Feng Yuthinksthatunderstandswhereprobably the issueemerged.冯宇想了想,大概明白问题出现在哪儿了。„OldZhang, the cultural entertainmentproductchoice that becauseweoutputoutwardhad the problem.”
“老张啊,因为我们对外输出的文化娱乐产品选择出现了问题。”„For exampletime, whatwechooseoutputisanything, flower trellis that the performanceuses. Howeverthisflower trellis, is inferior togood of Tae Kwon Dopromotion, becausethatmovementis more naturalcharming, can therefore be all the rage the world.”
“比如功夫,我们选择输出的是什么,表演用的花架子。但是这个花架子,也不如跆拳道推广的好,因为那个动作更加潇洒帅气,所以才能风靡全球。”Onthatplank that the Tae Kwon Doperformanceuses, a girlmakes an effort to break off. Feng Yualsoseesin the videosomepeopleto perform, has not kickedobviously, wasthatlifts the person of planknot to be carefulto giveto break off.
就跆拳道表演用的那个木板,一个女孩子用力都能掰断。冯宇还见过视频上有人表演,明明没有踢到,是那个举着木板的人不小心就给掰断了。„Howeverwhatin the overseaspersonimpression should ourChinatimebe? Shouldbe fiercer than the boxing, can of flyingescapingplace. We can definitely promote the timewith the competition that otheroverseasfistsplant, inthisneedsthesemeetingreal capabilities.”
“而国外人印象中我们华夏的功夫应该是什么样呢?应该比拳击更厉害,能够飞天遁地的那种。我们完全可以推广功夫与其他国外拳种的比赛,这里面就需要那些会真功夫的了。”Actuallythisreal capability, canhitto discuss. For examplechopsbricktileanything, thisdefinitelysurprisinglyextremely, butin factChinaspecial troopalmosteach onegood.
其实这个真功夫,也是可以打个商量的。比如劈砖头瓦片什么的,这个肯定会让人惊讶万分,但实际上华夏的特种兵几乎个个都行。„Alsoa little, for examplecanmakesomeold manold womencome up the performance, the promotedway to keep in good health.”Parkthatcrazychin-ups and tunearm restanything'sBoss masteris not rare, presses the leg the timecanliftto the shoulderon, becausetheybelieve inmusclelengthoneinch, livesoneyear of truth.
“还有一点,比如可以让一些老头老太太上去表演,推广养生之道。”公园那种疯狂引体向上、曲臂撑什么的老大爷可不少见,压腿的时候都能抬到肩膀上面,因为他们信奉筋长一寸,多活一年的道理。Overseasthatsenior citizenhealthilyonunusualfire, butonChinathisold mangoes and comesto do splitsorstand upside downanything, samewill be appealing, the capable personcannot.
国外那种老年人健美就非常的火,而华夏这种老头上去来个劈叉或者倒立什么的,一样会非常吸引人,能人所不能嘛。„Chinese medicine, wehave promotedthese manyyears, butresultactuallynottoobyoverseasacknowledgment. Howeverourcountrysendsto supportAfricaand other doctors in poor areato havemuchis the Chinese medicine, can definitely find the wayto propagandize.”
“中医,我们推广了这么多年,但是结果却不太被国外承认。但是我们国家派出去支援非洲等贫困地区的医生就有不少是中医吧,完全可以想办法宣传一下。”„To think that is really the clubsinvents.” The clubcountrydeclaredthat the Chinese medicineistheirSouth Koreainvention, evenalsoplansShenYi, facial skinthickreallyimpressive.
“千万不要让人以为,那个真是棒子们发明的。”棒子国宣称,中医是他们南韩发明的,甚至还打算申遗,脸皮之厚真的让人惊叹。Naturally, Chinahas been used to it, the clubsdeclared that Chinavarioushistoricalwritersaretheir, includingConfuciusandLi Shizhenanything.
当然,华夏已经习惯了,棒子们宣称华夏的各种历史文人都是他们的,包括孔子、李时珍什么的。
The Chinanetizenjokingly calls, in the eye of clubs, they are the space center, the worldanythinggoodthingistheirinvention and creations, butunfortunately, theynowonly the remainingthatlittleterritories, were really toofierce.华夏网友戏称,在棒子们的眼中,他们是宇宙中心,全世界什么好东西都是他们发明创造的,但可惜的是,他们现在只剩下那么一点点领土了,真是太厉害了。„Ifbooksanything, ourpresentChineseculturepromotionalsocalculates, thishastoomanydifferenceswithlanguagewriting of Westerncountry after all, do not think that canget it done in one action. Howeversomenovels, can definitely translateotherlanguages, ourcountryhassomegoodnovels, will win the Nobel Literature Prizein the futureis notimpossible.”
