„Nell, Coman, the development of society is quick.” “内尔,还有科曼,社会的发展很快。” „Some people always sit on the dirty chair, or the nest has thought in the dirty sofa an issue, the rich man will be why getting more and more rich, why will the poor person be getting more and more poor?” “有些人总是坐在脏兮兮的椅子上,或者窝在脏兮兮的沙发里想过一个问题,为什么有钱人会越来越有钱,穷人为什么会越来越穷？” „Actually the reason is very simple, the development speed of society becomes more and more quickly, this is the gap between the rich and poor bigger and bigger reason.” “其实原因很简单,社会的发展速度变得越来越快,这就是贫富之间的差距越来越大的原因。” „When you were still considering where your shop opens can gather several guests, when must do which serve the content promotion service quality, your potential client base is snatched similarly.” “当你还在考虑你那一家门店开在什么地方能多招揽几个客人,要做哪些服务内容提升服务品质时,你潜在的客户群体已经被人抢得差不多了。” „We have money, you have the knowledge of specialty, then we do not start from the stupidest opening!” “我们有钱,你有专业的知识,那么我们就不要从最蠢的开局开始！” „Before then, you first listened to me to tell a story......” “不过在这之前,你们先听我说一个故事……” In another world, is honored as „one of the dining three Great Empire” the dining brand, does not see what promotion advertising obviously, even does not have the high-level development method, its actually miracle has own domain in each city, even went out the gate. 在另外一个世界中,有一个被誉为“餐饮三大帝国之一”的餐饮品牌,明明不见有什么宣传广告,甚至都没有高级的发展方式,它却奇迹的在每一个城市都有属于自己的地盘,甚至都走出了国门。 At that time Lynch and in them a great person has chatted the development method of their restaurant empire, this thinks that in this possibly involved any high-end enterprise operation secret, not too easy polite talk wrap/sets to come out. 当时林奇和他们中的一位大人物聊过他们餐饮帝国的发展方式,本以为这里面可能涉及到什么高端的企业经营机密,不太容易套话套出来。 Has not thought the opposite party actually does not mind said them to grow strong fast the secret that was the natural selection, as well as benefit union. 可没想到对方却毫不介意的说出了他们快速发展壮大的秘密,那就是物竞天择,以及利益结合。 In this restaurant empire, one batch are called „explorer” or „pioneer” the person, they played the most important role. 在这个餐饮帝国中,有一批被称作为“探路者”或者“开拓者”的人,他们扮演了最重要的角色。 They in each city think that has the place of commercial value to rent a short-term facade, then starts their Jane/simple Can fast-food work. 他们会在各个城市自己认为有商业价值的地方租下一个短期的门面,然后开始他们的简餐快餐工作。 Taking family-run shop for instance, if in three months the profit of this shop in the profit per month per person in the local per-capita wage above, they will send back the headquarters in restaurant empire the news of this shop. 以夫妻店为例,如果三个月内这个门店的利润在每人每个月的盈利在当地人均工资以上,他们就会把这个门店的消息发回到餐饮帝国的总部。 The headquarters in restaurant empire to allying announcement this news, have one in some city some section already the facade that opens up the perspective, every month many profits, suit the family or groups of several people. 餐饮帝国的总部会对加盟者公布这条消息,在某个城市某个地段有一个已经打开局面的门面,每个月有多少盈利,适合几个人的家庭或者说团体。 At this time will have alliance or the new group competitive tender, they can put out the assignment fee, the cost of equipment to conform to the lowest bidding expense that „pioneer” gave, took this to say shop that made money inevitably. 这个时候就会有加盟者或者新加入的团体竞标,他们会一口气拿出转让费、设备费等符合“开拓者”给出的最低竞价费用,拿下这个可以说必然赚钱的门店。 After shop transfer, these „pioneer” will seek for the new opportunity, they use for three months made own wages, then gained an assignment fee, in fact they gained were more than others. 门店转让之后,这些“开拓者”就会去寻找新的商机,他们用三个月的时间赚到了自己的工资,然后又赚了一笔转让费,实际上他们赚的比其他人更多。 