ROEWR :: Volume #3

#235: Accidental/Surprised


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Sea watching shop. 观海店。 Three building offices, Li Dong looks out out of the window. 三楼办公室,李东遥望窗外。 Is staring at opposite crowded Carrefour, Li Dong brow slightly pressed, does not know that is thinking anything. 盯着对面人来人往的家乐福,李东眉头微蹙,不知道在想些什么。 Stands is dejected in a Li Dong behind Cao spring/lust face, seems somewhat absent-minded. 站在李东身后的曹春一脸颓然,显得有些心不在焉。 Nearby Liu Qi looked at the watch, said in a soft voice: Li, 12 points, should eat meal.” 旁边的刘琪看了看表,轻声道:“李总,十二点了,该吃饭了。” Li Dong beckons with the hand, asked Cao Chundao: Now performance how many?” 李东摆了摆手,问曹春道:“现在业绩多少?” Cao spring/lust said hastily: Ten minutes of morning market point, 970,000.” 曹春连忙道:“十分钟前盘点的,97万。” 970,000......” “97万……” Li Dong muttered one, this performance sounded is not low. 李东喃喃一声,这个业绩听起来不算低。 One in the morning, single shop sales volume about 1 million, perhaps if passes on to envy dead others. 一上午,单店销售额近百万,要是传出去恐怕羡慕死旁人。 May look like in Li Dong and distant place, this performance insufficiently looks completely. 可在李东和远方看来,这个业绩完全不够看。 In the town center, 5000 square meters business area, the 10% discount, drawing delivery truck...... 地处市中心,五千平米的营业面积,九折优惠,抽奖送车…… This a host of activities, the distant place almost does not make money to operate, moreover starts doing business first day, a morning sales volume unexpectedly 900,000. 这一连串的活动下来,远方几乎是不赚钱经营,而且还是开业第一天,一上午销售额居然才九十万。 This is a provincial capital, this is a town center! 这可是省城,这可是市中心! If defers to sea watching shop level, this starting doing business ten shops, inventory by the evening, the total sales volume will perhaps not surpass ten million/countless. 要是都按照观海店这个水平,这次开业的十家门店,到晚上盘点,总销售额恐怕不会超过千万。 But initially that side Fucheng started doing business, the economic level is inferior to the plain, the shop quantity is inferior to the plain, at that time also set the record of the one-day broken performance ten million/countless. 而当初阜城那边开业,经济水平不如平川,门店数量不如平川,那时候还创下了单日破千万的业绩。 Two contrast, the plain this time starts doing business is the big failure! 两相一对比,平川这次开业算是大大的失败! Although Li Dong has been ready, knows that this pressure of competition is too big, but this result makes Li Dong be filled with disappointedly. 尽管李东早就做好了准备,也知道这次竞争压力太大,可这个结果还是让李东满心失望。 On his mouth said makes money indifferently, may look like according to today's quotation, perhaps within 2-3 months these shops do not want to make how much money. 他嘴上说赚不赚钱无所谓,可按照今天的行情看来,恐怕2-3月之内这几家店是别想赚多少钱了。 These ten shop total investments are close to 50 million, if places other places, long one year, the short 35 months can return to the itself/Ben. 这十家门店总投资接近五千万,要是放在其他地方,长则一年,短则三五个月就能回本。 But now looks like, this 50 million want to return will be originally never. 可现在看来,这五千万想回本遥遥无期。 This is also only starts, then also more than 20 shops prepare to start doing business, total investment hundred million, must be today this level, perhaps Li Dong must spit blood. 这还只是开始,接下来还有二十多家门店准备开业,总投资一个多亿,要都是今天这水平,李东恐怕得吐血。 Hundred million pressed, the result 2-3 years cannot return to the itself/Ben, oneself cannot die depressed. 一个多亿压进去了,结果2-3回不了本,那自己还不得郁闷死。 Supermarket industry golden period also these 56 years, can 2-3 years return to the itself/Ben, how many gain over the following two or three years? 超市行业黄金时期也就这五六年时间,2-3年才回本,接下来两三年能赚多少? Perhaps to others, 56 years can turn time to be worth the investment very much, may look like that to owe in Li Dong greatly owes greatly. 也许对别人来说,五六年能将投资翻倍已经很值得了,可在李东看来那就是大亏巨亏。 Emits a series of thoughts at heart, but quick Li Dong pressed. 心里冒出一连串的念头,不过很快李东就压了下去。 Says over and over again trouble that or competes with cause, if got rid of several other supermarkets, distant one-party rule, was finally entirely different. 说来说去还是竞争惹的祸,要是干掉了其他几家超市,远方一家独大,结果就大不相同了。 