Food that on the evening of 16 th, Li Dong Hewangchuan luck has together. 16号晚上,李东和王川福一起吃的饭。 On the morning of 17 th, Li Dong met with Wang Wei of Shunfeng quietly. 17号上午,李东悄悄会见了顺丰的王伟。 This in the low key express industry big shot not obviously, with Li Dongliao about two hours, no one knows that they chatted anything. 这位在外界低调不显的快递业大佬,和李东聊了将近两个小时,谁也不知道他们聊了什么。 Wang Wei who comes out from the hotel, has not noticed nearby some people to see his flash, surprised of whole face. 从酒店出来的王伟,没注意到旁边有人看到他的那一瞬间,满脸的惊讶。 Sees Wang Wei is not others, is journey even. 看到王伟的不是别人,正是程平。 The bystanders do not know Wang Wei, how he possibly did not know! 外人不认识王伟,他怎么可能不认识！ Worked as that time of overlord in the home delivery, he had even discussed with Shunfeng matter of purchase, naturally, was the home delivery purchases Shunfeng. 早在宅急送当霸主的那段时间,他甚至和顺丰谈过收购的事,当然,是宅急送收购顺丰。 Therefore, to Wang Wei, journey even is very familiar. 所以,对王伟,程平很熟悉。 Saw that Wang Wei the hotel that checks into from Li Dong comes out, journey even the first feeling is, Li Dong could do the big movement! 看到王伟从李东入住的酒店出来,程平第一感觉就是,李东可能要搞大动作了！ Otherwise, by the Li eastern personality and Wang Wei's low key, the opportunity that two people simply have not met. 要不然,以李东的性格和王伟的低调,两人根本没有碰面的机会。 journey even looks that Wang Wei's car(riage) departs, was standing firm same place the moment, suddenly turns around to depart. 程平看着王伟的车离去,在原地站定了片刻,忽然转身离去。 This time comes somewhat was hurried, goes back to consider again, perhaps the transformation of express industry must come. 这次来的还是有些匆忙了,回去再考虑一下,说不定快递业的变革要来了。 For these years, Li Dong are the vanguard of industry transformation. 这几年,李东都是行业变革的先锋。 The retail needless saying that the b2c e-commerce was Li Dong opened the market completely, in addition in addition the Internet finance, the Internet +, moved to 3 g promoted...... 零售业自不必说,b2c电子商务完全是李东打开了市场,加上互联网金融,互联网+,加上对3g移动的推动…… Now, Li Dong met with Wang Wei, these two big private express giants meet, guarantee do not permit to make the division for the interest distribution of express industry. 如今,李东会见王伟,这两大民营快递巨头见面,保不准就是为了快递行业的利益分配做划分。 ...... …… journey even departs, Li east from however is not clear. 程平离去,李东自然不清楚。 However Wang Wei and Li Dong private talk, do not know except for specific content everyone, many people know Li Dong and Wang Wei meet. 不过王伟和李东密谈,除了具体内容大家不知道,不少人还是知道李东和王伟见了面的。 Feiyada Building. 飞亚达大厦。 horse Huateng intertwines wear a look, looks at front several trusted aide main pipe lines: „ Li Dong and Wang Wei met. 马华腾面带纠结,看着面前的几位心腹主管道:“李东和王伟见面了。 The outside world does not know that they discussed anything, I can guess correctly actually. 外界不知道他们谈什么,我倒是能猜到一点。 This year since Li Dong decided that must make a move to Taobao, that is inevitably all-around. 今年李东既然决定要对淘宝出手,那必然是全方位的。 Before he said that he had earned the support of some express giants, I also thought am the lie, now looks like indeed has this possibility. 之前他说他已经获得了一些快递巨头的支持,我还以为是假话,现在看来的确有这个可能。 The e-commerce domain, express is the communication virtual and the most important part of reality. 电子商务领域,快递是沟通虚拟和现实的最重要一环。 The distant commercial city can make in a big way the b2c industry, depended is their private logistics. 远方商城能将b2c产业做大,靠的就是他们的自营物流。 