EG :: Volume #4

#365: The super electric fan goes on the market


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The level electric fan has not succeeded actually thoroughly, wants to combine completely these functions, the volume must be very big.? ` C? inside om prize short film that does not have too many functions, that is just a sample, just the 22 combinations of function, have been able to achieve the mass production. 级电风扇其实还未彻底成功,想要将那些功能全部组合起来,体积就要很大。.?`c?om获奖短片里边那台,也没有太多的功能,那只不过是个样品而已,只不过功能的22组合,已经可以做到量产了。 For example the present Lord pushes southern one, is the belt heats up the function bladeless fan. But Feng Yu also gives Taihua Corporation to order, this level electric fan one generation, this year's sales volume, must be last year one time! 比如现在主推南方的一款,就是带加热功能的无叶风扇。而冯宇也给泰华公司下了命令,这种级电风扇一代,今年的销售量,必须是去年的一倍! Immediately brings humidifier bladeless fan, will push to the northern market, naturally, here Lord pushes is the humidification function. These two models of level electric fans, are the electric products that this year's Taihua Corporation Lord pushes, old style humidifier and bladeless fan, the output must gradually reduce. 马上带加湿器无叶风扇,也会推向北方市场,当然,这边主推的就是加湿功能。这两款级电风扇,就是今年泰华公司主推的电器产品,老式的加湿器无叶风扇,产量要逐步降低。 Naturally completely will not vanish, after all this type of new level electric fan, the retail price enhanced about 50%, to the China market, the selling price is too high. Ordinary bladeless fan and humidifier market is very big. 当然不会完全消失,毕竟这种新的级电风扇,零售价提高了50左右,对华夏市场来说,售价还是太高。普通的无叶风扇加湿器市场还很大呢。 But the European and American market, the selling price of this type of level electric fan, is ordinary bladeless fan one time! 但欧美市场,这种级电风扇的售价,是普通无叶风扇的一倍! Even if this, level electric fan first time pushes to the market, caused that the dealers snatch insanely. They can see, after this type of multipurpose level electric fan pushes to the market, greatly will be definitely popular. 即使是这样,级电风扇的第一次推向市场,也引得经销商们疯抢。他们都能看到,这种多功能级电风扇推向市场之后,必然会大受欢迎。 Such that just like Feng Yu said that is willing to spend 3500 US dollars to buy a person of electric fan, does not care spends 3500 US dollars! More importantly function were many, the utilization ratio was higher. 正如冯宇说的那样,肯花3500美元买一台电风扇的人,根本不在乎多花3500美元!重要的是功能多了,使用率更高了。 Moreover Wind & Rain Brand electric appliance, because is accused the monopoly in the European and American many areas, in the newspaper wantonly reported that was equal propagandized to a crowded advertisement of wide scope, before letting were many, not note the person of Wind & Rain Brand electric appliance, now has also remembered this from mysterious Eastern Wind & Rain Brand electric appliance.?? ` 而且风雨牌电器,因为在欧美多个地区被控告垄断,报纸上都大肆报道,相当于一次大范围的密集广告宣传了,让很多以前没注意到风雨牌电器的人,现在也都记住了这个来自神秘东方的风雨牌电器。.??` Especially many westerner, are interested in logo of Wind & Rain Brand electric appliance very much, heard that is the mysterious Eastern ancient writing, this also made the Wind & Rain Brand electric appliance hotter. 尤其很多西方人,对风雨牌电器的logo很感兴趣,听说是神秘的东方古文字,这也让风雨牌电器更火了。 At this time, the product of Yadu, registered Europe and America, selling price with Wind & Rain Brand was the same. The opinion of Wind & Rain Brand monopolistic market, collapses of itself. 这时候,亚都的产品,登录欧美了,售价跟风雨牌的一样。风雨牌垄断市场的言论,不攻自破。 At this time Fu Guangzheng not polite, instead accused that association falsely accusing of these areas, and requested the opposite party to indemnify for defamation the loss and public apology. 这时候付光正也没客气,反而控告那些地区的协会诬告,并要求对方赔偿名誉损失和公开道歉。 The strategy of Fu is. Is noisy the matter, delaying the time the longer the better. The matter makes in a big way, delaying the time more longer, the Wind & Rain Brand electric appliance is higher in the frequency that on the newspaper and television present, is easier to pay attention. 