种低息甚至免息贷款啊,国家帮着建设草场啊什么的。Leansstrength of the country, obtainedthat manyto give favored treatment, dairy products can Companyalso unable to develop? Ifthesegive favored treatmenttoFeng Yu, thatFeng Yucanguaranteethatnow the turnover of Yilicanturntime, will not have the fiercecow, GuangmingandShengYuananything'sdevelopment.
倾一国之力,得到了那么多优待,乳制品企业怎么还能发展不起来?要是这些优待给冯宇,那冯宇敢保证,现在伊犁的营业额能翻倍,也根本不会有猛牛、广明、盛元什么的发展起来。Was the countryproposedsuchslogan, onecup of milk, strongnationality. Saidisthat sideJapan, because the ediblemilk, the averageheightgrewmanyfrequently, the physical qualitypromotesmanyanything.
还有就是国家提出了那么一个口号,一杯牛奶,强壮一个民族。说是岛国那边,因为经常食用牛奶,平均身高长了多少,身体素质提升多少什么的。Added that in the milkincludesmanytypesto the bodybeneficialelement, canpromote the physical growth, westerneralsoto likedrinking the milk, therefore the westernerphysical quality is quite generally strong.
还说牛奶中含有多少种对身体有益的元素,可以促进身体发育,西方人也喜欢喝牛奶,所以西方人身体素质普遍比较强。Feng Yualsomadethat sideBing Citypharmacy groupstudyactually, the result of that sideresearch, had the differentplaceswiththese.冯宇其实也让冰城制药集团那边研究了,那边研究的结果,却跟这些有很多不同的地方。
The milknutrient contentisveryhigh, but the bodyabsorptioneffect of Chinapersonis not good, moreovernutritionrichfoodhas, most commoncommonisAppleandpotato, the Chinapersontothesethinginsidenutrient contentabsorptions, was bettertoo.
牛奶营养成分是很高,但是华夏人的身体吸收效果并不好,而且营养丰富的食物有很多,最普通常见的就是苹果、土豆,华夏人对这些东西里面的营养成分吸收,要好太多了。
Before the Japanpersoncompares, was strong , is not the milkmerit, the living conditionwas good, the medical conditionwas good, in addition the richmarine products, are the primary cause that theirphysical qualitiesenhance.岛国人比之前强壮了,也不全是牛奶的功劳,生活条件好了,医疗条件好了,加上丰富的海产品,才是他们身体素质提高的主要原因。
It can be said that the Chinadairy productsdevelop, has caught up with the goodtime, thisis the basic reason. The countryhelpsto propagandizedailyfree, has inculcated an ideato the guardian, drinks the milkto be good, thisdid not make the milk the sales volumegrowin successive years.
可以说华夏的乳制品发展起来,是赶上了好时候,这才是根本原因。国家帮忙天天免费宣传,给家长灌输了一种观念,喝牛奶好,这不就让牛奶的销量连年增长了么。last year, shouldbe the good opportunity of dairy productssales volumerising suddenly, butwelcomed a seriousattack.
在去年的时候,原本应该是乳制品销量暴涨的好机会,但是却迎来了一个沉重的打击。
The Olympicyear, theirthesedairy productsCompanylittlehave not advertized, anyLiuFeiren, Dayaoand other Chinarenownedathletes, gave the dairy productsto represent.
奥运年,他们这些乳制品企业也都没少做广告,什么刘飞人、大姚等华夏著名的运动员,都给乳制品代言了。Theyseized the chancetoward the good opportunity of foreign sales, foreign market, after the propaganda of Olympic Games, there is a turning point that thoroughopened.
原本他们正是趁机往国外销售的好机会,国外市场,经过奥运的宣传,也有彻底打开的契机了。Butat this time, presented a flash news, thatispoisonous~ the matter of powdered milk! The resultletsChinamajority ofdairy productsCompany, heavilywas attacked.
但这时候,出现了一个大新闻,那就是毒~奶粉的事儿!结果让华夏大部分的乳制品企业,都受到了沉重打击。Thisbasic reason , because the examinationnegligence of dairy productsCorporationtoraw materialcauses, makesthatexempting from inspectionproductto be relatedwithChina.
这个根本原因,就是因为乳制品公司对原材料的检测疏忽导致,也跟华夏弄那个免检产品有关。
The exempting from inspectionproduct, cansome timeavoidinspection, thenexcept forCompanyself-checking, does not haveotherhas inspectedimportantly, presents the hidden danger, nobodyknowsradically.
免检产品,可以在一段时间内免于检查,那么除了企业自检,就没有别的重要检查了,出现隐患,也根本没人知道。Thesedairy productsCompany, the dairy productsourceis divided intoseveraltypes, onetypeisownpastureproduces, buttheythought that theyraisetootroublesome, does not manageeasily, but alsoneedsto investveryin a big way, thereforehas developed the secondpattern, thatwithraising the peasant householdsigningagreement of cow, weare scheduledwithyouahead of time, evencanhelpyouloanto buy the cow, butyoumustguarantee that yourmilk can only sell toourCorporation.
这些乳制品企业,乳品来源分为几种,一种是自己的牧场出产的,但是他们觉得自己养太麻烦,管理不容易,还需要投资非常大,所以开拓了第二种模式,那就是与养奶牛的农户签订协议,我们提前跟你预定,甚至可以帮你贷款买奶牛,但是你要保证你的牛奶只能卖给我们公司。
Last type, does not belong toCompanyownpasture, is not the peasant household of signingexclusive collaborationagreement, theyhave also includedcattle farmanything of someplaces.
