MOTGAR :: Volume #5

#448: The birth of serial products


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As a world top suitcase designer. 作为一名世界顶级箱包设计师。 Not only need be able to draw up the standardized blueprint that may be for making lithograph plates, results in the familiar fashion trend and character of products, various types of lining, supplementary material and suitcase craft and principle of design. 不仅要能绘制可供制版的标准化图纸,得懂熟悉流行趋势和产品特点、各种面料、辅料以及箱包工艺、设计原理。 Also must have the active innovative idea, the abnormal aesthetic concept, to the sensitivity of market, can grasp the market fashion trend, the color sense is keen. 还要有活跃的创新思维,变态的审美观念,对市场的敏感度,能把握市场流行趋势,色彩感觉敏锐。 These designers confessed that does not lose to anybody. 这些设计师自认不输给任何人。 They change job from the top luxury company, has decided the next year fashion trend, has designed the sales volume going against heaven's will astonishing work. 他们都是从顶级奢侈品公司跳槽过来的,决定过下一年度的流行趋势,也设计过销量逆天的惊人作品。 Must say that has the funds women package, on the scene did not know, this is basically impossible. 要说有款女式包,在场的一个都不认识,这基本上不可能。 But Han Xuan draws this on the paper now by the dog has gnawed the vicissitudes blueprint, these people perplexing. 可现在韩宣在纸上画了这幅被狗啃过似的沧桑设计图,把这些人给难住了。 Package on the blueprint, the bottom seemingly is the rectangle, is quite similar to Boston package. 设计图上的包,底部貌似是长方形,和波士顿包比较相似。 Dozens years of old model, nothing novel, but he labelled Natural-rubber in side( natural rubber). 几十年的老款,没什么新奇的,但是他在旁边标注了“Natural-rubber”(天然橡胶)。 What is this? 这是什么意思? Makes the handbag with the natural rubber? 用天然橡胶来做皮包? In some designer brains thinks immediately, the service life of natural rubber is longer than the genuine leather. 有些设计师脑子里顿时思索起来,天然橡胶的使用寿命比真皮还长。 Before some people used the plastic to manufacture the package, but the plastic package will have the fissure to the winter, the natural rubber did not have this problem. 之前有人用过塑料制作过包,不过塑料包一到冬天就会产生裂痕,天然橡胶则不存在这个问题。 Uses a special technical processing forming technology, moisture-proof, waterproofing, easy to handle, the environmental protection is durable. 使用特殊技术一次压制成型,防潮、防水、易打理,环保还耐用。 The eye shone immediately, as if good! 眼睛顿时亮了起来,似乎挺不错啊! Continues to look again. 再继续看。 After Han Xuan labels bright surface and color is bright and can be splices color these annotations, on the paper wrote down the name of this model of package. 韩宣标注着“亮面”、“颜色鲜艳”、“可以是拼接色”这些注释之后,在纸上写下了这款包的名字。 Fruit jelly package! 果冻包! The 21 st century later class/flow rows and columns! 21世纪后的流行款! Designer lv had issued in 2000 an aspic and fruit jelly package of purple-red series, broke original several system package of materials, the market impact is good! lv设计师在2000年发布过一款薰衣草和紫红色系列的果冻包,打破了原有的几种制包材料,市场效果奇佳! The suitcase design after he draws, finally cannot hold , the mutual discussion feasibility, the facial expression is excited! 箱包设计们在他画完之后,终于憋不住,互相探讨可行性,神情激动! A model of material novel package, dominates the next year of handbag fashion trend sufficiently! 一款材料新颖的包,足以把持下一年的皮包流行趋势! What does this mean? 这意味着什么? Sales volume! Fame! 销量!名气! Most important also has- money! 最重要的还有-钱! The female designer imagines in the mind has the appearance of package, has saying that in young girl's aesthetic concept, this tidal current style, can attract them! 女设计师在脑海里想象出包的样子,不得不说在年轻女孩的审美观念中,这种潮流样式,更能吸引她们! Han Xuan opened a door, design cannot repress the mood, runs in abundance own cartography stage, starts to design the handbag! 