EG :: Volume #1

#89: Television advertisement


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A careful hype of Feng Yu, making Taihua Brand select the oil to be hot in Bing City, was other Longjiang areas, the response so is not warm. 冯宇的一番精心炒作,让泰华牌精选油在冰城火了,可是龙江其他地区,反应并没有这么热烈。 After all the price of Taihua Brand selection oil compared with ordinary bulk soybean oil expensive one time also many, the average person does not give up. Although the soft article played certain effect, but the television station made an issue of program to spike a rumour, the person in oil pressing plant ate also leaches the oil, did not have reason type of oil to be harmful they also to eat. 毕竟泰华牌精选油的价格要比普通散装豆油贵一倍还多,普通人并不太舍得。虽然软文起到了一定的效果,但电视台做了一期节目进行辟谣,榨油厂的人吃的也都是浸出油,没理由这种油有害他们自己还吃。 If only then Bing City this market, then the Taihua factory can make money, but the TaiHua Company's sale actually makes less than how much money. He started free to deliver many oil to exit, took delivery of goods the price that from the Taihua factory, was in itself more expensive than the common oil. 如果只有冰城这一块市场,那么泰华厂能赚钱,但泰华公司的销售却赚不到多少钱。他开始可是免费送了很多油出去,从泰华厂提货的价格,本身就比一般的油更贵。 Therefore Feng Yu prepares to increase the advertisement offensive, making more people remember the Taihua Brand selection oil, buys the oil time, cannot bear thinks of this oil. 所以冯宇准备加大广告攻势,让更多的人记住泰华牌精选油,买油的时候,忍不住就想到这个油。 The goods the shop to the province, quantity were not quite many, these produce inborn, one-third keep Bing City, one-third delivered, one-third delivered to the supply and marketing cooperatives of other Longjiang areas. 货已经铺向全省,数量并不太多,这些天生产出来的,1留在冰城,1送出去了,1送到龙江其他地区的供销社。 Except that the Bing City supply and marketing cooperative stocks with goods, what the supply and marketing cooperatives of other areas use sells the pattern. After all Feng Yu is so high, they who the price subscribes do not think that can sell many. Now looks like, fact truly so, although daily paper last every day is propagandizing this selection oil, the person but who buys is few. 除了冰城的供销社是进货,其他地区的供销社采用的是代销模式。毕竟冯宇把价格订的这么高,他们都不认为能卖出去多少。现在看来,事实确实如此,虽然日报上每天都在宣传这精选油,但买的人却很少。 ...... …… Taihua Brand selection oil, selects the excellent non- environmental damage soybean, Soviet Union top equipment craft squeezing, does not have any chemical additive, the European aristocrat kitchen first choice!” 泰华牌精选油,精选优等无公害大豆,苏联顶级设备工艺压榨,无任何化学添加剂,欧洲贵族厨房首选!” A 20-year-old young girl, puts on one to be printed with the apron of Taihua Brand selection oil, is stir-frying the prawn in the kitchen, simultaneously the magnetic male voice were reading the message, finally was in the young girl hand is lifting oil pot scene of one bottle of three jin (0.5 kg) attires. 一位20岁的妙龄少女,穿着一件印有泰华牌精选油的围裙,在厨房翻炒着大虾,同时有一个磁性的男声念着广告词,最后是少女手中举着一瓶三斤装的油壶镜头。 Feng Yu is somewhat regrettable, does not have later generation that type of high-definition camera, if makes into «Tip of tongue» that high-definition scene, the effect will be better. However is this, Feng Yu thought that was good. 冯宇有些遗憾,没有后世那种高清摄像机啊,如果弄成《舌尖》的那种高清镜头,效果会更好。不过就算是这样,冯宇觉得已经不错了。 This advertisement has also highlit the nuisanceless concept, at least now nobody understands, but actually gives people a big on feeling. Coordinated in the newspaper to make an issue of advertisement, popularized anything to be called the harmless grocery. 这条广告还突出了无公害的概念,至少现在没人懂,但却给人一种高大上的感觉。配合着报纸上又做了一期广告,普及什么叫做无公害食品。 Ten seconds of advertisement, broadcasts every day three times in the province stage, at noon one time, in the afternoon one time, in the evening prime time one time. At this time television advertisement fee has fried, what was expensive was only CCTV, the province stage was not too expensive. 