First month of summer, richest familyLi Xiaohuabrushedexploded the Capital Cityfriendcircle.
初夏,首富李晓桦刷爆了京城朋友圈。
After internationalauto show, finallyhas the topbrandto come to Chinaon own initiative- Ferrariheld a trade showinAsian Olympic Village Convention Center.
继国际车展之后,终于有顶级品牌主动来华-法拉利在亚运村会展中心举办了一次展卖会。Brought the latest348race cars, price-marks138,800US dollars.
带来了最新款348型跑车,标价13.88万美元。Theydo not feel the Chinese to afford, has completedto be left intactto ship back the plan of Italy. Finallyin the exhibitionlastday, Li Xiaohuatakeslight.
他们不觉得中国人买得起,已做好原封不动运回意大利的打算。结果在展会最后一天,李晓桦轻飘飘拿下。In the pasthistoricallinguistic environment, a ChineseboughtFerrari and Americanmoon landingsameshocks. The Ferrariteamheld the handing-over ceremonyinTemple of Heaven, the citytraffic departmentmatched a licensespecially: BlackCapitalA00001.
在当年的历史语境中,一个中国人买法拉利和美国人登月一样震撼。法拉利团队在天坛举行了交接仪式,市交通局专门配了个牌照:黑色京A00001。Having a pictureis very famous: Before rostrum of Tiananmen, a Li Xiaohuablacksuit, the handwith the mobile phone, depends on the redrace car......
有张照片很著名:天安门城楼前,李晓桦一身黑西装,手拿大哥大,靠着红色的跑车……Thispictureput in the majorcities of the world byFerrari, attractedfully the Caucasianattention.
这照片被法拉利投放到全世界的各大城市,赚足了白人眼球。............
…………„Drops the drop!”
“滴滴!”Quicklybreaksgoes crazyaccording to the loudspeakergreatly, ZhaoBaogangcarries the packageto run down the building, „came!”
一辆快散架的大发狂按喇叭,赵宝钢拎包跑下楼,“来了来了!”Hesitsin the copilot, closes, the car(riage)followsto shaketwo.
他坐在副驾驶,咣一关门,车都跟着晃悠两下。„How do youdrivethisbrokencar(riage)?”
“你怎么开这破车啊?”„Does low keyunderstand?”
“低调懂么?”permitsnon-starts the vehicles, moves to the bigchrysanthemumalley, said: „ Todayona few words, poor-mouthsstrategically, tacticalupper extreme. Letotherslook, humph, goodonecrowdto thrust out the faceis beingfivefights of meter/ricebowingartists, was very pitiful!
许非启动车辆,驶向大菊胡同,道:“今儿就一句话,战略上哭穷,战术上端着。让人家一瞧,嚯,好一群腆着脸为五斗米折腰的艺术家,忒可怜了!Musthavethiseffect, othersare willingto investmoney. ”
得有这种效果,人家才更愿意投钱。”„Whatat sixes and sevens?”
“什么乱七八糟的?”ZhaoBaoganggrins, spits: „Iclash your imperial crownto come, if we had knownopenssendsgreatly, Irode a bicycle.”
赵宝钢咧嘴,啐道:“我就冲你那皇冠来的,早知道开大发,我自己骑车了。”Hepats the frontbigglass, „my goodness, withsittinghiring. Yeah, younoware so rich, how to buyFerrari? LetLi Xiaohuaeat a soup?”
他拍拍前面的大玻璃,“好家伙,跟坐出租似的。哎,你现在这么富,怎么没买辆法拉利?让李晓桦喝个头汤?”„Ferrariis too quick, myKaihuangcrownwas quick, yesterdayonoverspeed.”
“法拉利太快,我开皇冠都快,昨儿就超速了。”permitsnon-is muttering, was sayingwords that is difficultto understand, anything„wiredrawing”and„smallblackroom”and so on, causesbigsteelto laugh, the car(riage)inside and outsidefilled the merryair.
