EG :: Volume #14

#1340: Buy-back nationality brand

„Chief Feng, below person counts report, for these days the Wind & Rain cell phone of our new model sold was very good, particularly many people to promoting the photograph function were most satisfied. Un, the Aihua cell phone sales volume also grew much. The products of other sponsors, the sales volume has not the small promotion, it seems like a grade of good program implants the advertisement, the effect is extraordinary. Then has broadcast two issues, if broadcasts over ten issues, the effect will be definitely better!” Zong Qingxian said with a smile. “冯总,下面人统计汇报,这几天我们新款的风雨手机卖的很不错,尤其是很多人对提升了拍照功能最为满意。嗯,爱华手机销量也增长了不少。还有其他赞助商的产品,销量都有不小的提升,看来一档好的节目植入广告,效果非凡啊。这才播放了两期,要是播放十期以上,效果肯定会更好！”宗庆先笑着说道。 „Our cell phone qualities itself are also very outstanding, let alone this new style also has other advertising, good that sells does not surprise people. Implants the advertisement to implant the concept of advertisement to the subconscious of person, when they need this kind of product, first thinks is this brand.” Feng Yu calm saying. “我们的手机质量本身也很优秀,更何况这个新款还有其他的广告宣传,卖的好一点也不让人意外。植入广告就是将广告的概念植入到人的潜意识里,当他们需要这类产品的时候,第一个想到的就是这个品牌。”冯宇淡定的说道。 The domestic present Wind & Rain cell phone does with the advertisement of Aihua cell phone, below gets the Wind & Rain Aihua union product the inscription, making the people know that the performance of these two models of cell phones, are completely same. 国内现在风雨手机和爱华手机的广告都是一起做的,下面都打上风雨爱华联合出品的字样,让人们知道,这两款手机的性能,完全一样。 Although the home the Lord pushes is the Aihua sign, but Wind & Rain Brand is not does not sell. Let alone this program title is the Wind & Rain cell phone, because Feng Yu is the plan sells the copyright of this program. 国内虽然主推的是爱华牌,但是风雨牌也不是不卖。更何况这个节目冠名的就是风雨手机,因为冯宇是打算将这个节目的版权卖出去的。 At present with exploring the channel contacted, they said after must watch four issues of programs, can decide whether introduces. Does not glance at the initial segment goal performance, but also makes them satisfy. 目前已经跟探索频道接触了,他们说要看四期节目之后,才能决定是否引进。不过目前节目的表现,还算让他们满意。 Their doubts, has the China person been able the automatic pilot to swim richly? Moreover to a city time, will always pat the sceneries on some roads, how so many tall buildings? 只是他们有一个疑惑,华夏人已经有钱可以自驾游了吗？而且到一个城市的时候,总是会拍一些路上的景色,怎么会有那么多的高楼大厦？ In the impressions of many foreigner, China is the poor backward appearance, although said that braves a Feng Yu such world's richest, but in world rich and powerful people list, more people or Americans not? 在很多外国人的印象中,华夏就是贫穷落后的样子,虽然说冒出来冯宇这么一个世界首富,但世界富豪榜上,更多的人还是米国人不是吗？ Another Feng Yu property, isn't the majority the overseas assets? And invests many in the US and Hong Kong, proves China mainland or the development not. 再一个冯宇的资产,大部分不都是海外资产吗？其中在米国和香江投资最多,也就证明华夏内地还是发展的不咋地。 Has a look at these China movies, is the poor ravines, knows that China is a poor place, their country does not propagandize, they are the developing countries. 看看那些华夏的电影,一个个都是穷山沟沟,就知道华夏还是一个贫穷的地方,他们国家不也宣传,他们还是发展中国家么。 Actually China to the foreigner China is the impression of poor falling dregs, is also related with these movies. The movie is in itself one cultural product, one of cultural products is easiest to disseminate, through the movie, the economic condition that can understand a country. 其实华夏给外国人一种华夏还是穷的掉渣的印象,跟这些电影也不无关系。电影本身就是一种文化产品,是最容易传播的文化产品之一,通过电影,就可以了解一个国家的经济情况了。 