RINAPE :: Volume #9

#839: The experience instruction of entity entrepreneur

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Li Mu is driving a Zhao Ziqiu family's Mercedes S level, followed the Zhao Xianliang Rolls-Royce to go to his company. 李牧驾驶着赵子秋家里的一辆奔驰S级,跟随着赵贤良的劳斯莱斯来到了他的公司。 The Zhao Xianliang corporate name called Zhongliang Trading Group, sounds like trading company that bought cheap and sold dear, what didn't expect was, this enterprise actually had a huge building complex group in the outskirts of Hangzhou. 赵贤良的公司名称叫中梁贸易集团,听起来好像是倒买倒卖的贸易公司,但没想到的是,这家企业竟然在杭城市郊拥有一个庞大的综合建筑群。 Entire Zhongliang Trading Group has about two 12 high-level offices, but in these two story-high level offices the whole is linking six buildings, at least can hold several thousand people of here work. 整个中梁贸易集团拥有左右两栋十二层的高层写字楼,而这两层高层写字楼之间整体链接着一座六层建筑,至少可以容纳数千人在这里办公。 Zhao Xianliang as the Zhongliang Trading Group chairman, here has an exclusive floor, even has own exclusive elevator, merely is his office, the actual area on over hundred meters, simply is luxurious, this also makes Li Mu realize truly entity entrepreneur and biggest difference of internet entrepreneur, that is the former is the true rich man, the side builds is the really gold/metal platinum ; The latter such as this type, can only be the digital mister, empty fierce. 赵贤良身为中梁贸易集团的董事长,在这里拥有一个专属楼层,甚至拥有自己的专属电梯,仅仅是他的办公室,实际面积就超百米,简直可谓是奢侈至极,这也让李牧真正意识到实体企业家和互联网企业家的最大区别,那就是前者是真正的有钱人,身边堆砌的全是真金白金;后者如自己这种,只能算是数字先生,虚的厉害。 Because walks is the Zhao Xianliang special channel, to seating in the Zhao Xianliang office, Li Mu has not seen the personnel scale of this enterprise truly, but in calculated at heart secretly, such huge office, the stopper 5000 people come not to can be regarded anything, internet enterprise average per person work area not over five square meters, if calculates with that density, this basically can come in half Zhongguancun stopper. 因为一路走的都是赵贤良的特殊通道,一直到坐进赵贤良的办公室里,李牧都没有真正看出这家企业的人员规模,只是在心里暗自推算,这么庞大的办公场所,塞五千人进来根本算不得什么,互联网企业人均办公面积不超过五平米,如果用那个密度来算,这基本上能把半个中关村都塞进来。 Zhao Ziqiu followed Mother Xie Yun to go to her office at this time, two women did that also to give two men remained to chat the career space in private, Zhao Xianliang took out two bottles of imports the air/Qi to soak in water from the refrigerator of own office, one bottle gave Li Mu, asked him: „You guess how many people in this headquarters base has to be based in the work?” 赵子秋此时跟着妈妈谢芸去了她的办公室,两个女人这么做,也是为了给两个男人留出私下聊事业的空间,赵贤良从自己办公室的冰箱里取出两瓶进口的气泡水,把其中一瓶递给李牧,问他:“你猜这个总部基地里有多少人在常驻办公？” Li Mu said: „Looks at this scale, little said several thousand people?” 李牧说:“看这个规模,少说几千人吧？” Zhao Xianliang shows a faint smile, said: „More than 500 people.” 赵贤良微微一笑,说:“五百多人。” The Li Mu hear almost the eyeball was about to fall: „More than 500 people?? That 2-3 enough?” 李牧听完几乎眼珠子都快掉了:“五百多人？？那2-3层就足够了吧？” Zhao Xianliang nods: „Yes, if arranges properly, three are enough, but the entire Zhongliang Trading Group staff across the country counts over ten thousand, but majority disperses in the whole country.” 赵贤良点点头:“是啊,如果正经安排,三层足以,不过整个中梁贸易集团在全国范围的员工数过万,但是大部分都分散在全国各地。” Saying, a Zhao Xianliang probably introduced: „Zhongliang Trading Group most businesses are the coal and steel, coal have themselves to invest or occupy the stock the coal mine, coal dressing plant and coal mine construct the power plant, meanwhile the derivation invested the electrolytic aluminium manufacturing enterprise ; Steel and iron, we also invested and bought stock in some private steel mills and iron ore, makes the iron ore to import.” 说着,赵贤良大概介绍道:“中梁贸易集团大部分的业务是煤炭和钢铁,煤炭方面有自己投资或者占股的煤矿、选煤厂以及煤矿自建电厂,同时还衍生投资了电解铝生产企业;钢铁方面,我们也投资和入股了一些民营炼钢厂、铁矿,同时也做铁矿石进口。” Li Mu hear of being flabbergasted, he did not know about the Zhao Xianliang industrial scale before, today knows, the industry that originally he is engaged in is so unexpectedly huge, is the energy and steel is all related. 