EG :: Volume #11

#1040: Too expensive( asked to subscribe asks ticket)

LNMTL needs user funding to survive Read More

Feng Yu arranges Kameido Masao to go to that camera Company purchase numerical code class the patent and related technology, was right, Company of that camera, called Kodak! 冯宇安排龟田正雄去那家照相机企业购买数码类的专利和相关技术,对了,那家照相机的企业,叫科达！ Kameido Masao guaranteed to Feng Yu that at the shortest time, the optimal price, will buy the technology. 龟田正雄向冯宇保证,会以最短的时间,最优的价格,将技术买回来。 Reason that makes him go, but is not Ralph, because Kameido Masao is the Japan person, this time by the name purchase of Japan Corporation. Japan in the digital camera domain, is the world is top, this can pull down the value of these technical and patent, will not have made Kodak get suspicious. 之所以让他去,而不是拉尔夫,因为龟田正雄是岛国人,这次是以岛国公司的名义购买。岛国在数码照相机领域,可是世界顶尖的,这样可以压低这些技术和专利的价值,还不会让科达起疑心。 Kodak does not take seriously the digital camera in any case at this time, they also feared after this develops, impacts the market of their traditional camera, therefore since, by strength of the, has suppressed the development of this profession. 科达反正此时也不重视数码照相机,他们也怕这个发展起来后,冲击他们传统照相机的市场,所以一直以来,都以一己之力,压制这个行业的发展。 Although their digital technologies, same are the world are top, but at the Company earning, numerical code class income, just over 15%, but numerical code class and tradition class investment, actually about 1 : 1! 虽然他们的数码技术,一样是世界顶尖的,但在企业的营收上,数码类的收入,刚刚超过15而已,但数码类和传统类的投入,却是将近一比一！ This makes many shareholders be also discontented with the Kodak president, thinks that this decision-making reduced the Corporation profit, if only makes the traditional camera, their profits can also promote 30%! 这让很多股东也对科达的总裁不满,认为他这个决策降低了公司的利润,如果只做传统照相机,他们的利润还能提升30！ Kameido Masao one relates, the Kodak shareholders agree, even many shareholders said that should the overall service take-out sell of numerical code class, but only does not sell the patented technology. After all sells the patent and technology is not quite of pleasant to hear, will make the person think that the Kodak fund had problems. 龟田正雄一去联系,科达的股东们就纷纷表示同意,甚至很多股东表示,应该将数码类的整体业务打包出售,而不是只卖专利技术。毕竟卖专利和技术不太好听,会让人以为科达资金出问题了。 But also some shareholders believe that sells the patented technology to be also good, after all some of some of their also R &\; D personnel, they can like some research institutes, purely by selling the technical or the technology licensing seek money, this is also road of the good profit. 但也有股东认为,卖专利技术也不错,毕竟他们还有一些研发人员呢,他们可以像一些研究所一样,单纯靠卖技术或者技术授权而牟利,这也是一条不错的盈利之路。 After selling out these technologies, their digital projects do not lose money, but made money. Since this project can make money, why doesn't continue to study? If digital technology will be really mature in the future, they are also insufficient to fall behind other Company. 卖掉这些技术后,他们的数码项目就不赔钱,而是赚钱了啊。既然这个项目能赚钱,为什么不继续研究呢？万一将来数码技术真的成熟了,他们也不至于落后其他企业。 Also several shareholders believe that should not sell out these technologies and patents, after all they invested that many for this reason. Just set the double thread parallel strategy, needed three years to see the effect. 也有几位股东认为,不应该卖掉这些技术和专利,毕竟他们为此投入了那么多。刚刚定下双线并行的战略,怎么也要三年时间才能看出效果啊。 For these years many of digital photography product promotion, met as an equal with the traditional camera, perhaps was several years of matter. 