十秒钟的广告,每天在省台播放三次,中午一次,下午一次,晚上黄金时间一次。这时候电视广告费已经炒起来了,但贵的只是央视,省台的还不算太贵。 But this, three advertisements, one year, has spent the Feng Yu several hundred thousand high prices. However Feng Yu also kept a subsequent party, the advertisement content has been able to replace. When two days of powdered sugar production have packed, he will make a promotion to the powdered sugar. 但就这样,三条广告,一年时间,也花了冯宇几十万的高价。不过冯宇也留了一个后手,广告内容可以更换。等过两天绵白糖生产包装好了,他会对绵白糖做一次推广。 Feng Yu this advertisement, places later generation definitely unable to broadcast, the European aristocrat kitchen first choice, is not in accordance with the facts obviously, that side does not use the soybean oil. But some do people how many know? Now generally believes that on the television can broadcast, definitely real! 冯宇这个广告,放在后世肯定不能播,欧洲贵族厨房首选,明显失实,那边根本不用大豆油。但国人有多少知道呢?现在普遍认为,电视上能播的,就肯定是真的! The Feng Yu advertisement, are highlighting precious of selection oil, coordinates one to drain the oil the stir-fried dish again the scene, making the person impression very profound. 冯宇的广告,句句都突出着精选油的珍贵,再配合一个倒油炒菜的镜头,让人印象非常深刻。 The person of stir-fried dish is elder sister Feng Danying is a guest performer, Feng Yu said that makes the elder sister understand the feeling of big star. Asked the specialists of television station to put on make-up, but does not have this face to spread now pallidly, the lip was red, but under the direction of Feng Yu, has drawn a pale makeup, others do not know, but also thinks that has not put on make-up. 炒菜的人是姐姐冯丹英客串,冯宇说让姐姐体会一下大明星的感觉。请了电视台的专人化妆,但并没有现在这种脸涂得煞白,嘴唇通红,而是在冯宇的指点下,画了一个淡妆,别人不知道,还以为根本没化妆呢。 Feng Danying originally young attractive, passes through such dao to put in order again, but also is not really worse than the movie star. Li Shiqiang at the scene, the eye looked on the same day straight. 冯丹英本来就年轻漂亮,再经过这么一捯饬,还真是不比电影明星差。李世强当天在现场,眼睛都看直了。 The advertisement broadcasts the second day, Mother telephones, the one who asked that stir-fried dish was Sister Feng Yu. After obtaining the affirmative reply, her expression is somewhat disgruntled: The stir-fried dish good to be able on the television, don't I cook compared with your older sister delicious? 广告播出第二天,老妈就打电话过来,问那个炒菜的是不是冯宇姐姐。得到肯定的回答后,她语气有些不悦:炒菜好就能上电视,我不比你姐姐炒菜好吃? The Feng Yu hurried explanation, is mainly time without enough time, next time certainly will invite mother Sir. 冯宇急忙解释,主要是时间来不及,下次一定请母亲大人。 Advertisement one month later to can replace, the middle-aged woman stir-fried dish, the effect is perhaps better. However what now wants is the appealing eyeball, elder sister's image is quite appropriate. 广告一个月后到可以更换一下,中年妇女炒菜,说不定效果更好。不过现在要的是吸引人的眼球,姐姐的形象比较合适。 ...... …… In the north graveyard, after two 30-year-old women get off work, moves toward the supply and marketing cooperative together. 在北面的佳城,两个30多岁的女人下班后一起走向供销社。 What do you buy?” “你去买什么?” Taihua Brand selection oil, you?” 泰华牌精选油啊,你呢?” I am also. This is the Soviet Union top equipment craft, is definitely delicious.” “我也是。这可是苏联顶级设备工艺,肯定好吃。” Incessantly delicious, is any harmless grocery, does not have the chemical additive. My son goes to the elementary school, cannot make him eat the soybean oil that any Gasoline soaks.” “不止好吃,还是什么无公害食品,没有化学添加剂呢。我儿子才上小学,可不能让他吃什么汽油泡出来的豆油。” Not, even if expensive, one month can spend how much money much, the European aristocrats eat this, we also enjoy the life of aristocrat!” “可不,就算贵一点,一个月能多花多少钱呢,欧洲贵族都吃这个,咱们也享受享受贵族的生活!” Similar scene occurred in the Longjiang many cities, but these cities are different from Bing City, approval is quite low, vat not quite sells, instead is three jin (0.5 kg) small bottled sells unusual is good, it seems like it is holding the manner of trying. 