许非咕哝着,说着难懂的话,什么“拉丝”、“小黑屋”之类的,引得大钢子哄笑起来,车内外充满了快活的空气。Soon, tobigchrysanthemumalley.
不多时,到了大菊胡同。Starts outwithblockbuilding blockgreatly, creaksturnstoward the lane entrance, one sidepastesone side of the wallto be near saying that serious of agreeing with.
大发车跟块积木似的,嘎吱往巷口一扭,一侧贴墙一侧临道,契合的不得了。Theyenter the courtyard, the employeeare arranging, entrancedrawingbanner: Developmenttelevision art, impelspirit of the age- seahorsefilm and televisionconference.
俩人进院子,公司员工正在布置,门口拉着横幅:发展电视艺术,感召时代精神-海马影视见面会。He...... tui!
He……tui!Thatbroker, the frontrow of table, underseveralrows of seats, prepared the teamelon seed and fruit dropsblockas before.
依旧那间大屋子,前面一排桌,底下几排椅,备了茶水瓜子、水果糖块。permitsFeibenwantsto callstretch/openZien, as soon asotherslistento drawmoney the work, is not willingto come.
许非本想叫上张梓恩,人家一听拉钱的活儿,不愿意来。Waited for severalminutes, the person of seahorsearrived.
等了几分钟,海马的人到了。
The horsehealth/guard, woofShuoling " SeahorseDance hall » director, calledLiu Yiran. Thisis the writerandscreenwritertransfers the director, pattedmanythemeworks.
马卫都、汪朔领着《海马歌舞厅》的导演,叫刘毅然。这位是作家、编剧转导演,拍了不少主旋律作品。Hismanneris stiff, the wordsare few, supposed that is not willingto come. permitsis not bothersomelike this, youmustnot really have the artisticmoral integrity, wehave not daredto use.
他举止僵硬,话少,估摸也不愿意来。许非不烦这样的,你要真没点艺术节操,我们还不敢用咧。Sits, totenpoints, the nagsaidshortlyanxiously: „Did IsayBosspermits, how the personhave not come?”
坐着坐着,眼瞅到十点,老马焦急道:“我说许老板,人怎么还没来啊?”„Has not been the time. Thisplace, andmustlook for a meeting.”
“没到时间呢。这地儿偏,且得找一会。”„Can'tthrow up one's job?”
“不能撂挑子吧?”„Has no alternative but the energy, they more anxious than us.”
“不能不能,他们比咱们急。”Finishes barely the words, outsidethump thumpseveral, a Jiaodongaccenttransmits, „is enterpriseconferencehere?”
话音未落,外面咚咚几声,一个胶东口音传来,“企业见面会是这里吧?”„Oh, hello!”
“哎哟,您好您好!”
The peoplewelcomed, saw a suitman, is carrying the briefcase, veryhad the manner.
众人迎出去,见一西装男子,拎着公文包,挺有派头。„Wethrough the telephone, Iare the North Starclocks and watchesoutsideunites the director, surnamed Li.”
“我们通过电话,我是北极星钟表的外联主任,姓李。”„Does not needto introduce that does not needto introduce, recognizes, thisisMr.woofShuois right? ThisMr.permitsnon-, has watchedyourpicture......”
“不用介绍不用介绍,都认得,这位是汪朔先生对吧?这位许非先生,看过您照片……”DirectorLiis very happy, without a native of Mongolia, is the experts. The seahorse is also very happy, the North Starsuper client, justcommented the known trade marklast year.
李主任挺乐,没蒙人,都是专家。海马也挺乐,北极星大客户啊,去年刚评了驰名商标。Following close on, the guestis arrivingone after another.
紧跟着,客人陆续抵达。„Iam the rainbowtelevision.”
“我是长虹电视的。”„Iam the whistling swanwasher.”
