EG :: Volume #14

#1358: Entertainment does Corporation make?

Feng Yu previous time raises a strategic product the concept, finally each Corporation is in progress, but effect also truly good. Or before , they have the corresponding product, but does not have this concept. 冯宇上次提出来一个战略产品的概念,结果每个公司都在进行,而效果也确实都不错。或者说之前他们就有相应的产品,只是没有这个概念而已。 This Feng Yu proposes an ecological industry circle, various child Corporation heads become attach great importance, sound as if to have a self-sufficient feeling, but actually completely is not this. 这一次冯宇又提出来一个生态产业圈,各子公司的负责人都变得非常重视,听起来似乎是有一种自给自足的感觉,但实际又完全不是这样。 Before they also truly were similar to such that Feng Yu said that attention was the industry chains, diligently was developing the industry chain. Now Feng Yu proposes such a concept, they somewhat were also ignorant. 之前他们也确实如同冯宇说的那样,关注的都是产业链,也在努力发展产业链。现在冯宇提出来这么一个概念,他们也都有些懵了。 These manufacture and sales Company is good, they understood very much easily, but to the Chinese brothers, the issue appeared. 那些制造、销售的企业还好,他们很容易就明白了,但是到了华裔兄弟这边,问题出现了。 Their entertainment economy does Corporation, form the ecological industry circle? They make the entertainer economy, the upstream is an entertainer, is what is? The downstream calculates the work, is what other? 他们一个娱乐经济公司,怎么形成生态产业圈啊？他们本身是做艺人经济的,上游是算艺人,还是算什么？下游是算作品,还是别的什么？ Wang Zhongjun asked Zong Qingxian, is Zong Qingxian is not quite clear. He now to this ecological industry circle, is smatters, but thought that as if sounds high-end some compared with the industry chain. 王仲军问到了宗庆先,可是宗庆先也不太明白。他现在对这个生态产业圈,也是一知半解呢,只是觉得比产业链似乎听起来高端一些。 Therefore Zong Qingxian on asked Feng Yu, Feng Yu with the Chinese brothers in Capital City, met in any case also quite the convenience, Feng Yu decides to direct personally in the past, was mainly idle. 于是宗庆先就过来问冯宇,反正冯宇跟华裔兄弟都是在京城,见面也比较方便,冯宇决定亲自过去指点,主要是闲的。 ...... …… „King Zong, resembled, I who recently well our Chinese brothers develop heard that many quite hot television actors, is our Corporation?” “王总,最近好像咱们华裔兄弟发展的不错啊,我听说好多比较火的电视机演员,都是咱们公司的？” „Lucky, lucky.” Wang Zhongjun Ha Ha replied with a smile. “侥幸,侥幸而已。”王仲军哈哈笑着回答。 Feng Yu putting out a hand imaginary point Wang Zhongjun: „Succeeds one time to be lucky, succeeds these many times, that was unlucky. Actually this, contains in the ecological industry circle that I said.” 冯宇伸手虚点了一下王仲军:“成功一次可能是侥幸,成功这么多次,那就不是侥幸了。其实这个,也包含在我说的生态产业圈里面。” „What are our core resources? The entertainers, the reddest entertainer, the performing skill is best, sings and dances the best entertainer, but we must be centered on this, to the upstream and downstream industrial development, lets all related industries finally, can speak, that succeeded.” “我们的核心资源是什么？艺人,最红的艺人,演技最好,唱歌、跳舞最好的艺人,而我们就要以这个为核心,向上下游产业发展,最终让所有相关的产业,都能说得上话,那就成功了。” Wang Zhongjun consults modestly: „Chief Feng, you spoke frankly, I listened in reverent attention.” 王仲军虚心请教:“冯总,你就直说吧,我洗耳恭听。” „We said the movie, actor, director and screenwriter, put on make-up, editing to the late propaganda, had too many classes of operation, but these link, can form a movie. Any point had the problem, will affect the box office of movie, do this you agree?” “咱们说电影吧,演员、导演、编剧、化妆、剪辑到后期宣传等,有太多的工作种类了,而这些都结合在一起,才能形成一部电影。