Muchen Crowdfunding, thisnameis the Li Mushidecisiondetermines.慕晨众筹,这个名字是李慕诗拍板确定下来的。„adore/admire”is representingherandLi Mubai, „early morning”naturallyisLu Chen, Lu ChenisCapital CityMuchen Crowdfundingnetworklimited liabilityCompanychairmanandlegal representative, butLi MushiisCEOandCFO.
“慕”代表着她和李慕白,“晨”自然是陆晨,陆晨是京城慕晨众筹网络有限责任公司的董事长兼法人代表,而李慕诗是CEO兼CFO。Althoughsaid that Lu Chenaccounted for the Muchen Crowdfunding51%stocks, butaccording toagreement of both sides, hisstockmustdilutesooner or later, Companywill introduce the venture capitalalsoto have the stockholder's rightsdrive, does not rule out the possibility in the futuregoing on the market.
虽然说陆晨占了慕晨众筹51%的股份,不过按照双方的协议,他的股份迟早都要稀释,公司将引入风险投资还有股权激励,不排除将来上市的可能。Lu Chenhas no intentionon the ITindustrydevelops, hisvisionis always staring atstage under the spotlight.陆晨无意在IT业上发展,他的目光始终都盯着聚光灯下的舞台。Success that but the Zhong chou(crowdfunding)netwon, similarly is also hissuccess!
但众筹网赢得的成功,同样也是他的成功!
The websiteplatformfirstZhong chou(crowdfunding)projectisLu ChenAlbum, is directly related with the Lu Chenown interests, but the Zhong chou(crowdfunding)netdoesmoreissuccessful, inhishandis grasping the stockvalueis higher!
网站平台首个众筹的项目是陆晨的专辑,直接关系到陆晨的切身利益,而众筹网做得越是成功,他手里握着的股份价值就越高!ThereforeregardingLi Mushi that establishesMuchen Crowdfunding, Lu Chenintentiongratitudeandadmiration.
因此对于一手建立起慕晨众筹的李慕诗,陆晨心怀感激和敬佩。WithoutMissLi Family of thisreturned person, then the onlineoperation of Zhong chou(crowdfunding)netsowill not be smooth, the futurefutureis very difficult saying that moreoverhewill also be involvedinto the toomuchtime and energy.
如果没有这位海归的李家大小姐,那么众筹网的上线运营就不会如此顺利,将来的前途很难说,而且他也会被牵扯入太多的时间和精力。Nowbasicallyit can be said thatsits idle and enjoys the fruits!
现在基本上可以说是坐享其成了!Justover the past two and a half hours, Lu Chenrecalls that now was a little excited.
刚刚过去的两个半小时,陆晨现在回想起来都还有点激动。
The propagandablog of tidebloginevening's8o'clockissues, the Zhong chou(crowdfunding)netgets onlinesynchronously, the short190minutes, the Zhong chou(crowdfunding)amountfrom 0 startsto increasetocurrent500,000+, the process is a little very soul-stirring!
浪潮博客的宣传博文是在晚上八点钟发布的,众筹网同步上线,短短的190分钟时间,众筹的金额从0开始一路攀升到目前的50万+,过程很有点惊心动魄!By10:30, the websiteregistered the membernumberto achieve26820people, first, third and fourthsupportquotawas complete, 2000sets of limitscommemorated the mealto be sold out, the single sheetRecordselling in advancequantityachieved13,000+!
截至10点30分,网站注册会员数量达到了26820人,第一、第三和第四支持项名额全满,2000套限量纪念套餐售罄,单张唱片预售量达到了1.3万+!500,000Zhong chou(crowdfunding)goals, guaranteedsufficientlyLu ChenentityRecordAlbummakes the profit of smallscope.
50万的众筹目标,足以保证陆晨的实体唱片专辑实现小幅度的盈利。Hedid not have the fullassurance, but the presentfact was actually 500,000onlystarted, behindalsohas the enormousbusiness space, thatis representing the largeprofit!
原先他对此还没有十足的把握,而现在的事实却是50万才刚刚起步,后面还有着极大的增长空间,那代表着丰厚的利润!Lu Chendiscoversnow,heunderestimatedoneselfinfluence. Alsounderestimated the fanspotentialstrength!陆晨现在才发现,他低估了自己的影响力。也低估了粉丝们潜在的力量!Lu Chenhaslarge quantities ofgenuinepowdered iron, orrealfood.
