EG :: Volume #17

#1692: internet/network broadcast( sought subscription)

LNMTL needs user funding to survive Read More

„Boss, that several movie Corporation reconciled with us, but our Iron Man North American box office, truly came under not the small influence.” “老板,那几家电影公司已经与我们和解了,但是我们钢铁侠的北美票房,确实受到了不小的影响。” Ralph indignation, in their opinion, the Iron Man tendency so was not good, just started the reputation so to be also good, the global box office may break through seven hundred million US dollars, is only North American and China box office is not the small number. 拉尔夫十分的不忿,原本在他们看来,钢铁侠势头这么好,刚开始口碑也那么好,全球票房有可能突破七个亿美元,光是北美和华夏的票房就不是小数目。 However by other movie Corporation such one noisy, the North American box office came under the serious influence not saying that because of the relations of internet/network, that side Europe also came under not the small influence, the global box office can be six hundred million US dollars well. 但是被其他电影公司这么一闹,北美票房受到严重影响不说,因为网络的关系,就连欧洲那边也受到了不小的影响,全球票房能达到六个亿美元就算好的了。 Although six hundred million US dollars still surpass most low target that they have estimated that but always thought that has regrettably that some. Seven hundred million and six hundred million propagandize, some natural disparities, particularly North America, the dropping variance are biggest. 虽然六个亿美元依然超出了他们预计的最低目标,但总是觉得有那么一些遗憾。七个亿和六个亿宣传起来,天然就有一些差距,尤其是在北美这边,落差最大。 Feng Yu walks from the treadmill, wiping away sweat water of: „Who said that our box office couldn't be seven hundred million US dollars?” 冯宇从跑步机上走下来,擦了擦汗水:“谁说我们票房就达不到七个亿美元了？” A Ralph face surprise, can be seven hundred million US dollars, this is impossible. 拉尔夫一脸诧异,能达到七个亿美元,这不可能啊。 Screened for a long time, reputation what has stabilized lives, what at this time did not have to stimulate the means of box office, why can the box office also the counter growth? 上映这么长时间了,口碑什么的已经稳定住,此时没什么能够刺激票房的办法了,凭什么票房还能逆增长？ „Boss, what you refer to is the sale of high-definition compact disc? That also turns over to MGM to distribute actually, but this cannot calculate in the box office, should be the derivation income.” “老板,你指的是高清光盘的销售？那个倒是也归美高梅发行,但这个并不能算在票房里面,应该算是衍生收入。” Under after the movie has reflected, sells the compact disc, this was the movie distributes Corporation already some method/trick, recording tape that initially sold. Then turns into the vcd compact disc, arrives at the DVD compact disc again, again to the present high-definition DVD compact disc. 电影下映了之后,销售光盘,这是电影发行公司早就有的手段,当初卖的还是录像带呢。然后又变成vcd光盘,再到dvd光盘,再到现在的高清dvd光盘。 However this compact disc sells, but was much better compared with the recording tape sale. The recording tape needs a videocorder to show, although the compact disc also needs the DVD player, but the computer same can broadcast. 不过这个光盘销售,可是比录像带销售好多了。录像带需要一台录像机放映,光盘虽然也需要dvd播放机,但是电脑一样可以播放。 Present computer, does not bring optical disk drive are not many. 现在的电脑,不带光驱的可不多。 Moreover the popular rate of computer, was initially higher than the popular rate of videocorder. The occupancy space of compact disc, is much smaller than the recording tape. 而且电脑的普及率,比当初录像机的普及率还高。光盘的占用空间,比录像带要小得多。 Many people like watching the movie at home, particularly US many television programs, are pay expenses . Moreover the expense is not cheap, the movie that then likes buys a compact disc, can look repeatedly several times, is very good choice. 