“我是小天鹅洗衣机的。”„Iam the Jialingmotor.”
“我是嘉陵摩托的。”
The nagsmileswithchrysanthemum, aiya, is the super clients, super client.
老马笑得跟朵菊花似的,哎呀,都是大客户,大客户。Againthen, listens:
再接着,又听:„Hello, IamShaoxingDaughterRed wineFactory.”
“你好你好,我是绍兴女儿红酒厂的。”„Iam the blue whalesweet-scented osmanthusduck.”
“我是蓝鲸桂花鸭的。”„Iam the Yang Riverwhite spirit.”
“我是洋河大曲的。”„Iam the Suzhou embroideryfactory.”
“我是苏绣厂的。”„IamYangzhouLacquerwareFactory.”
“我是扬州漆器厂的。”Un?
嗯?Everyonelooks atsomebodyneatly, knows that his is the costume piece, howcannot find outcostume piecedozen of advertisements. This momentonelooks, can the lyingtroughalsodo?
大家齐刷刷看着某人,知道他那是古装剧,想不出古装剧怎么打广告。此刻一瞧,卧槽还能这么干?Came to more than 20homes, acts with constraintfriendlygreeting. The nagsitsinfront, originallyis very anxious, obviouslyopposite partyalsoanxiously, relaxfiercely.
呼啦啦来了二十多家,矜持友好的打着招呼。老马在前面坐着,本来挺紧张,可见对方比自己还紧张,猛地放松。
The environmentimprisonment, suddenly the depthis since long open, likingis also vacant. Onlythinkseverywhere the opportunity, actuallydid not know that from wherestarts.
长期以来环境禁锢,冷不丁深度开放,欢喜又茫然。只觉遍地机会,却不晓得从何开始。A lot, in„initiative”twocharacters.
很多事情,就在“主动”二字。permitsnon-relates the enterpriseon own initiative, likebeating openeggshell, is fresh.
许非主动联系企业,就像敲开了鸡蛋壳,全是新鲜。„, Was similar, westart.”
“呃,差不多了,我们开始吧。”Teacherpermitscoughedtwo, said: „ Today the original intention of conference, in the telephone the ditchpasses. Rubbish, firstbriefedoursituation.
许老师咳了两声,道:“今天见面会的初衷,电话里都沟通过了。不废话,先介绍一下我们的情况。Threesoap operas, called«SeahorseDance hall», the sceneplay of similareditorial department. The manufactureleveldoes not needto be worried,ourseahorsehas more than 40noted authors. IncludingmywoofShuo, does thisknow? He is also one of the editors-in-chief.
三部电视剧,一部叫《海马歌舞厅》,类似编辑部的情景剧。制作水准不用担心,我们海马有四十余位知名作家。包括我身边的汪朔,这都知道吧?他也是主笔之一。At presentis arrangingin the earlier period, the scriptwrotefivevolumes, the planphotographed40volumes. ”
目前正在前期筹备,剧本写了五集,计划拍摄四十集。”Buzzhumming sound!
嗡嗡嗡!Under a discussion, comes outwoofShuolinonly, enoughthisgroup of peopleinvest.
底下一阵议论,单把汪朔拎出来,就足够这帮人投资的。„Secondcalled«Satisfying a craving», thiswasDirectorZhaoBaogang, the editorial departmentishedirects. The reorganizationfromwoofShuonovel, the planpatseightvolumes.”
“第二部叫《过把瘾》,这是赵宝钢导演,编辑部就是他执导的。改编自汪朔的小说,计划拍八集。”Onehear of eightvolumes, the peoplearehesitant, nowis fastidious about the lengthyplay.
一听八集,众人心生犹豫,现在讲究长篇剧。
„ Artistic work, infineare not many. These more than eightvolumes of onepoint of burdens, fewonepoint of insufficient, absolute being. MoreoverscriptbyEditor-in-ChiefLi Xiaoming, Li Xiaoming, «Hope»screenwriter.