任何一环出现了问题,都会影响电影的票房,这点你同意吧？” „Right.” The actors do not have the fame, the script is good, may not the sale, the similar script, when the box office rallying point of red star and ordinary new person is completely different. The box office rallying point disparity of ordinary director and successful director is also big, the publicity is insufficient, similarly will make the pearl flee the capital. These, Wang Zhongjun unusual approval. “没错。”演员没名气,剧本好,也不一定能热卖,同样的剧本,当红明星和普通新人的票房号召力完全不同。还有普通导演和大导演的票房号召力也差距非常大,宣传力度不够,同样会让明珠蒙尘。这些,王仲军都非常的认可。 „We , to make money through the entertainer, wants the movie to be high-grossing, then can raise the sale price of entertainer is right? Then why we not from movie from the beginning, comprehensively is responsible for?” “我们要想通过艺人来赚钱,就要电影卖座,然后才能提高艺人的身价对吧？那么为什么我们不从电影的一开始,就全面负责呢？” „Be responsible for comprehensively? What meaning?” “全面负责？什么意思？” „From the script, to director and actor completely is our people, even late release and propaganda, is we do, if possible, again some our institute lines, then the entire link of this movie, can be controlled by us. Soap opera, living theater, CD , etc., is a truth.” “从剧本开始,到导演、演员全部都是我们的人,甚至后期的发行和宣传,也是我们来做,如果可能的话,再有一些我们自己的院线,那么这个电影的整个环节,就都能被我们掌控了。电视剧、舞台剧、唱片等,也都是一个道理。” „From the script, are we responsible for? Said that we are responsible for receiving script, or with well-known screenwriter treaty draft?” “从剧本开始,我们就负责？这么说,我们负责收剧本,或者是跟知名编剧约稿？” „Also or can make well-known screenwriter reorganize the novel, this natural has the fans foundation, patted words, was easier to obtain successfully, if were too big with the original works difference, the side that also a easier reputation changed was bad.” “或者还可以让知名编剧对小说等进行改编,这个天然就有粉丝的基础,拍好了的话,更容易获得成功,不过如果跟原著差别太大,也更容易口碑变的极差。” „Novel reorganization? The present novel, suits the reorganization are not many, the majority of novels are quite suitable to reorganize the soap opera, can aim at the market. But movie of novel reorganization, if the narrative movie, does not have many people to look that goes to the majority of movie theater is youngster, is sells out the plate also to recoup some costs.” “小说改编？现在的小说,适合改编的都不多啊,大部分的小说都比较适合改编电视剧,可以针对大龄市场。而小说改编的电影,要是故事片的话,根本就没多少人看啊,去电影院的大部分都是年轻人,也就是卖光盘还能收回一些成本。” „Soap opera is also good, a good soap opera, is easier to remember the actor, the broadcast time of soap opera is longer. If the novel reorganization, you can pay attention to the internet/network novel.” “电视剧也行啊,一部好的电视剧,更容易让人记住演员,电视剧的播放时间毕竟更长。如果说小说改编的话,你可以关注一下网络小说。” „internet/network novel? What meaning?” Wang Zhongjun by this new term making ignorant. “网络小说？什么意思？”王仲军被这个新名词给弄懵了。 „«First Intimate Contact» does know?” Feng Yu has cited an example, was one of the time most visible internet/network literatures. “《第一次亲密接触》知道吗？”冯宇举了一个例子,也是此时知名度最高的网络文学之一了。 „That, is this internet/network novel that you said? In the novel that on internet/network publishes? I heard that this made movie actually, what a pity box office disastrous defeat? Has scraped together Jordan Chan, Shu Qi, Zhang Zhen and other well-known actors, finally might as well some small cost movies.” Wang Zhongjun some saying of disdaining. “那个啊,这就是你说的网络小说？就是在网络上发表的小说？我听说这个倒是拍成电影了,可惜票房惨败吧？网罗了陈小春、舒淇、张震等知名演员,结果还不如一些小成本电影呢。”王仲军有些不屑的说道。 He to the internet/network novel, is unusual looking down upon. That thing is illusory, internet/network influence, comparing favorably with entity book influence? These of entity book can be called are the writers! 他对网络小说,还是非常的看不起。