RINAPE :: Volume #7

#635: The users are supreme

LNMTL needs user funding to survive Read More

Li Mu and Dong Ai sit in a Mercedes S level sedan, scale not too big nor too small motorcade uniform moveing to airport. 李牧和董艾坐在一辆奔驰S级轿车里,规模不大不小的车队整齐划一的驶向机场。 Dong Ai rarely has the opportunity to hold the Li Mu's figure, a big pile wants to report with him about 3321 things or is listens to his review to suggest, but does not know that Li Mu does not care about 3321 completely, felt relieved to Dong Ai 100, 3321 have her to assume personal command, Li Mu no longer is basically careful. 董艾很少有机会抓住李牧的身形,一大堆关于3321的事情想跟他汇报或者是听他点评建议,但是不知道李牧是完全不在意3321,还是对董艾一百个放心,3321有她坐镇,李牧基本上已经不再上心了。 In the car(riage), Dong Ai just also held Li Mu to say one pile of 3321 things, but Li Mu actually basically is an attitude: First listens, listening of keeping silent, listens to the issue, then asked how Dong Ai are considered, after Dong Ai said own idea, Li Mu gave her six characters: „You handle matters I to feel relieved.” 车里,董艾刚也抓住李牧说了一堆3321的事情,但是李牧却基本上都是一个态度:先听,默不作声的听,听完问题,再问董艾自己是怎么考虑的,当董艾说出自己的想法之后,李牧就给她六个字:“你办事我放心。” In brief is an appearance of waving the arms about storekeeper, the Dong Ai air/Qi helpless. 总之是一副甩手掌柜的样子,把董艾气的无奈至极。 Actually Li Mu somewhat is also guilty about Dong Ai many, initially Dong Ai asked itself, to hope participate to 3321 li (0.5 km) time didn't expect entire 3321 will definitely lose to her shoulder on, this period of time 3321 various business definitely also make Dong Ai badly battered a lot, but on the other hand, Dong Ai in 3321 also obtained her in the thing that other places cannot obtain, first is the reputation/honorary, 3321 family education network person in charge and 3321 assistance fund chief executive officers, she is next to Li Mu from 3321 profits. 其实李牧对董艾也多少有些愧疚,当初董艾找自己、希望参与到3321里来的时候肯定没想到自己会把整个3321都丢到她的肩膀上,这段时间3321的各种事务肯定也没少让董艾焦头烂额,不过话又说回来,董艾在3321也得到了很多她在其他地方得不到的东西,首先就是名誉,3321家教网负责人、3321助学基金首席执行官,她从3321身上的获利仅次于李牧。 Dong Ai are also very clear, although will complain that sometimes Li Mu is the waving the arms about storekeeper, but more often is grateful he to oneself this opportunity, to Li Mu, 3321 is his flag, if trades to be others, oneself take into consideration less than 3321, certainly will ask a very specialized professional manager to operate, 3321 is bigger and stronger, but he actually trusts himself unconditionally, in the final analysis this is also he to own one kindness. 董艾自己心里也很清楚,虽然有些时候会埋怨李牧做甩手掌柜,但是更多时候还是非常感激他能够给自己这个机会,对李牧来说,3321是他的一面旗帜,如果换做别人,自己顾及不到3321的话,一定会请一个非常专业的职业经理人来操作,把3321做大做强,而他却无条件信任自己,说到底这也是他对自己的一种恩惠。 Sees itself to ask that what Li Mu does not express the substantive opinion, Dong Ai also no longer wastes the argument simply, changed a topic to chat with Li Mu, said: „We arrange several assistance events that Zhang Guorong participates in the Yunnan and Guizhou two provinces, although is the remote mountain area, but the environment is top good, do you want to follow to relax together?” 见自己问什么李牧都不发表实质性意见,董艾干脆也不再浪费口舌,换了个话题跟李牧聊了起来,说:“我们安排张国容参与的几场助学活动都在云贵两省,虽然都是偏远山区,但是环境都是个顶个的好,你要不要跟着一起去散散心？” Li Mu said with a smile: „My where has that free time, Yanjing here many matters did not have a clue, which at this time my cannot go.” 李牧笑道:“我哪有那个闲工夫,燕京这边多少事都还没个头绪呢,这时候我哪儿也去不了。” Dong Ai curls the lip, said: „Makes how much money to suffice Ah? I if now has you 1/10 worth so many, I retire immediately, the graduate students did not read.” 董艾撇了撇嘴,说:“赚多少钱才够啊？