MIBM :: Volume #3 果子的春天

#617: Does not want to be happy so early

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„Waits!” Zheng Yujie said with amazement that „omitted the middle publisher, the income affirmation of author greatly enhanced?” Zheng Yujie has been several years of subeditor, these young 99 she in publishing house naturally must know, listening to Yang Guo such one to introduce that Zheng Yujie grasped the key point immediately. “等一等！”郑雨洁惊讶地说道,“省去了中间的出版商,作者的收益肯定大大提高吧？”郑雨洁做了好几年的副主编,出版社的那些小99她自然不会不知晓,听杨果那么一介绍,郑雨洁马上就抓住了重点。 Yang Guo nodded, said: „Right, before the author can obtain 35% of sales volume, but since the year before last, this proportion enhanced 70%.” 杨果点了点头,说道:“没错,以前作者能够获得销售额的35%,但是从前年开始,这个比例就提高到了70%。” Are 70% high? Does not need to contrast, so long as is a little people of general knowledge knows this 70% regarding the terrifying attraction of author! Zheng Yujie is clearer, first let alone a harsher domestic publishing house( some books sell outright do not give royalty, gives, merely is 6% ~ 10% levels), through the overseas large-scale publisher, the royalty that the author obtains also merely is 17. 5% th, this proportion also not necessarily all people can attain! 70高不高？不用对比,只要是有一点常识的人都知道这70对于作者的恐怖吸引力的！郑雨洁更明白,先别说更为苛刻的国内出版社（有些书都是买断不给版税的,就算给,也仅仅是6%~10%的水平）,通过国外的大型出版商,作者获得的版税也仅仅是17。5%,这个比例还不见得所有人都能拿得到！ Can foresee the attack of 70% so high share patterns to traditional publisher big! Zheng Yujie has doubts very much asks: „If there is such good platform, then it broke the original market operation pattern, definitely will have the traditional publisher to join up to resist its! How possible, whatever it does develop?” 可以预见70%如此高的分成模式对传统出版商的打击有多大！郑雨洁很疑惑地问道:“假如真的有这样好的平台,那它已经打破了原有的市场经营模式,肯定会有传统出版商联合起来抵制它的啊！怎么可能任由它发展下去？” Regarding this issue, Yang Guo is not quite clear, after all he from one side had understood existence of this platform, as for hiding the struggle in back trade, Yang Guo has not read the related report, naturally, he did not have the interest to get to the bottom before. 对于这个问题,杨果也不太清楚,毕竟他只是从侧面了解过这个平台的存在,至于隐藏在背后商业上的斗争,杨果没有读过相关的报道,当然,他以前也没有兴趣去刨根问底。 Zheng Yujie has to speculate: „Possibly is two situations. First is this platform is extremely strong, Amazon is many publishers the online marketing channel that is unable to give up, they do not have the means to kill the enemy 1000 to damage 800 places to go with Amazon to spell life and death.” 郑雨洁只好自己去推测:“可能是两种情况。第一是这个平台太过强势,亚马逊已经是很多出版商的无法放弃的线上销售渠道,他们没办法杀敌1000自损800地去跟亚马逊拼得你死我活。” „Second, the threat of this platform to traditional publisher is not very big. Only if the author who that talent different reported that can under not having check of publisher and combed, promoted the books that a logic clear, was smoothly written directly.” “第二,这个平台对传统出版商的威胁不够大。除非是那种天赋异禀的作者,才能够在没有出版商的把关和梳理之下,直接推出一本逻辑清晰、行文流畅的图书。” Once overseas writers had said in his book: „Writer writes many are more frequent, can write well. But if we write many, had not actually realized that writes very bad, how are we progressive?” The function of edition is anything, carefully read the work of writer, then gave the specialized corrections, the work of this publication can unable to pick up the problem finally . Moreover the author from constantly will revise makes the progress. 