李牧听的咋舌,他之前对赵贤良的产业规模并不了解,今天才知道,原来他所从事的行业竟然这么庞大,全是能源和钢铁相关。 However, the Li Mu at heart also surprise, Hangzhou is not a resource-based city, why will have Zhongliang Trading Group such energy and steel industry group? 不过,李牧心里也诧异,杭城可不是一座资源型城市,为什么会有中梁贸易集团这样的能源、钢铁产业集团？ According to the shallow understanding of Li Mu to China economy, the coal industry and steel industry of China overwhelming majority centralized in the north, the south occupies are quite few, because oneself are engaged is the coal industry, Li Mu knows that south of Yangtze River almost does not have any large-scale coal, most coals centralized in the northern China, few centralized in southwest, eastern China the coal mine quantity or the coal reserve are low. 按照李牧对华夏经济的粗浅理解,华夏的煤炭产业以及钢铁产业绝大部分集中在北方,南方占比较少,因为自家从事的就是煤炭行业,李牧知道长江以南几乎没有什么大型煤矿,大部分的煤炭都集中在华北地区,少量集中在西南地区,华东无论是煤矿数量还是煤炭储量都非常低。 Moreover the steel industry is also same, eastern China only has a Baosteel, moreover in Shanghai, the Hangzhou Iron and Steel small pity , the proportion in entire China steel industry is insignificant. 而且钢铁产业也是一样,华东只有一个宝钢而且在沪市,杭钢小的可怜,在整个华夏钢铁产业里的占比微不足道。 Therefore, overall, the enterprise like Zhongliang Trading Group, should appear in the northern China, rather than appears here. 所以,整体看来,像中梁贸易集团这样的企业,更应该出现在华北地区,而不是出现在这里。 Zhao Xianliang as if also sees his doubts, said with a laugh said: „You definitely want to ask me, why will place Hangzhou Zhongliang Trading Group, right?” 赵贤良似乎也看出他的疑惑,笑着说道:“你肯定想问我,为什么会把中梁贸易集团放在杭城,对吗？” Li Mu said: „You do that definitely have your consideration, I am not many to the entity industry understanding, does not dare to guess carelessly.” 李牧说:“您这么做肯定有您的考虑,我对实体行业了解不多,不敢胡乱揣测。” Zhao Xianliang said with a laugh said: „In fact, is opportunistic.” 赵贤良笑着说道:“其实说白了,就是取巧。” Saying, Zhao Xianliang was then saying: „I do not have any special sentiment to Hangzhou, must take root in career here, because of many objective causes.” 说着,赵贤良接着道:“我并不是对杭城有什么特殊的感情,非要把事业扎根在这里,而是因为很多的客观原因。” „First, my so many years place here in the relations of Hangzhou operation, in Hangzhou are entire Zhejiang Province, I will work will have many convenience ;” “首先,我这么多年在杭城经营的关系放在这里,在杭城乃是整个浙省,我做事情会有很多的便利;” „Next, Liang's such enterprise, places sloppily northern ordinary, but places Hangzhou seems very rare, Liang's industrial although spreads the nation, besides the business tax of domestic enterprise in the local declaration, all involves the tax revenue on trade to report from Hangzhou, to the Hangzhou municipal government, Zhongliang Trading Group is the rare energy enterprise, is the large taxpayer, various policy benefits are also good to operate.” “其次,中梁这样的企业,放在北方稀松平常,但是放在杭城就显得非常少见,中梁的产业虽然遍及全国,除了当地企业的营业税是在当地申报之外,所有牵扯到贸易上的税收都是从杭城申报,对杭城市政府来说,中梁贸易集团是少有的能源企业,又是纳税大户,各种政策优惠也就非常好操作。” „Except for these two points, remaining is their mother and child likes Hangzhou, I also thought that Hangzhou occupies suitably, stays here to live, is much more comfortable than in the north.” “除了这两点,剩下的就是她们娘俩更喜欢杭城,我也觉得杭城更加宜居,留在这里生活,比在北方要舒服得多。” Li Mu nods, it seems like Zhao Xianliang treats as the supreme headquarters to operate Hangzhou equally. 李牧点了点头,看来赵贤良就是把杭城当做大本营一样去经营的。 Zhao Xianliang also said at this time: „With this headquarters base, initially according to holding 10,000 people of scale design constructions, is the Hangzhou municipal government approves as the preferential policy by the extremely low price, that price compared to the real value, basically is equivalent free. although headquarters only then several hundred people based in work, but Zhongliang Trading Group has really had ten thousand staff, I construct the headquarters base according to this scale, no one dares to say anything.” 