„...... You were probably insane.” “......你们大概是疯了。” Smith depends to fall on the chair backward, the other sales representatives of his side are also bewildered. 史密斯向后靠倒在椅子上,他身边的其他销售代表也都一脸茫然。 magnificent records unexpectedly at such a summit meeting, tears to pieces the facial skin in such sudden way with Synopsys? 华记居然会在这样一场峰会上,以这么突然的方式跟Synopsys撕破脸皮？ Don't they really care? 他们真的一点都不在乎了吗？ Really like they said that magnificence had record found the technical grade EDA alternative scheme? 难道真的像他们说的一样,华记已经找到了工业级EDA的替代方案？ No, this obviously is not possible. 不,这显然是不可能的。 The international EDA market, in fact is a relatively transparent market, who used what technology, who developed what, who unveiled any new product, so long as is willing to spend to put the thoughts to investigate and study, actually did not have the secret. 国际EDA市场,实际上是一个相对透明的市场,谁用了什么样的技术,谁发展成了什么样,谁又推出了什么新产品,只要愿意花钱花心思去调研,其实根本就不存在秘密。 Synopsys the money of flowered in competitive analysis reaches as high as over a hundred million dollars every year, if in the market really presented such a to substitute the existing top level EDA plan, even if were only an embryonic form, they must know. Synopsys每年花在竞争分析上的钱就高达上亿美金,如果市场上真的出现了这样一个能替代现有顶尖水平EDA的方案,哪怕只是一个雏形,他们也不可能不知道。 Conference site strangely silent lasted several seconds, when Yang Lin lin wants to open the mouth to continue the agenda time, Smith hits to block the way suddenly: 会场诡异地沉默了长达数十秒,等杨林林想要开口继续讨论议题的时候,史密斯突然打断道: „Mr. Yang, you as purchasing the representative, definitely have basically to the product performance of our company understood, but I suspected very much, you do have the understanding of other products? Do you know their products in a big way with our disparities?” “杨先生,你作为采购代表,对我们公司的产品性能肯定有基本了解,但是我很怀疑,你对其他公司产品有了解吗？你知道他们的产品跟我们的差距有多大吗？” Yang Lin lin shakes the head, replied honestly: 杨林林摇了摇头,诚实地回答道: „Very regrettable, I am not clear.” “很遗憾,我不清楚。” „Aren't you clear? The EDA product in your world has not understood clearly, dares to say must substitute our words with other products 100?” “你不清楚？你连世面上的EDA产品都没有了解清楚,就敢说出要用其他产品100替代我们的话？” „You do not know that what these words do mean?” “你难道不知道这些话意味着什么吗？” Yang Lin lin shows a faint smile, body about face the revolutions, has sat the boss in corner nods slightly to him gently, therefore he continues saying: 杨林林微微一笑,身子稍微向后转了转,一直坐在角落的老板向他轻轻点头,于是他继续说道: „I did not understand that others' thing, I only understood thing that we have.” “我不了解别人的东西,我只了解我们自己所拥有的东西。” „...... Your meaning is, did you develop the EDA product?” “......你的意思是,你们自己研制出了EDA产品？” Smith's facial expression enforces all of a sudden. 史密斯的神情一下子严肃起来。 If this is really the case, the situation that then they face truly was quite dangerous. 如果真的是这样的话,那么他们面临的处境就确实相当危险了。 What company does magnificent record is? 华记是一家什么样的公司？ In the cognition of general public, this seems only one produces the cell phone to sell the company of cell phone, but regarding they such true practitioner, no one will not record to care magnificent. 在普通民众的认知里,这似乎只是一家造手机卖手机的公司,但对于他们这样真正的从业者来说,不会没有人不把华记放在心上。 This is a wild animal that selects the person to bite. 这是一头择人而噬的野兽。 20 years ago, they entered the market of fixed network service equipment through the agent switchboard, is promoting first-generation Camp ; amp ; After C08 switchboard, hit then telecommunications magnate Ericsson and Nokia does not have the strength to hit back, the prices of when thousand switchboards even projected on most peak 1/10 directly, even telephone conversation fees also following cliff fell. 20年前,他们通过代理交换机杀入了固定网络通信设备的市场,在推出第一代Camp;amp;C08交换机之后,把当时的通信巨头爱立信和诺基亚打得毫无还手之力,千门交换机的价格甚至直接打到了最顶峰时的十分之一不到,连通话资费也跟着断崖式下跌。 But all these, magnificence Jizhi used the short 5 years. 