付家的策略就是。把事情闹大,拖得时间越长越好。事情闹得越大,拖得时间越长,风雨牌电器在报纸、电视上出现的频率就越高,就越容易被人们注意。 This propaganda effect. Even is better than the advertisement effect. As for the claim, sues for damages one Yuan good, what he wants is the heat degree of this news! 这个宣传效果。甚至比广告效果更好。至于索赔,索赔一元都行,他要的是这个新闻的热度! Everybody is very curious, is what product, lets these many places to its accusation, is actually this product good where? 大家很好奇,是什么产品,让这么多地方都对其控告,这产品究竟好在哪里? Afterward they found that one product to the air damping, one product did not have the high-tech electric fan of fan blade.?.?? ` C? but om at this time, Fu Guangzheng made the person increase the Wind & Rain Brand electric appliance in the white raid of European and American advertisement, simultaneously has promoted the multipurpose level electric fans. 后来他们才了解到,一种产品是给空气加湿,一种产品就是没有扇叶的高科技电风扇。?.??`c?om而这时候,付光正又让人增加了风雨牌电器在欧美广告的宣传攻势,同时推出了多功能的级电风扇。 The selling price of level electric fan is higher. But the sales volume is not bad. Many people are curious, the present is in the winter, the revelation is so cold, to have how also the business to propagandize the electric fan, are their brains remnant? 级电风扇的售价更高。但销量却一点都不差。很多人都非常好奇,现在是冬季,天启这么冷,怎么还会有商家宣传电风扇,他们脑残么? But after the understanding, they know that this electric fan, can blow out the hot blast unexpectedly. The electric fan can blow out the hot blast unexpectedly, before this, they have not thought! 但了解后他们才知道,这电风扇,竟然能吹出热风。电风扇竟然能吹出热风,这之前他们根本就没想过! Finally some areas in Europe and America, brings the level electric fan of heating function, the sales volume rises successively. In Europe and America. Many families, do not have the warm air, they warm up by the stove. 结果在欧美的一些地区,带加热功能的级电风扇,销量节节攀升。在欧美。很多家庭,是没有暖气的,他们都是靠火炉来取暖。 But brings the level electric fan of humidification function, the sales volume is also good. Ordinary bladeless fan and humidifier sales volume, once more enhanced one section. 而带加湿功能的级电风扇,销量也还不错。连带着普通的无叶风扇加湿器的销量,都再次提高了一截。 Europe and America reach the selling price far home of country, naturally the profit is also higher, has almost the dealer to press for delivery of goods every day, Fu Guangzheng smiles is about to grin with ear to ear! 欧美达国家的售价远国内,当然利润也更高,几乎每天都有经销商催货,付光正笑的都快合不拢嘴了! Had joining of Yadu, is really gold point. The technology and factory of Yadu make safeguard. The Wind & Rain Brand output and profit once more enhanced much. Moreover currently Corporation also has the customer of Yadu this brand, made the dealers have many choice, made the consumer have many choice. 有了亚都的加入,果然是个金点子。亚都的技术和工厂做保障。风雨牌的产量和利润都再次提高了不少。而且现在公司还有亚都这个牌子的产品销售,也让经销商们有了多一个选择,也让消费者有了多一个选择。 Which brand product regardless of the consumer chooses, Fu Guangzheng can make money. Two brands carry on the benign competition, the market coverage fraction increase successively, now the brand of brand and air conditioning of some ordinary electric fans, regarded as the competitor Wind & Rain Brand and Yadu. 而无论消费者选择哪个牌子的产品,付光正都能赚钱。两个品牌进行良性竞争,市场覆盖率节节攀升,现在一些普通电风扇的品牌和空调的品牌,都将风雨牌和亚都牌看做了竞争对手。 They thought this bladeless fan, although is threatening, but could not have threatened them, but looks at this time sales volume, they thought that should face up to this bladeless fan, has not thought also such multipurpose! 本来他们以为这无叶风扇虽然来势汹汹,但还威胁不到他们,不过看此时的销量,他们都觉得,应该正视这个无叶风扇了,没想到还有这么多功能! The present air conditioning factory, spatial equalization is primarily refrigerating, although also has the factory to start out the system hot function, but the market echo is not good. 现在的空调厂家,空调均以制冷为主,虽然也有厂家开出制热功能,但市场反响并不好。 They do not understand very much, why this level of electric fan introduces the system hot function, unexpectedly sells is so good? Because in the present newspaper is the news of this level of electric fan? Because this electric fan exquisite, and saves the electricity very much? 