不知不觉之间,陆晨已经拥有了一大批真正的铁粉,或者说真饭。Suchdiscovery, makinghimcompareto achieve the Zhong chou(crowdfunding)goalto be happy.
这样的发现,让他比实现了众筹目标还要高兴。Lu Chenthinks. Li Mushiis visitinghim.陆晨心有所想。李慕诗在看着他。Li Mushidid not catch coldtoLu Chenvery much, is scepticalregarding the commercialidea that Lu Chenproposed.
原本李慕诗对陆晨不是很感冒,对于陆晨提出的商业构思存有疑虑。Shehad even suspectedLu Chenis close to the Li Mubaigoal.
她甚至怀疑过陆晨接近李慕白的目的。
The surroundings of Li Familyjuniors, alwaysdo not lack the generation of currying favor with powerful people!李家子弟的周围,从来都不缺少趋炎附势之辈!Howeverreturned toCapital City, in the Muchen Crowdfundingestablishment process, Li Mushiabandonedprejudiceat heartgradually.
但是回到了京城,在慕晨众筹建立过程之中,李慕诗渐渐抛开了心里的偏见。ThisWortonbusinessCollageexcellent graduatehas toacknowledge. Lu Chenprovided a talentidea, but the latteris also sincerewith the friendship between Li Mubai, becausetwo peopleeven the issue of stockalmostquarrelled.
这位沃顿商学院优秀毕业生不得不承认。陆晨提供了一个天才般的构思,而后者同李慕白之间的友情也是真挚的,两人甚至因为股份的问题差点吵起来。Lu Chenisintended the holding powerto giveLi Mubai, Li Mubaifirmrejection.陆晨原本是有意将控股权让给李慕白的,李慕白坚决拒绝。ThismadeLi Mushihavemorefavorable impressionstoLu Chen, sheevendiscoveredlattermanymerits.
这让李慕诗对陆晨有了更多的好感,她甚至发现了后者很多的优点。
The Lu Chenoutlookwas needless saying that the bigcharmingsunlighthealth, could see that wasthattypeexercisesfrequently, is completely notthatcream puffor any smallfresh meat, had the spirit of manvery much.陆晨的外型就不用说了,高大帅气阳光健康,看得出是那种经常锻炼的,完全不是那种奶油小生或者什么小鲜肉,很有男子汉的气概。He the talentinmusicis obvious to all, not onlywon " Singing China » championship. MoreoversuccessfullypromotedindividualfirstAlbum, stands firmin the entertainment worldinitially.
他在音乐方面的才华有目共睹,不但夺得了《唱响中华》的冠军。而且成功地推出了个人首张专辑,在娱乐圈里初步站稳了脚跟。Li Mushihas not paid attention to the artiststar of entertainment world, butLu Chengivesherfeelingismatureis reliably and firm and resolute, withoutthatyoung peoplewildly arrogantimpetuous, has the different kindcharm.李慕诗从来都没将娱乐圈的艺人明星放在眼里过,但陆晨给她的感觉是成熟可靠、性格坚毅,没有那种年轻人的骄狂浮躁,拥有着别样的魅力。IfLi Mushiis not... un un, perhapsshewill also really likeonLu Chen.
如果李慕诗不是...嗯嗯,她说不定还真会喜欢上陆晨。MissLi'svisionchanged to the face of Lu Xi.
李大小姐的目光不由转到了陆熙的脸上。
The latterin the Lu Chenside, is using the handbrusherblogwholly absorbed.
后者就在陆晨的身边,正专心致志地用手机刷博客。In the eyepupil of Li Mushiflashes throughwipes the lighthappy expression.李慕诗的眼眸里闪过一抹淡淡的笑意。Lu Xihas not noticed the Li Mushilook, shecloselyis paying attention to the trend in network.陆熙并没有注意到李慕诗的眼神,她始终关注着网络上的动向。„Lu Chen, manyfanssaid that wantsto buy the commemorative editionmealnot to buy, wantsto makeusincrease the supportquantity!”
