TCKAOTU :: Volume #4

#309: Shorting


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«Absolutely Real», the teaching publication of game church, but perhaps does not have many new winter Niya city people to remember that its this official duty status, such as the signboard daily paper of some city, everyone will not deliberately notice him the producer, 《绝对真实》,游戏教会的教刊,但恐怕已经没有多少新冬妮娅城人记得它这个本职身份了,就如某个城市的招牌性日报,大家也不会刻意去注意到他的出产方, Routine purchase, routine from gains the latest information, routine trust reality, the personal media and business media achieve this situation, compared with official media also official. 习惯性的购买,习惯性的从其中获取最新的资讯,习惯性的信任其中的真实,私人媒体、商业媒体做到这种地步,比官方媒体还要官方了。 After defeating many competitors emerged, weekly sales volume broken 200,000 this, considering that most new town Seymour people have to circulate for perusal and listen to the report the custom, in fact affects affect already about 1 million, most new winter Niya city by its influence. 在战胜了诸多竞争者脱颖而出后,周刊销量破二十万的就这一家,而考虑到大多数新城西摩人都有传阅、听报的习惯,实际上波及影响的已经近百万,大半个新冬妮娅城都被被其影响。 1 million levels of influences are not exaggerating, the custom that in the corner/horn city even has the invitation to be literate the specialized newspaper reading person tavern and teahouse that newspaper reading cruises, perhaps then a newspaper affected the person to be able finally about hundred people. 百万级的影响力并不是夸张,甚至在角城都有聘请识字的专业读报人酒馆、茶馆读报揽客的风俗了,那么一份报纸最后的波及人士恐怕可以近百人。 Perhaps until now, said that since Rorschach has accepted the laughable periodical of this dozens sales volume, has treated as the critical important matter to grasp this obsolete paper media. 一直以来,或许说罗夏接受这份几十销量的可笑期刊以来,就一直把这份过时的纸式媒体当做生死攸关的大事来抓。 Because has experienced him of Earth media time, is the strength of profound understanding public opinion and media, the selectivity of necessary time reported, the itself/Ben is a word can arrive at the soft violence of thousand army. 因为经历过地球媒体时代的他,是深刻了解舆论和媒体的力量,必要时候的选择性报道,本就是一种一言能抵千军的软暴力。 Real does not represent not to have the standpoint absolutely, truly absolutely does not have the standpoint reportage is not from the beginning impossible to exist, even in the angle of public welfare and environmental protection, is still having human and nature natural standpoint. 绝对真实不代表没有立场,真正完全没有立足点的新闻报道从一开始就不可能存在,即使正在公益和环保的角度,也有人类、大自然这个天然的立场。 The spoken language expressed the heart idea, since the idea accomplishes subjectively, how also is not possibly affected completely subjectively. 言语本来就是表示心底的想法的,既然想法本身是主观造就的,又怎么可能完全不受主观影响。 .......... The new winter Niya city jointly develops the unpopulated area stagnation point to be handled, helpless finally announced that gives up this/should stagnation point.” “……….新冬妮娅城联合开发无人区驻点受措,最终无奈宣布放弃该驻点。” This report is nothing issue, is «Absolutely Real» style as always, narrating the style is simple, confessed with the technique of outline drawing the long and short of the story, knew through some means the opponent harbors evil intentions, finally chose the fact of giving up. 这个报道本身是没有什么问题的,也是《绝对真实》一如既往的风格,叙述风格简单直接,用白描的手法交代了事情的来龙去脉,还有通过“某种办法”得知了对手不怀好意,最终选择了放弃的事实。 Except for the slightly negative title, the narration is very rigorous and is very objective, difficulty of deviation description exploration, can give these new joining a group better psychological expectations. 除了稍微消极的标题,叙述都很严谨、很客观,偏向描写探索的困难,也可以给那些新入伙者更好的心理预期。 The investigator of crown of eagle organized to look several, has not sought out the slight issue, very much therefore felt relieved let «Absolutely Real» publishes. 