In October, the distant matter are many. 10月份,远方事多。 Starting from the beginning of the month, first is the micro blog international edition gets online, ten thousand cartoon cell phone versions get online, the distant logistics garden starts doing business, the survey team moves into ten thousand cartoons...... 从月初开始,先是微博国际版上线,万卡通手机版上线,远方物流园开业,调查组入驻万卡通…… Then is micro blog B rounds of financing, the option stimulus comes out, the professional rank is unified. 接着又是微博b轮融资,期权激励方案出炉,职业等级统一。 The mountain city is still making war with Yonghui Supermarket, eastern China is fusing with China Resources, distant airline also in permanent address...... 山城还在和永辉超市开战,华东正在和华润进行融合,远方航空公司也在定址…… And the second round of far Fangcheng project opens officially! 以及第二轮的远方城项目正式开启！ Li Dong allocates funds 10 billion, prepares to take 10 lands for building again, in addition front 10, about 10 years, realize 20 far Fangcheng to land the motherland simultaneously! 李东拨款百亿,准备再拿下十块地皮,加上前面的十座,在十年左右,实现20座远方城同时登陆华夏大地！ Hence, the distant group, entered into the second round of expansion pattern. 至此,远方集团,迈入了第二轮扩张模式。 Several years ago, the distant place laid the foundation, since the second half of 19 08, the distant place starts the thorough depth expansion. 前几年,远方是打基础,从08年下半年开始,远方则是开始深入化纵深扩张。 ...... …… But when the people focus on distant Internet industry above. 而就在众人将目光放在远方互联网产业上面时。 The domestic retail business fermented to arrive probably, or felt that the opportunity, did not care while the distant place, respectively has the movement. 国内的零售企业好像都酝酿到位了,或者感觉到了机会,趁着远方不在意的时候,各有动作。 Starting from early October, the major retail groups are frequent on the movement. 从10月初开始,各大零售集团就动作频繁。 Supermarket, on October 1, the big business merged northeast native retail giant Ouya Supermarket, is entrusted with the prosperous big family, purchases Zhongxing Supermarket, Zhongyanghong Supermarket and other local retail giants. 超市方面,10月1号,大商并购了东北本土零售巨头欧亚超市,托管兴隆大家庭,收购中兴超市、中央红超市等几家当地零售巨头。 Hence, the big business completed the complete retail layout of northeast region. 至此,大商完成了东北地区的全部零售布局。 Was known as „retail Manchurian tiger” the big business starts to rest and build up strength, the northeast region, the retail turbulently tends to be tranquil. 号称“零售东北虎”的大商开始休养生息,东北地区,零售动荡趋于平静。 Three Northeastern Provinces, the retail takes the big business as to revere. 东三省,零售以大商为尊。 The northern China, thing beautiful conformed with Xinhua Supermarket to finish, because the big business concentrated on the domain in Three Northeastern Provinces, gave up and thing beautiful robs the holding power that Capital City Retail Giant Supermarket sent. 华北地区,物美整合新华超市完毕,因为大商专注于东三省的地盘,放弃了和物美抢夺京城本土零售巨头超市发的控股权。 Based on this, under the thing beautiful three waves to a single stroke, takes the holding power that the supermarket sent finally. 基于此,物美一波三折之下,终于拿下了超市发的控股权。 The Capital City retail three big local giants, thing beautiful and supermarket send, Jingkelong, now the supermarket sends is incorporated thoroughly. 京城零售三大本土巨头,物美、超市发、京客隆,如今超市发彻底被收编。 Even some news said, thing beautiful got the idea of Jingkelong, having a mind integration Capital City all retail native place strengths, with contend with the invasions of other external capitals. 甚至有消息称,物美打上了京客隆的主意,有心统合京城所有零售本土力量,用以抗衡其他外来资本的入侵。 External capital in thing beautiful mouth, main is Yuanfang Supermarket. 物美口中的外来资本,最主要的便是远方超市。 After Yuanfang Supermarket merges Carrefour, Carrefour grabbed the mass market shares in the Beijing , Tianjin area, under both unite, even/including Wumei this native place retail great alligator also has the sensation of asphyxia. 