“陆晨,很多粉丝说想买纪念版套餐都没买到,想让我们增加支持数量!”Onelder sister'sfaceappears the excitinglook: „Can weaddagain?”
姐姐的脸上浮现出兴奋的神色:“我们要不要再加上去?”Lu Chen is also the heart movement. LookedtoLi Mushi: „Li?”陆晨也是心动。不由地看向了李慕诗:“李总?”Nowis not80-90ages, solelysellsCDRecordto be basically in arrears.
现在不是80-90年代,单单销售CD唱片基本上都是亏钱。Legal copyRecord15dollars, onlycalculate that merely the cost of manufactureandrelease, 200,000sales volumessuffer no loss of capitalreluctantly. Ifadds on the propagandaexpenseagain, 300,000sales volumesdo not make money.
一张正版唱片才15块钱,仅仅只算制作和发行的成本,20万的销量勉强保本。如果再加上宣传费用,30万销量都不赚钱。NowRecordwantsto sell300,000sales volumes, thatis not really easy!
如今一张唱片想要卖出30万销量,那真的非常不容易!In comparison, the profit of peripheralproductwas higher, for example the meals of 100dollars, costmost50. 1000sales volumessucceed in obtainingon50,000dollarssteadily, 188mealscangain100!
相比之下,周边产品的利润就高多了,比如100块钱的套餐,成本最多50。1000销售量就5万块钱稳稳到手,188的套餐能赚100!On the currentsituation, twomealsrespectively1000scheduledextremelyconservative, increases to3000even5000yes.
就目前的形势来说,两个套餐各1000份的预定太过保守,增加到3000甚至5000都是可以的。Thatturnsseveraltimes of profits!
那可是翻几倍的利润啊!Naturally, Lu Chen must first solicit the suggestions of Li Mushi, after allsheisactualcontrol of Zhong chou(crowdfunding)net.
当然,陆晨首先得征求李慕诗的意见,毕竟她才是众筹网的实际掌控者。Those wholetLu Chennot think, Li Mushihesitated, replied: „Ifyousolicitedmysuggestions, Isuggested that do not increaseagain!”
让陆晨没有想到的是,李慕诗沉吟了一下,回答道:“如果你征求我的意见的话,那我建议不要再增加!”„So-calledlimited editionmust certainlydefine the quantity, missinghas not appearedpreciouslyis valuable, otherwisewithoutbuyingsatisfied, frontsnatcheswill not feelcomfortably.”
“所谓限量版肯定是要限定数量的,错过就没有才显得珍贵有价值,否则没买到的满意了,前面抢到的就会感觉不舒服。”„Stands the angle of website, does not change the ruleat willismanifestation of prestige.”
“站在网站的角度上来说,不随意变动规则是信誉的体现。”„Isuggested that youwhile the blogannouncedZhong chou(crowdfunding)successful, apologizedto the fansagain , indicating that is unable to increase, makingthemwait for the nextopportunity, fryinglivelywas better!”
“我建议你在博客上公布众筹成功的同时,再向粉丝们进行道歉,表示无法增加了,让他们等待下次的机会,炒得越热闹越好!”Lu Chenfelt that Li Mushisaid is reasonable, heeventhought of a commercialglossary- hungrysale.陆晨感觉李慕诗说得很有道理,他甚至想到了一个商业词汇-饥饿销售。AlthoughLu Chendoes not likethisbusiness dealingdesirably, butthistimeis purely the accident/surprise.
虽然陆晨并不喜欢这种刻意的商业行为,但这次纯属意外。Hethinks,nods saying: „Thatthis, the limited editionmealno longerincreases, supports15YuanCDRecordto bestow a posteragainadditionally!”
他想了想,点点头说道:“那就这样吧,限量版套餐不再增加,支持15元的CD唱片再额外赠送一份海报吧!”
The posteris the print, the cost of printwill bewill significantly reducewithincrease of quantity, for example1000sealand10000 the price of sealwill be able be said asdayleavingbadly.
海报属于印刷品,印刷品的成本是会随着数量的增加而大幅度降低的,比如1000张起印和10000张起印的价格可以说是天差地别。Bestowed the posterno doubtto increase a cost, but ifcandrive the Recordsales volumefully is also worth!