许多人喜欢在家里看电影,尤其是米国这边的许多电视节目,都是付费的,而且费用还不便宜,那么喜欢的电影买一张光盘,可以反复多看几次,也是非常不错的选择。 However this point, may say to Feng Yu complete different. 不过这一点,可跟冯宇说的完全不同。 „Ralph, I said is not the sale of compact disc. Majority of television program, is overcharges right?” The Feng Yu reminder said. “拉尔夫,我说的不是光盘的销售。大部分的电视节目,都是额外收费的对吧？”冯宇提醒道。 Ralph is doubts of face: „Boss, you meant that attains on the television to broadcast movie? This incorrect, major movie Corporation see only has the agreement, to protect the sale of the recording tape and compact disc, below reflects for three months not to allow on the television to broadcast.” 拉尔夫还是一脸的疑惑:“老板,您是说将电影拿到电视上播放？这个不行的,各大电影公司只见有协议,为了保护录像带和光盘的销售,下映内三个月是不允许在电视上播放的。” This is the agreement that major movie Corporation jointly honor, no one can violate. Many movie Corporation have the television station of oneself, they naturally also will broadcast oneself Corporation movie in their television station, to attract the audience to pay expenses to watch. 这是一种各大电影公司共同遵守的协议,谁也不能违反。许多电影公司都有自己旗下的电视台,他们自然也会在自己的电视台播放自己公司的电影,以吸引观众付费观看。 Under MGM, there is an own television station, does not have the television station, is not big Corporation. 美高梅下面,也有自己的电视台,没有电视台的,都算不上大公司。 Feng Yu shakes the head: „I said is not the television station broadcast power, you had not discovered that our life couldn't leave internet/network more and more? Likes our Iron Man, majority is youngster and child is right? These people, frequently internet is right?” 冯宇摇摇头:“我说的不是电视台播放权,难道你没发现,我们的生活越来越离不开网络了吗？喜欢我们这个钢铁侠的,大部分都是年轻人和小孩子对吧？这些人,经常上网对吧？” „You look at the video hit rate of superior Turkey and Poland, knows that now many people like looking at the video on internet/network. Taihua Holding Group has one to be called the rancid fox channel, they are internet/network Corporation, cooperates with the television station, but the essence is not also same.” “你看优土波的视频点击率,就知道现在很多人喜欢在网络上看视频。泰华控股集团旗下有一个叫做馊狐频道,他们就是网络公司,与电视台进行合作,但本质又并不相同。” „Has the agreement between movie Corporation, included the internet/network broadcast power? If we payment broadcast on internet/network, this don't violate the agreement?” “电影公司之间的协议,是否包括了网络播放权？我们如果在网络上付费播放,这个并不违反协议吧？” „Is divided with website, with is divided with the institute line does not have the too big difference, even if this cannot calculate in the box office, but also is the solid income is right? Moreover why our cannot be called the internet/network theater, calculates in the box office, what incorrect place can they say?” “跟网站分成,与跟院线分成也没太大的不同,这个即使不能算在票房里面,但也是实实在在的收入对吧？而且我们这个为什么不能叫做网络影院,算在票房里面,他们又能说出来什么不对的地方？” Ralph looks at Feng Yu, he was shocked by Boss this opinion. The internet/network theater, the payment broadcast, calculates in the box office, probably anything is not really good. 拉尔夫愣愣的看着冯宇,他被老板这番言论惊呆了。网络影院,付费播放,算在票房里面,好像真的没什么不行啊。 As the matter stands, the Iron Man box office will definitely shock many people, is in this case, to the sale of compact disc, there is a certain influence? 这样一来,钢铁侠的票房必然会惊呆许多人,可是这样的话,对光盘的销售,也有一定的影响吧？ „Boss this idea was really good, as the matter stands, although can have very tremendous influence to the sale of compact disc, but compared in the profit and influence that the internet/network broadcast can get, absolute cost-effective/worthwhile!” “老板这个想法真是太棒了,这样一来,虽然对光盘的销售会有很大影响,但是相比于网络播放能够获得的利润和影响力,绝对划算！” „As the matter stands, we need to cooperate with some video website, US here video website famous are not quite many, many current capacities are not big. Although our superior Turkey and Poland the current capacity is very big, but does not collect fees. Moreover many video website, is in itself some television stations, this has the conflict with the agreement, cannot choose.” “只是这样一来,我们需要跟一些视频网站进行合作,米国这边视频网站出名的并不太多,许多流量都不大。我们的优土波虽然流量很大,但是并不收费啊。而且还有许多视频网站,本身就是属于一些电视台的,这个跟协议有冲突,不能选择。” Ralph starts to analyze rapidly, how should operate this matter. 拉尔夫开始迅速分析,该如何操作这件事情。 „In superior Turkey and Poland can clear a payment video page alone, puts our MGM video resources, making the netizen pay expenses to watch. This price, be lower than price half of compact disc, even many movie sources, can the member look free.” “优土波上就可以单独开通一个付费视频页面,将我们美高梅一下视频资源放上去,让网友付费观看。这个价格,要比一张光盘的价格一半还低,甚至许多片源,可以会员免费看。” „That side Europe, Amazon does not have video website, can use their. As for China that side, can give the rancid fox channel, that side original movie compact disc sale is ordinary, the payment broadcast, could to us a pleasant surprise.” “欧洲那边,亚马孙旗下不是也有视频网站么,可以用他们的。至于华夏那边,可以交给馊狐频道,那边本来电影光盘销售就一般,付费播放,或许能给咱们一个惊喜。” The payment watches, this pattern previous generation very popular, but at that time, was because the compact disc basically sold motionless. 付费观看,这种模式前世非常的流行,不过那时候,是因为光盘基本上销售不动了。 Currently also has the compact disc sale, such does, truly has not the small influence to the compact disc sale. But profit that in fact, the compact disc sells, is not absolutely low. 现在还有光盘销售呢,这么做,确实对光盘销售产生不小的影响。而实际上,光盘销售的利润,绝对不低。 Feng Yu can also affirm that this pattern must make the change quickly, because this has the conflict with the compact disc sale and television selection and broadcast power, this has hurt the interests of other people. 冯宇也敢肯定,这个模式很快就要做出更改,因为这个跟光盘销售和电视点播权产生冲突,这就伤害了其他人的利益。 They can definitely look for MGM to negotiate, but forces MGM to make the compromise. 他们肯定会来找美高梅谈判,而迫使美高梅做出妥协。 Even if the compromise, but this pattern will not die, now will possibly make the internet/network payment broadcast postpone, even postpones behind the television payment selection and broadcast, is under the movie reflects for four months later. 即使是妥协,但是这个模式也不会死,现在可能会让网络付费播放延后,甚至延后到电视付费点播后面,也就是电影下映四个月以后。 However no one could prevent this time, Iron Man through this pattern, coming to be startled the box office of person eyeball., Other movie Corporation also will accept slowly this pattern, because this can bring the practical profit. 但是谁也阻止不了这一次,钢铁侠通过这种模式,来个惊掉人眼球的票房。慢慢的,其他电影公司也会接受这种模式,因为这能够带来切切实实的利润。 The sales volume of compact disc, will reduce slowly, this is a trend. Can look on internet/network directly why can also buy the compact disc? Doesn't this take the place? 光盘的销量,会慢慢的减少,这是一种趋势。能够在网络上直接看,为什么还要买光盘呢？这不是还占用地方？ Moreover the time of internet/network payment broadcast, can be very long, is much longer than the show time of movie, this can have a long time income. 而且网络付费播放的时间,可以很长,比电影的上映时间长得多,这就能有更长时间的收入。 Even in the future, the internet/network broadcast will have the serious impact on the traditional television station. 甚至在未来,网络播放会对传统的电视台产生严重的冲击。 This time, makes them experience, what is tries another method! 这一次,就让他们见识见识,什么叫另辟蹊径！ ......( To be continued.) ……(未完待续。)
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