赵贤良这时又说:“就拿这个总部基地来说,当初是按照容纳一万人的规模设计建造的,地是杭城市政府以极低的价格作为优惠政策批下来的,那点价格相对于实际价值来说,基本上就相当于免费。虽然总部只有几百人常驻办公,但是中梁贸易集团确确实实有过万员工,我按照这个规模建总部基地,谁也不敢说什么。” „Moreover, here constructs, to place this, with the unceasing growth of land price, its value continually is also promoting. The coal and steel are two very complex industries, the industry changes quickly, moreover changes all the time and is in a precarious state. However, no matter what, here is a cost is extremely low, the rise space very big real estate, if in the future I will draw back do not have to draw back, solely will be this headquarters base, enough I will give Ziqiu their mother and child to be for a lifetime calm and steady.” “而且,这里建起来、放在这,随着地价的不断增长,它本身的价值也在不断提升。煤炭和钢铁是两个非常复杂的行业,行业变化快,而且朝令夕改、朝不保夕。但是,不管怎么样,这儿都是一个成本极低、上升空间很大的不动产,未来如果我退无可退了,单单是这个总部基地,足够我给子秋她们娘俩一辈子安稳。” Li Mu quite admires to Zhao Xianliang, the entity industry wants to do with great difficulty, entire journey heavy asset development, the industry risk or the venture from policies are big, can achieve so the scale in this industry is a awesome matter, what is more important, his thought is especially quick and complete, can occupy thinks of the danger peacefully. 李牧对赵贤良颇为佩服,实体产业想做好不容易,全程重资产发展,无论是行业风险还是政策风险都非常大,在这种行业里能够做到如此规模已经是非常牛逼的一件事了,更重要的是,他的思维格外敏捷且周全,能够居安而思危。 Zhao Xianliang reminded Li Mu, said: „The Taobao net receives the government to attach great importance to while the present, you should also fight for some advantageous resources to the Yanjing municipal government as far as possible, best to take place first to construct the headquarters base, in the city of Yanjing that inch of land worth an inch of gold, place adds on the office again, in the future perhaps will be the assets of 1 billion ranks, crops up, you to outshine others while the present domestic internet enterprise few, hurries to fight for some resources to succeed in obtaining to store up.” 赵贤良不禁提醒李牧,道:“趁现在你的淘宝网这么受政府重视,你也应该尽量向燕京市政府争取一些有利资源,最好是要一块地先把总部基地建起来,在燕京那个寸土寸金的城市,一块地再加上写字楼,将来恐怕就是十亿级别的资产,趁着现在国内互联网企业冒头少、你是一枝独秀,赶紧争取些资源到手囤积起来。” The nod that Li Mu listens to reason said: „Right that you said that can I want to find the time to communicate with the Yanjing municipal government, look solve a number of Yanjing to settle down in the target to my two major enterprise, listened to your such saying, I was clear, my appetite was really small......” 李牧受教的点头说道:“您说的对,我本来是想抽时间跟燕京市政府沟通一下,看看能不能给我的两家主要企业解决一批燕京落户指标,听您这么一说,我才明白,我的胃口实在是太小了……” Zhao Xianliang said with a smile: „Appetite is certainly big, no matter is unpalatable delicious, first ate the mouth to say again.” 赵贤良笑道:“胃口一定要大,不管好吃难吃,先吃到嘴里再说。” „Do not feel, you are invade the national resources in the deceit, has the goal, ambitious, to have the enterprise of aspiration as one, you should have the support of government, and using the support of government good of enterprise development, this is the offering mutual benefit and achieving common progress between enterprise and government, works together, if you do not find the way to strive, other large number of enterprises will give all out to strive, even uses deception for the government support.” “你千万不要觉得,自己是在欺骗侵占国家资源,作为一个有目标、有理想、有抱负的企业,你理应得到政府的支持并且利用政府的支持把企业发展的更好,这是企业与政府之间的互惠互利、相互协作,你如果不想办法争取,大量其他的企业会挤破头争取,甚至为了政府支持而弄虚作假。” The Li Mu approval said: „This actually, more and more enterprises depend on with the government subsidy survival.” 