For example the US always has that science fiction big piece, flies outside the star, the alien attacks, the robot, the variation person and others, this give people an impression, the science and technology of US is such developed. 比如米国总是有那种科幻大片,飞到外星球,外星人进攻,机器人,变异人等,这就给人一种印象,米国的科技就是这么发达。 Initially before , Soviet Union such was swindled, drew in the plan of Star War pit father, eventually caused the home industry development serious imbalance, the economy to crash, thus disintegrated. 当初前苏联就是这么上当的,被拖入了星球大战这个坑爹的计划中,最终导致国内工业发展严重失衡,经济崩盘,从而才解体的。 But did you say the US not poor place? Definitely has, and also many. US these blacks gather in the area, simply is the dirty , noisy and disorder synonym. But their some farm areas, then not. Do not think that US these large landed estates are very as if crisp, many farms do not even have the electricity. 可你说美国没有穷的地方吗？肯定有,而且也不少。米国那些黑人聚集区,简直就是脏乱差的代名词。而他们一些农场地区,则也不咋地。不要以为米国那些大农场主似乎很爽,很多农场甚至都没有电。 That place, stays for 1-2 days to treat as the leave to be good, if makes you live in that for a long time, definitely does not have many people to want. The rich and powerful people mostly like the suburb in city, but few rich and powerful people will like in being desolate and uninhabited place. 那种地方,住一两天当做休假还行,要是让你长时间住在那,肯定没多少人愿意。富豪大都喜欢住在城市的郊区,但没有几个富豪会喜欢住在荒无人烟的地方。 Again good of US propaganda, but a rich person area and slum area of city divide will open, daytime these people too do not dare to the slum area that the black person is, if in the evening, many Caucasians do not dare to leave their community. The only exception, possibly is Las Vegas, there is the day and night inverts, daytime nobody. 美国宣传的再好,但是一个城市的富人区与贫民区划分的会非常开,白天那些人都不太敢到黑人所在的贫民区呢,要是晚上,很多白人都不敢出自己的社区。唯一例外的,可能就是拉斯维加斯,那里是日夜颠倒,白天没人。 These facts, mostly were covered. If counted these , will how many people like going to the US? So-called fair and equal, in native of US eyes is a joke. Their Caucasians, inborn has a superiority feeling, even if has neither learning nor skill, can very relaxed application the social security. 这些事实,大都被掩盖住了。如果算上这些的话,又有多少人会喜欢去米国呢？所谓的公平、平等,在米国人眼里就是一个笑话罢了。他们的白人,天生就有一种优越感,哪怕是不学无术,也能很轻松的申请到社保。 However the black person, the connection was educated is quite difficult. These blacks are quite extreme, always shouts is being equal, but they not diligently. 但是黑人呢,连接受教育都比较困难。偏偏这些黑人还比较偏激,总是嚷嚷着要平等,可他们自己都没有努力啊。 But the China movie, many people said that pain that the poverty that so long as you shoot China, shoots, that can win a prize. Others believe that in this difficult situation, but can also film the movie, is worth encouraging! 而华夏的电影呢,很多人都说,只要你把华夏拍的穷,拍的苦,那就能得奖。别人会认为,在这种困难的情况下,还能拍摄出来电影,就值得鼓励！ The China person was called one of the most industrious people by many countries, progresses diligently, but the propaganda of country cannot follow. But now, China saw the importance of national propaganda. 华夏人被很多国家称为最勤劳的人之一,努力上进,可国家的宣传跟不上。而现在,华夏才看到了国家宣传的重要性。 Because propagandizes the insufficient words, attracting investments is not good. Before China for the attracting foreign capital, is means that majority used, that went to pool capital with the opposite party with the premium asset, gives the euphemistic name of the attracting foreign capital promotion economy, actually suffered a loss. 因为宣传不够的话,招商引资都不行。之前华夏为了吸引外资,大部分采用的都是一种办法,那就是拿优质资产去跟对方合资,美其名曰吸引外资提升经济,其实吃了大亏。 For example the past China hottest date product, was called the vigor 28 laundry powder, this was China the market share surpassed 70% laundry powder at that time. Finally to respond higher authority attracting foreign capital policy, their Company introduction foreign capital. 