鹰之冠的审查者组团看了几遍,都没有找出丝毫的问题,于是很放心的让《绝对真实》刊登了。 But had an accident. 但还是出事了。 „...... 20 people of board of directors first five directors close door to discuss all night, decides to disinvest at the same night.” “……二十人董事会前五董事彻夜闭门商谈,决定连夜撤资。” Titan's matter had proven is the rumor, the estimate value of unpopulated area reduces greatly, the top five big churches decide to abolish new winter Niya City Branch.” “泰坦的事情已经证明了是谣言,无人区的预估价值大减,排名前五的大教会决定撤销新冬妮娅城分会。” „The diplomatic environment of winter city is even more bad, the top three corner/horn city candidates expressed the hostility to outcomer. No matter who mounts the stage, may trigger the new round race struggle and dispute.” “冬城的外交环境越发恶劣,排名前三的角城候选者都表示了对外来者的敌意。不管谁上台,都有可能引发新一轮的种族斗争和纠纷。” Train accident frequency sends, since official operation consecutive three months of deficit, one year ago labor pay has not paid in full, the peripheral investor voices the question to the confidence level that the joint steam transports/fortunes, requests it ahead of time the public announcement this year's financial statement.” “火车事故频发,正式营运以来连续三个月的赤字,一年前的劳工薪资至今没有付清,外围投资者对联合汽运的信任度发出质疑,要求其提前公示今年的财报。” A week ago starts, various bad news on avalanche -type spreading everywhere. 从一周前开始,各种坏消息就雪崩式的到处流传。 Some are the full-sized newspaper tabloid reports, some are main street and small alley biographies, some are that side the corner/horn city flutters. 有的是大报小报报道的,有的是大街小巷传的,有的是角城那边飘过来的。 Has, has the false, seems to have for real, many bad news, erupt in the short time completely. 有真的,有假的,有半真半假的,诸多坏消息,全部在短时内爆发。 Suddenly is flustered, will look for the official public opinion to determine, «Absolutely Real» this period happen to publishes, sells instantaneously greatly, even renovated 230,000 sales volumes of beforehand historical record, reached 300,000 this fearful values. 一时间人心惶惶,正要找官方舆论确定,《绝对真实》这一期正好刊发,瞬间大卖,甚至刷新了之前历史记录的23万份销量,达到了30万这个可怕的数值。 The official public opinion that finally has not actually not only stabilized the will of the people, instead is that big church jointly opens up wasteland to receive the report of tremendous setback. 结果却不仅仅没有安定人心的官方舆论,反而是那一篇大教会联合开荒受到巨大挫折的报道。 Like this negative report, instead confirmed probably beforehand disinvestment and big church travels news, looks like the third tiger in a lie or story repeated often enough will begin to accepted as true, is the real news of reality most trustworthy channel, instantaneous public opinion explosion. 这样的负面报道,反而像是验证了之前的“撤资”、“大教会跑路”的消息,就像是三人成虎中的第三虎,还是真实度最值得信任的渠道的真实消息,瞬间舆论爆炸。 This report does not have the issue, the one who has the issue being it comes out the time, was too skillful, was too skillful. 这篇报道本身没有问题,有问题的是它出来的时间,太巧了,太巧了。 At that time the big church discovered the situation was not right, urgently made an appointment with editor-in-chief Rorschach, actually discovered that he after completing periodical draft, first returns to ICEY, then returned to Earth to make the matter of some visa and heritage, is unable to ask him to come back. 当时大教会就发现情况不对,紧急约见总编罗夏,却发现他在完成期刊初稿后,就先是返回艾希,再返回地球去弄一些签证和遗产的事情了,根本无法找他回来。 But other editorial department people, actually really insufficient weight/quantity, without Rorschach his guarantee real specially-made signature, casual puts out the reality doubtful spiking a rumour article, will only intensify now the distrust of folk big church. 而编辑部其他的人,却实在不够分量,没有罗夏他那担保真实的特制签名,随随便便的拿出真实度存疑的辟谣文,只会加剧现在民间对大教会的不信任。 