韩宣打开了一扇门,设计们按捺不住心情,纷纷跑去自己的绘图台,开始设计皮包! Mrs. Guo finds this scene, has not done to understand, takes son rough sketch, the mouth was saying: Also no novel?” 郭母瞧见这种场景,还没搞明白,拿着儿子这张画稿,嘴里说道:“也没什么新奇的啊?” Not not! Assistant president, this idea was really good! “不不!总裁助理,这个想法真是太棒了! Had a Lord pack, other clothing that we can design, this package, so long as is joined to the color bright and beautiful clothes, anything can build! Moreover does not seem stereotypical! 有了一款主打包,我们就可以设计的其它服装,这款包只要配上颜色亮丽的衣服,什么都能搭!而且不会显得呆板! Very at the right moment in the summer, these young women because it is crazy! This is the unprecedented creativity! ” 非常适时夏季款,那些年轻女人会因为它疯狂的!这是前所未有的创意!” A young male designer said that little mother artillery GG also said: Good, is very new very fashionable, ~ 一位年轻的男设计师说完,那个小娘炮GG也说道:“不错,很新潮、很时尚~” Han Xuan hears this sound, neck following tingles with numbness. 韩宣听到这声音,脖子后面一阵发麻。 Sees the mother vision to look, happily said: „ I thought that now the color in street are too few, woman's clothes design also stayed in the 80's aesthetic concept, was not very bright. 见老妈目光看过来,得意说道:“我觉得如今街头的颜色太少了,女人的衣服设计还停留在八十年代审美观念,不够鲜艳。 If there are chooses, I think that these young girls, will like dressing up itself with the attractive color. 假如有更多选择的话,我想那些年轻女孩,会喜欢用漂亮的颜色来装扮自己。 In the 80's secret Express brand, by colorful surpassing. The short skirt can bring 2 billion US dollars market, the company that afterward followed are very many, but the influence is insufficient, no influence on several big luxury corporate design ideas, cannot be popular. 八十年代维秘旗下Express品牌,靠颜色鲜艳的超.短裙就能带来20亿美元市场,后来跟风的公司挺多,不过影响力还不够,没有影响到几大奢侈品公司设计理念,没能流行起来。 Therefore we should not respond while them, first seizes 20 to 30 years old ages the market. 所以我们应该趁它们还没反应过来,首先占领20岁到30岁这个年龄段的市场。 Not is only the handbag, the clothes and fitting, the color must be sharp enough, suffices moist. ” 不仅是皮包,还有衣服和配件等,颜色也要够亮丽,够潮。” Mrs. Guo has a smattering of knowledge, nods the proper designer behind, he has drawn package of styles, is using the lemon yellow painter's brush to color the color. 郭母一知半解,点点头走到位设计师的身后,他已经画好了包的样式,正在用柠檬黄色彩笔涂颜色。 After completing, takes up to come to see, seeming like the feeling was too monotonous, draws several were slanting the line above. 完成后拿起来看了看,似乎是感觉太单调了,在上面画了几根斜着的线条。 But as the matter stands, destroyed fruit jelly package of original senses of reality, sighed to prepare to discard draws. 可这样一来,又破坏了果冻包原有的质感,叹气准备丢掉重新画。 At this time Han Xuan asked: „Does our whoops Corporation have own characteristics symbol? I mean except for that cartoon dragon.” 这时候韩宣问道:“我们whoops公司有自己的特色标志么?我是说除了那个卡通龙。” Company establish time was too short, has not formed own style. “公司成立的时间太短了,还没形成自己的风格。 We have thought several plans, were however overruled in the meeting time, for example the design of block rhombus, or the dot and so on, is not very novel. ” 我们想过几个方案,但是在开会时候被否决了,比如块菱形的图案,或者圆点之类,不够新颖。” That designer has turned head to say. 那位设计师回过头说道。 A luxury company cannot do without own characteristics, like the lv chess standard design, geminate letter G design and red green stripe, the Burberry classical check, sees to think of this company. 一家奢侈品公司不能没有自己的特色,像lv的棋格图案、的成对字母“G”图案和红绿色条纹,巴宝莉经典格子,看见就能想到这家公司。 Han Xuan read the work of this designer, the design drawing resulted, can see his design concept: In the right bottom of package, serves as the decoration several oblique lines. 