ThenJorge MendezasCristiano Ronaldo'smanager, had almost nothingscruplecomplied with the Li Mu'scooperationintention.
豪尔赫・门德斯作为克里斯蒂亚诺・罗纳尔多的经纪人,几乎没有任何迟疑的便答应了李牧的合作意向。Afterward, the topicenters the realityto hold the discussion of stageimmediately.
随后,话题立刻进入实操阶段的讨论。Jorge MendeztoldLi Mu, the present stageFA Premier Leaguenotpopularpenaltysystem, mostteamssigned the playertime, will not addpenaltyone, in other words, overwhelming majorityteamswantedto strengthentocontrol of player, without the penalty, the playerobeyed the arrangement of clubin the contract periodcompletely, so long as the clubdid not release people, otherspaid the highprice unable to dig.
豪尔赫・门德斯告诉李牧,现阶段英超并没有普及违约金制度,绝大多数球队签球员的时候,不会加违约金一项,也就是说,绝大部分球队希望增强对球员的把控,如果没有违约金,球员在合同期内完全服从俱乐部的安排,只要俱乐部不放人,别人出再高的价格也挖不走。Whatis lucky, Jorge Mendezis the experienced and carefulsoccermanager, hewhenhelpsCristiano RonaldoandMan Unitedsigns the agreement, insisted on a penaltyoption, kept a back doortoCristiano Ronaldo.
万幸的是,豪尔赫・门德斯是个老谋深算的足球经纪人,他在帮克里斯蒂亚诺・罗纳尔多与曼联签协议的时候,执意加了一条违约金选项,给克里斯蒂亚诺・罗纳尔多留了一道后门。
The firstyear, Cristiano Ronaldo'spenaltyis2500millionPound Sterling, so long assurpassesthisprice1Pound Sterling, cantriggerhispenaltyprovision, theoretically, Man United can only release people.
第一年,克里斯蒂亚诺・罗纳尔多的违约金是两千五百万英镑,只要超出这个价格一英镑,就能够触发他的违约金条款,理论上,曼联只能放人。Thisalsobenefitsfrom the present stagepenaltyhas not developed the latethatabnormallevel, more than tenyearslater, however the penalty of internationaltopgiant starinhundred millionPound Sterlingabove, the soccerbusiness developmentlevel of present stage is also far frommore than tenyearslater is so basically mature, thereforeFA Premier Leagueclub several millionPound Sterlingcantake, a playerPound Sterlingworth is surely highermuch that wave, BritainmosthasplayerBeckham of commercial value, in JunejusttransferredReal Madrid, the transfer feealsobe only35 millioneuros, placelater generationpriceto link the novas who a World Cupjustraised one's head unable to take, butplacesimmediately, Has been ableto take the worldtopplayers.
这也得益于现阶段违约金还没有发展到后期那么变态的水平,十几年后,国际顶尖巨星的违约金基本都在过亿英镑以上,但是现阶段的足球商业发展水平还远没有十几年后那么成熟,所以一个英超俱乐部几千万英镑就能拿下,一个球员千万英镑身价就已经算是高得吓人的那一波,英国最具商业价值的球员贝克汉姆,6月份刚转会去了皇家马德里,转会费也只有3500万欧元,放在后世这价格连一个世界杯刚出头的新星都拿不下来,但是放在当下,已经可以拿世界顶尖球员了。Therefore, whenestablishesthispenalty, Man Unitedhad not realizedobviously,somepeoplewill cometo buyCristiano Ronaldowith2500millionPound Sterling, even ifthere is, to them, this is still a verycost-effectivebusiness.
所以,在设定这个违约金的时候,曼联显然没有意识到,有人会拿两千五百万英镑来强买克里斯蒂亚诺・罗纳尔多,就算有,对他们来说,这也是一笔非常划算的买卖。ButthisgaveLi Muto leave the opportunity.
而这就给李牧留下了可乘之机。2500millionPound SterlingbuyCristiano Ronaldo, thispriceisverycost-effective, althoughplacesimmediatelysomecountry bumpkins, after allMan Unitedflower1200ten thousandPound Sterlingintroducedhimto give very highpremium, ifreallyspent25 million, mostclubswill buyonetrulyto have the experiencewiththissum of moneyandhave verified the first-lineplayer of strength, rather than a 18-year-oldyoungboy.