远方超市并购家乐福之后,家乐福原本就在京津地区占据大量市场份额,两者合一之下,连物美这种本土零售巨鳄也有股窒息感。 Northern China except for the Beijing , Tianjin area, but also including Hebei , Shanxi, but the retail soil series strengths of these two places are weak, advanced to the retail top 100 on Shanxi Province Meitehao Supermarket, had the prestige in northern China slightly. 华北除了京津地区,还包括冀、晋两省,不过这两地的零售本土系力量微弱,也就晋省美特好超市进入零售百强,在华北稍有威名。 What other are more is the external capital, tall Xin who Auchan and Darunfa form, hundred unite affiliated Lianhua, Lotus and Vanguard...... 其他更多的还是外来资本,欧尚和大润发组建的高鑫、百联旗下的联华、易初莲花、华润万家…… Including the distant and Carrefour intasome, has the large scale layout in the northern China. 包括远方和家乐福的整合体,在华北地区都有规模性布局。 It is not used in Northeast, northern China general merchandise retail, formed, hundred united these four big external capitals by the distant place, China Resources and tall Xin, especially was of good the aspects three local giant altogether palms by transitive beautiful, Jingkelong and beautiful. 不用于东北,华北百货零售,形成了以远方、华润、高鑫、百联这四大外来资本,以及物美、京客隆、美特好三家本土巨头共掌的局面。 Eastern China, then wants clear many compared with other places. 华东地区,则是比其他地方要清晰的多。 The entire eastern China can regard as two bulks, takes Shanghai stock market as the boundary, the north of the Changjiang River, Jiangsu , Zhejiang, southern Jiangsu and Lu Sheng, Jiangxi these five places, are mainly primarily the distant place and China Resources. 整个华东可以看作两大块,以沪市为分界线,江北、江浙、苏南、鲁省、赣省这五地,主要以远方和华润为主。 Shanghai stock market and Southern Fujian, hundred unite with the farmer complex has the advantage. 沪市和闽南,百联和农工商联合体则是占据优势。 Other such as Yintai and Yonghui these soil series, then at this moment is the contraction range, the consolidated inherent market, no longer dares to attack. 其他诸如银泰、永辉这些本土系,此刻则是收缩范围,巩固固有市场,不再敢出击。 Now China Resources and distant place collaborate, hundred unite with the farmer collaborates. 如今华润和远方联手,百联和农工商联手。 Hundred united with the farmer collaborates, both sides not integration, but on October 7, Shanghai stock market SASAC spread the news, Guangming Group will soon reorganize. 原本百联和农工商只是联手,双方并未统合,不过10月7号,沪市国资委传出消息,光明集团即将重组。 The farmers might be stripped, merges into under hundred associations thoroughly. 农工商很可能会被剥离,彻底并入百联旗下。 Shanghai stock market wants to increase hundred joint strengths, expands its influence, thus resists the invasion of distant and China Resources. 沪市希望增加百联的实力,扩大其影响力,从而抵御远方和华润的入侵。 Since the ancient times, the regional protectionism exists. 自古以来,地方保护主义都是存在的。 Even if Shanghai stock market this international metropolis, although does not make the limit to the external enterprise, but increases the competitiveness of local enterprise, is they want to see. 哪怕沪市这种国际性大都市,虽然对外来企业不做限制,但是增加本土企业的竞争力,也是他们想要看到的。 Once hundred unite with the farmer is routed by the distant place and China Resources, the Shanghai stock market retail soon thoroughly external will be the control. 一旦百联和农工商被远方、华润击溃,沪市本土零售即将彻底被外来系掌控。 The southern China, after Wal-Mart merges Trust-Mart, occupies first, Vanguard follows, Darunfa arranges third, this soil series new one good, everyone happy several enterprises, was actually first three does not enter continually. 华南地区,沃尔玛并购好又多之后,占据第一,华润万家紧随其后,大润发排列第三,本土系的新一佳、人人乐几家企业,却是连前三都进入不了。 Southern China as coastal area, is the foreign capital strength strongest region. 华南作为沿海地区,也是外资实力最强的地域。 Even if China Resources gains fame and fortune from this, cannot withstand the offensive of Wal-Mart. 