韩宣看了看这位设计师的作品,图案画得比自己强多了,能从中看出他的设计理念:在包的右下角,将几条斜线用做装饰。 With beginning a stroke with the ruler, in the package 3/4 positions, set upright was drawing two straight lines, considered after quite a while, inscribed champagne golden color line. 拿起笔和尺子,在包四分之三的位置,竖着画了两条直线,考虑半天后,写上“香槟金色线条”。 The mouth said: „ In other designs, uses this champagne golden line, two, casually where the position is. 嘴里说道:“在其他设计里,也多用这种香槟金色的线条,两条,位置随便在哪。 Design splicing color time, takes the cut-off rule them, the wallet, waistband, scarf and sunglasses these, must use. ” 设计拼接色的时候,将它们做为分割线,钱包、腰带、围巾、墨镜这些,也要用上。” The designer knows, Han Xuan wants to treat as the symbol these two lines. 设计师知道,韩宣是想把这两条线当作标志了。 Discovers the golden painter's brush, according to position that he draws, traced tried. 找出金色彩笔,按照他画的位置,描了遍试试。 Very thin gold thread, not eye, but enough makes people not think that the fruit jelly package is too empty. 很细的金线,不怎么起眼,但又足够让人不觉得果冻包太空洞。 Moreover this type of champagne gold/metal and except for the yellow color, can match, symbolized as the classics, as if good appearance. 而且这种香槟金和除了黄色的颜色,都能搭配起来,做为经典标志,似乎挺不错的样子。 He also took stretch/open paper to draw immediately, this time changed into spreads the purple. 他立马又拿了张纸重新画,这次换成涂紫色。 Han Xuan has stood is visiting him behind, this moment knitting the brows wool, said: Only then this pure color? Has the gray department?” 韩宣一直站在身后看着他,此刻皱起眉毛,说道:“只有这种纯正的颜色?有没有偏灰色系一点的?” gray department?” “灰色系?” No?” “没有么?” Han Xuan does not know how this words and expressions explained in English, recalled does not seem to looked at these colors, without inventing also perhaps , to continue saying: „Does here have the pigment that the oil painting uses?” 韩宣不知道这个词语怎么用英文解释,回想起来似乎还没看过那些颜色,没发明出来也说不定,继续道:“这里有没有油画用的颜料?” Has, in some rough sketches must use, I take to you.” “有,一些画稿上要用到,我去拿给你。” The designer is perplexed, the boy was prepares to adjust the color evidently, arrived by the iron stand of corner, moved a box to come. 设计师不明所以,看样子男孩是准备调颜色了,走到墙角的铁架旁,搬着个箱子过来。 Han Xuan takes off the coat, curls up the shirt sleeve, looks tin pipe pigment that several types can use, pushes on the oil painting board, with removing a grease or oil stain the paint brush starts to compromise...... 韩宣脱掉外套,卷起衬衫袖子,找了几种能用的锡管颜料,挤在油画板上,拿起油画笔开始调和...... In Lyon, cosmo, fragrant apple, sorghum red, Napo, perfume lily, Maldives and Meilan, light creamy yellow, loose rock and blue grey these colors, in eye that presents in these designers. 里昂、波斯菊、香苹果、高粱红、那坡里、香水百合、马尔代夫、国美兰、粉黄、松石、蓝灰这些颜色,一个个出现在这些设计师的眼中。 Shocks the look through them, Han Xuan thinks these colors to be loaf the Huaxia gouache of invention unique. 通过他们震撼眼神,韩宣心想这些颜色应该是为了偷懒而发明的华夏水粉画所特有的了。 Every time assigns out one to help it give the name. 每调出一个就帮它起好名字。 In those days the specialized designers, concentrated on the harmonic process in the book, the mouth also said: Heaven......” 往日专业的设计师们,全神贯注把调和过程记在本子上,嘴里还说道:“老天啊......” They have been able to think package that designs, was what appearance, these colors can also use on clothes, waistband, pants, short skirt, shorts, ultra shorts wait/etc products...... 他们已经能想到设计出来的包,是什么样子了,这些色彩还能用在衣服、腰带、裤子、短裙、短裤、超短裤等等产品上...... One colorful young serial products, were born like this!( ~ ~) 一个色彩丰富的年轻系列产品,就这样诞生了!(~~)
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