赠送海报固然增加了一点成本,但是如果能带动唱片的销量也完全值得!Li Mushisaid with a smile: „Thiscompletely, moreoverImusttellyou a goodnews, thatwas the creativitycopyright protection of Zhong chou(crowdfunding)nethas examined and approvedto pass, thiscanattain the documentmostlateon Friday!”李慕诗笑道:“这个完全可以,另外我要告诉你们一个好消息,那就是众筹网的创意版权保护已经审批通过了,最迟这个星期五就能够拿到证件!”„Real?”
“真的啊?”Lu Chensimplyispleasantly surprised!陆晨简直是惊喜!Regarding the Zhong chou(crowdfunding)net. Thiscreativitycopyright protectionconfirmation was tooimportant, otherwisesolelyonthispattern, otherswantedto plagiarize the imitationto be really simple!
对于众筹网来说。这张创意版权保护证实在是太重要了,否则单单就这个模式而言,别人想要抄袭模仿实在再简单不过!Oncethere is a bigalligator of industryto have the interest, how the small and weakZhong chou(crowdfunding)netcancompetewithit?
一旦有业界的大鳄产生了兴趣,弱小的众筹网如何能够与之竞争?Nowadopted the copyright protectionexamination. Then the Zhong chou(crowdfunding)nethad the preciousincomparabledevelopmenttime, even ifshortoneyear, growssufficientlybecomesvigorous and healthy.
现在通过了版权保护审批。那么众筹网就有了宝贵无比的发展时间,哪怕只有短短的一年时间,也足以成长起来变得健壮。Without a doubt, Li Familyplayed the hugerole, otherwisedepends onLu Chenownstrengthonly. It is estimated that99%cannot receivethiscertificate, hedo not count on that closes right up against a creativityto gaintovatgold/metalto come.
毫无疑问,在这其中李家发挥了巨大的作用,否则单靠陆晨自己的力量。估计99%是拿不到这份证书,他也就不要指望靠着一个创意赚到一大桶金来。„Naturallyreal!”
“当然是真的!”Li Mushiglances the circulation, winksis staring atLu Xi, asked: „Brightelder sister, wego outto celebratein the evening, to the barinhowdrinksonecup?”李慕诗眼波流转,一眨不眨地盯着陆熙,问道:“熙姐,我们晚上出去庆祝庆祝,到酒吧里面喝一杯怎么样?”Lu Xidoes not doubthim, shakes the headto saywith a smile: „, Now is very next time late, youalsorestearlier.”陆熙不疑有他,笑着摇摇头说道:“下次吧,现在都很晚了,你也早点休息。”Li Mushismiles, nods.李慕诗笑笑,点了点头。That night11:30. Lu Chensent the newbloginownblog.
当天晚上11点30分。陆晨在自己的博客里发了新的博文。Inthislongblog of thanksandapology, Lu Chenfirsttoallfans that support " My Old Classmate » AlbumZhong chou(crowdfunding)projectexpressedmost sinceregratitude, becausethere is everyone 'ssupport, thisZhong chou(crowdfunding)projectobtained the completesuccessin just several hours.
在这篇感谢和道歉的长博文里面,陆晨首先向所有支持《同桌的你》专辑众筹项目的粉丝表示了最真挚的感谢,因为有了大家的支持,这个众筹项目在短短几个小时里就获得了圆满的成功。Thenhehas not subscribedtotheseto the fansapology of limited editionmeal, the mealquantity of althoughorderingis unable to increase, buthedecided that tosupporting15YuanCDRecordfansbestows a posteradditionally.
接着他又向那些没有订到限量版套餐的粉丝道歉,虽然预订的套餐数量无法增加,不过他决定给支持15元CD唱片的粉丝额外赠送一张海报。Moreover, the peripheralproduct of renewalwill withdrawquickly, thereforehas not subscribedtonowdoes not usedisappointedly.
另外,更多更新的周边产品将会很快退出,所以现在没订到也不用失望。Lu Chentheblogoncewere issued, gotmanyfan'sresponses.陆晨的这篇博文一经发布,就得到了很多粉丝的回应。Mostfansshowed the understanding, after all the limited editionperipheralwasverycommon. Theyarehappyfor the success of Zhong chou(crowdfunding)project, the fans that thesehave orderedhopecanattainRecordas soon as possible.