哪怕华润由此发迹,也顶不住沃尔玛的攻势。 The central China three provinces, this soil series takes martial Shanglian as to revere, in the distant place and China Resources threatening, hundred realized finally, oneself makes the huge mistake, lets a wolf into the fold. 华中三省,本土系则是以武商联为尊,在远方和华润来势汹汹下,中百终于意识到,自己犯下大错,引狼入室。 The distant place is not a wolf, but is one group of greedy people, might ruin hundred future thoroughly. 远方不是一头狼,而是一群饿狼,很可能彻底葬送中百的未来。 Several hesitant, as well as facilitation of Hubei, under the threat of exterior powerful, the Hubei three big retail giants, hundred, business and E martial business chose finally sat down the negotiations, reorganized. 几番犹豫之下,以及鄂省的促成,在外部强大的威胁下,鄂省三大零售巨头,中百、中商、鄂武商终于选择了坐下谈判,进行重组。 On October 10, the three parties announced that soon group Jianwu business joint group. 10月10号,三方宣布,即将组建武商联团体。 Eastern China, northern China, central China, southern China and Northeast five big regions, retail pattern already quite clear. 华东、华北、华中、华南、东北五大区域,零售格局已经较为清晰。 The southwest and northwest two, barely manage to maintain a feeble existence besides the Mountain city Business association, this soil series not lifts a tripod the character again. 西南和西北两块,除了山城商联苟延残喘之外,本土系再无扛鼎人物。 If not for the major giants in the eastern area integration strength, start to prepare eagerly, the local small and medium-sized enterprise in western area had been carved up. 若不是各大巨头急于在东部地区统合力量,开始备战,西部地区的本土中小企业早就被瓜分完毕。 Hence, with major general merchandise chain giants' unceasing changes, or expansion, either contraction. 至此,随着各大百货连锁巨头的不断变化,或扩张,或收缩。 Before also strength of the spelling new one good withdrew from the striving for hegemony ranks thoroughly, the new cooperation business was also annexed the local market by several big giants, in imminent danger. 之前还有一拼之力的新一佳彻底退出争霸行列,新合作商贸也被几大巨头吞并了当地市场,岌岌可危。 In the first half of the year the stable situation has the change again, formed the situation by the distant place, China Resources, hundred association, Wal-Mart and tall Xin, the big business, thing beautiful and martial Shanglian eight retail giants striving for hegemony. 上半年稳定的局势再出变化,形成了以远方、华润、百联、沃尔玛、高鑫、大商、物美、武商联八家零售巨头争霸的情况。 The foreign-funded enterprise, Carrefour dissipates thoroughly, Tesco and carefree several foreign capitals, see the motherland, the giant rises together simultaneously, slow person step several foreign capital retails, have seen this situation, is unable to save the situation besides the sigh, does not have the heart of vying for supremacy again. 外资企业,家乐福彻底消散,乐购、乐天几家外资,眼看华夏大地,巨头并起,已经慢人一步的几家外资零售,见此情形,除了感叹无力回天之外,再也没有争胜之心。 Except that Wal-Mart and high Xin are eight big giant, other foreign capitals withdraw in abundance strive for hegemony. 除沃尔玛和高鑫名列八大巨头之列,其他外资纷纷退出争霸。 Eight big giants, seize the Huaxia majority markets. 八大巨头,占领华夏大部分市场。 First-level, then especially is newly good, Yintai, one good, everyone happy, Yonghui and Mountain city Business to unite...... these soil series by Jingkelong and beautiful, as well as Tesco and Metro these foreign capitals are lord. 次一级,则是以京客隆、美特好、银泰、新一佳、人人乐、永辉、山城商联……这些本土系,以及乐购、麦德龙这些外资为主。 The Huaxia general merchandise retail, the aspect is clearly discernible. 华夏百货零售,局面已经清晰可见。 Except the supermarket industry, retail another big main business is the electrical appliances retail. 除超市行业,零售行业另一大主营业务便是家电零售。 The electrical appliances retail compared with supermarket retail clear many, Su Ning, Gome, major and medium, Yunglo, five-star, Best Buy and Sanlian Business organization, the grand plan three compatriots and Nobumichi and hold be popular electric appliance these giants to carve up national most likely (80%) markets. 