比如当年华夏最火的日化产品,一款叫做活力28的洗衣粉,这是华夏当时市场占有率超过70的洗衣粉。结果为了响应上级吸引外资的政策,他们企业引入外资。 Finally, this vigor 28 brands vanished, the new brand laundry powder of this factory production, everybody many people have also listened, is called the clever artisan. 结果呢,这个活力28的品牌就消失了,这个厂子生产的新品牌洗衣粉,大家很多人也都听过,叫做巧手。 Previous generation such example were too many, for example happy Pepsi, Wahaha, Shuanghui, Xi'an Yang Sen, the Chinese toothpaste and cedar float the battery, the Bing City beer wait / etc., these are profit Company, ding-dong national brand, pools capital with foreign merchant, finally slowly was swallowed by the foreign enterprises. 前世这样的例子太多了,比如乐佰事、乐哈哈、双汇、西安杨森、中华牙膏、楠浮电池、冰城啤酒等等,这些都是盈利的企业,相当当的民族品牌,跟外商合资,最终慢慢的被外企吞噬。 These once ding-dong national brand, finally turned into the machine that the foreign merchant has made money, these Company are also flaunting the banner of China brand, is really the satire. 这些曾经相当当的民族品牌,最终都变成了外商赚钱的机器,偏偏这些企业还打着华夏品牌的旗号,真是讽刺。 But the previous generation afterward, some people have also made the revolt, for example Zong Qingxian, noisily has broken off with Groupe Danone, the brand also in his hands, then newly establishes several Corporation, fell in the name of daughter, slowly shifted the service, thus cast off Groupe Danone. 而前世后来,一些人也做出了反抗,比如宗庆先,就跟达能闹掰了,品牌还在他的手里,然后新成立几家公司,落在了女儿的名下,慢慢的将业务转移过来,从而甩开达能。 Hua Run snowflake, was afterward buy-back the stock, thus makes the state-owned brand not be made the control by the foreign merchant. 华闰雪花,也是后来回购了股份,从而让国有品牌没有被外商做掌控。 Now many Company, are this, propaganda time, is the China brand, but the major stockholder, turned into the foreign capital. 现在很多企业,都是这样,宣传的时候,还是华夏品牌,但大股东,都变成了外资。 Feng Yu does not oppose to pool capital, even did not oppose that Company sold to the foreign merchant, but obviously is the foreign enterprises, but also is flaunting the banner propaganda of national brand, uses everybody's national sentiment to sell, this disgusting people. 冯宇不反对合资,甚至也不反对企业卖给外商,但是明明就是外企,还打着民族品牌的旗号宣传,利用大家的民族情结来销售,这就有些恶心人了。 Toward big said that this is a cheat! Using the cheat of everybody people emotion. 往大了说,这就是一种欺诈！利用大家民众情感的欺诈。 The deceiving people emotion, sometimes, makes the person abhor compared with the deceiving people money! 骗人情感,有些时候,比骗人钱更让人深恶痛绝！ Thinks of this, Feng Yu makes the decision: „Old Zong, you make the person investigate, at present Company of many best-selling brands, are the foreign merchant controls stock, or the foreign merchant is a major stockholder.” 想到这,冯宇做出决定:“老宗,你让人调查一下,目前有多少畅销品牌的企业,是外商控股的,或者外商是大股东。” Zong Qingxian somewhat curious looks at Feng Yu: „Chief Feng, do you manage this doing? You should not think. Buys these brands?” 宗庆先有些好奇的看着冯宇:“冯总,你管这个干什么？你该不会是想。把这些品牌买过来吧？” He knows Feng Yu sometimes, specially antiforeign, and did not want the money of China person gaining by the foreigner. 他知道冯宇在某些时候,特别的排外,及其不愿意华夏人的钱被老外给赚走了。 „Why isn't good? You make the person investigate, these brands I estimated that place Company also thinks the buy-back, but does not have money. We help, will not owe. We cannot look on that these foreign brands do in a big way in China, even forms the monopoly of stealth!” “为什么不行呢？你去让人调查一下吧,这些品牌我估计地方企业也想回购,但是没有钱。我们帮一把,也不会亏。我们不能坐视那些外商品牌在华夏做大,甚至形成隐形的垄断！” ......( To be continued.) ……(未完待续。)
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