我现在要是有你十分之一的身价那么多,我立刻退休,研究生都不念了。” Li Mu sighed intentionally: „The ancient said well, bramble finch who knows soaring ambition.” 李牧故意感叹:“古人说得好,燕雀安知鸿鹄之志。” Dong Ai white Li Mu, said: „You , if willing to make Xiangnan TV follow to mix a foot, I can actually Little Wan on approximately with me together.” 董艾白了李牧一眼,说:“你要是愿意让湘南卫视跟着掺和一脚,我倒是可以把小婉约上跟我一起。” Li Mu hastily said: „Do not toss about her, recently she was less relaxed than you many, Mo Wenwei this grade of program they are the crowded time working overtime records, you look again this troublesome to her, she does not hate your me to hate you.” 李牧急忙说道:“你别折腾她了,最近她不比你轻松多少,莫纹蔚这档节目她们就是挤时间加班录制,你再给她找这麻烦,她不恨你我都恨你。” Dong Ai said: „I many days have not seen her, without contacts her, she recently how?” 董艾说:“我好些日子没见她了,也没跟她联系,她最近怎么样？” Li Mu said with a smile: „Good, haven't «Happy Camp» you looked?” 李牧笑道:“挺好的,《快乐大本营》你没看吗？” Dong Ai said: „I asked was not this, " Happy Camp » fire spread the nation I to be able not to know that what I asked was she, recently what kind of, did you see her recently?” 董艾说:“我问的不是这个,《快乐大本营》火遍全国我能不知道吗,我问的是她自己,最近怎么样,你最近见她了没？” Li Mu nods: „In the past few days meets.” 李牧点点头:“前些天见了一面。” Dong Ai asked Li Mu intentionally: „She now is so hot, do many people pursue her?” 董艾故意问李牧:“她现在这么火,是不是有很多人追她？” Li Mu gawked staring, said: „This I have really not known, she has not mentioned with me.” 李牧愣了愣,说:“这个我还真不知道,她没跟我说起过。” Dong Ai sighed one lightly: „Does not have the time gathering with her, if finishes this Zhang Guorong and Mei Yanfang to participate in assistance the matter, I find the time to go to Hunan to have a look at her.” 董艾轻叹一声:“也没时间跟她聚一聚,要是忙完这次张国容、梅燕芳参加助学活动的事情,我就抽时间去湘都看看她。” Li Mu said freely spoken: „I must go after a period of time.” 李牧顺口说道:“我过段时间要去一趟。” Dong Ai face gossip asked him: „Do you also look at her?” 董艾一脸八卦的问他:“你也去看她？” Li Mu said: „Actually some cooperation want in the leader with their stage to discuss, but the plan I have not written with enough time, recently must hurry to find a time to write the plan.” 李牧说:“其实是有个合作想跟她们台里领导谈一谈,不过方案我还没来得及写,最近得赶紧抽点时间把方案写出来。” Nod of Dong Ai suddenly realize, Li Mu remembers anything to come , the injunction said: „Mei Yanfang may not participate in too for a long time, after it is estimated that 2-3 events, she must return to Hong Kong, this time you go is some tough remote areas, the life and health problem you must arrange appropriately, comes out later to hurry to arrange them to make a complete set system physical examination to the big hospital, guaranteed after her body There's no problem, makes her go back, is not only she, Zhang Guorong, their economic men, you and we 3321 team members, the body is the revolutionary qualification, this matter you must attach great importance.” 董艾恍然大悟的点了点头,李牧想起什么来,又嘱咐道:“梅燕芳可能不会参与太久,估计2-3场活动之后她就要回香港了,这次你们去的都是一些条件艰苦的偏远地区,生活和健康问题你要安排妥当,出来之后赶紧安排他们到大医院做一个全套系统的体检,确保她身体没什么问题之后再让她回去,不光是她,还有张国容,他们的经济人、你和咱们3321的团队成员,身体是革命的本钱,这件事你一定得重视起来。” After all Li Mu said is very reasonable, the remote areas diet and lodging condition are slightly bad, are easy to cause and other body acute diseases unaccustomed to the climate, ahead of time pays attention to be naturally best, therefore Dong Ai has not thought, then nods, complies. 毕竟李牧说的很有道理,偏远地区饮食和住宿条件稍差,容易引起水土不服等身体急症,提前注意自然最好,所以董艾也没多想,便点了点头,答应下来。 