RINAPE :: Volume #14

#1394: The copyright is marketable

LNMTL needs user funding to survive Read More

Over the following several days, Hollywood has two targets constantly to grow. 接下来的几天,好莱坞有两个指标不断增长。 Growing, accused female stars that Harvey invaded publicly. 一个持续增长的,是公开指控哈维性侵的女明星人数。 When 《Zombie Master》 box office broken hundred million, the public real name accused Harvey's female star also to break through ten people, altogether 12 stars stood that denounced severely itself to be once harmed. 在《zbie-master》票房破亿的时候,公开实名指控哈维的女明星也突破了十人,一共有12位女星站出来痛斥自己曾经受到的伤害。 In these 12 stars, almost half is because some people anonymous online explode Harvey's black material, mentioned Harvey unwritten rules these stars, therefore these stars to protect oneself, jumped to accuse Harvey in abundance. 这12位女星里,差不多有一半是因为有人匿名在网上爆哈维的黑料,提及哈维曾经潜规则过这些女星,于是这些女星为了自保,纷纷跳出来指控哈维。 This matter many appears some fickleness of human relationships, Harvey has truly done many damn matter, has ruined many female stars, but these have the star of proportion mostly is voluntarily, or yields with a show of reluctance, but to preserve oneself reputation, they advanced Harvey's body the responsibility, to Harvey, the present was the debt many does not press and louse to be many were not sore, but to these stars, they are not willing because of Harvey's matter, but ruined own future. 这件事儿多少显得有些世态炎凉,哈维确实做过许许多多的操蛋事儿,也糟践过不少女明星,但这其中还是有多半比例的女星是出于自愿,亦或者半推半就的,但为了保全自己的名声,她们都将责任推到了哈维的身上,对哈维来说,现在是债多不压身、虱子多了不疼,但是对这些女星来说,她们不愿意因为哈维的事情,而断送了自己的前程。 One in the growing data, is " z Boss i-master » total box office. 还有一个在不断增长的数据,是《zbi-master》的总票房。 First Day 1850 ten thousand USD, 3300 ten thousand USD, the booking rate 100%, three days, Cinema was subdued by the 《Zombie Master》 strong attraction ability next day, arranges the piece quantity to continue to increase 20%, additional Browsing winds again about Harvey with the rumor of this movie, making the heat degree of this movie continue to grow, therefore the three days booking rate remains unchanged, as before is astonishing 100%, but the total box office broke through 41 million. 第一天1850万美元,第二天3300万美元,上座率100%,第三天,院线被《zbie-master》强大的吸引能力所折服,排片量继续增加20%,再加上网络上关于哈维与这部电影的传言,让这部电影的热度继续增长,于是第三天的上座率保持不变,依旧是惊人的100%,而总票房则突破了4100万。 By fourth day, the Cinema aspect continued to squeeze the number, gave this movie higher platoon piece rate/lead, the rehearsal rate/lead grew about 10% in the day before foundation, but the booking rate was down slightly, the overall maintained at 95%, the box office total amount was 4200 ten thousand USD, screened for four days, the box office then broke hundred million USD critical junctions, achieved 1.34 hundred million USD. 到了第四天,院线方面继续压榨场次,给了这部电影更高的排片率,排练率在前一天的基础上增长了10%左右,不过上座率略有下降,总体维持在95%,票房总额为4200万美元,上映四天,票房便突破了一亿美元大关,达到了1.34亿美元。 A good news that is likely to promote the box office, Coca-Cola and McDonald's have attained the image use authorization of «Plants vs Zombies Online» update China Zombie(s), and has started to arrange to go on the market, quick, Coca-Cola that the North American market will present the China cartoon Zombie(s) image, and McDonald's meal and toy, this will definitely promote the box office of movie to a certain extent! 还有一个有望提升票房的利好消息,可口可乐和麦当劳已经拿到了《植物大战僵尸online》新版华夏僵尸的形象使用授权,并且已经开始筹备上市,很快,北美市场就会出现华夏卡通僵尸形象的可口可乐,以及麦当劳套餐以及玩具,这必然会在一定程度上提升电影的票房！ Lucas estimated that perhaps the box office of this movie may break the critical junctions of three hundred million USD, this subverted his cognition to the entire film industry simply, but makes him unable to imagine, is the hope of dvd industry to this movie, now has many dvd releases enterprises to find him to cooperate, hopes that can attain the dvd distribution rights of North America from his hand, according to estimate, if the box office can break through three hundred million USD, then in the next year, the dvd total output value should also be able to break through hundred million USD. 卢卡斯预估这部电影的票房恐怕有可能突破三亿美元的大关,这简直颠覆了他对整个电影行业的认知,而更让他想象不到的,是dvd行业对这部电影的渴望,现在已经有多家dvd发行的企业找到他合作,希望能够从他手中拿到北美地区的dvd发行权,根据预估,如果票房能突破三亿美元,那么在未来一年的时间内,dvd的总产值应该也能突破一亿美元。 Lucas cautiously chose the most credible dvd distributor, signed a 5 : 2 : 3 trilateral cooperation agreement, North America dvd distribution rights was authorized by Muye Pictures to Lucas, Muye Pictures obtains 50% of all dvd circulation incomes, but the remaining 50% li (0.5 km), Lucas minute/share walked the 20% , dvd distributor minute/share to walk 30%. 卢卡斯慎重的选择了一个最靠谱的dvd发行商,签订了一个5:2:3的三方合作协议,北美地区dvd发行权由牧野映象授权给卢卡斯,牧野映象得到所有dvd发行收入的50%,而剩下的50%里,卢卡斯分走20%,dvd发行商分走30%。 It seems like Lucas to suffer a loss, that but he most gains actually, Li Mu takes the copyright owner, with copyright time also paid the copyright cost, but the dvd distributor not only need undertake the work of production, promoted and sales three links dvd release, but must bear the production cost the loss risk, but Lucas nonsense does not need to pay, so long as sits to sign on the tripartite agreement, 20% net profits succeeded in obtaining. 看起来好像卢卡斯吃了点亏,但实际他是最赚的一个,李牧作为版权方,拿版权的时候还付出了版权成本,而dvd发行商不但要承担dvd发行的生产、推广以及销售三个环节的工作,还要承担制作成本的亏损风险,而卢卡斯狗屁都不用付出,只要坐下来在三方协议上面签个字,20%的净利润就到手了。 The North American market 3 hundred million USD box office spaces, as well as 1 hundred million USD dvd release spaces, this data has made Hollywood be incapable of complaining, eye looks at 85 years of Hong Kong old movies made so much money, many Hollywood distributors started to look at Hong Kong. 北美市场三亿美元票房空间,以及一亿美元dvd发行空间,这个数据已经让好莱坞无力吐槽了,眼看着一部85年的香港老电影赚了这么多钱,许多好莱坞的发行商开始将目光对准了香港。 The success of 《Zombie Master》, making Hollywood realize, actually the film market of North America does not have too obvious peak and trough period, seeming like Christmas and summer files is the box office peak, but this does not represent the box office markets of 3, 4 、 5 yue , 9 and October and November badly, the key is to have the movie that can transfer the audience to pay expenses is good. 《zbie-master》的成功,让好莱坞意识到,其实北美的电影市场是没有太明显的高峰期与低谷期的,看起来好像圣诞节以及暑期档是票房高峰,但这也不代表三、、十•、•十一月的票房市场有多差,关键是要有能调动起观众付费的影片才行。 The Hollywood big piece to safeguard the income, basically focuses on the Christmas and summer files, this also creates the embarrassing situation that other time rare big manufactures screened, although Hollywood does not hate the big manufacture to transfer to these times to screen, but this time can introduce some overseas high-quality movies to the overseas low cost, then brings to unearth the non- popular running schedule the box office potential. 好莱坞的大片为了保障收入,基本上都主打圣诞以及暑期档,这也就造成了其他时间段罕有大制作上映的尴尬局面,虽然好莱坞不舍得把大制作移到这几个时间段上映,但这个时间段可以到海外低成本引进一些海外的优质电影,然后拿过来挖掘非热门档期的票房潜力。 