Although oneself have not made money today, but Li Dong believes that several other supermarkets do not feel better. 虽说自己今天没赚钱,可李东相信其他几家超市也不好过。 Now looks that who can drag, if can push several other, day of money-making also in behind. 现在就看谁能拖得过谁了,要是能把其他几家挤走,赚钱的日子还在后头。 Li Dongchang shouted the one breath, to Cao Chundao: Done good, makes persistent efforts.” 李东长呼一口气,对曹春道:“做的不错,再接再厉。” Cao spring/lust whole face becomes flushed, said in a low voice: Thanks Li.” 曹春满脸涨红,低声道:“谢谢李总。” To be honest, today this performance made him lose a face greatly, in the morning the boast said that but finally actually unsatisfactory. 说实话,今天这业绩让他大大地丢了一次脸,早上大话都说出去了,可结果却不尽人意。 To others, morning 1 million turnovers, a day get down few also 1.5 million upward, this performance was not bad. 对别人而言,一上午百万营业额,一天下来最少也有一百五十万往上,这个业绩不算差了。 But who he is, he was the champion shopkeeper in last month distant place third-level shop! 可他是谁,他是上个月远方三级门店的冠军店长! That third-level shop is located in Fucheng, the area is about 2000 square meters, is in a county, such a shop, he has done for day 1.5 million performance. 那家三级门店位于阜城,面积不过两千平米,还是在一家县城,这样一家门店,他都做过一天一百五十万的业绩。 But now, the activity hit innumerably, the propaganda blots out the sky, the price hardly makes money, before the geographical position and area are by far, that shop, may start doing business first day the turnover unexpectedly on this level! 而现在,活动打了无数,宣传铺天盖地,价格几乎不赚钱,地理位置和面积都远胜之前那家门店,可开业第一天营业额居然就这水平! Cao spring/lust is simply shameful. 曹春简直无地自容。 Li Dong then looked at his one eyes, seeing his complexion is red, knows that he is thinking anything. 李东回头看了他一眼,见他脸色通红,知道他在想些什么。 Smiled saying with a smile: This matter you do was very good, mainly reason of competition. Two shops from are too near, Carrefour started doing business for more than one year, having this result was not accidental.” 笑了笑道:“这事你做的很好了,主要还是竞争的缘故。两家门店距离太近,家乐福开业一年多了,有这个结果不意外。” Carrefour is also hitting the activity, the guest group diverged much. 家乐福也在打活动,客群分流了不少。 In addition opposite has the stable client base, the distant place just stepped in watches the sea, wants to capture the business of light opposite party is not realistic one time. 再加上对面有稳定的客户群,远方刚涉足观海,想一次性抢光对方的生意不现实。 Knows that Li Dong to oneself under stair, Cao Chunshen inspires saying: Thanks Li! However this was only just started, then Li felt relieved although, watching the sea a shop will not give the company to lose face in my hand!” 知道李东是给自己台阶下,曹春深吸一口气道:“谢谢李总!不过这只是刚开始,接下来李总尽管放心,观海一店不会在我手上给公司丢人!” Li Dong selected the eyebrow say/way: Fighting steadily, the pressure should not be big, I am ready that one year did not make money.” 李东挑了挑眉道:“稳扎稳打,心理压力别太大,我做好了一年不赚钱的准备。” Cao spring/lust has not spoken again, now said that anything is spatial. 曹春没再说话,现在说什么都是空的。 To save the face, the light does not say good, without the result, said again of pleasant to hear also empty. 想挽回颜面,光说不行,没成绩,说的再好听也是虚的。 Others may, no matter you do have the pressure, is competitor, they will only say own youth, the management is ineffective. 别人可不管你有没有压力,是不是竞争对手强,他们只会说自己愣头青,办事不力。 His just entered duty soon rookie to become the sea watching shop shopkeeper to stir up countless people to envy the envy, now the result is not ideal, perhaps the idle talk must have. 原本他一个刚入职不久的新人成为观海店店长就惹得无数人羡慕嫉妒,现在成绩不理想,恐怕闲言碎语少不了。 Initially Fucheng city manager simultaneous/uniform Yunna is also so, but others started doing business finally overturned on the same day at one fell swoop, hit the faces of countless person, finally held on to the position of city manager. 当初阜城城市经理齐云娜也是如此,可最后人家开业当天一举翻盘,打了无数人的脸,最终才坐稳城市经理的位置。 But he starts doing business today the unfavorable situation, if then does not have the result again, did not say that Li Donghui will not remove him, he himself did not have the face to remain again. 而他今天开业失利,接下来要是再没成绩,不说李东会不会撤他,他自己也没脸再留下来了。 Li Dong sees his expression, has not said anything again. 