“如果说书籍什么的,我们现在的汉语文化推广还算可以,这个毕竟跟西方国家的语言书写上有着太多的不同,不要以为能够一蹴而就。但是一些小说,完全可以翻译成其他语言版本,我们国家还是有着一些不错的小说,甚至未来夺得诺贝尔文学奖也不是不可能。”Twoyears, Mo Yanshouldwin a prize, thenbecomes the Chinaman of the hour. Beforehas listened to the person of hisname, althoughwere many, butallknew the disparitywith the nationisverybig.
过两年,莫言就该得奖了,然后一跃成为华夏的风云人物。之前听过他名字的人虽然很多,但是跟全国皆知差距还是非常大的。IfMo Yanis the star of entertainment world, thenfromfourpopularity, all of a suddenturned intooverone, the nationalmediaare propagandizing.
如果莫言是个娱乐圈的明星,那么就是从四线的知名度,一下子变成了超一线,全国媒体都在宣传么。„Video and musicworkis also simple, ourhomehasmanymusicof pleasant to hear, can definitely find the wayto walk. Issue that becausepronounced, Cantonesewill be broaderin the Westernaudience. Howeverpuresellingsong, canletourmusicoutputs, more importantlymustuseourtraditionalmusical instruments.”
“影音作品也简单,我们国内还是有着不少的好听音乐,完全可以想办法走出去。只是因为发音的问题,粤语的在西方受众会更广。但是单纯的卖曲子,也能让我们的音乐输出,重要的是要使用我们的传统乐器。”Did not say that Chinatraditionalmusical instrumentwesternerdoes not like, in factabovevariousmusic festivals, Chinatraditionalnationalmusical instrument, verypopular, butthiswas too difficultto study.
不是说华夏的传统乐器西方人不喜欢,事实上在各种音乐节上面,华夏的传统民族乐器,非常的受欢迎,只是这个太难学了。Likelyis not the electric pianoandrackdrumandguitaranything, studiesto be quite simple.
不像是电子琴、架子鼓、吉他什么的,学起来比较简单。
The Chinamusiccannot walk, main lacks the promotion, overseasmusicCorporationeverywhereopens, the Chinaaudio and videoshop is also state-run.华夏音乐走不出去,最主要的就是缺乏推广,国外音乐公司遍地开的时候,华夏音像店还都是国营的呢。So long aspromotesdiligently, did not say that cangainonegreatly, butwill not always lose money. Alsocanin disguised formpushes out the Chinamusician, makes the money of foreigner.
只要努力推广,不说能大赚一笔,但是总不会赔钱。还能变相的将华夏的音乐人推出去,赚老外的钱。„MovieIhave said that the overseasfilm promotionindividualistic heroism, is easyto cause alarm, butwe have the goodmovie. For exampleyearsHong Kong«Did not haveBy-path», the scriptis boughtto rescreenbyHollywood. An overseasmovie main pointis the plotis compact, moreoveris very easyto understand.”
“电影我说过,国外的电影宣传个人英雄主义,容易引起共鸣,但是我们也不是没有好电影。比如前些年香江的《无间道》,剧本都被好莱坞买过去翻拍了。国外电影最主要的一点就是剧情紧凑,而且很容易看懂。”Even ifmanymovieslook atcaptions, will thinkgood, becauseotherspursueis the special effect, for examplediamond, Iron Manand othercartoonmovieanything.
许多电影哪怕就是看字幕,也会觉得不错,因为人家追求的就是特效,比如金刚、钢铁侠等漫画电影什么的。„Shouldtellthesedirectorsthatlittlefilmstheseso-calledliterary film, makessuggestion that someaudiencescannot understand. The movieto the average personlooked that does not givethemtheseliterary and art workersto appreciate.”
“应该跟那些导演说,少拍摄那些所谓的文艺片,弄一些观众根本看不懂的暗示。电影是给普通人看的,不是给他们这些文艺工作者欣赏的。”Thesesaidownmovieis the director of anyart, cannot makeanymoneymostly. Probablytookto rewardexternally, butdid not make money, laterwhoinvested? Not having the moviemayshoot, what do youalsoinsist? The movie, mustexperiencemarketto testeventually.