李牧赞同的说:“这倒是,越来越多的企业就靠着拿政府补贴生存。” Zhao Xianliang said: „This matter was too common, the development of each enterprise needs enough resources support, why can high technology and new technology concept such fiery/popular? It is not because after moistening above, can make the local government look at one high, thus applied for more advantageous resources? You now two internet enterprises, are the domestic apexes, uses the advertisements of these two enterprises, asks for the local government, shows good will, communicates and complains tearfully with the local government, if the local government can you two enterprise various batch of places, you turn the head to look for the bank, uses relations to loan slightly to disburse money, then looks for the right contractor to help you construct the office, the child who can cry has the milk to eat and eat many are longer quickly, this point do not forget.” 赵贤良说:“这种事情太常见了,每一个企业的发展都需要足够的资源支撑,为什么高新技术这个概念会这么火爆？不就是因为沾上边之后就能让地方政府高看一眼,从而申请到更多有利资源吗？你现在两家互联网企业,都是国内顶尖,把这两家企业的招牌利用起来,多找地方政府,跟地方政府多示好、多沟通、多哭诉,如果地方政府能给你两家企业各批一块地,你转头找银行,稍微动用一点关系就能贷出钱来,然后找合适的施工方帮你把写字楼建起来,会哭的孩子才有奶吃、吃得越多长得越快,这一点千万不要忘了。” Li Mu after seeing Zhao Xianliang this headquarters base, listened to him to speak these words is very truly inspired, after all was 20 years of merchant, Zhao Xianliang wants to be much stronger at the experience of commerce, but the experience that he passed on truly was also practical, oneself have to construct the plan of office, reason that had not started, because of the office private words, was too high with and construction cost, took the cash flow, but after his such a raised, Li Mu wants to understand, original had one not to spend to construct the way of office, was only continuously the deep research understanding. 李牧在看到赵贤良这个总部基地、听他说完这一席话之后确实很受启发,毕竟是二十年的商人,赵贤良在从商的经验上要比自己强得多,而他传授的经验也确实非常实用,自己早就有建写字楼的计划,之所以一直没有上马,就是因为写字楼自用的话,拿地和建设成本太高,太占用现金流,但是经他这么一提点,李牧才想明白,原来有一个不花钱建写字楼的途径,只是自己一直都没有去深入研究了解。 Therefore Li Mu especially grateful said to Zhao Xianliang: „Thanks Uncle Zhao to remind, after this time goes back, I find the way to communicate with the Yanjing municipal government, strives to give two enterprises to apply for a land for building respectively, first constructs the headquarters base.” 于是李牧格外感激的对赵贤良说:“谢谢赵叔叔提醒,这次回去之后,我就想办法跟燕京市政府沟通一下,争取给两家企业各申请一块地皮,先把总部基地建起来。” The appearance that a Zhao Xianliang face is a promising young man, nods gently, said: „internet industry growth is rapid, but the development speed is faster, the bubble is bigger, my although does not understand internet, but can also think, your most manpower and resources the concentrating development virtual product, how many months to the computer over a hundred people are busy at work, several hundred more than ten million funds pound, what trades is only virtual products in some networks, if the product had the market to say fortunately, without market? So many investments finally how could it not be on remaining one pile of computers?” 赵贤良一脸孺子可教的模样,轻轻点了点头,说:“互联网行业发展快,但是发展速度越快,泡沫就越大,我虽然不懂互联网,但是也能想得出来,你们大部分的人力物力都在集中发展虚拟产品,上百人对着电脑忙活几个月,几百上千万资金砸进去,换回来的只是一些网络上的虚拟产品,如果产品有市场还好说,如果没市场呢？这么多的投资最后岂不就剩下一堆电脑了？” Li Mu listened to nod again and again: „You said is very right, our money and energy turned into the virtual data on internet, if the product failure, these virtual data will become will not be worth a red cent, some internet enterprises pounded several million even many Qian Jin to go, after some time , the bankrupt settlement, including several hundred thousand could not calculate.” 李牧听了不由连连点头:“您说的很对,我们的钱和精力都变成了互联网上的虚拟数据,如果产品失败,这些虚拟数据将变得一文不值,有些互联网企业砸了几千万甚至更多钱进去,一段时间之后破产清算,连几十万都算不出来。” „Therefore must think of danger in peace.” Zhao Xianliang sighed one, said earnestly: „Hurries to contact with the Yanjing municipal government, perhaps now the country just gives your such Tolgot good policy, the Yanjing municipal government to hope you come to put forward the request!” “所以才要居安思危啊。”赵贤良感叹一声,认真说道:“赶紧和燕京市政府多接触,现在国家刚给了你这么多利好政策,燕京市政府恐怕正盼着你上门提要求呢！”
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