最后一种,就是不属于企业自己的牧场,也不是签订独家合作协议的农户,他们还包括了一些地方的奶牛场什么的。Except fortheirpasture, the milk of anothertwopeasant householdssold todairy productsCompany, mustdivide the scale. High-qualityandinferior, pricesometimesenergy balancehalf.
除了自己的牧场,另外两种农户的奶卖给乳制品企业,都是要分档次的。优质的和劣质的,价格有时候能差一半。Whodoes not thinkownmilkwas evaluatedhigh-quality, such similarquantity, canmake much money much.
谁不想自己的奶被评为优质的啊,这样同样的数量,能多赚好多钱呢。Howto evaluate the milk the quality? The content of insidenutrition elementhow much, the content of proteinis particularly most important. Thereforedoes not know that some daywhowill have discovered that increases an additivetoward the milk, canincrease the protein content.
如何评定奶的品质呢?里面营养元素的含量多寡,尤其是蛋白质的含量最为重要。于是不知道某天谁发现了,往牛奶里添加一种添加剂,可以增加蛋白质含量。Thus, the inferiormilk, turned into the high-qualitymilk, cancurry favor with the multi-money.
这样,劣质奶,就变成了优质奶,能多卖好多钱呢。
The farmersdo not know that thisinsidehasanythingto harm, butthought that is the same with the food additive, thisdoes not haveanyincorrect. If not really good, Company of thatdairy productsalreadydidn't look up?
奶农们并不知道这里面有什么危害,只是觉得就跟食品添加剂一样,这没什么不行的。如果真的不行,那乳制品的企业不是早就查出来了?Thenpasses onten, tenpass onhundred, manypeasant householdsare the friends and relatives, whatcompetitive relationstheydo not havein any case, the milk that pushes, cansell, the pricehas also been rising, theytold the opposite partyin secret, knows why my family'smilkcould sell?
然后一传十,十传百,许多农户都是亲戚朋友,反正他们也不存在什么竞争关系,挤出来的奶,都能卖出去,价格也一直在涨,他们私下里就告诉对方,知道为什么我家的牛奶卖得贵吗?Because the protein content of my familymilkis high! It is not becauseIhave fedanyspeciallyexpensivefodder, has put an additivetoward the milk, non-toxic!
因为我家牛奶的蛋白质含量高!不是因为我喂了什么特别贵的草料,就是往奶里面放了一种添加剂,无毒的!Thenthis, majority offarmersput the additivetoward the milk, thesefarmersare mainly centralizedin the western area.
然后就这样,大部分的奶农都往牛奶里放添加剂,这些奶农主要集中在西部地区。Thereforewithpowdered milk that theseissuemilkproduce, turned into the issuepowdered milk, the average persondrankdid not have the toobigmatteractually, but the childwas not good.
于是用这些问题奶生产出来的奶粉,也就变成了问题奶粉,普通人喝了倒是没太大的事儿,但是小孩子不行啊。
The childnon-movement, uses the powdered milkas the staple food, will be easy the kidney stone, the childwill not havethissicknessgenerally, if the guardianwill neglect, the hospitalcannot think, then may even endanger life!
小孩子不运动,以奶粉为主食,容易得肾结石,小孩子一般是不会得这种病的,要是家长疏忽,医院也想不到,那么甚至可能危及生命!Finally after last yearOlympic Games, thismatterwas reported that quicklydisseminatesoninternet/network, cannot conceal the truth.
结果去年奥运会后,这件事被报导出来,迅速在网络上传播开,根本瞒不住。
The countrylaunchesthundermethod/trickimmediately, has carried on the examinationtoalldairy productsCompany, Yili, fiercecow, GuangmingandShengYuananythingwas examined, but the endingmountain of Great Northern Granary, the Wahahadairy productshave not examinedanyissue.
国家马上展开雷霆手段,对所有的乳制品企业进行了检测,其中伊犁、猛牛、广明、盛元什么的都被检测出来了,但是北大仓旗下的完大山,乐哈哈的乳制品则没检测出任何问题。BecauseFeng Yuhas remindedthem, mustpreventsomefarmersto make the additivetoward the milk, increases the protein content. Anotheristhistype of additivehas not passed tonortheast and southeast areas, was mainly that side the west.
因为冯宇提醒过他们,要防止有些奶农往牛奶里面弄添加剂,增加蛋白质含量。再一个也是这种添加剂还没传到东北和东南地区,主要就是西部那边了。Feng YualsomadeZong Qingxiansaytootherdairy productsCompanyExecutive, buttheyhave not been serious, was goodis not bigbecause of the harm that thiscaused, nobodydiedor the serious illness, wasunfortunatelucky.冯宇也让宗庆先跟其他乳制品企业老总说过,但是他们都没当回事儿,好在这一世造成的危害没有那么大,没有人死亡或者重病,算是不幸中的万幸吧。Alsoisbecausepresentedthismatter, in front ofYoung Master Luthatcanget down, Young Master Lucanmake uplacking.
也是因为出现了这种事儿,陆少前面那位才会下去,陆少才能补了缺。
After thismatterhappens, the Chinamilk productproduced the seriouscrisis of confidence, the milkcould not sell!
这件事发生后,华夏的奶制品就产生了严重的信任危机,奶卖不出去了!
......
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