绝大多数的粉丝都表示理解,毕竟限量版周边是很常见的。他们为众筹项目的成功感到高兴,那些已经订购的粉丝则希望能尽快拿到唱片。
Between both sidesgoodinteractiveatmosphere, the heat degreetopic that builds, attracted the attention of many in the blog. In addition the originalfanscommunitysupports, the Zhong chou(crowdfunding)netregistrationquantity of justgetting onlinerisessuccessively.
双方之间良好的互动氛围,所营造出的热度话题,在博客上吸引来了不少人的关注。加上原有的粉丝群体支持,刚刚上线的众筹网注册数量节节攀升。By the next day is also on September 24, the registrationmembernumber of Zhong chou(crowdfunding)netbroke through100,000!
到了第二天也就是9月24日,众筹网的注册会员数量突破了10万!Asfirst is also the onlyZhong chou(crowdfunding)projectat present, besides the been sold outthreesupportchoices, the 15Yuansupportquantity of onlynon-quotahas achieved50,000+.
作为首个也是目前唯一的众筹项目,除了已经售罄的三项支持选择之外,唯一不限额的15元支持数量已经达到了5万+。
The «My Old Classmate»Zhong chou(crowdfunding)amountthereforesurpassed1 million, achieved over 200% of predetermined target!
《同桌的你》众筹金额因此超过了100万,达到了预定目标的200%以上!But the settingtime of thisZhong chou(crowdfunding)projectlasted 15 days. It can be said that the competitivepotentialis infinite.
而这个众筹项目的设定时间长达15天。可以说后劲十足潜力无穷。Because the onlineoperation and Zhong chou(crowdfunding)netplansuccessfully, in additionLu Cheninfluence, therefore the Zhong chou(crowdfunding)patterninside and outside the circleswas arousingcertaininterestinevitably.
由于众筹网的上线运营以及首筹成功,再加上陆晨的影响力,因此众筹模式不可避免地在圈里圈外引起了一定的关注。ManyentertainmentmediaCompanyandvagabond singerdiscovered,unexpectedlysuchcreativeAlbum and peripheralproductdistribution model, inguaranteeing the profitfoundationfirstreceive moneydeliver goodsagaincustom-made, reduced the riskenormously.
很多的娱乐传媒公司和歌手发现,居然还有这样一种创意十足的专辑和周边产品发行方式,在确保利润的基础上先收钱再定制发货,极大地降低了风险。SomeCompany conduct the projectto consultwithMuchen Crowdfunding, the attemptalsoselects the similarmethodto operate.
有些公司跟慕晨众筹进行项目接洽,尝试也采用同样的方式来进行运作。Butbeyond the circleorseperately a knowing card in circle, discovered the creativitycopyright protectioncard that the merit and potential market that keenlythisnewfinancing modelhas, the Zhong chou(crowdfunding)netattainsin addition, has the venture capitalto startto pay attention.
而圈外或者说另外圈子里的精明者,敏锐地发现这种新型融资模式所具有的优点和潜在市场,加上众筹网拿到的创意版权保护证,已有风险投资开始关注。HoweverregardingLu Chen, the matter in Zhong chou(crowdfunding)netwere basically little significancewithhim.
但是对于陆晨而言,众筹网方面的事情基本上就跟他没有多大关系了。Infollowingdays, hisworkfilled.
接下来的这段日子里,他的工作已经排得满满的。FirstisCapital City TVNational Day the No. 25dress rehearsal and 29 th formalrecord of party.
首先就是京城卫视国庆晚会的25号彩排和29号的正式录制。
The National Dayon the same day, Lu Chenis also goingto participate inChen Jianhao and Sister Nawedding.
国庆节当天,陆晨还将要参加陈建豪和娜姐的婚礼。Innight of September 27 at exactly 8 : 00, Chineseoriginalmusicthe charts (of best-sellers) in August4 thweekrankingpunctualrenewal.
在9月27日晚上的八点整,中华原创音乐排行榜8月第四周排名准时更新。-----------
-----------Seconddelivers, asks the guaranteeing a minimummonthly ticket of April!!!( To be continued.)
第二更送上,求4月份的保底月票!!!(未完待续。)
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