类似的场景在龙江多个城市发生,而这些城市跟冰城不同,认可度还是比较低,大桶的不太好卖,反而是三斤的小瓶装卖的非常好,看来都抱着试一试的态度。 However Feng Yu believes that so long as this advertisement does daily, making these people be used to the Taihua Brand selection oil, they will certainly continue to purchase, this taste was truly better. 不过冯宇相信,只要这广告天天做下去,让这些人习惯了泰华牌精选油,她们一定会继续购买,这个口感确实更好一些。 Now the Taihua factory according to the request of Feng Yu, has hired many people. In city factory busy time is the three shifts, but in the Taihua factory, what Feng Yu request is four classes but actually. 现在泰华厂按照冯宇的要求,雇佣了很多人。城里的工厂忙的时候都是三班倒,但在泰华厂,冯宇要求的是四班倒。 First these person of itself are the farmer family background, the run machinery, although is simple, but the safety responsibility idea, may be inferior that these have done many year of workers in the factory. Another machine is a little dangerous, for example the feed opening, for example protects from fire anything. 首先这些人本身就是农民出身,操作机器虽然简单,但安全责任观念,可不如这些在工厂干了很多年的工人。再一个机器还是有点危险,比如下料口,比如防火什么的。 These person of security ideas also miss, once there is any oversight, has the danger, losing money is small, if the person the disability even died, compensates how much money to be also useless. 这些人安全观念也差,一旦有任何疏漏,发生危险,赔钱是小,人要是残疾甚至死亡了,赔多少钱也没用啊。 Especially entire farm more than 20,000 people, once the factory has the accident, hand down, the Taihua factory thorough was smelly in the reputation of farm. 尤其整个农场就20000多人,一旦工厂发生事故,口口相传,泰华厂在农场的名声就彻底臭了。 The Feng Yu preparation dug two managerial talents in the city in the past, what a pity the wages, although opened has been higher than one time, the person who regarded as important has not complied. The state-owned enterprise does well, the government subsidy to farmers in drought or raining incidents secured job, making me go to a small factory in your farm to work? Let alone two times of wages, three times of I do not go! 冯宇准备在市里挖两个管理人才过去,可惜工资虽然已经开的高出了一倍,看重的人还是没答应。国企干得好好的,旱涝保收铁饭碗,让我去你一个农场的小厂子打工?别说两倍工资,三倍我也不去! Feng Yu is somewhat regrettable, it seems like can only train. The factory master craftsman who he looks for these retirements, goes to the Taihua factory to attend class, spreads the safe operation knowledge, raises these people's vigilant consciousness. 冯宇有些遗憾,看来只能自己培养了。他就找那些退休的工厂老师傅,去泰华厂上课,普及安全操作知识,提高那些人的警惕意识。 These days, was only the soybean entered over a hundred tons, produces a about 15 tons soybean oil, the Taihua factory was only this, made a profit to exceed 15,000 Yuan. 这段时间,光是黄豆就进了上百吨,生产出来将近15吨的豆油,泰华厂光是这一项,就已经获利超过15000元。 Then how long, unexpectedly has made these much money, Feng Xingtai excited being hard practicing moderation. According to such calculates that the light is soybean oil one, factory one month can make about 40,000, one year about 500,000! 这才多长时间啊,竟然挣了这么多钱,冯兴泰兴奋的难以自持。照这么算,光是豆油一项,厂子一个月能挣40000左右,一年将近500000啊! He starts to believe now that the son said three years, making 1000 turn into 10,000 words. Meanwhile somewhat was worried that this powdered sugar has produced these many, how to have sold outward? Is does not sell? Wants not to sell out the machine of sugar manufacturing, buys production soybean oil the production line to consider as finished again, this gadget can make money, can make money! ~~~ thanks ) the 100 beginning coins of ¯ false dwelling hit to enjoy, today the refresh time was chaotic, excuses me 他现在开始相信,儿子说三年时间,让1000块变成10000块的话了。但同时又有些担心,这绵白糖生产了这么多,咋还不往外卖呢?是不是不好卖?要不把制糖的机器卖掉,再买一条生产豆油的生产线算了,这玩意能挣钱,能挣大钱哩!~~~感谢╰︶¯伪宅的100起点币打赏,今天更新时间乱了,见谅
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