After all Cinema is not the icicle outdoor shop, the latter summer time avenue is, crossed in the summer on without a trace of disappearance, is Cinema peak or trough period, each theater, each shadow hall as well as each seat there swayed, even if trough period vacant, is impossible to tear down or divert for any other purpose. 毕竟院线不是冰棍摊子,后者夏天的时候满大街都是,过了夏天就消失的无影无踪,可是院线无论是高峰期还是低谷期,每一个影院、每一个影厅以及每一个座位就在那里摆着,哪怕低谷期都空置着,也不可能拆掉或者挪作他用。 《Zombie Master》 occupied such coincidence, has no movie to come out to compete in any case now, Cinema resources many people have not fought, therefore instead gives the hardware foundation that the 《Zombie Master》 box office exploded. 《zbie-master》就是占了这样的巧事,反正现在没什么影片出来竞争,院线资源没多少人争抢,所以反而给了《zbie-master》票房爆炸的硬件基础。 Hollywood also from this matter on a solid stuff full practical lesson, since this, oneself might also as well introduce 《Zombie Master》 like Lucas then just like the Muye Science and Technology cooperation promotion, operates some overseas ready-made movie copyrights in this time. 好莱坞也从这件事中上了一堂干货满满的实践课,既然这样,自己也不妨像卢卡斯引入《zbie-master》然后又跟牧野科技合作推广一样,在这个时间段操作一些海外现成的电影版权。 The Hong Kong cinema world is still cursing the Li Mu's low price sweeping repertoire before several days, he took away Hong Kong all Zombie(s) piece copyrights to make money, finally gave Hong Kong the money of Film and television Company, 1% that even he gained did not have, purely from this proportion, Li Mu in their eyes, was really this world's most deceitful profiteer. 香港电影圈在数日之前还在咒骂李牧的低价扫荡套路,他拿走了香港所有的僵尸片版权去赚大钱,结果给到香港影视公司的钱,连他赚到的百分之一都没有,单纯从这个比例上来说,李牧在他们眼里,真的是这个世界上最奸诈的奸商。 But as box office of 《Zombie Master》 in North America is getting higher and higher, for several days obtained the great success, the Hong Kong cinema world also welcomed a new spring. 但随着《zbie-master》在北美的票房越来越高,短短几日就获得了巨大成功,香港电影圈也迎来了一个新的春天。 The Hollywood distributor and film and television company found various Hong Kong film and television companies, seeks the cooperation on own initiative, hopes that can achieve the copyright to cooperate with them, the pattern of cooperation is, is chosen the appropriate Hong Kong movie by them, then with the copyright owner discussed that a buyout price of North American showing power, signs one to buy out the agreement, then attains North America to screen this movie by the Hollywood distributor. 好莱坞的发行商以及影视公司纷纷找到香港各家影视公司,主动寻求合作,希望能够与他们达成版权合作,合作的模式是,由他们来挑选合适的香港电影,然后与版权方谈一个北美放映权的买断价格、签订一个买断协议,然后由好莱坞的发行商将这部电影拿到北美上映。 Originally, Hollywood one year is also not necessarily able to buy several copyrights from Hong Kong, but now, is only the Hong Kong movie that Hollywood is interested, has been over 50, but in these Hong Kong Film Company had many families/home to reach the cooperation agreement with the Hollywood film and television company, because of the success of 《Zombie Master》, the copyright price of Hong Kong movie, grew several times to continue compared with the past. 原本,好莱坞一年也未必能从香港买走几部版权,但是现在,光是好莱坞感兴趣的香港电影,就已经超过了五十部,而这些香港电影公司中有很多家已经与好莱坞的影视公司达成了合作协议,因为《zbie-master》的成功,香港电影的版权价格,比以往增长了数倍不止。 Comparison has representatively is «Infernal Affairs» that Hong Kong screened last year, this movie was called Hong Kong movie the work of bailout initially . Moreover the quality is high, only in recent years rare high-quality work, but, such movie, looks like before Pan- inferior (Asia), this movie absolutely does not have the opportunity to open to North America, but this time, Hollywood several film company noisy crowds fought for " Infernal Affairs » movie copyright, the price once fried 800 ten thousand USD , «Infernal Affairs» always box office also 55 million Hong Kong dollars in Hong Kong , on 700 ten thousand USD high and low. 