他们很不懂,为什么这级电风扇推出制热功能,竟然卖的这么好?难道就因为现在报纸上都是这级电风扇的新闻?难道就因为这电风扇个头小巧,且很省电? In fact because of these, made the level electric fan also hot one time, was, the air conditioning and ordinary electric fan competitor were too many, but the level electric fan, did not have the competitor, or the competitor was also a person on one's own side! 事实上就因为这些,才让级电风扇又火了一次,还有就是,空调和普通电风扇竞争对手太多,而级电风扇,则没有竞争对手,或者说竞争对手也是自己人! The curiosity urges them to purchase this looks like the product of high tech, but the level electric fan in the selling price of Europe and America, lowly are actually not more than air conditioning price, the profit is higher! 好奇心促使着他们购买这看起来更加高科技的产品,而级电风扇在欧美的售价,其实并不比空调价格低太多,利润却高很多! However internally, the selling price of level electric fan, is cheaper than the air conditioning, in addition everybody's approval and Taihua Corporation formidable dealer internet/network to the Wind & Rain Brand, the echo of level electric fan, is better than Europe and America, makes some want to follow the area of starting air conditioning project, gave up this plan, now the air conditioning has not been easy to buy much! 不过在国内,级电风扇的售价,还是比空调便宜很多的,再加上大家对风雨牌的认可和泰华公司强大的经销商网络,级电风扇的反响,比欧美更好,也让一些想跟风上马空调项目的地区,放弃了这个打算,现在空调根本没多好买么! However Yadu not so was internally optimistic, their sales are inferior to Wind & Rain Brand, market approval is too low, although Feng Yu introduced the TaiHua Company's dealer to Yadu, but these dealers were actually not interested in Yadu. 不过亚都在国内就不那么乐观了,他们的销售远不如风雨牌,市场认可度太低,冯宇虽然将泰华公司的经销商介绍给了亚都,但那些经销商对亚都却不太感兴趣。 Yadu does not have the advertisement, market approval is low, even many people have not listened to this brand, the similar price, others buy certainly brand, uses also to feel relieved. 亚都没广告啊,市场认可度低,甚至很多人都没听过这个牌子,同样的价格,别人当然买牌子的,用着也放心啊。 The consumers do not buy, the market will not enter, the dealer naturally will not enter. Sells Wind & Rain Brand good, has cooperated such a long time, the brand is good, the quality is high, the product also sells, they are free from worry. 消费者不买,商场就不会进,经销商自然也不会进。卖风雨牌的多好,合作过这么长时间了,品牌好,质量高,产品又好卖,他们又省心。 Yadu at this time present, they cooperate with Taihua Corporation, this thinks that had been profited the patent wayleave charges, but looking back now, clearly is Taihua Corporation took advantage, now factory of Yadu, Wind & Rain Brand electric appliance of production, Biya also many! 亚都这时候才现,他们跟泰华公司合作,本以为得到了专利免费使用权是占了便宜,但现在看来,分明是泰华公司占了大便宜,现在亚都的工厂,生产的风雨牌电器,比亚都的还多! bladeless fan of Yadu, because is the runway shape ellipse fan head, unexpectedly was considered as too ugly, the consumer liked the great-circle head of Wind & Rain Brand! Our wind power are not small, moreover saves the space to be good? Which this was ugly, an electric fan, do you also want attractively? 亚都的无叶风扇,因为是跑道形状的椭圆扇头,竟然被认为是太丑了,消费者还是喜欢风雨牌的大圆脑袋!我们这个风力也不小,而且更加省空间好不好?这哪儿丑了,一台电风扇而已,你还想要多漂亮? Yadu must continue the research level electric fan, must these functions, combine completely, and ensure the volume will not increase, and this technology must provide to Taihua Corporation free. 亚都还要继续研级电风扇,要将那些功能,全部组合起来,并且保证体积不会变大,并且这技术还要免费提供给泰华公司 After original Yadu thinks the exchange skilling, is Yadu by the huge factory, the support of country, jumps over Wind & Rain Brand time, but looking back now, Wind & Rain Brand , if not present the big mistake, probably this whole life, Yadu must live in the Wind & Rain Brand shadow gets down......( To be continued.) 本来亚都以为交换技术之后,就是亚都凭借庞大的工厂,国家的支持,越风雨牌的时候,但现在看来,风雨牌要是不出现重大失误,好像这辈子,亚都都要活在风雨牌的阴影下了……(未完待续。) ps: This is third, fourth is at around 6 : 00 pm. Sought the subscription, asked the monthly ticket! ps:这是第三更,第四更在晚上六点前后。求订阅,求月票! ... ...
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