家电零售则要比超市零售清晰的多,苏宁、国美、大中、永乐、五星、百思买、三联商社、宏图三胞、迪信通、盛兴电器这几家巨头瓜分了全国八成市场。 And Yunglo and Sanlian Business organization were annexed by Gome, major and medium was annexed by Su Ning, five-star was annexed by Best Buy, hold is popular the electric appliance to face the bankrupt disturbance under the financial crisis impact. 其中永乐和三联商社被国美吞并,大中被苏宁吞并,五星被百思买吞并,盛兴电器在金融危机冲击下面临破产风波。 Ten big electrical appliances retails, remove five instantaneously, is only left over five giant enterprises to fight. 十大家电零售,瞬间去掉五家,只剩下五家巨头企业争锋。 But Best Buy does not have the movement temporarily, although Nobumichi is known as the giant, the strength is actually weak, the Gome and Su Ning struggle , the grand plan is also incapable of participating, the electrical appliances domain, has double strong striving for hegemony. 而百思买暂无动作,迪信通虽号称巨头,实则实力微弱,国美、苏宁之争,宏图也无力插足,家电领域,出现双强争霸局面。 However, in the situation that in everyone forgets. 然而,在所有人都遗忘的情况下。 The distant commercial city, TMall commercial city and Jingdong Mall three electronic business websites, actually show talent for the first time gradually, start to embezzle the entity electrical appliances domain. 远方商城、天猫商城、京东商城三家电子商务网站,却是渐渐崭露头角,开始侵吞实体家电领域。 Distant major supermarkets, increases the business of self-management electrical appliances gradually. 远方各大超市,也渐渐增加自营家电的业务。 Jingdong obtains in the situation that Wal-Mart supports, started to have the ideas of Su Ning several traditional electrical appliances business, started to invade their inherent markets quietly. 京东获得沃尔玛支持的情况下,也开始打起了苏宁几家传统家电商的主意,悄无声息地开始入侵他们的固有市场。 Suddenly, the wind and rain wants. 一时间,风雨欲来。 However under the environment of financial crisis, everyone is restraining, is saving the strength silently. 不过在金融危机的大环境下,大家都在克制,都在默默积蓄实力。 Once the strength is enough, the Huaxia retail must erupt one to expand the day lasting war. 一旦实力足够,华夏零售业必然要爆发一场扩日持久的大战。 ...... …… October 13. 10月13日。 Li Dong holds the supermarket executive conference. 李东召开超市高管会议。 Sun Tao and king Yue two group vice-presidents attend a meeting as a non-voting delegate specially, other executives have Chen wave, Tan Haiying, Chen Heming, Zhang Mingduo, simultaneous/uniform Yunna and the others. 孙涛和王悦两位集团副总特别列席,其他高管有陈浪、谭海英、陈贺明、张明铎、齐云娜等人。 Conference room. 会议室。 The people arrive at time, Li Dong has been ahead of time. 众人到的时候,李东已经提前到了。 Sun Tao several people come time, Li Dong lies on the table studies a map. 孙涛几人来的时候,李东就趴在桌子上研究一副地图。 When the people arrived, Li Dongxiao saying with a smile: „, Has a look, the situation gradually is at present clear, before Smoke and mirrors, everyone made into one group, now hits the aspect finally clearly.” 等众人都到了,李东笑了笑道:“诸位,都看看,目前局势渐渐明朗了,之前雾里看花,大家打成一团,现在总算把局面打清晰了。” The people set out to look. 众人都起身看了过去。 Li Dong saw the person is quite many, smiled saying with a smile: „Haiying, you do the Internet, then comes out to lane several electronic maps, we must keep pace with the times are good.” 李东见人比较多,笑了笑道:“海英,你是搞互联网的,回头给弄几份电子地图出来,咱们也得与时俱进才行。” Tan Haiying nods hastily. 谭海英连忙点头。 But Chen wave is reads the map, while said: „Li does, want to make war?” 而陈浪则是一边看地图,一边说道:“李总,是不是又要开战了？” „Said said things just to frighten people to do, what was makes war?” “说的这么危言耸听干嘛,什么叫开战？” Li Dongxiao, said: „Is makes everyone know in heart, this year finished also several months, decides the target to everyone, province the chaotic revolutions of your headless fly.” 