Meanwhile they also take the risk that other alliance do not need to take, for example the effect of shop operation is not good, they may probably owe three months of house rent. 同时他们也承受了其他加盟者不需要承受的风险,比如说门店经营的效果不好,他们有可能要亏三个月的房租。 But generally speaking, money-making time is more. 但总体来说,赚钱的时候还是更多的。 Then, in „pioneer” under help, a restaurant empire quiet is found in the entire country, can see its form in the overseas! 就这样,在一个个“开拓者”的帮助下,一个餐饮帝国悄无声息的遍布整个国家,在海外都能看见它的身影！ This did not invest billions tens of billions to promote the result of propaganda, it has not had the advertisement, but people have actually been used to its existence, was familiar with sees it in any place, then on the flower 1 time, solved the problems of some bellies. 这不是投资了几十亿几百亿去推广宣传的结果,它从来都没有打过广告,可人们却已经习惯了它的存在,习惯在任何地方看见它,然后花上一点时间,解决一些肚子的问题。 Lynch naturally not possible these thing saying from beginning to end, his story after the processing, conforms to the values of this world. 林奇当然不可能把这些东西原原本本的说出来,他的故事是经过加工的,更加符合这个世界的价值观。 Naturally in the capital operation also scarlet fruits, must say that the cruel words are not too as if wrong. 当然在资本运作方面也更加的赤果果,要说残忍的话似乎也不算太错。 „If we opened a gym in Sabine City, from starting to do business to gain to enough money operation next, possibly we will miss the entire wave.” “如果我们在塞宾市开了一家健身房,从开始营业到赚到足够的钱去经营下一家,可能我们就会错过整个浪头。” „Therefore at this matter, we must fast opening like the pioneer, but we should not bear the loss, we need others to come for us to bear these losses.” “所以在这件事上,我们要像开拓者那样快速的打开局面,但我们不应该自己承担损失,我们需要有其他人来为我们承担这些损失。” „We must adopt the company to conduct the fast promotion to the way of personally running a business in partnership, I believe that definitely has in this industry wants itself to be the trainer of shopkeeper innumerably, right, Coman?” “我们要采取公司对个人合伙经营的方式进行快速的推广,我相信在这个行业中肯定有数不清想要自己当店长的健身教练,对吗,科曼？” Coman said that Lynch is „Mr. Lynch”, but Lynch not said that he for „Mr. Coman” respectfully, the federation is a country of pursue freedom and equality, but this premise, social class of both sides is equal. 科曼称林奇为“林奇先生”,但林奇却不那么恭敬的称他为“科曼先生”,联邦是一个追求自由平等的国家,不过这有一个前提,双方的社会阶级是相等的。 Sat swallowed saliva in Lynch opposite Mr. Coman, he looked like damn same nodded, „, Mr. Lynch.”, This is also Lynch usually hears most words. 坐在林奇对面的科曼先生咽了一口唾沫,他就像是见鬼了一样点了点头,“是的,林奇先生。”,这也是林奇平时听到得最多的话。 Always „, Mr. Lynch”, will rarely have „not, Mr. Lynch”, no one can reject him! 总是“是的,林奇先生”,很少会有“不,林奇先生”,没有人能拒绝他！ „Indeed has the trainer like me wants itself to make an enterprise to come, is......”, he somewhat is scruple. “的确有很多像我这样的健身教练想要自己做出一番事业来,可是……”,他还有些迟疑。 The words that Lynch spoke a moment ago he has generally understood what is heard, Lynch wants fast opening a shop, then does not think that take the risk, he must pass the burden the risk to these wants the trainer of gym. 林奇刚才说的话他大抵已经听明白了一些,林奇想要快速的开店,然后又不想自己承担风险,他要把风险转嫁给那些想要开健身房的健身教练。 As a trainer, Coman felt oneself received the shame, may be may to turn into the Lynch mother's second husband, wants to have an achievement „Mr. Coman”, he decided finally gives up exploring this issue with Lynch. 作为一名健身教练,科曼觉得自己受到了羞辱,可作为有可能会变成林奇母亲第二任丈夫,想要有一番作为的“科曼先生”,他最终决定放弃和林奇探讨这个问题。 „How should I do?”, He asked. “我该怎么做？”,他问。 