而这一切,华记只用了短短的五年。 10 years ago, they enter the mobile handset market, by today, rapidly has become grew into sufficiently with the giant expense terminal manufacturer that the apple compares favorably with. 十年前,他们进军手机市场,到今天,已经迅速成长成了足以跟苹果媲美的巨型消费终端制造商。 Does not need to raise the security equipment, the storage device, energy and photovoltaic and self-piloting ....... 更不用提安保设备、存储设备、能源和光伏、自动驾驶....... So long as magnificent records the industry of entering, quick will turn into Red Sea from the blue sea. 只要华记进入的行业,很快就会从蓝海变成红海。 But this red, was been incarnadine by the blood of other competitors. 而这红色,是被其他竞争者的血染红的。 If...... 如果...... If magnificence Jizhen the start made EDA, what strategy Synopsys should with deal? 如果华记真的开始做EDA了,Synopsys该用什么样的策略去应对？ Smith gave a hand signal quietly, records in the angle of view of not being able to see here magnificent, a conference secretary left the conference room, reported a higher level here situation. 史密斯悄悄做了一个手势,在华记这边看不到的视角里,一个会议秘书离开了会议室,把这里的情况上报到了更高的层级。 After obtaining boss's confirmation, the Yanglin forest had totally given up the conservative strategy, he presses on step by step said: 在得到老板的确认之后,杨林林已经彻底放弃了保守的策略,他步步紧逼地说道: „ We make EDA, this is the business secret, we do not need, has not possibly informed you. Can inform only your, only then: Cannot achieve the words of purchase requirements, “我们有没有做EDA,这属于商业机密,我们既没有必要,也没有可能告知你们。唯一可以告知你们的只有一点:达不到我们的采购要求的话, You will lose magnificence record the order thoroughly. ” „Good, jokes aside, I did not care.” 你们将会彻底失去华记的订单。”“好吧,说真的,我也不关心。” Smith exchanged the arrogant facial expression. 史密斯重新换上了倨傲的神情。 Even if considers the worst case scenario, even if really has, how can also? 哪怕考虑最坏的情况,就算真的有,又能怎么样？ Technology that records by magnificent, is not enough to shake the Synopsys monopolistic position. 以华记的技术,根本不足以撼动Synopsys的垄断地位。 After all the development of science and technology has the fixed rule, each progress came from the long-term accumulation, at any time not possible because to present the advance of cross time accidentally. 毕竟科技的发展是有固定规律的,每一次进步都来自于长期的积累,任何时候都不可能因为偶然而出现跨时代的进步。 EDA that magnificent records, calculates that the strength utilization rate can achieve 40? Plans the accuracy of real experiment to achieve 90? The template updating speed can compared with resulting in Synopsys that has had the world's most new design resources? 华记的EDA,算力利用率能达到40吗？拟真实验的准确度能达到90吗？模板更新速度能比得过掌握了世界上最新设计资源的Synopsys吗？ Is impossible. 不可能的。 Did not need to raise the advantage on they's in the algorithm and construction. 更不用提他们自身在算法和架构上的优势了。 „You do not care well, now, can we start to discuss the first topic?” “您不关心最好,现在,我们能开始讨论第一个话题了吗？” „No, I think that does not need to discuss again. Leeway that has not discussed that because we are constrained by Congress sanction provision, wants to exceed the original range to come to provide the new function to you are not possible.” “不,我认为不需要再讨论了。没有商量的余地,因为我们受到国会的制裁条款限制,想要超过原有的范围来给你们提供新的功能是不可能的。” „As for the offer, I still persists in maintaining the original offer.” “至于报价,我依然坚持维持原有的报价。” „Purchase quantitative aspect, this is your decisions, needs many, gave under us the order to be good directly.” “采购数量方面,这是你们自己的决策,需要多少,直接给我们下订单就好了。” Yang Lin lin sighed, asked again: 杨林林叹了口气,再一次问道: „Really didn't plan to discuss again?” “真的不打算再商量了吗？” „We did not negotiate with the lunatic. When calmed down, when you restarted the conference again.” “我们不跟疯子谈判。什么时候冷静下来了,你们什么时候再重启会议吧。” „Then good, this was your final decisions. Please one side allow me to repeat: Is invariable with the offer, the purchase quantity was decided by us. Is this?” “那么好,这就是你方的最终决定了。请允许我复述一边:和报价不变,采购数量由我方决定。是这样吗？” „Yes!” “是的！” In Smith's eyes has a daring stubbornness. 