But Taobao, because of the third party issue, no means has achieved the absolute control in this above, or is beyond control. 而淘宝方面,因为第三方的问题,一直没办法在这上面做到绝对控制,或者说根本无法控制。 Now, Taobao depends on what are most is Shunfeng and Three Contacts reaches. 如今,淘宝依托的最多的还是顺丰和三通一达。 Once these people were poached, that Taobao crashes, in instant. ” 一旦这些人被挖走了,那淘宝崩塌,也就在一念之间。” He said, immediately some people said: „ Shunfeng and Three Contacts reach so will not be easy to compromise. 他说完,马上有人接话道:“顺丰和三通一达不会这么容易就妥协的。 The distant place has own private logistics system, once routed Taobao, loss besides Taobao, they! 要知道,远方有自己的自营物流体系,一旦击溃了淘宝,损失的除了淘宝之外,还有他们自己！ When the time comes, the distant place did not have the opponent, did not have controlling. 到时候,远方没了对手,没了辖制。 They, are not whatever the distant place rubs the circle to pinch flatly. 他们这些人,还不是任由远方搓圆捏扁。 Has the competition, has the maximum benefit, has room for survival, they should understand this truth. 有竞争,才有利益最大化,才有生存的空间,他们应该都懂这个道理。 Therefore I felt, they are willing to be very low with the possibility of distant cooperation...... ” 所以我觉得,他们愿意和远方合作的可能性很低……” horse Huateng shakes the head saying: „ What you said is the beforehand distant place, beforehand Li Dong. 马华腾摇头道:“你说的是之前的远方,之前的李东。 Initially, the giant of retail also thought. 当初,零售行业的巨头也都是这么想的。 They felt, other small and medium-sized enterprises will not compromise, even if compromised, is only nominal. 他们觉得,其他中小企业不会妥协的,哪怕妥协了,也只是名义上的。 But when Li Dong gave them to spend a pie, integrated the distant system them, this pattern changed. 可当李东给他们花了一张大饼,将他们纳入远方体系,这种格局就变了。 The establishment of retail alliance, the big enterprise of retail, who is not amazed inexplicable, unbelievable. 零售联盟的成立,零售业的大企业,谁不是惊诧莫名,难以置信。 You said that if he comes such a move again, can win over these express giants? ” 你说,他要是再来这么一招,有没有可能拉拢这些快递巨头？” „Should unable?” “应该不会吧？” Some people do not determine saying: „ Distant place is too strong in the retail strength, won over is also the small and medium-sized enterprise. 有人不确定道:“远方在零售方面实力太强,拉拢的也是中小企业。 But this difference, Three Contacts reach with the Shunfeng strength are not weaker than the distant place many, even is higher in the market share, the distant place depends on what are most is e-commerce...... ” 可这次不同,三通一达和顺丰实力不比远方弱多少,甚至在市场占有率上更高一些,远方依托的最多的还是电子商务这一块……” horse Huateng look twinkle said: „ I said is the e-commerce! 马华腾眼神闪烁道:“我说的就是电子商务！ These are not depends upon the e-commerce completely the business, in fact, the net buys the proportion in their entire scale is not too at present big. 要知道,这几家并不是全部依靠电子商务的业务,实际上,网购目前在他们整个规模当中占比不算太大。 If Li Dongxiang causes the second rookies alliance, you said, can some people move? 如果李东想弄出第二个菜鸟联盟,你说,会不会有人动心？ Naturally, moves returns the thoughts to move, the opposite party is impossible to abandon Taobao, chooses full power supports the distant place. 当然,动心归动心,对方不可能抛弃淘宝,选择全力支持远方。 Can I to the Li eastern understanding, this fellow definitely have the subsequent hand. 可以我对李东的了解,这家伙肯定还有后手。 