Sits has not spoken in nearby Nell, but selected an approach of cigarette from him, he was also anticipating these contents that Lynch then must say, matter that a capitalist should handle, although Lynch did not acknowledge oneself is a capitalist. 坐在一旁的内尔没有说话,不过从他又点了一根香烟的做法来说,他也在期待着林奇接下来要说的那些内容,一个资本家应该做的事情,尽管林奇并不承认自己是一个资本家。 „You are clear, the value of brand, not only its only shop value how much money are so superficial, the value of brand lies in the influence, lies in people to its trust, but we must do, invests the value of brand.” “你们要明白,品牌的价值并不只是它唯一的门店值多少钱这么肤浅,品牌的价值在于影响力,在于人们对它的信任,而我们要做的,就是投入品牌的价值。” „These want themselves to be the shopkeeper, oneself open the coaches in gym, they invest is just the concrete wealth, compares in the value of chain brand, we in fact invest many.” “那些想要自己当店长,自己开健身房的教练们,他们投入的只不过是具体的财富,相较于连锁品牌的价值,我们实际上投入得更多。” „Their fitness community to each city more or less has an explicit understanding, we found the best position, rents the best shop, their money is insufficient, can ask us to borrow.” “他们对每个城市的健身群体或多或少有一个明确的了解,我们找到最好的位置,租下最好的门店,他们钱不够,可以找我们借。” „In brief we are responsible for the plan of the influence and brand, the plan of career development, they are responsible for taking out money.” “总之我们负责影响力、品牌的策划,职业发展的规划,他们负责掏钱。” „Shop, if starts to enter the profit period, we can make money , to continue to retain this shop, if cannot make money, immediately kicks these partners to terminate the contract, finds an excuse casually, for example has the guest to sue them to raise a rumpus in counselling......” “门店如果开始进入盈利期,我们能赚到钱,就继续保留这家店,如果赚不到钱,立刻踢掉那些合作伙伴终止合同,随便找个理由,比如说有客人投诉他们在辅导中动手动脚……” Lynch talked at length how to be a capitalist time, Nell inserted a mouth suddenly, „is when the business is best, can we also kick them to exchange a cheaper staff with this method?” 林奇大谈特谈如何做一个资本家的时候,内尔突然插了一句嘴,“是不是在生意最好的时候,我们也能用这种方法踢掉他们换上更便宜的员工？” Lynch a little looked at Nell surprisedly, Coman is a face „you is not very individual” the expression looks at Nell. 林奇有点惊讶的看了看内尔,科曼则是一脸“你他妈的很不是个人”的表情看着内尔。 Nell looked at a little embarrassed, especially Coman's that expression by two people, his flexure scratched the head, „I said was not right, this can let our maximum benefits.” 内尔被两人看得有点不好意思,特别是科曼的那副表情,他挠了挠头,“我说的不对吗,这样才能让我们的利益最大化。” Lynch referred to him, „right that you said that you are also one of the shareholders, you have the right to make the decision, but I suggested that this move do not use much, occasionally with one time on line.” 林奇指了指他,“你说的对,你也是股东之一,你有权作出决定,但我建议这种招数别用得太多,偶尔用一次就行了。” „If our large-scale kicking the initial partner, this makes our brands become smelly, the value of brand is not valuable, understands my meaning?” “如果我们大规模的踢掉最初的合伙人,这回让我们的品牌变臭,品牌的价值也就不值钱了,明白我的意思吗？” „Moreover our set of things are very easy to duplicate, they grasped the skilled and successful experience outside here, will be quick we to have the competitor.” “而且我们那套东西很容易复制,他们在外面这里掌握了熟练且成功的经验,很快我们就会有竞争对手。” The investment that this and Lynch said does not succeed kicks the person to be different immediately, if in fact these shops cannot make money, Lynch terminates the contract that runs a business in partnership not to injure someone immediately, this point is important! 这和林奇说的投资不成功立刻踢人不同,实际上如果这些门店不能赚钱,林奇立刻终止合伙经营的合同并不是在害人,这一点至关重要！ Seemingly Lynch has no loss, these were vainly hoping for has coaches who belong to the gym not only trip and fall, but also owing up the money in hand, is actually not this. 看上去好像林奇没有什么损失,那些梦想着有一家属于自己健身房的教练们不仅摔了跟头,还亏光了手中的钱,其实并不是这样。 