这其中比较有代表性的就是香港去年上映的《无间道》,这部电影当初被称作是香港电影的救市之作,而且质量非常高,只近些年来不可多得的优质作品,但是,这样的电影,在环亚之前看来,这部电影根本就没有机会到北美上映,但这次,好莱坞几家电影公司一窝蜂的过来争抢《无间道》的电影版权,价格一度炒到了800万美元,要知道,《无间道》在香港的总票房也不过才5500万港币,也就在700万美元上下。 Before Pan- inferior (Asia), gets up Li Mu's to work as one time wickedly, by ten ten thousand USD about prices, including 《Mr. Zombies》 one pile of Zombie(s) piece copyrights sold to Li Mu, finally after Li Mu takes away, light/only the television broadcast that the power sold over a hundred million, the present North American box office reduces the Hong Kong dollar already over 1 billion, under the contrast, Pan- inferior (Asia) really owed to the grandmother family/home. 环亚之前上过李牧的一次恶当,以不过十万美元左右的价格,就把包括《僵尸先生》在内的一堆僵尸片版权都卖给了李牧,结果李牧拿去之后,光电视播出权就卖了上亿,现在的北美票房折合成港币已经超过十亿,对比之下,环亚真的是亏到姥姥家了。 Therefore this Hollywood must buy " Infernal Affairs » copyright, the price arrives at 800 ten thousand USD the time, Pan- inferior (Asia) instead hesitant. 所以这次好莱坞要买《无间道》的版权,价格开到800万美元的时候,环亚反而犹豫了起来。 In the Pan- Asian eye, «Infernal Affairs» the production cost, the manufacture scale and star lineup many that 《Mr. Zombies》 is more powerful, moreover the quality and depth of movie are no comparison between them, how many hundred million box offices if 《Mr. Zombies》 can buy in North America, «Infernal Affairs» this phenomenon level work, is bad hundred million USD is also hopeful? If the box office by hundred million USD computations, with 25% is only divided, 2500 million USD incomes, sell out 800 ten thousand USD are much stronger. 在环亚眼里,《无间道》无论是制作成本、制作规模以及明星阵容都要比《僵尸先生》强大的多,而且电影的质量和深度更是不可同日而语,如果《僵尸先生》都能在北美买几个亿的票房,《无间道》这种现象级作品,再不济一亿美元也是有希望的吧？如果票房按照一亿美元计算,只拿25%分成,也有两千五百万美元进账,比800万美元一把卖掉要强得多。 Therefore, Pan- inferior (Asia) offers to the Hollywood aspect, " Infernal Affairs » North America distribution rights are 30% box offices divide up money, supplement a Ten Million USD guaranteeing a minimum income. 于是,环亚向好莱坞方面报价,《无间道》的北美发行权为30%的票房分账,附带一千万美元的保底收入。 In other words, who wants to take " Infernal Affairs » North America distribution rights, must first first give guaranteeing a minimum of Pan- Asian Ten Million USD, then takes this movie to go to North America to screen, if the box office after screening achieves 3333 ten thousand USD, according to 30% dividing up money proportions, just guarantees a minimum the amount to tie with 10 million that Pan- inferior (Asia) wants, if the total box office cannot achieve 3333 ten thousand USD, that Pan- inferior (Asia) will not return the 10 cents, the part of loss needs the issuer to undertake. 也就是说,谁想拿《无间道》的北美发行权,首先要先给环亚一千万美元的保底,然后再拿这部电影去北美上映,如果上映后的票房收入达到3333万美元,按照30%的分账比例,刚好跟环亚要的一千万保底金额打平,如果总票房达不到3333万美元,那环亚也不会退还一毛钱,亏损的部分就需要发行方自行承担。 If the total box office surpasses 3333 ten thousand USD, the issuer must extra shared revenue supplies Pan- inferior (Asia), for example the box office eventually achieve hundred million USD, according to 30% proportions, Pan- inferior (Asia) will divide three Ten Million USD, guarantees a minimum except for paid Ten Million USD, the issuer must pay two Ten Million USD to give Pan- inferior (Asia) again. 如果总票房超过3333万美元,发行方还要将额外的分成收入补给环亚,比如票房最终达到一亿美元的话,按30%的比例,环亚将分走三千万美元,除了已经支付的一千万美元保底,发行方还要再支付两千万美元给环亚。 