那些说自己电影是什么艺术的导演,多半都赚不到什么钱。好像是在国外拿奖了,但是不赚钱,以后谁投资?没电影可拍,你还坚持什么?电影,终究是要经历市场考验的。„Simpleststory, canmake the splendidmovie. The soap opera is also same, the plotis extremely dilatory, withsomeso-calledidolactors, has neglected the performing skill, how does suchsoap operaoutput?”
“最简单的故事,也能拍出精彩的电影。电视剧也是一样,剧情太过拖沓,用一些所谓的偶像演员,忽视了演技,这样的电视剧怎么输出?”Perhapstheseactormanypeoplelikeinternally, butputs the overseas, othersdo not like, eventhought that thisactorhas explodedugly, everybodyaesthetic standarditselfhas the disparity.
那些演员在国内或许很多人喜欢,但是放到国外,人家根本不喜欢,甚至觉得这个演员丑爆了,大家审美观本身就有差距啊。Even ifmakes the idoloutput, were more than South Korean, JapanandTaiwanthat sidedifference, othersat leastcanget so far asEurope and America, youleave aloneclose right up againstin a big way~legis appealing.
就算是做偶像输出,也比南韩、岛国、宝岛那边差多了,人家起码能弄到欧美去,你别管是不是靠着大~腿吸引人。„As for the variety show, the rancidfoxchannelwas nothas made very gooddemonstration, helduswith the overseascommon ground, for examplebasic necessities of lifeas the selling point of program.”
“至于综艺节目,馊狐频道不是已经做了很好的示范么,抓住我们跟国外的共同点,比如衣食住行作为节目的卖点。”„Youwant the crosstalkto output, thatisabsolutelyincorrect, becauseis the languageburdens, fewindividualscanunderstand. Howeverpantomime, magicandacrobaticanythingdoes not havetheseissues, butChinais goodbesides the acrobatics, other is quite weak.”
“你想要相声输出,那是绝对不行的,因为都是语言包袱,没几个人能听懂。但是默剧、魔术、杂技什么的就没这些问题,不过华夏除了杂技还行,其他的都比较弱。”Mostmainwasfavorable condition, the Chinaparentsmakes the childgo to school, wherewill makehimstudyanymagicacrobatics, thinks that theseearned living!
最主要的就是培养机制,华夏父母都让孩子上学去了,哪儿会让他学什么魔术杂技啊,认为那些都是卖艺的!„In brieftheseI can only raisesuggestedthatperhaps is not quite mature, is only forreference. Whatis main is the national developmentis better, thesewere not the issues.”
“总之这些我只能提一些建议,或许还不太成熟,仅供参考吧。最主要的是国家发展要好,这些就都不是问题了。”IfChinais the worldfirstpowerful nation, then the overseaspeoplewill be curious, the Chinapersonusuallywhatiswhatappearance, the Chinapersonusuallylikeswatchingwhatprogram? At that timedid not needyouto find the wayto sell, naturallysomepeopleon own initiativewill cometo buy.
如果华夏是世界第一强国,那么国外群众就都会好奇,华夏人平时什么是什么样子,华夏人平时喜欢看什么节目?那时候不用你想办法卖出去,自然会有人主动过来买。
The Chinamythmovieseriesnowalsotoward the overseasoutput, good, Northern Europe that Southeast Asiasellsis also good, butotherareaswere weak, everybody the understandingto the mythis completely different.华夏的神话电影系列现在也正在往国外输出呢,东南亚卖的还不错,北欧也还行,但是其他地区就非常弱了,大家对神话的理解完全不同嘛。
The Chinamythtoogod, someaspectsmustattenuate. For example the monster, this was not acceptedbyEurope and America. However can definitely walk the singularly variedwind, letshisdeviationyoung people, the market positionis clear.华夏的神话太神了,有些方面必须弱化。比如妖怪,这点就很不受欧美接受。但是完全可以走奇幻风,让其偏向青少年,市场定位要清晰。Zhang Ruiqiangnods, right, the main issue, isChina is not very formidable. HebelievesthatChinastoodin the day of summit of worldtrulywill not be far!张瑞强点点头,没错,最主要的问题,就是华夏还不够强大。他坚信,华夏真正站在世界之巅的日子不会太远了!
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