两千五百万英镑买克里斯蒂亚诺・罗纳尔多,这个价格是非常划算的,虽然放在当下有些傻帽,毕竟曼联花1200万英镑引入他已经是给了很高溢价了,如果真花两千五百万,绝大多数的俱乐部会拿这笔钱去买一个真正有经验并且印证过自己实力的一线球员,而不是一个刚满18岁的年轻小子。Everyoneknows,in the soccermarket, spending the good moneyto introduce18-year-oldyoung people, is actually very adventurousbehavior.
谁都知道,足球市场上,花大钱引进一个18岁的年轻人,其实是非常冒险的行为。Thesemost essentialreasonistoo young, experience are too few, even the character is too immature, manystar players at age 18were a talent, butmightpull outto empty the bodyby the beautytobacco and liquorat age 19directly, at age 20, reducedto the so-calledtalent that the second-classandthird-classclublived hand to mouthto eathas plenty of such people.
这其中最关键的原因就是年纪太小、经验太少,甚至性格还太稚嫩,很多球星在18岁的时候是个天才,但19岁的时候有可能就直接被美色烟酒掏空了身体,到20岁的时候,就沦落到二流、三流俱乐部混饭吃的所谓天才大有人在。However, Li MuveryclearCristiano Ronaldo'sdevelopment path, thisisonehas the talentextremely, andverytalentplayerdiligently, the futureworld-classgiant star, at leastcanin the worldsoccer world more than tenyears, 2500millionPound Sterlingpricesbuyvertically and horizontally/able to move unhinderedhim, reallygainedtohisgrandmotherfamily/home.
但是,李牧很清楚克里斯蒂亚诺・罗纳尔多的发展轨迹,这是一个极有天赋并且非常努力的天才球员,未来的世界级巨星,至少能在世界足坛纵横十余年,两千五百万英镑的价格把他买下来,真的是赚到他姥姥家了。Thinks ofhere, Li Mualsosighedsecretly, oneselflateonestep, ifseveralmonthswantto do the clubearly, at that timelooked forLisbonathleticsdirectly, cantakehimby1200ten thousandPound Sterlingprices, cansavehalf.
想到这儿,李牧也不禁暗叹,自己还是晚了一步,如果早几个月想搞俱乐部,那时候直接去找里斯本竞技,也能以1200万英镑的价格把他拿下,能省掉一半。Indetermination, so long aspays the penalty, after cantrigger the penaltyprovision in Cristiano Ronaldocontractandheintroducesoneselfclub, Li Muimmediatelystartsto inquire the concreteoperational procedure.
在确定只要支付违约金,就能够触发克里斯蒂亚诺・罗纳尔多合约里的违约金条款并把他引入自己俱乐部之后,李牧立刻开始询问具体的操作流程。Jorge MendeztoldLi Mu: „So long asbrings the attorney and checktoMan United, thismattercandirectlysolve.”
豪尔赫・门德斯告诉李牧:“只要带着律师和支票到曼联,这件事就能直接解决。”Li Musurprisedasking: „Is so simple?”李牧惊讶的问:“这么简单?”Jorge Mendeznods: „Trulyissuchsimple.”
豪尔赫・门德斯点点头:“确实就是这么简单。”Li MuCEOAristetoMan Cityclubsaysimmediately: „Iarrange the account transferimmediately, tomorrowyoubring the attorney and checkvisitdirectly, handlesthismatter.”李牧立刻对曼城俱乐部的ceo阿里斯特说道:“我立刻安排转账,明天你带着律师和支票直接上门,把这件事情搞定。”Saying, head coachFergusson who Li Muremembers the Man Unitedteam.
说着,李牧不禁想起曼联队的主教练弗格森。previous life, Li Muhas readsomebiographies, manymediahave very exhaustivedescriptiontoFergussonandC, thesemost commonly usedonedescriptionis„father and son”, obviouslyFergussonapprovesandlikestoCLuo, does not know that nowshetoCLuoiswhatattitude, if satisfied, thengets so far asMan Cityhim, to Fergussonshouldbe a bigattack.上辈子,李牧看过一些人物传记,许多媒体对弗格森和c罗都有非常详尽的描写,这其中最常用的一种描述就是“父子”,可见弗格森对c罗是非常认可及喜爱的,不知道现在她对c罗是什么态度,如果已经非常满意的话,那把他弄到曼城,对弗格森来说应该是个不小的打击。Li Muhas no enmitytoFergusson, butthinksbehindMan UnitedisMacmillan Familyis steering, some of hisair/Qido not hitone.李牧对弗格森没什么仇怨,但一想到曼联背后是麦克米伦家族在掌舵,他就有些气不打一处来。
A Britishsecond generation of rich, daresto open the tauntwithownacting coolandtooneselfevento the Chinasoccer and Chinasportsunexpectedly, where his mothercanbear, even ifhas hithis, Li Muas beforeis the indignantdifficultdraw, tothis point, must think the meansonlyMan Unitedwellsound of swordone.