李东笑了一声,又道:“就是让大家心里都有个数,今年结束还有几个月,也给大家定一下目标,省的你们无头苍蝇似的乱转。” Chen wave hollow laugh, but also decides the target, the goal of Yuanfang Supermarket does not know many now. 陈浪干笑一声,还定目标,远方超市的目标现在都不知道多少了。 This year is only southern China, northern China and expansions of central China several provinces, makes Chen wave badly battered. 今年光是华南、华北、华中几省的扩张,就让陈浪焦头烂额。 That side the mountain city, Yonghui is competitive, has not taken, is a trouble. 还有山城那边,永辉韧性十足,迟迟没有拿下,也是个麻烦。 Now Li Dong adds that their headless fly chaotic revolutions, this is not cracks a joke. 现在李东还说他们无头苍蝇乱转,这不是开玩笑嘛。 Turns over to speechless speechless, Chen wave did not speak, others will not say anything. 无语归无语,陈浪也不说话,其他人就更不会说什么了。 No matter Li Dong also they, puts out a hand a finger/refers of map saying: „ Now, the eastern China, the aspect is clearest, but is also most complex. 李东也不管他们,伸手一指地图道:“现在,华东地区,局面最清晰,但是也最复杂。 Hundred united with the farmer unites, formed the super aggregation, the strength rose suddenly. 百联和农工商联合,形成了超级聚合体,实力暴涨。 We think that the integration eastern China, the difficulty increases. 我们想统合华东地区,难度大增。 With the cooperation of China Resources, most also pinches out two general merchandise chain enterprises. 和华润的合作,最多也就掐灭一些二线百货连锁企业。 For example Yintai and each family pleased these local enterprises, this time is our principal objectives, as well as Metro and Tesco these in eastern China strength not strong foreign-funded enterprise. 比如银泰、家家悦这些本土企业,这次就是我们的主攻目标,以及麦德龙、乐购这些在华东地区实力不强的外资企业。 We exterminate these enterprises at the same time, hundred unite with the farm worker chamber of commerce expands toward south, attacks Southern Fujian, inside and outside converging attack Yonghui. 我们清剿这些企业的同时,百联和农工商会往南扩张,进攻闽南本土,内外夹击永辉。 How long Yonghui could not support, before the end of the year, must extinguish! 永辉撑不了多久的,年底之前必灭！ These second-tier enterprises were exterminated, then the eastern China, is the aspect that the three countries strive for hegemony, temporarily is unable to vacillate. ” 这些二线企业被剿灭,接下来华东地区,就是三国争霸的局面,暂时无法动摇。” People slight nod, these second-tier groups, although the strength is not weak. 众人微微点头,这些二线集团,虽然实力都不弱。 May under encircling of three top giants, not have the means of livelihood. 可在三家顶级巨头的围剿下,不会有活路的。 Final result, or was purchased, or the use regional protectionism, defends stubbornly the home market. 最终的结果,要不被收购,要不动用地方保护主义,固守本土市场。 But local protectionism, is not unlimited. 可地方保护,也不是无限制的。 Your strength is not good, sooner or later will be eliminated, in addition now everyone is developing, you instead defend stubbornly the native place, made the high hope thoroughly certainly. 你实力不行,迟早会被淘汰,加上现在大家都在发展,你反而固守本土,也就彻底绝了做大的希望。 Li Dong was saying continues saying: „ Eastern China here does not go to manage it for the time being, China Resources, hundred unite is the skilled people, we also take them not to have the means suddenly. 李东说着继续道:“华东这边暂且不去管它,华润、百联都是强手,我们一时间也拿他们没办法。 However...... ” 不过……” The people raise up the ear immediately, waited for Li Dong to continue. 众人顿时竖起耳朵,等着李东继续说下去。 Li Dong said with a laugh: „ Now so-called eight big giants, there is the generation of contributing no work but be undetected because of others. 李东笑呵呵道:“不过现在所谓的八大巨头,还是有滥竽充数之辈。 martial Shanglian of central China, thing beautiful northern China, compared with several other, strength weak a big truncation. 华中的武商联,华北的物美,和其他几家相比,实力还是弱了一大截。 tall Xin, Wal-Mart and China Resources three struggle in southern China, we do not provoke them, they will not provoke us. 高鑫、沃尔玛、华润三家在华南明争暗斗,我们不去招惹他们,他们也不会招惹我们。 