曾有一个国外的作家在他的书中说过:“作家写得越多越频繁,才能写得越好。但如果我们写得越多,却并没有意识到写得很糟糕,那我们怎么样进步？”编辑的作用是什么,就是仔细地阅读作家的作品,然后给出专业的修改意见,这样最后出版的作品才能够让人挑不出毛病来,而且作者才会从不断地修改中获得进步。 Completely is the books that oneself publish, very much may have the massive mistakes and diseases. As the reader, buys the book, naturally must buy an excellent work to be willing, such has the books that the mature publisher checks, naturally becomes their first choice. 完全属于自己出版的图书,就很有可能存在着大量的错误和弊病。作为读者,掏钱买书,当然是要买一本佳作才心甘情愿,那样拥有成熟的出版商把关的图书,自然成为他们的首选。 Yang Guo nodded, said: „Also may be two situations both have, since threatens insufficiently in a big way, that does not need extremely to worry that puts together life and death.” 杨果点了点头,说道:“也有可能是两种情况都有,既然威胁不够大,那也没有必要太过担忧地去拼个你死我活。” „, Cannot study me to speak!” Zheng Yujie has patted Yang Guo arm, charmingly angry [say / way]. Zheng Yujie where is the person who will care about these small details, is noisy with Yang Guo, but is the joyful and happy one performance. “呀,不许学我说话！”郑雨洁拍了杨果的胳膊一下,娇嗔道。郑雨洁哪里是会在意这些小细节的人,跟杨果吵吵闹闹,只不过是喜悦和幸福的一种表现。 Yang Guo flexure scratching the head, he somewhat embarrassed said: „Some these many issues, was my this idea and is only an armchair strategist?” It looks like, walked does not work from route of publication! 杨果挠了挠头,他有些不好意思地说道:“都有这么多问题,那我这个想法是不是又只是纸上谈兵了？”看起来,走自出版的路线也行不通了呢！ „Who said!” Zheng Yujie smilingly is hugging the arm of Yang Guo, looks at Yang Guo to say sweetly greasily that „is just the opposite, the idea that you said that has the feasibility very much . Moreover, perhaps we can also rewrite the domestic publishing industry the history!” “谁说的！”郑雨洁笑眯眯地搂着杨果的胳膊,甜腻腻地看着杨果说道,“恰恰相反,你说的这个想法很有可行性,而且,说不定我们还能够改写国内出版业的历史哦！” „What meaning?” Yang Guo somewhat could not feel the brains, „did not say that couldn't compare the traditional publisher from the publication?” “什么意思？”杨果有些摸不着头脑了,“不是说自出版比不上传统出版商吗？” „Are we from the publication?” Zheng Yujie asked that „you have forgotten, what do we want to make from the beginning?” “我们算是自出版吗？”郑雨洁反问道,“你忘了,我们一开始是要做什么了？” „Opens the publishing house.” Yang Guo felt that was too affectionate with Zheng Yujie this movement some, he blushes to pull out from that elastic astonishing two peaks and ridges the arm. “开出版社。”杨果感觉跟郑雨洁这个动作有些太亲昵了,他红着脸把胳膊从那弹性惊人的两座峰峦中抽了出来。 „Right!” Zheng Yujie had not managed Yang Guo the petty action at this time, she said with a smile brightly, „we were the traditional publishers, but since we did not have a better choice, why cannot break free from the convention, walked half from the road cotton suiting of publication?” “对啊！”郑雨洁这时候也没有管杨果的这个小动作了,她灿烂地笑道,“咱们是传统出版商,但既然我们没有更好的选择,为什么不可以打破常规,走半自出版的路线呢？” „You were say......” the Yang Guo eye brightly one. “你是说……”杨果眼睛一亮。 Right, Zheng Yujie wants by the status in publishing house, with the aid to publish own books from the channel of publication. Actually Yang Guo also thinks from the beginning, but was just said by Zheng Yujie publishes two patterns to do silly him from the publication and tradition somewhat after is not the professional of publishing industry. 没错,郑雨洁是想以出版社的身份,借助自出版的渠道去出版自家的图书。其实杨果一开始也是这么想的,只不过刚刚被郑雨洁说的自出版和传统出版两种模式搞得有些糊涂他毕竟不是出版行业的专业人士。 