一个英国富二代,竟然敢跟自己装逼、对自己甚至对华夏足球、华夏体育开嘲讽,这他妈哪能忍得了,即便已经打过他一顿,李牧依旧是气愤难平,单冲这一点,也得想办法把曼联好好霍霍一通。WantsCLuo? No way, before the end of the month, CLuowill transferMan City, moreoverdoes not suppose the penalty, whosehis motherdo not wantto rob, even ifinitial price100 millioneuroswill not sell.
想要c罗?没戏的,月底之前c罗就会转会来曼城,而且不设违约金,谁他妈都别想抢走,哪怕开价一亿欧元自己也不会卖。WantsRooney? Does not exist, this yearfirstgets so far asMan Cityto comeRooney, does not give the Man Unitedopportunity.
想要鲁尼?不存在的,今年就先把鲁尼弄到曼城来,根本不给曼联机会。Ferdinand'ssuchMan Uniteddyingloyalplayerdoes not needto dig, digsalsodigsmotionless, but ifcanblockVidicjoutMan United, Ferdinandin the futurewill obtainhugecontainmentin the Man Uniteddevelopment opportunities and function, thisseason, the slowestnextseason, Man Cityestimatedmostquicklycanaccording tohammerin the groundviolentMan United.
费迪南德这样的曼联死忠型球员是没必要挖了,挖也挖不动,但是如果能把维迪奇拦在曼联门外,费迪南德未来在曼联的发展空间以及作用就会得到巨大的遏制,最快这赛季,最慢下赛季,曼城估计就能把曼联按在地上暴锤了。Man CityCEOAristehearsLi Mu'sto tell,hastilycomplies, said: „Early tomorrow morningIhandlethismatter.”曼城的ceo阿里斯特听到李牧的吩咐,急忙答应下来,道:“明天一早我就去办这件事。”Li Musatisfiedsmiling, lookstoCristiano Ronaldo, said: „Christiano, in the futureyouwerein the Man Cityclubfrontal line the most importantperson, hopedafter the transfer, youcanintegratethisteamrapidly.”李牧满意的笑了笑,看向克里斯蒂亚诺・罗纳尔多,道:“克里斯蒂亚诺,未来你就是曼城俱乐部锋线上最重要的人了,希望在转会之后,你能够迅速融入到这个球队当中。”Cristiano Ronaldohastilynodsaid: „Mr. Lipleasefeel relieved,Iwill certainly try.”
克里斯蒂亚诺・罗纳尔多急忙点头说道:“李先生请放心,我一定会尽全力的。”Li Mushows a faint smile, saidtoJorge Mendez: „Mr.Mendez, heard that yourbrokerage firmdoes havemanyoutstandingplayers and youngpotentialplayers?”李牧微微一笑,又对豪尔赫・门德斯说:“门德斯先生,听说你的经纪公司有不少优秀球员和年轻潜力球员?”Jorge Mendezbusysay/way: „Outstandingplayerandyoungpotentialplayerreallyhavemany, moreoverIam still signing withmoreoutstandingplayersactively.”
豪尔赫・门德斯忙道:“优秀球员与年轻的潜力球员确实有不少,而且我还在积极签约更多的优秀球员。”Li Muasked: „Onlymakes the playerbrokerage operation?”李牧问道:“只做球员经纪业务?”„Right.”Jorge Mendezsomewhatsaidembarrassed: „Mypresentbusinessis quite unitary, compared without technique content, isseekssomeplayers, firstsigns the economyto makewiththem, thenhelpedthemseek for the appropriateclubrecommendationin the past, was actually a playermedium, was modestly sized, the incomewas not very high, onlymerit is thisbroker, oneselfhardlyneedto disburse the actual cost, nothing butwas the manpowerandsomepersonal connections.”