李东见他这幅表情,没再说什么。 Looked at an opposite Carrefour again, Li Dongdao: This , is not only the challenge, one time is wheted, is well dry.” 再次看了一眼对面的家乐福,李东道:“这不但是挑战,也是一次磨砺,好好干。” Said that Li Dong then had/left the office, Cao Chunleng the moment pursued saying: Li, lunch......” 说完李东便出了办公室,曹春愣了片刻追上去道:“李总,午饭……” I ate was good, today originally busy, I do not add to the chaos.” “我自己吃就行了,今天本来就忙,我就不添乱了。” Sees Li Dong and Liu Qi does not pause to depart, Cao Chunwo grasped the fist, is somewhat uncomfortable at heart. 见李东和刘琪不停步离去,曹春握了握拳头,心里有些不是滋味。 ...... …… Had the lunch, Li Dong went to several other shops to transfer. 吃过中饭,李东又去了其他几家门店转了一圈。 Waits to return to the company time, quick eight o'clock. 等回到公司的时候,已经快八点钟了。 Other staff got off work, financial that side lamp is also shining, Sun Tao office lamp has not extinguished. 其他员工都下班了,财务那边灯还亮着,孙涛办公室灯也没灭。 Li Dongqiao knocked Sun Tao office door, hears inside response, this pushes the door to enter. 李东敲了敲孙涛办公室门,听到里面回应,这才推门而入。 Waits to pass through the gate looked, Li Dong then shakes the head saying: Brother Sun, was old, looks for a wife as early as possible. The good and evil is also the general manager, hides in the office has the box lunch, doesn't fall disgraced?” 等进门一看,李东便摇头道:“孙哥,年纪不小了,趁早找个媳妇。好歹也是公司总经理,就躲在办公室吃盒饭,跌不跌份?” Sun Tao smiles, wiped the mouth to say with the paper goods: To fill the belly in any case, eating anything is the same.” 孙涛笑了笑,拿纸巾擦了擦嘴才道:“反正都是为了填饱肚子,吃什么都一样。” Illuminated you saying that we did make money is also useless? Cannot starve to death in any case, has a food to eat on the line, why that juggles makes money.” “照你这么说,咱们赚钱也没什么用了?反正饿不死,有顿饭吃就行,那又何必忙里忙外地赚钱。” Did not debate with you, this matter did not debate clear.” “不和你辩,这事辩不清。” You are stumped.” Li Dongxiao, said: Said properly, when looks for a sister-in-law, I wrap a big red package to you, sends you to the overseas to cross the honeymoon.” “你这是词穷。”李东笑了一声,又道:“说正经的,什么时候找个嫂子,我给你们包个大红包,送你们去国外渡蜜月。” „Not anxious......” “不急……” This is not anxious, you this year 35?” “这还不急,你今年35了吧?” Sun Tao speechless say/way: Can not expose my age, I have said me to others 30.” 孙涛无语道:“能不能别暴露我的年纪,我一直跟别人说我三十的。” Li Dong laughs, smiles and asks: Jokes aside, hasn't met appropriately?” 李东哈哈大笑,笑完又问道:“说真的,就没遇到过合适的?” What's wrong, do you also prepare to help me act as a marriage go-between?” “怎么,你还准备帮我保媒?” Sun Tao was saying beckons with the hand saying: First not to mention this matter, situation how?” 孙涛说着摆摆手道:“先别提这事了,情况怎么样?” Speaking of proper business Li Dong did not tease Sun Tao to arrive, shook the head to say slightly: „It is not quite wonderful, three are reducing prices to discount, must die to knock with us evidently. Today ten shops, the sales volume may not ten million/countless.” 说到正事李东也不打趣孙涛到了,微微摇头道:“不太妙,三家都在降价打折,看样子是要和咱们死磕到底了。今天十家店,销售额不一定能过千万。” Sun Tao brow wrinkled the wrinkle slightly, this result is not quite indeed wonderful. 孙涛眉头微微皱了皱,这个结果的确是不太妙。 Does not arrive at ten million/countless the turnover, in addition the activity and disbursement, ten shops start doing business today, profit perhaps not over 300,000. 不到千万营业额,再加上活动和支出,今天十家店开业,盈利恐怕不会超过三十万。 In other words the single shop profit average only then 30,000, start doing business first day, a shop gains 30,000, were too few. 也就是说单店盈利平均只有三万,开业第一天,一家店盈利三万,太少了。 Last year Dongping Shop started doing business, on the same day gained about 200,000. 去年东平店开业,当天盈利将近二十万。 Longhua Shop starts doing business is the sudden and huge profits, a day of profit surpasses 500,000. 龙华店开业更是暴利,一天盈利超过五十万。 Such a contrast, the disparity is too big. 这么一对比,差距实在太大。 Sun Tao knocked the table gently, for a long time said: Price war owed, or asks them to chat?” 孙涛轻轻敲了敲桌子,许久才道:“价格战太亏了,要不找他们谈谈?” Li Dong knits the brows: „Do they want?” 李东皱眉道:“他们愿意吗?” He does not want to fight the price war, mutually wounded approach. 他也不想打价格战,两败俱伤的做法。 