Once really arrived at the war time, these express giants chose the onlooking, or the neutrality, likely becomes last straw that runs over Taobao. ” 一旦真到了大战的时候,这些快递巨头选择了旁观,或者中立,很可能会成为压死淘宝的最后一棵稻草。” „Tony, you mean, can Taobao defeat?” “tony,那你的意思是,淘宝必败？” horse Huateng has not spoken, lights cigarette to pull out, he of addiction for tobacco outbreak, was also disinclined to have scruples in the company too. 马华腾没说话,点燃一根烟抽了起来,烟瘾发作的他,在公司也懒得顾忌太多了。 Smoked cigarette, horse Huateng spat the smog saying: „ Does not dare to say must defeat, but Taobao at present to going to the distant place, does not have any advantage. 吸了一口烟,马华腾才吐着烟雾道:“不敢说必败,可淘宝目前对上远方,不占据任何优势。 The popularity, the user, the current capacity, both are almost the same, Taobao that even the distant place because of Li Dong, the fame also establish previously is bigger. 知名度,用户,流量,两者相差无几,甚至远方因为李东,名气还要比早先成立的淘宝更大一些。 Now, Taobao and distant contrast, returned to Taobao to contrast Eachnet probably initially. 如今,淘宝和远方对比,好像回到了当初淘宝对比易趣。 One is the established giant, one is domineering of emerging rise. 一个是老牌巨头,一个是新兴崛起的强势者。 Finally, finally you saw! 最终,结果你们看到了！ The reason of Eachnet failure are many, but the interior disagrees, is capital-strapped, is one of the primary causes. 易趣失败的原因很多,可内部不和,资金缺乏,都是主要原因之一。 Moreover, morale issue. 另外,还有士气的问题。 Initially Taobao was high-spirited, because Eachnet a Shao wave deposed, lost the inspirational figure. 当初淘宝士气高昂,易趣因为邵一波被赶下台,失去了灵魂人物。 Taobao has not been the extent that now, but the distant place instead looks like initial Taobao now, arrived at the pinnacle high-spirited, Li Dong is built the invincible mythical characters. 淘宝现在还不至于如此,可远方现在反而更像当初的淘宝,士气高昂到极致,李东被打造成了战无不胜的神话人物。 Not only the distant staff to Li Dong unconditional trust, the people is also! 不但远方员工对李东无条件的相信,民众也是！ Li Dong has high very strong rallying point among the populace, but horse Yun, currently does not have this sign. 李东在大众当中拥有很高很强大的号召力,而马昀,目前却是没有这个迹象。 Two armies pitted against each other, the morale is also an extremely important part. 两军对垒,士气也是极其重要的一环。 The distant place to fighting Taobao, suppresses Taobao all-around, Taobao is very of difficult the opportunity turning over. 远方对战淘宝,全方位压制淘宝,淘宝很难有翻身的机会。 Naturally, the distant place after all is not the main attack c2c domain, wants in one single day to take Taobao, the possibility is not big. 当然,远方毕竟不是主攻c2c领域,想在一朝一夕就拿下淘宝,可能性也不大。 Lengthened, likely will be counter-attacked successfully by Taobao...... ” 拖长了,很可能会被淘宝反击成功……” „Tony, your what meaning?” Some person of muddled say/way: „You thought that who wins who loses, now you say does not seem like too definite......” “tony,你到底什么意思？”有人糊涂道:“你觉得谁胜谁负,现在你说的好像不是太确定……” horse Huateng has a headache saying: „ Yes, I not am quite definite. 马华腾头疼道:“是,我是不太确定。 From the conscience, I hope that the horse sunlight can win. 从本心来说,我希望马昀能赢。 But the fact is, Ali the issue are now many, although the distant place the issue are also many, but was given to cover by Li Dong personally, temporarily he can also suppress. 可事实是,阿里现在问题很多,远方虽然也问题很多,可都被李东个人给掩盖了,暂时他还能压制住。 Then, the possibility of Taobao failure is very big, but I do not want such result...... ” 如此一来,淘宝失败的可能性很大,可我不太想要这样的结果……” „That cooperates with Ali!” “那就和阿里合作！” Immediately some people proposed: „ Now the distant attack potential state is obvious, naturally, without former such on a grand scale, made widely known. 马上有人提议道:“如今远方进攻势态明显,当然,没以前那样大张旗鼓,张扬至极。 