“艺术作品呢,在精不在多。这八集多一分累赘,少一分不足,绝对实实在在。而且剧本由李小明主笔,李小明啊,《渴望》编剧。InsidealsohasLiuwhite/shellto ally. ”
哦,里面还有刘贝加盟。”„......”
“……”
The mentality of peopleseetheswithhiswordsunceasingly, " Hope » screenwriter, the director in editorial department, the actress of golden eagle award, shoulddo!
众人的思路随着他的话语不断翻腾,《渴望》的编剧,编辑部的导演,金鹰奖的女演员,应该干得过啊!„Third, costume piece«LikesMarriage affinity». The planpats25volumes, directorstretch/openZien, the producerisI.”
“第三部,古装剧《欢喜姻缘》。计划拍二十五集,导演张梓恩,制片人是我。”Ended?
完了?Ended!
完了!Thisgroup of enterpriserepresentativesare willingto come, explained that the wishis strong. Person the shadow of famoustree, woofShuo, Teacherpermitssittoward the stageon, thiscalled the energy.
这帮企业代表肯来,说明意愿强烈。人的名树的影,汪朔、许老师往台上一坐,这就叫底气。Moreoverherelates, allcanintegrate the plot the product.
而且他联系的,全是能融入剧情的产品。DirectorLi of North Staris especially decisive, said: „Ourfactoryhad/left a model of person of highdesk clocknewly. Youlook to place the dance hallentrance, Icantake responsibility, 1 million.”
北极星的李主任特果断,道:“我们厂新出了一款一人高的座钟。你看能不能放在歌舞厅门口,我自己就能做主,一百万。”Pū!
噗!
The nagalmostslides, how1 million?
老马差点滑下去,怎么就一百万了?DirectorLiu Yiranknits the brows, said: „Dance hallentranceputs a bell, is not quite appropriate?”
刘毅然导演皱眉,道:“歌舞厅门口放个钟,不太妥当吧?”„Okay, improperwhathas?”
“好好,有什么不妥的?”
The naghurries saying: „Puts the bell, butyouinvestso much money, how manywantingto return?”
老马赶紧道:“放钟可以,不过您投这么多钱,想要多少回报啊?”„Iinvest!”
“我投资!”„Right, knowsyouto invest, what do youwantto return?”
“对,知道您投资,您想要什么回报?”„Iinvest!”DirectorLiwas anxious.
“我就是投资!”李主任还急了。„......”
“……”woofShuoblinks, takes a look atsomebody, thisgrandsongod.
汪朔眨巴眨巴,瞅瞅某人,这孙子神了。On the day of the meeting, heexplainedthisphenomenon: The enterpriseinvestsmoney, but why does not talk clearlyinvestsmoney.
聚会那天,他就解释了这个现象:企业投钱,但说不清为啥投钱。„Do not be anxious. Youput the entrance the bell, crowdedfromthis, the lenshas sweptone to look. If the soap operafire, audiencewere broad, was equivalent to the advertisementeffect.”
“您别急。您把钟放门口,人来人往的都从这过,镜头扫一遍就能看着一回。要是电视剧火了呢,受众群广,相当于广告效应。”permitsnon-was also happy, said: „Youpromote the productto the customeragain, said that my bellisdance hall that absolutelygood! Thisproducthit.”
许非也乐了,道:“您再向客户推广产品,说我这钟就是歌舞厅那个,绝对好!诶,这产品就打出去了。”„Right, thismeaning!”DirectorLiis excited.
“对对,就这意思!”李主任倍儿激动。„This, wegive a namespecially, call the advertisementimplanting.”
“这个啊,我们专门起个名,叫植入性广告。”Advertisementimplanting?
植入性广告?Everyonefine goods, whish, are enlightened.
大家细品,哗,醍醐灌顶。
( Alsohas......)
(还有……)
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