这几年数码照相产品提升的多块啊,跟传统照相机分庭抗礼,说不定就是几年的事儿了。 However all shareholders do not believe that the numerical code the opportunity substitutes for the traditional camera in a short time! 不过所有股东都不认为,数码相机会在短时间内取代传统相机！ Kameido Masao asked the opinion of Feng Yu, if can acquire the Kodak overall digital camera service, purchased, fund that could spend, will be more. 龟田正雄询问冯宇的意见,如果能收购科达的整体数码相机业务,是否收购,可能要花的资金,会更多。 Kodak has in the world most camera patented technology, more than 100 years of Company, are only the brand values, is astronomical figures. 科达拥有世界上最多的相机专利技术,100多年的企业,光是品牌价值,就是一个天文数字。 If minus the Kodak brand, the business value of that digital camera, will depreciate some. Simply speaking, the same camera, prints a nobody has been listening to brand, with printing Kodak brand, between both the price can differ over 200 US dollars! The Kodak brand regarding the added value of camera is such high. 如果刨去科达的品牌,那数码相机的业务价值,会贬值一些。简单来说,同样的相机,印着一个没人听过的牌子,和印着科达的牌子,两者之间价格能够相差200美元以上！科达的品牌对于相机的附加值就是这么高。 Also because the Kodak brand added value is too high, lets their digital production sale is not that good. After all four stars and Sony, Canches the brand is not small, but similarly the product of performance, sells actually wants cheaply many. 也正是因为科达的品牌附加值太高,才让他们的数码产品销售不是那么好。毕竟四星、嗦尼、呢康什么的品牌也不小,而同样性能的产品,卖的却要便宜不少。 Let alone other Company is the Lord pushes the digital camera, only then Kodak is the Lord pushes the traditional camera, because they have to proliferate the world the film photo shop, this is also a big end that they receive. 更何况别的企业都是主推数码照相机,只有科达是主推传统照相机,因为他们还有遍布全世界的胶卷冲洗店,这也是他们收入的一项大头。 Their film sales volume, is the world first, the profit is not low. 还有他们的胶卷销售量,也是世界第一,利润不低。 Feng Yu thinks, if can purchase, then receives also well, mainly looks at the price. The cheap words, definitely buy, oneself come back to produce the camera, at least can occupy the China market, will not always owe. 冯宇想了想,如果能收购下来,那么收下来也不错,主要是看价格。便宜的话,肯定买,自己回来生产照相机,至少能占据华夏市场,总也不会亏。 If too expensive, that has not needed, goes to the overseas to compete with other brand, the pressure is very big. In any case this digital camera is also ten years of life, ten years later, started the popular smartphone, at that time various photograph app, may be more amusing than the digital camera. 要是太贵的话,那就没必要了,去国外跟别的品牌竞争,压力很大。反正这个数码相机也就是十年的寿命,十年后,开始流行智能手机了,那时候各种拍照app,可比数码相机好玩多了。 But plays the digital camera truly, is these photo hobbyists, how many but can the photo hobbyist have? 而真正玩数码相机的,还是那些摄影爱好者,但摄影爱好者又能有多少呢？ However if can from the digital camera, achieve the digital video, then develops will be without doubt better. This inside technology, there are very in a big way was different, at least Kodak does not have, but Sony they early browsed. 不过如果能从数码照相机,做到数码摄像机,那么发展无疑会好很多。只是这里面的技术,又有很大的不同了,至少科达是没有的,而嗦尼他们早已经涉猎了。 In 67 years, the traditional film camera will eliminate gradually, at that time made the movie, used the digital video. Not only facile, reserves and big, but can also cut the copy to the computer, more importantly did not fear that scene pat dozens, causes the film cost to be too high, the movie-making cost rises. 再过67年,传统的胶片摄像机将逐渐淘汰,那时候拍电影,都用数码摄像机了。既轻便,存储量又大,还可以拷贝到电脑里进行剪切,重要的是不怕一个镜头拍几十条,造成胶片成本过高,制片成本上升。 