Pan- inferior (Asia) pledges such cooperation condition, bases on the 《Mr. Zombies》 successful precedent completely, however the Hollywood person is not silly, they know why 《Zombie Master》 will succeed greatly, the most important reason has «Plants vs Zombies Online» this explodes funds Game to support, the support and Li Mu that in addition the Muye Science and Technology strong generalization ability and Muying Ticket System spare no effort to huge yielding profit of Cinema aspect, as well as Li Mu through various promotions that Muying Ticket System engages. 环亚之所以开出这样的合作条件,完全是基于《僵尸先生》的成功先例,但是好莱坞的人一点也不傻,他们知道《zbie-master》为什么会大获成功,最重要的原因是有《植物大战僵尸online》这个爆款游戏在支撑,再加上牧野科技强大的推广能力、牧影票务系统不遗余力的支持、李牧给院线方面的巨大让利,以及李牧通过牧影票务系统做的各种促销活动。 Li Mu has so many resources as the success essential factor, 《Zombie Master》 handful, reviews «Infernal Affairs» it has these resources? 李牧有这么多资源作为成功要素,才将《zbie-master》捧起来,反观《无间道》它有这些资源吗？ The answer naturally does not have. 答案当然是没有。 Therefore, 800 ten thousand USD short-lived businesses are Hollywood can the maximum offer of Pan- inferior (Asia), no Hollywood Corporation is willing to guarantee a minimum to be divided to Pan- inferior (Asia), this makes Pan- inferior (Asia) at heart especially uncomfortable, but insisted own offer does not put. 所以,800万美元一锤子买卖是好莱坞能给环亚的最高报价,没有一家好莱坞公司愿意给环亚保底分成,这让环亚心里格外难受,但还是坚持自己的报价不放。 The ambition of Pan- inferior (Asia) makes the Hollywood issuer start to back down, their previous second is still fighting for the North American distribution rights of this movie, the next second announced that withdraws from this competition, then targeted on arrived on other Hong Kong movies. 环亚的野心让好莱坞的发行方开始打起了退堂鼓,他们前一秒还在争抢这部电影的北美发行权,下一秒就纷纷宣布退出这场竞争,然后把目标锁定到了其他的香港电影身上。 Pan- inferior (Asia) thinks that this is the approach that Hollywood several companies jointly keep prices down, from the beginning especially is strong, but saw with own eyes after these companies all walked, does not have the message, this starts to worry, then counter- excessive round trip looks for these companies , indicating oneself are willing, in the original guaranteeing a minimum amount as well as is divided into the proportion to make certain concession, before was divided 30% guarantees a minimum 1000 ten thousand USD, the present is divided 25% guarantees a minimum 800 ten thousand USD. 环亚以为这是好莱坞几家公司联合压价的做法,一开始还格外强硬,但眼见这些公司全部走了之后再无音讯,这才开始着急,然后又反过头来去找这些公司,表示自己愿意在原本的保底金额以及分成比例上做出一定的让步,之前是分成30%保底1000万美元,现在是分成25%保底800万美元。 Hollywood several companies do not accept as before. 好莱坞几家公司依旧不接受。 And enterprise negotiations person in charge of negotiator's to Pan- inferior (Asia) said: „If you can draw to cooperate Muye Science and Technology together, even if gives you 20 million to guarantee a minimum, we still want, without Li Mu, we gave careful consideration, beforehand 800 ten thousand USD buy out offer some is not sane, we can most shoplifting breaks the offer, should also be five million USD about.” 其中一家企业的谈判代表对环亚的谈判负责人说:“如果你们能把牧野科技拉进来一起合作,就算给你们两千万保底,我们也愿意,但如果没有李牧,我们慎重考虑了一下,之前的800万美元买断报价都有些不理智,我们能给的最高买断报价,应该也就是五百万美元左右。” Pan- inferior (Asia) was all of a sudden depressed, how to be chatting also to take to reduce? Meets 8.001 million to meet 5 million, crashes compared with the stock market also scary! 环亚一下子郁闷了,怎么谈着谈着还带往回减的？一会八百万一会五百万,比股市崩盘还吓人！
To display comments and comment, click at the button