“对。”豪尔赫・门德斯有些不好意思的说:“我现在的业务比较单一,也比较没有技术含量,就是去发掘一些球员,先跟他们签经济约,然后再帮他们寻找合适的俱乐部推荐过去,其实就是一个球员中介,规模不大,收入也不是很高,唯一的优点是做这种掮客,自己几乎不需要支出实际成本,无非就是人力与一些人脉。”Li Munods, says with a smile: „Myactuallyidea, could conduct a roundpromotiontoyourexistingindustrialpattern, does not knowyouinterested.”李牧点了点头,笑道:“我倒是有一个想法,或许能给你现有的产业模式进行一轮升级,不知道你有没有兴趣。”Jorge Mendezis excitedimmediately, hastilysaid: „Iam certainly interested, Chief Lipleasesay.”
豪尔赫・门德斯立刻激动起来,急忙道:“我当然有兴趣,李总请讲。”Li Musaid with a smile: „ Youmake the playereconomynow, thatmight as wellworkswithme, makingmebuildyourplayereconomyline, the outputplayerpropagandizes the resources, was equal to that ourtwocooperation, youare responsible for the product, Iam responsible forpropagandizing, youknow that Muye Science and Technologyhas the great quantityinformationdeliveryability, the current capacityis also big, we have ourPortalnet, there is a sportssector, eventhere is the specialpage of eachsportsandeachsports event;李牧笑道:“你现在做球员经济,那不妨跟我合作,让我搭你球员经济这条线,输出球员宣传资源,等于我们两个合作,你负责产品,我负责宣传,你知道的,牧野科技有巨量的信息投放能力,流量也非常大,我们还有自己的门户网,也有体育版块,甚至有每一种体育项目、每一种赛事的专题页面;Eachclubhas the demand of propagandapromotion, eachplayer is also the same, ifwecooperate, Iplaceyourhere the resources that the playerpropagandizes and ensure yousigneachplayer who as well aspushes out, can the extrapropagandaresources, player'spremiumnaturallyobtainpull-up, the clubmeetingis willingto paymoremoney, to paymorebrokerage charges, signs with the playerfromyourhand, me can also throughwithyourcooperation, the propagandaresourcesrealization in soccer, everyonerealize1 + 1to be bigger than2cooperationtruly, to everyone. Is good. ”
每一个俱乐部都有宣传推广的需求,每一个球员也都一样,如果我们合作,我把球员宣传的资源放在你这里,确保你签进来以及推出去的每一位球员,都能够得到额外的宣传资源,那球员本身的溢价自然就会得到拉升,俱乐部会愿意出更多的钱、付更多的经纪费用,从你的手里签约球员,我这边也能通过跟你的合作,把足球方面的宣传资源变现,大家真正实现1+1大于二的合作,对每个人都有好处。”Li Muis very clear, Muye Science and Technologyas a giantenterprise, althoughneedsto make the resourcesrealization, butcannotdirectlyrealization the channeltovariouspersonorlow-endenterpriseopen resources, the compellingstandard of companyis otherwise dragged into the valleyall of a sudden, for exampleBaidu, theiranythingkeywordcanbringto sell for money, anddirectly conducts bidding, regardless of the opposite partyisUratois the so-calledhospital, isindividual of promotionalaspectthing, so long ascanpay the price, canbuy the resourcesfromBaidu.李牧很清楚,牧野科技作为一个巨型企业,虽然需要做资源变现,但是决不能直接对各人或者低端企业开放资源变现的渠道,否则公司的逼格一下子就会被拉入谷底,比如百度,他们什么关键词都可以拿来卖钱,并且直接进行竞价,无论对方是浦田系的所谓医院,还是推销性方面用品的个人,只要能出得起价格,就能够从百度手里买到资源。Li Munot possiblelikeBaidu, selling toclub of Muye Science and Technologypromotedresourcescompletelywith honest price tag displayedinsoccer, evensold tosomeplayer, but, the resourcesare placed there, is just like the specialpage of FA Premier League, can always attract the current capacity of soccer fan, then, inthispage, whichplayers and clubsplacein the bestposition, theseplayers and clubscanmorecurrent capacityresources, selltoolopublicly, did not sellowed, the bestway, onwaslooks foroutside one carrying/sustaining, thentradedoneinexteriorvaguely. Wayindirectrealization.李牧不可能像百度一样,把牧野科技在足球方面的推广资源全部都明码标价的卖给俱乐部,甚至卖给某个球员,但是,资源本身就是摆在那里的,就好比英超的专题页面,总能吸引足球爱好者的流量,那么,这个页面里,哪些球员与俱乐部放在最好的位置上,这些球员与俱乐部就能够得到更多的流量资源,公开卖太lo,不卖又太亏了,那么最好的办法,就是找一个外部承载,然后在外部换一个隐晦的方式间接变现。Ifmakes the bundlewithJorge Mendeztheseresources, firstcanpromoteinhishandsharply the premium of player, after alltheseplayersbring the propagandahalo, the clubbuys the person the time, canbudgetonepart of propagandasdirectlyandconverts;Next, the premiumpart, Li MuandJorge Mendezcan not the pooradvantage;Finally, Li Muregards as importantnotwithresourcesthrough the Jorge Mendezindirectrealization, butwantsto make the chainwith the resources, ties uphimas well ashisbrokerage firmwith.