Sometimes sees, hears, differs with the fact too far. 有时候看见的,听见的,和事实相差太远。 If continues to maintain this running a business in partnership pattern, these trainers will start to be in debt, and debt as the operation effect will not be good to be getting more and more, to finally will become will crash their debt that. 如果继续维持这种合伙经营的格局,这些健身教练就会开始负债,并且债务会随着经营效果不好越来越多,到最后会成为压垮他们的债务。 Because their latter half of life this undertaking is defeated, crashes into the middle of the abyss. 他们下半辈子都会因为这次创业失败,坠入深渊当中。 ...... In the merchant most has the conscience and social responsibilities person as the capital, Lynch will definitely not make this matter happen. 作为资……商人中最有良心和社会责任感的人,林奇肯定不会让这种事情发生。 Although they might lose all money of undertaking, but they not because the undertaking shoulders any debt, they will not only not curse Lynch, will also praise him! 虽然他们有可能会输光了创业的钱,但他们不会因为创业背负任何债务,他们不仅不会诅咒林奇,还会赞美他！ Lynch explained simply, Nell looked that the Lynch look also changed, crossed some little time, he is nodding to realize oneself mistake, „your real his mother conscientious!” 林奇简单的解释了一下,内尔看林奇的眼神也变了,过了好一会,他才点着头认识到了自己的错误,“你真他妈有良心！” Lynch smiles was expressing that to Nell clearly recognized the own insufficient affirmation, then said that „we in this process, is not does not do, is only thinking starts an undertaking for us with others' money, this is wrong.” 林奇微笑着表示对内尔认清自己不足的肯定,接着说道,“我们在这过程中,也不是什么都不做,只想着用别人的钱为我们自己创业,这是错误的。” „I request you to sign these beauty contests and healthy champions as soon as possible, and organizes one to be our body-building contests, and specification big as far as possible.” “我要求你们尽快签下那些选美和健美冠军,并且组织起一个属于我们自己的健美比赛,并且规格尽可能的大。” „I will ask some stars to come to become our members, making them appear in the gym in some place occasionally, these will transform as our brand values, transforms as our influences.” “我会找一些明星来成为我们的会员,让他们偶尔出现在某个地方的健身房里,这些都将会转化为我们的品牌价值,转化为我们的影响力。” „These groupies, will therefore walk into our gym to sway the sweat, they will give to the instrument the youth!” “那些追星族们,会因此走入到我们的健身房里挥洒汗水,他们将会把青春献给器械！” „Now, you understand these things that I said a moment ago?” “现在,你们明白我刚才说的那些东西了吗？” Properly speaking, in tandem this is two „father”, but both fathers are more like the student such to look at Lynch with the look of worship at this time. 按理来说,一前一后这是两个“爹”,可此时两个爹都更像是学生那样用崇拜的眼神看着林奇。 Shameless, but is exciting. 无耻,但激动人心。 Even if knows that this inside has so many curved to circle, Coman is also willing to join as trainer to the chain plan of Lynch. 哪怕知道这里面有这么多弯弯绕绕,科曼也愿意以一个健身教练的身份加入到林奇的连锁计划中。 Because is very simple, everyone does not think oneself will be defeated, does not think oneself compare others. 因为很简单,每个人都不认为自己会失败,也不认为自己比不过别人。 What just the opposite is, everyone thinks oneself are that lead, is wave crest character who waves the wind and cloud. 恰恰相反的是,每个人都会认为自己就是那个主角,是舞动风云的浪尖人物。 Before they were short of an opportunity, now the opportunity not only comes, but also initiative sneaked in their hands, why didn't spell? 以前他们欠缺一个机会,现在机会不仅来了,还主动的钻进了他们的手里,为什么不拼一把？ Even is defeated, can starting over from the beginning that has not been in debt, succeed by some chance? 即便是失败,也不过是没有负债的从头再来,可万一成功了呢？ Crossed some little time, Coman asked that „did our chain brands, name?” 过了好一会,科曼问道,“我们这个连锁品牌,叫什么名字？” Lynch natural saying, „superior beautiful!” 林奇理所当然的说道,“优尔美！”