At this moment, behind in motorcade Toyota Coaster, several staff who is holding laptop is using the GPRS turtle fast network feedback writing and picture content, this time activity topic is Lu Xinyi has full authority and responsibility, therefore she has requested everyone to make several preheating reports, this batch of manuscripts have part to be used on YY preheating, the part is waiting, when 11 : 00 getting online get online synchronously, simultaneously they are preparing the first real-time news manuscript now, is the motorcade enormously and powerful the news that goes to the airport to prepare to pick. 此时此刻,车队后面的一辆丰田考斯特里,几个抱着笔记本电脑的员工正在用GPRS的龟速网络回传文字和图片内容,这次的活动专题是卢心怡全权负责,所以她早就要求大家做了好几篇预热通稿,这批稿件有一部分已经用来在YY上预热,有一部分等着在11点上线的时候同步上线,同时他们现在正在准备第一个实时新闻稿件,也就是车队浩浩荡荡前往机场准备接机的新闻。 Before the motorcade sets out, the photographer already the vehicles as well as some staff took many close-ups to the motorcade, now after Lu Xinyi personally screening, selected eight pictures, requests them these picture complete feedbacks the editorial team that is on duty to the company. 车队开拔之前,摄影师就已经给车队车辆以及一些工作人员拍了不少特写,现在经过卢心怡亲自一张张筛选之后,选出了八张图片,要求他们将这些图片全部回传给公司坐班的编辑团队。 The picture transmits through several computers, altogether time-consuming is also less than ten minutes, the efficiency was quite high, the picture passed on, Lu Xinyi also gave to remain behind the editorial group leader in company to telephone specially, urges her: „Must remember, the manuscript must according to the instruction of Chief Li, all writing picture typesetting in a page, do not use a that pattern of picture page again.” 图片通过数台电脑传输,总共耗时还不到十分钟,效率算是比较高了,图片传完,卢心怡还专门给留守在公司里的编辑组小组长打了个电话,叮嘱她:“一定要记得,稿件要按照李总的吩咐,把所有文字图片排版在一个页面内,千万不要再用一张图片一个页面的那种模式了。” Present Portal website takes seriously the data many to take seriously the user, for example eight charts manufacture a manuscript, almost all website will choose eight charts is divided into eight pages to upload, is the reader tacitly approves to open the first chart, wants to look that the second chart must click again one time „next page”, reason that does that the goal is to increase website PV, is the page visits. 现在的门户网站重视数据多过重视用户,比如八幅图制作一篇稿件,几乎所有的网站都会选择把八幅图分成八个页面上传,也就是读者默认打开第一张图,想看第二张图还要再点击一次“下一页”,之所以这么做,目的是为了增加网站的PV,也就是页面访问量。 With the manuscripts of these eight charts, if places in a page, after user waterfall glances over, increases 1 PV to website, but if places in eight pages, the user glances over page after page, will increase 8 PV to website, a news misses eight times to go, if all picture news do, PV increases was magnanimous, PV was higher, the advertizing revenue were also more, was this huge data difference, making them neglect the user experience and choice this crazed way, not only now, even more than ten years later C very The stand will use this repertoire as before. 就拿这八张图的稿件来说,如果放在一个页面内,用户瀑布式浏览之后,给网站增加一个PV,但是如果放在八个页面里,用户一页一页的浏览,就会给网站增加八个PV,一篇新闻就差出八倍去,要是所有图片新闻都这么搞,PV增加的就是海量了,PV越高,广告收入也就越多,正是这巨大的数据差异,让他们忽略了用户体验、选择了这种丧心病狂的方式,不只是现在,就算是十几年以后的很C站依旧会采用这种套路。 Li Mu seriously hurts the way of user experience to loathe to this type, he to Portal website, even if has request in every possible way, but has not given them any earning target, in other words, he does not prepare to make all forms of commercial advertisement in the YY Portal net, does not need to pay great attention to the false PV data, needs to pay great attention only, is the user experience, after all to Li Mu, the biggest idea is the user is supreme. 李牧对这种严重伤害用户体验的方式非常厌恶,他对门户网站纵使有百般要求,但从来没给他们任何营收指标,也就是说,他不准备在YY门户网做任何形式的商业广告,更不需要注重虚假的PV数据,唯一需要注重的,就是用户体验,毕竟对李牧来说,最大的理念是用户至上。
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