那东西毕竟是虚幻的,网络的影响力,比得上实体书的影响力吗？实体书的那些才能称得上是作家！ „Was that the work of millennium, how many years the distance now? Moreover can that time internet/network influence, compare with the present? At the end of last year the Corporation movie, propagandized after internet/network, was the box office anticipated was higher than? And that movie photographs time, choosing the corner/horn also to have the issue. Others original works are youngster, best is about 20 years old, but they look to looks obviously in a big way, was too mature. This was I said that chose the corner/horn Failed case, but in fact, the box office of that movie, should more than so.” “那是千禧年的作品,距离现在多少年了？而且那时候的网络影响力,跟现在能比吗？去年底公司的电影,经过网络宣传,是不是票房比预期高了很多？并且那个电影拍摄的时候,选角也有问题。别人原著是年轻人,最好是20岁左右,可他们找来的面向明显看着偏大,太成熟了。这就是我说的,选角失败案例,而实际上,那部电影的票房,应该远不止如此。” „Moreover do not look down upon the internet/network novel, the «First Intimate Contact» entity book, sells greatly. The internet/network literature, in the future becomes the half the sky of literature. I suggested that you should better buy stock a internet/network station first, obtains the novel reorganization the priority. The film and television play of novel reorganization, will could in the future becomes the half the sky of film and television play market.” “而且你也不要看不起网络小说,《第一次亲密接触》的实体书,也是大卖的。网络文学,未来会成为文学的半边天。我建议,你最好先入股一家网络站,获得小说改编的优先权。小说改编的影视剧,未来或许能成为影视剧市场的半边天。” A Wang Zhongjun face does not believe that thought exaggeration that too Feng Yu said. Also side the internet/network literature, can internet/network build with literature? On internet/network these writer what styles, at the most are also one write the story, but can also regard the writer to be inadequate oneself? 王仲军一脸的不相信,觉得冯宇说的太夸张了。还网络文学,网络跟文学能搭边吗？网络上那些写手都什么文笔啊,顶天也就是一个写故事的,还能把自己当成作家不成？ „Chief Feng, this I will consider that turns head I to discuss with Corporation other management.” Wang Zhongjun is perfunctory to say. “冯总,这个我会考虑的,回头我跟公司的其他高管商量一下。”王仲军敷衍道。 Wang Zhongjun does not listen to advice, Feng Yu does not have cares, turns head they to raise with King Zhixi, Zhang Chaoyang, has a look at them whether is interested. If not interested, makes Taihua Consulting invest, this cake, he eats. 王仲军不听劝,冯宇也没太在意,回头跟王志西、张超阳他们提一下,看看他们是否感兴趣。如果都不感兴趣,就让泰华咨询去投资,这块蛋糕,他自己吃。 „Since you insisted that I was not many say anything. Words, you can have a look at American elite culture economy Corporation, how learns from them to manage the entertainer. They do not have movie Corporation, does not have the institute line, but various movie Corporation and institute line actually must think their complexion conduct.” “既然你坚持,我也不多说什么了。有空的话,你可以看看米国精英文化经济公司,学习一下他们是如何经营艺人的。他们没有电影公司,没有院线,但是各电影公司和院线却都要看他们的脸色行事。” „I made the person inquire, this Corporation had the plan to enter the China market in the two years, they were world first entertainer broker Corporation, if can work with them, studied the advanced experience of opposite party, at least can make our Chinese brothers develop quickly. Looked at their operator schema, perhaps you understand that anything was the ecological industry of entertainment economy Corporation encircles.” “我让人打听了一下,这家公司有计划这两年进入华夏市场,他们可是世界第一的艺人经纪公司,如果能跟他们合作,学习到对方的先进经验,至少能让我们的华裔兄弟更快的发展。看了他们的操作模式,或许你就明白什么是娱乐经济公司的生态产业圈了。” ......( To be continued.) ……(未完待续。)
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