The numerical code photographs, nothing but takes up a storage space, can save the photography cost enormously. Even that small dv, becomes popular, the pleasure of autodyne, but many people like. 数码拍摄下来的,无非就是占一点存储空间而已,可以极大的节约拍摄成本。甚至那种小的dv,也会变得流行起来,自拍的乐趣,可是很多人都喜欢的。 Un, as for patting outside room in room, this were not many describes. 嗯,至于拍房间外还是房间内的,这个就不多描述了。 The popularity of digital camera, is also related with the development of computer, many people give up to make the picture, actually does not hate to flush, particularly after seeing flushes, many pictures are unsatisfied, felt that has wasted money. 数码照相机的流行,跟计算机的发展也不无关系,很多人舍得拍照片,却不舍得冲洗出来,尤其是看到冲洗出来后,很多照片并不满意,感觉浪费了钱。 But the digital photo has saved this trouble, chooses on the computer directly, even on the camera, can delete the picture that some do not like, prints, definitely underwent screening. 而数码照片就省去了这个麻烦,直接在电脑上选择,甚至在照相机上,都可以删除一些不喜欢的照片,打印出来的,肯定都是经过了筛选的。 But when Kameido Masao told Feng Yu the offer of Kodak, Feng Yu actually ignorant compelled. 可是当龟田正雄将科达的报价告诉冯宇的时候,冯宇却懵逼了。 „What did you say? Does the service of digital camera, take 4.6 billion US dollars?!” “你说啥？数码照相机的业务,要4600000000美元？！” This cannot say that has excessed the budget of Feng Yu, but has surpassed ten times! 这不能说超出了冯宇的预算,而是超出了十倍！ The budget of Feng Yu inner heart, is in five hundred million US dollars, attains the advanced digital photography technology, including corresponding patent. If can choose, he also wants to choose, screens some not too important technology. 冯宇内心的预算,是五个亿美元以内,拿到先进的数码照相技术,包括相应的专利。如果可以挑选的话,他还想挑选一下,筛选掉一些不太重要的技术呢。 He has thought that Kodak will possibly ask a price very high, but has not thought that so is unexpectedly high! 他想过,科达可能会要价很高,但没想到,竟然这么高！ „Boss, their technologies, truly very good, is their exclusive rights. I am confident, in four One billion US dollars, takes the overall service.” “老板,他们的技术,确实非常的好,很多都是他们独家专利。我有信心,四十亿美元以内,将整体业务拿下。” The Kameido Masao heart said that four One billion US dollars, Boss not with. Profession that each Boss favors, may be hard. 龟田正雄心说,四十亿美元,老板也不是拿不出来。每一次老板看好的行业,可都是毫不手软的。 „Does not buy! Too expensive! You chose some optics, the technology in electronic to be good, other technologies, can have the buying authorization of choice, or researched and developed.” “不买！太贵了！你就挑选一些光学啊、电子方面的技术好了,其他的技术,可以有选择的买授权,或者自己研发。” Feng Yu wants the digital camera, to graft on the cell phone at first. Four One billion US dollars, that investment was too big! Feng Yu must reserve the fund, waits to phrase the amd stock. 冯宇最初就是想将数码照相机,嫁接到手机上而已啊。四十亿美元,那投资太大了！冯宇还要预留资金,等着收购amd的股份呢。 Kameido Masao only knows that this understanding has made a mistake, immediately said to Feng Yu: „Boss felt relieved that only buys some technologies and patents, or is the patent authorization words, five hundred million US dollars basis has more than enough. Even I can also sign an agreement with them, later they study anything to renew a better technology, we have the refusal.” 龟田正雄这才知道,他这次理解错了,马上跟冯宇说:“老板放心,只买部分技术和专利,或者是专利授权的话,五个亿美元根本用不了。甚至我还可以跟他们签署一份协议,以后他们研究出什么更新更好的技术,我们有优先购买权。” „Un, defers to this direction to discuss that a penny saved , a penny earned.” “嗯,就按照这个方向去谈吧,能省则省啊。” Hangs up the telephone, Feng Yu shakes the head, the money not anti- flower of local tyrant! 挂断电话,冯宇摇摇头,土豪的钱也不抗花啊！ ......( To be continued.) ……(未完待续。)
To display comments and comment, click at the button