如果把这些资源跟豪尔赫・门德斯做捆绑,首先能大幅提升他手里球员的溢价,毕竟这些球员都自带宣传光环,俱乐部买人的时候,可以直接把一部分宣传预算一并折算进来;其次,溢价部分,李牧与豪尔赫・门德斯都能从中不菲的好处;最后,李牧看重的并非是用资源通过豪尔赫・门德斯间接变现,而是想用资源做成链子,把他以及他的经纪公司与自己捆绑起来。Jorge Mendezis really interestedin the Li Mu'sproposition, hispresentalthoughis like a fish in waterin the Europeansoccer world, but the business model is too to put it bluntly unitary, the businessfoundationis unstable, todayhas itself to mediatewith the player and club, thesetwojust nowask itselfto cooperate, ifwill jumpresourcesto be strongertomorrow, the player and clubdefinitelytohistreachery, by that time, ownrice bowl will also be very easyto fall.
豪尔赫・门德斯果然对李牧的提议非常感兴趣,他现在虽然在欧洲足坛如鱼得水,但说白了业务模式太单一,业务根基也不稳固,今天有自己能够斡旋与球员和俱乐部之间,这两方才都找自己合作,如果明天蹦出来一个比自己资源更强的,球员与俱乐部也肯定会向他倒戈,到那个时候,自己的饭碗很容易就会摔了。IfcancooperateandattainwithLi MuLi Muin the soccerdomainpropagandaresources, andmakes the uniqueenormous superioritytheseresources, then not only can promote the business volume and income, whatis more important, cantamperownbusinessfoundationis more solid.
如果能跟李牧合作、拿到李牧在足球领域的宣传资源,并把这些资源做成自己独特的巨大优势,那么不但能提升业务规模与收入,更重要的是,能够把自己的业务根基夯的更加结实。Moreover, cooperateswithLi Mu, in the futuremerelywill not beresources and benefit, so long as depthcoordination, Li Muwill surely give itselfto plan a broad development spacein the future.
而且,跟李牧合作,未来绝不仅仅是一点资源和利益,只要自己深度配合,未来李牧一定会给自己规划一个更广阔的发展空间。Therefore, Jorge Mendezblurtedto saytoLi Mu: „The suggestion that Mr. Li, yougiveIam interested, does not know how youdo wantto cooperatespecifically?”
于是,豪尔赫・门德斯脱口对李牧说:“李先生,您给的建议我非常感兴趣,不知道您想具体怎么合作?”Li Mugave a calm smile, to sayshelterless: „Does your linenot to needwhatcost, thereforeItake the resource investmentto invest, IactbyMuye Science and Technologydirectly, holdyourbrokerage firm20%stocks, Ido not interfere withyourday-to-day operation, does not interfere withyourinterest distribution, so long asIyougivemeoneto grant, the outstandingplayermustfirstrecommendtomyclub, player who anyIwant, youmustguaranteewith every effortmyclubcansign the contract, draws an analogy, ifwecooperated, hassimilarChristiano'ssuchtalentplayeragain, you must first recommendtome, Ido not want, yourecommendtootherteamsagain.”李牧淡然一笑,毫无遮掩的说:“干你这行不需要什么成本,所以我拿资源投资入股,我直接以牧野科技出面,持有你经纪公司20%的股份,我不干涉你的日常运营,也不干涉你的利益分配,我只要你给我一个允诺,优秀球员要优先推荐给我的俱乐部,凡是我想要的球员,你要尽力确保我的俱乐部可以签下合约,打个比方,如果我们合作了,再有类似克里斯蒂亚诺这样的天才选手,你首先要推荐给我,我不要,你再推荐给其他球队。”
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