If forced the game church to practice fraud the signature false news...... first not to raise the game church to be willing to ruin the advertisements of so many year of laborious operations, once this news passed on strangely, was the true destruction attack. 如果逼迫游戏教会弄假署名假新闻……先不提游戏教会愿不愿意砸了这么多年辛苦经营的招牌,一旦这个消息又诡异的传了出去,才是真正的毁灭打击。 During the turbulent times, after official media actually put out the negative news, fails to explode rapidly, this compared with anything did not say that also wants bad ten times and hundred times. 风雨摇摆之中,“官方媒体”却吐出负面消息后迅速哑火,这比什么都不说还要糟糕十倍、百倍。 Suddenly, public opinion is seething with indignation, the small church even starts to sell off stock to ask average secure much, outside the big church stared solid, for fear that they make to have an accident. 一时间,舆论哗然,中小教会不少甚至开始退股求平平安,大教会外都被人盯得严严实实的,生怕他们弄出什么事来。 If the earthman here, can summarize this flustered, the present situation of everybody feels insecure to short with a word probably! 若有一个地球人在这里,大概就能用一个词来概括这人心惶惶、人人自危的现状做空! Yes, shorting, is the public opinion of commercial action operates the most commonly used negative report series bomb, the entire new winter Niya city will of the people of exploding is anxious, imitates, if before , month of prosperous scene is false is the same. 是的,做空,就是商业手段的舆论操作最常用的负面新闻连环炸弹,就炸的整个新冬妮娅城人心不安,就仿若前个月还是欣欣向荣的场景都是假的一样。 Here exposed the hidden danger of new winter Niya city, they were the church leadership joint cities, although there is a commercial open ingredient to exist, but various churches paid great attention are the strength rather than the reputation, they to public opinion big attaching great importance, had not caused the game church and absolutely real in this aspect did infinitely in a big way. 这里就暴露出了新冬妮娅城的一点隐患了,他们是教会主导的联合城市,虽然有商业开放的成分存在,但各教会更注重是实力而不是名声,他们对舆论并没有多大的重视,才导致了游戏教会和绝对真实在这方面的无限做大。 Does not have the inflation of competitor unable to contain, the informer, the information peddler, the tabloid reporter and concurrent job reporter were in fact grasped by the only media big shot game church in the hand, really plays the words of information war, is unable instead to trace. 没有竞争者的膨胀根本无法遏制,线人、情报贩子、小报记者、兼职记者实际上都被唯一的传媒大佬游戏教会握在手里,真的玩起情报战争的话,根本无法反追查。 To avoid the information leak, all information operation elements, are done by game church high-level subordinate arrival personally. 而为了避免情报外泄,所有的情报操作工作,都是由游戏教会高层的直属降临者亲自做的。 Now, big churches to reverse this even more fearful public opinion climate and stability will of the people, first thinks that must depend upon the object who and seek help, can only be as before the game church...... this is interesting. 现在,大教会们为了扭转这种越发可怕的舆论氛围、安定人心,首先想到必须依靠和求助的对象,依旧只能是游戏教会……这就非常非常有趣了。 The thief shouted that grasps is very more laughable, is spends the large sum of money to ask these rumourmongers to spike a rumour, even if some people had detected that situation some are not right, consolation these rumourmongers but who also want the good words good language. 比贼喊抓贼更可笑的,就是花重金请那些造谣者来辟谣,就算有人已经察觉到情况有些不对,还要好言好语的劝慰那些造谣者。 Rorschach is not, he naturally not possible, he in the words did not ask that had problems. 罗夏不在,他当然不可能在,他在的话不是一问就出问题了吗。 But he is not , the game church also lacked the most essential spiking a rumour method exactly. 而他不在,游戏教会也“恰好缺乏”了最关键的辟谣手段。 Therefore, this shorting, will thoroughly drag into the mire the entire new winter Niya city and big god. 于是,这场“做空”,彻底把整个新冬妮娅城和大神教会拉入了泥潭。
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