If restores the initial cost, waits for these Hsintien of distant place to stand firm, wants to tidy up several supermarkets to be easier. 要是都恢复原价,等远方的这些新店站稳脚跟,想收拾几家超市更容易一些。 After all by having shop quantity, a distant shop is almost equivalent to the sum totals of other entire plain supermarkets. 毕竟论起门店数量,远方一家门店差不多相当于整个平川其他超市的总和。 So long as accumulates some time the popularity, the client base of distant place will be definitely getting more and more, capturing the market share is not the troublesome matter. 只要积累一段时间人气,远方的客户群肯定会越来越多,抢占市场份额也不是多麻烦的事。 The key is Li Dong can think, other supermarket heads naturally can also think. 关键是李东能想到,其他超市负责人自然也能想到。 They fight the price war on own initiative, to let the distant branch store cannot stand firmly, the branch store represents the investment is also many, does not make money even to lose money for a long time, the distant place is more uncomfortable than them. 他们之所以主动打价格战,就是为了让远方分店站不住脚,分店多代表投入也多,长期不赚钱甚至亏本,远方比他们更难受。 Tries, how does not try to know. Tomorrow I make my senior boss to drink cup of tea, searches the rumor.” Sun Tao smiled saying with a smile. “试试吧,不试试怎么知道。明天我约我老上司喝杯茶,探探口风。”孙涛笑了笑道。 Li Dong nods has not spoken, the senior boss who Sun Tao said whose is he naturally knows. 李东点了点头没说话,孙涛说的老上司是谁他自然知道。 However Li Dong has not reported too in a big way hopes, Carrefour the business is not bad today, the capital is also strong enough, where has that simply on the treachery. 不过李东没报太大希望,家乐福今天生意不算差,资本也够雄厚,哪有那么简单就倒戈。 Moreover fights the price war is not a branch manager can decide that this matter must look at the Carrefour high-level idea. 而且打价格战也不是一个分公司经理能决定的,这事还得看家乐福高层的想法。 It looks like in Li Dong, can let the method that they give up is only to let them sees the determination of distant place. 在李东看来,唯一能让他们放弃的方法就是让他们看到远方的决心。 Two people also chatted several, out of the door hears thump thump knock. 两人又聊了几句,门外传来“咚咚”的敲门声。 Liu Hongmei passes through the gate to see Li Dong also, greeted an access road/simply said: Li, Sun, the performance of eight o'clock various shops has counted.” 刘红梅进门看到李东也在,招呼了一声便道:“李总,孙总,八点钟各家门店的业绩已经统计出来了。” How many?” “多少?” Amounts to 10.25 million!” “总计1025万!” Surpassed ten million/countless?” “超过千万了?” Li Dong is somewhat surprised, according to his beforehand estimate, not necessarily surpassed today to the conclusion ten million/countless. 李东有些惊讶,按照他之前的估算,今天到结束都不见得超过千万。 But eight points, how the performance rises suddenly now suddenly a section. 可现在才八点,业绩怎么忽然暴涨了一截。 Mainly is watches the sea that side a shop, in the afternoon the performance increase is astonishing, now has surpassed 2 million.” Liu Hongmei returns said. “主要是观海一店那边,下午业绩涨幅惊人,现在已经超过了两百万。”刘红梅回道。 Li Dong was really somewhat was then surprised, properly speaking now is not the holiday, the day the black morning, in the morning was the prime time. 李东这下是真有些惊讶了,按理说现在不是节假日,天又黑的早,上午才是黄金时间。 A morning watches the sea a shop also more than 900,000 performance, in the afternoon are unexpectedly more than morning, some are unscientific. 一上午观海一店也不过九十几万的业绩,下午居然比上午还多,这有些不科学。 Liu Hongmei returns said: Watched the sea a shop to have a car(riage) in the afternoon, therefore the performance increase was quite big.” 刘红梅回道:“观海一店下午出了一辆车,所以业绩涨幅比较大。” Li Dong understands clearly immediately, no wonder this, since the car(riage), that performance rose suddenly is not strange. 李东顿时了然,难怪这样,既然中了车,那业绩暴涨也不奇怪。 However then first day, is a car(riage) goes out, oneself luck is really bad enough. 不过这才第一天,又是一辆车出去,自己运气真够差的。 Previous time in Qingyang is also so, the first overhead traveling crane did not have. 上次在青阳也是如此,第一天车就没了。 It seems like if next time engages in the activity again, the low point that the winning rate makes is good, perhaps how long otherwise these prizes could not support.( To be continued.) 看来下次要是再做活动,中奖率得弄的低一点才行,要不然这些奖品恐怕撑不了多久。(未完待续。)
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