But Dashang Group, assumes Northeast, although the strength much is not necessarily strong, airtight that but Northeast was operated by them, cannot do to them temporarily. 而大商集团,坐镇东北,实力虽然不见得多强,可东北被他们经营的密不透风,暂时也奈何不得他们。 Only thing beautiful, situated in the places of four war, the struggle of northern China retail, it may be said that chaotic. 唯独物美,处于四战之地,华北零售之争,可谓混乱至极。 Therefore, then we solve the matter of eastern China, the goal is the northern China, gets rid of beautiful, northern China is our world, most also gives China Resources several Family divide/allocate cup thick soup. 所以,接下来我们解决完华东的事,目标便是华北地区,干掉物美,华北便是我们的天下,最多也就给华润几家分杯羹。 But martial Shanglian, is most important! ” 而武商联,更是重中之重！” Li Dong complexion one austere, Chen wave said: „ 130 merge, establishes martial Shanglian to stick together, as everyone knows violated our taboo. 李东脸色一肃,陈浪接话道:“中百三家合并,成立武商联抱团,殊不知犯了我们的大忌。 We in operating the southwest market, but Hubei exactly is the north of the Changjiang River and southwest intermediate transit point, is our strategic depth soldier said. 我们早就在经营西南市场,而鄂省恰好是江北和西南的中转点,也是我们的战略纵深兵道。 Now they keep off before our transporting soldiers said that cut us with the southwest relation, this was courts death. 现在他们挡在我们的运兵道之前,切割我们和西南的联系,这是自己找死。 I felt actually, thing beautiful is not anxious, northern China is the places of four war, suddenly does not fire off. 我倒是觉得,物美不急,华北是四战之地,一时间也打不完。 martial Shanglian, must rout them actually at the maximum speed, does not give them the integration strength the opportunity. 倒是武商联,要以最快的速度击溃他们,不给他们统合力量的机会。 Makes a connection with the southwest important highway, will enter the southwest to do for us in the future massively prepares to be right ahead of time. ” 打通和西南的要道,为我们日后大规模进军西南地区做提前准备才对。” The people all nod, Sun Tao hesitation moment also said: „ martial Shanglian the establishment, in current indeed is the non- wisdom. 众人皆是点头,孙涛沉吟片刻也道:“武商联的成立,在当前的确是不智。 They do not merge good, we through are, in addition with the hundred cooperation, we are not good to be ruthless. 他们不合并还好,我们借道便是,加上和中百的合作,我们也不好赶尽杀绝。 But they collaborate now, must make Hubei us, interrupted our soldiers saying that does not intend is not good. 可现在他们联手,要将我们打出鄂省,中断了我们的兵道,不出手都不行了。 Once the ignores they do in a big way, we will be divided with the southwest relation thoroughly, that side the southwest, we have a big investment in the mountain city and Sichuan Shu. 一旦放任他们做大,我们和西南的联系就会被彻底分割,西南那边,我们在山城和川蜀都有不小的投资。 If were cut, perhaps will present a big trouble. ” 如果被切割,恐怕会出现不小的麻烦。” Several people analyzed advantages, Chen wave then asked Li Dongdao: „Li, you mean, after routing the eastern China 23 retail groups, we fight in Hubei, makes a connection with the southwest relation?” 几人分析了一下利弊,陈浪便问李东道:“李总,您的意思是,击溃华东地区二三线零售集团之后,我们就转战鄂省,打通和西南的联系？” Li Dong nods saying: „ Solely is not Hubei, didn't I say before? 李东点头道:“不单单是鄂省,我之前不是说了吗？ Must rout beautiful, thoroughly becomes the frontline northern China business and eastern China continually. 要击溃物美,彻底将华北业务和华东连成一线。 Goes to Capital City each time, I always felt, to another region, the north of the Changjiang River and Beijing , Tianjin, has had the cutting point. 每次去京城,我总觉得,到了另一片地域,江北和京津,一直存在切割点。 Pouring is not completely thing beautiful, but thing beautiful in northern China, the strength is indeed strong. 倒也不完全是物美,可物美在华北,的确实力强劲。 Routed beautiful, other enterprises nothing to be worried, makes us become the frontline the industry sufficiently continually, wrests away the eastern market thoroughly. ” 击溃了物美,其他企业不足为虑,足以让我们将产业连成一线,彻底霸占东部市场。” „......” “……”