But now such distant place, is actually more fearful than before. 可现在这样的远方,其实比之前更可怕。 Before the distant place by the potential, fought the lightning war and surprise attack war completely all at once, could not fight the protracted war. 之前远方完全就是凭借一股气势,打闪电战和突袭战,打不了持久战。 Now was different, they have the strength of dozen of protracted wars. 现在不同了,他们有打持久战的实力。 Moreover Li Dong constantly is also growing, is fast, gets down, I worried that he took Taobao, the next Internet industry goal is we. ” 而且李东也在不断成长,速度飞快,这么下去,我担心他拿下了淘宝,下一步互联网产业目标就是我们。” horse Huateng frowns saying: „This idea I have, but we and Ali cooperate, is good to us?” 马华腾蹙眉道:“这种想法我也有,可我们和阿里合作,对我们有好处吗？” This saying, many people extinguish the sound. 这话一出,不少人熄声。 Yes, is good? 是的,有好处吗？ What benefit can Ali provide for Tencent? 阿里能为腾讯带来什么好处？ E-commerce, Tencent does not need now, payment system, Alipay and can Tenpay also fuse? 电子商务这一块,腾讯现在不需要,支付体系这一块,支付宝和财付通难道还能融合？ b2b business, Tencent probably also useless. b2b业务,腾讯好像也没用。 The industry is unable to form supplementarily, can Ali bring other benefits? 产业无法形成互补,阿里能带来其他的利益吗？ Temporarily it seems like, does not seem able, current Ali did not have this strength to bring the help in fact to them. 暂时看来,好像不能,目前的阿里还没这个实力给他们带来实质上的帮助。 The distant place, is actually similar to Ali. 远方这边,其实和阿里差不多。 But Li Dong pledged the conditions of distant commercial city 10 stocks, directs the will of the people to move. 可李东开出了远方商城十股份的条件,还是引人心动的。 Compared with Taobao, horse Huateng favors the pattern of distant place, the ecosphere distant place of retail industry has built to complete gradually. 比起淘宝,马华腾更看好远方的模式,零售产业的生态圈远方已经渐渐打造完成。 Under the line gets online, in addition the huge private logistics system, the value of distant commercial city must surpass Taobao absolutely. 线上线下,加上庞大的自营物流体系,远方商城的价值绝对要超过淘宝。 Benefit, the distant place gives are more. 利益,还是远方给的更多。 May help the distant place cope with Ali, is not the result that horse Huateng wants, he somewhat is in a dilemma now. 可帮助远方对付阿里,不是马华腾想要的结果,他现在有些两难。 Tencent and Ali cooperate, not necessarily is the opponent in distant place. 腾讯和阿里合作,不见得是远方的对手。 The only possibility, slows Li Dong footsteps. 唯一的可能,就是拖慢李东的脚步。 With the considerable income, received exchange for a Li Dongman development, cost-effective? 用可观的收益,换取李东慢一步发展,划算吗？ The time in horse Huateng hesitating, some people of sinking said: „ Or sells Paipaiwang, but the disagreement/not with distant place cooperation, we choose to buy stock in the distant commercial city. 就在马华腾沉吟的工夫,有人沉声道:“要不出售拍拍网,但是不和远方合作,我们选择入股远方商城。 Let them hit, we sit mountain Guanhu to fight. 让他们自己去打,我们坐山观虎斗。 Naturally, we do not have the movement, while the Li Dong energy scattered time, we accelerates own development. 当然,我们也不是毫无动作,趁着李东精力分散的工夫,我们加速自己的发展。 Is well prepared, when they project on the most intense time, we attack the distant pp industry again. 做好一切准备,等他们打到最激烈的时候,我们再突袭远方pp产业。 At this time, the distant energy was scattered, according to the Li eastern layout, he bigger possibly continued to attack Taobao, improved his retail series plan. 这时候,远方精力分散,按照李东的布局,他更大的可能还是继续进攻淘宝,完善他的零售一统计划。 He won, our two sides make a profit. 他赢了,我们两边获利。 He lost, we will not owe, he lost in the retail industry, on pp is not our opponents. 