This business model is what kind of? 这个经营模式是怎么样的呢？ Cited a very simple example, Zheng Yujie opened this publishing house, similarly had the edition department of edit and proofreading, has the beautiful of typesetting, to the version and cover design arranges and other technologies divisions, there is application, a batch number that was responsible for publishing and so on assorted departments, but, final printing and channel the communication wait / etc. parts of can omit, because they were direct „outsourcing” to give Amazon the international library. 举个很简单的例子,郑雨洁开了这个出版社,同样有审稿和校对的编辑部门、有排版、对版和封面设计的美编等技术部门,也有负责出版的一些申请、批号等等杂七杂八的部门,但是,最后的印刷、渠道的沟通等等部分则是可以省去了,因为它们都直接“外包”给了亚马逊国际文库。 Such, the Zheng Yujie publishing house has saved many work, simplifies the scale at the same time, but can also guarantee that publication the quality of books, this is pure broken cannot compare from the publication. 那样,郑雨洁的出版社就节省了好多工作,精简规模的同时,还能保证出版的图书的质量,这是纯碎的自出版不能相比的。 „But, does not want to be happy so early.” Zheng Yujie has thrown cold water to Yang Guo that was pure one's blood bubbles up to the brim, „the present two issues need us to think over.” “但是,不要高兴得那么早。”郑雨洁给单纯得已经热血沸腾的杨果泼了一个冷水,“现在还是有两个问题需要我们去掂量。” „How first is we can sell our book, then our publishing house is insufficient to lose money.” “首先是我们怎么样才能卖出去我们的书,然后我们出版社又不至于亏本。” Since the publication platform, had said before, inside this books are the good and bad people mixed up, wants from vastly to be similar to the starry sky quality general work emerges is difficult! 既然是自出版的平台,之前也说过,这里边的书籍是鱼龙混杂,想要从浩瀚如同星空的质量一般的作品中脱颖而出是何等艰难！ Naturally, the successful example also has, what most typical is Amanda? Hodgen. This Hodgen naturally is not physicist Hodgen who that god has generally. Amanda? Hodgen, 80, young female students after US, are similar to the pursuing a goal with determination story are common, time from the beginning, she can only by doing the ordinary services( similar community services) supports her writing to vainly hope, but submits a piece of writing to keep them out by the publishing house repeatedly. 当然,成功的例子也有,最具有代表性的是阿曼达?霍金。这个霍金当然不是那个神一般存在的物理学家霍金。阿曼达?霍金,一个米国的80后年轻女生,如同励志故事一般,一开始的时候,她只能靠做平凡的服务工作（类似社区服务）来支持自己的写作梦想,可是多次投稿都被出版社拒之门外。 Afterward, in 2010, she through the Amazon international library from publishing «Ultra Has been able Clan and tribe» and other E-books, within short one year has then sold 1 million volume. And «Ultra Can the Clan and tribe» series is most outstanding, even was called fused «City of and shocking work of merit of « Princess Diary» Evening Light ». 随后,2010年,她通过亚马逊国际文库自出版了《超能部族》等九部电子书,短短一年之内便销售了1000000册。其中《超能部族》系列最为优秀,甚至被称为是融合了《暮光之城》与《公主日记》之优点的惊世之作。 The movie copyright was also sold last year, the script is written by the «Ninth Area» screenwriter. Then, Zheng Yujie also knows «Ultra Can the Clan and tribe» trilogy, the eastern letter cannot snatch old enemy Yilin Publishing house, otherwise, translation effort Zheng Yujie of this trilogy can also help Yang Guo strive! 电影版权在去年也被卖了出去,剧本由《第九区》的编剧执笔。说起来,郑雨洁也知道《超能部族》三部曲,东信没能抢过老冤家译林出版社,不然,这三部曲的翻译工作郑雨洁还能帮杨果争取过来呢！ ( Asked the monthly ticket, sought the recommendation! ≧▽≦) （求月票,求推荐！≧▽≦）
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