史密斯的眼睛里带着一种孤注一掷的倔强。 He knows that oneself is taking risk, if magnificence Jizhen has EDA, the conference that these breaks off conversation will thoroughly sew him to the shame column on, he is going to the result of company to be responsible for over the next several years ---- Or takes the rap. 他知道自己是在冒险,如果华记真的有EDA的话,那这一场彻底谈崩的会议将会把他钉到耻辱柱上,他将要为未来几年公司的经营结果负责----或者说,背黑锅。 However, he also has the intense self-confidence to oneself specialization, he does not believe that magnificence record can discard Synopsys at this kind of time. 但是,他对自己的专业性又有着强烈的自信,他不相信华记在这种时候可以舍弃Synopsys。 Unreasonable, is unscientific. 没有道理,也不科学。 „Good. Then our final decisions are, to the purchase quantity of your division EDA product is: 0.” “那好的。那么我方的最终决定是,对你司EDA产品的采购数量是:0。” „Has the contract to expire after the one and half months, after contract expire, we will no longer renew.” “已有合同将在一个半月后到期,合同到期之后,我们将不再续签。” Yang Lin lin said unemotionally. 杨林林面无表情地说道。 „....... You were really insane, I hope that you can sober as soon as possible.” “.......你们真的疯了,我希望你们能尽快清醒过来。” Smith shakes the head, later ignores the commercial etiquette, shut off the conference call directly. 史密斯摇了摇头,随后不顾商业礼仪,直接切断了视频会议。 leaf boat sits in the corner shocking, he has not thought that today's conference can become enlightened this. 叶舟震惊地坐在角落里,他从来都没有想过,今天的会议能开成这样。 No wonder land Xu wants to deliver to company magnificence record also on the dragon EDA complete documents to stake everything on a single throw of the dice very early in the morning, they are too many in that in the hardware manufacture was restricted, even to had the blueprint not to have the company to give them the degree of OEM chip. 难怪陆旭大清早就要自己把应龙EDA的全部文档送到公司华记也是在孤注一掷,他们在硬件制造上受到的限制已经太多了,甚至到了有设计图却没有公司能够给他们代工制造芯片的程度。 Records regarding the present magnificent, in chip, really does not have any to lose. 对于现在的华记来说,在芯片这一块,实在是已经没有什么好失去的了。 Therefore, they must give it all. 所以,他们要放手一搏。 With the quickest speed, with the most robust stand, by impacts the market on dragon EDA, has a bloody road! 用最快的速度,用最强硬的态度,凭借应龙EDA来冲击市场,杀出一条血路！ In the conference room a silence, after the video call hangs up, no one leaves from the seat. 会议室里一片寂静,视频通话挂断之后,没有人从座位上离开。 Yang Lin lin turn head looks to the boss, after the boss slight nod , before looking at a leaf boat, corner that never pays attention. 杨林林回头看向老板,老板微微点头之后,又把目光投向一个叶舟之前从未注意的角落。 In that corner sits a middle-aged man who wears the Chinese tunic suit. 那个角落里坐着一个身穿中山装的中年男人。 A moment later, that man stands up, arrives at the front of boss. 片刻之后,那个男人站起身来,走到老板的面前。 „Ren, was laborious you.” “任老,辛苦你了。” „It is not laborious, these little brothers were laborious. Especially this.” “不辛苦,这些小兄弟们辛苦了。尤其是这个。” The boss referred to leaf boat, smiles is replying. 老板指了指身边的叶舟,微笑着回答道。 The middle-aged man nods, the line of sight turns to leaf boat. 中年男人点了点头,视线转向叶舟。 „leaf boat? We before by means of the telephone. I am Chen Hao of SASAC.” “叶舟是吧？我们之前通过电话。我是国资委的陈昊。” „Minister Chen!” “陈部长！” leaf boat hurries to stand up, Chen Hao held down his shoulder saying: 叶舟赶紧站起身,陈昊按住了他的肩膀说道: „You're welcome. 3 : 00 pm, the slightly fusion company must on behalf of magnificence record issue that on dragon EDA, you as the executive vice-president, needs to attend a meeting as a non-voting delegate and speak.” “不用客气。今天下午三点,微聚变公司要代表华记发布应龙EDA,你作为执行副总裁,需要列席、讲话。” „From now on, you have 6 hours of preparation lecture notes.” “从现在开始,你有六小时准备讲稿。” „Do not reject, should not be timid.” “不要拒绝,不要胆怯。” „This is the decision of organization.” “这是组织的决定。” „I have checked your personal history, you are also one of the organization. Starting today, you must take on the burden/shoulder pole.” “我查过你的履历,你也是组织的一员。从今天起,你就要担起担子了。”