他输了,那我们也不会亏,他在零售产业上输了,在pp上更不是我们对手。 But the value of distant commercial city, not because he cannot take Taobao, presents the serious damage, we gain. ” 而远方商城的价值,也不会因为他拿不下淘宝,就出现重大损失,我们还是赚的。” „Li Dong and horse Yun are not silly, will they give us this opportunity?” “李东和马昀不傻,他们会给我们这机会吗？” „ Meeting, what Li Dong wants is the retail hegemonic position, horse Yun has to accept a challenge, even looks forward to behind us to hold a distant blade to be good. “会的,李东想要的是零售霸主地位,马昀是不得不应战,甚至巴不得我们背后捅远方一刀才好。 We and Ali's industrial superposition are not many, competes not in a big way...... ” 我们和阿里的产业重合不多,竞争不大……” „......” “……” A people discussion, looks finally to horse Huateng. 众人一阵议论,最后纷纷看向马华腾。 horse Huateng pinches out the cigarette butt, long time said: „ How to do specifically, I said later again. 马华腾掐灭烟头,半晌才道:“具体怎么做,我待会再说。 May choose no matter how, has a premise, we and distant im business in the near future, will definitely have the significant conflict! 可不管怎么选择,都有一个前提,我们和远方im业务在不久的将来,必然会产生重大的冲突！ Initially im domain, all flowers blooming together, we also kill the broken numerous impediment, finally breaks through successfully, had present Tencent! 诸位,当初im领域,百花齐放,我们也是杀破重重阻隔,最终突围成功,才有了如今的腾讯！ Now, the distant place wants to replace our position, this does not permit! 现在,远方想取代我们的地位,这是决不允许的！ Therefore, no matter how chooses, the threat facing distant place, we can only choose accepts a challenge on own initiative. 所以,不管怎么选择,面对远方的威胁,我们只能选择主动应战。 But Li Dong core, chose the mobile space. 而李东的核心,选择了移动领域。 He has not hidden the truth from this, because he is self-confident, we prepare without enough time. 他也没瞒过这点,因为他自信,我们来不及准备。 How he prepares, I am not clear, but I was clear, the im war of next round, definitely in mobile space eruption! 他到底怎么准备的,我目前不清楚,可我清楚,下一轮的im大战,必然会在移动领域爆发！ Therefore, from now on, the wireless department immediately starts to study. 所以,从现在开始,无线部门马上开始进行专攻。 Moves this, we old repertoire, the old mentality, has not prepared for at present greets that the mobile Internet time arrives at comprehensively. 移动这一块,我们目前还是老套路,老心态,并未做好全面迎接移动互联网时代到来的准备。 The beforehand QQ cell phone edition, very long has not obtained breaks through newly. 之前的qq手机版本,已经很久没取得新的突破了。 In the original foundation, I request to make a finer improvement, adapts to the development of cell phone end. 在原有的基础上,我要求必须要做出更优良的改进,更适应手机端的发展。 Moreover I felt, Li Dong is not only makes the improvement is so simple to the pp cell phone end. 而且我觉得,李东不仅仅是对pp手机端做改良那么简单。 He is very self-confident, self-confident makes me somewhat anxious, then each department must whole-heartedly, have any progress, first reports to me. 他很自信,自信的让我有些不安,接下来各个部门都要全力以赴,有任何进展,都第一时间向我汇报。 Also, is staring at the trend of distant place momentarily. 还有,随时盯着远方的动态。 Although Li Dong has not revealed to at present with the thoughts that we battle against, does not remove him in the use camouflage. 李东虽然目前还没流露出要和我们开战的心思,可不排除他在使用障眼法。 From that moment on, we were in a state of readiness! ” 诸位,从这一刻起,我们就处于备战状态了！” horse Huateng said, a seriousness of complexion face. 马华腾说完,脸色一脸的郑重。 In the conference room, the executives are in abundance fixed, serious nod. 会议室中,高管们纷纷凝然,郑重点头。 At this time, horse Huateng said: „ Sell pats the racket, gives up the e-commerce, has no ideological problems weighing on the mind. 这时候,马华腾才道:“出售拍拍,放弃电子商务,轻装上阵。 When necessary, can cooperate with Ali, takes QQ as the current capacity entrance, helping Taobao win the time. 必要的时候,可以和阿里合作,以qq为流量入口,帮淘宝争取时间。 Racket existence, does not have the use to us, instead dragged down our development. 拍拍的存在,对我们已经没有用处,反而拖累了我们的发展。 Moreover, the mobile video business, the tour business, including a series of motion utilization, must enter the advancement immediately. 另外,移动视频业务,游览器业务,包括一系列移动方面的运用,都要马上进入进程。 Now, user's request is getting higher and higher, has no longer satisfied the simple chat communication. 如今,用户的要求越来越高,已经不再满足于简单的聊天通讯。 They hope that can achieve the one-button service, the fool service. 他们希望能做到一键式服务,傻瓜式服务。 An account number, can chat, can play, can look at the video, can tour the homepage, can achieve all that they can make! 一个账号,可以聊天,可以游戏,可以看视频,可以游览网页,可以做到他们能做的一切！ This thought that after the distant place realizes No. 1 was general, by the populace is accepted. 这个思想,在远方实现了一号通用之后,已经被大众接受。 The user in distant place, can pp chat, looks at the video, a shopping, completes all demands on the 1st, this is we gradually caught up reason. 远方的用户,可以一键pp聊天,一键看视频,一键购物,一号完成所有需求,这才是我们渐渐被赶上的缘故。 We cannot achieve distributed to meet all needs at present, may probably achieve to be expert in the business, we only, only then shop, this that are less than the distant place does not decide the key of im life and death! ” 我们目前做不到分散式满足所有需求,可在业务上要做到专精,我们唯一比远方少的只有购物,这并不是决定im生死存亡的关键！” This saying, the people thought that the pressure increases. 这话一出,众人都觉得压力大增。 The previous generation, the Tencent video appears in 2011, QQ cell phone tour appears in 09 years, the predecessor soso map of Tencent map appears in 12 years. 前世,腾讯视频出现在2011年,qq手机游览器则是出现在09年,腾讯地图的前身soso地图更是出现在12年。 Now, horse Huateng must enter the wireless arena comprehensively, the people have not prepared for completely, naturally thought that the pressure increases. 现在,马华腾要全面进入无线领域,众人都没做好全部准备,自然觉得压力大增。 However at this moment, under distant place's oppression, is beyond control they not to change, does not progress. 不过事到如今,在远方的压迫下,也由不得他们不改变,不上进了。 The people on the words, horse Huateng declare the meeting adjourned. 众人纷纷应话,马华腾宣布散会。 When they walked, horse Huateng thinks, calls horse Yun. 等他们走了,马华腾想了想,给马昀打了个电话。 Telephone, horse Huateng said: „Li Dongxiang purchases to pat the racket, conforms with the c2c platform resources, I have complied.” 电话一通,马华腾就道:“李东想收购拍拍,整合c2c平台资源,我已经答应了。” „Knew.” “知道了。” horse Yunzhi said three characters, because said does not have any use. 马昀只说了三个字,因为说多了没有任何用处。 horse Huateng is not his subordinate, Tencent is not his subordinate institution, the opposite party chooses the sell to pat the racket, naturally has his consideration. 马华腾不是他的下属,腾讯不是他的下属机构,对方选择出售拍拍,自然有他的考虑。 horse Yun did not have to be self-confident, can change the decision of horse Huateng with glib tongue. 马昀还没自信到,可以用三寸不烂之舌改变马华腾的决定。 Can at this time, greet to oneself ahead of time, is really kind. 能在这时候,提前给自己打个招呼,已经够意思了。 Hangs up the flash of telephone, horse Yun knows, the beforehand war declaration guessed, fulfilled! 挂断电话的一瞬间,马昀知道,之前的战书猜测,应验了！