MF :: Volume #2

#180: Redesigns logo

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Any movie, its investment has the limit. 任何一部电影,它的投资都是有限制的。 From the project of movie, the director must draw the investment everywhere, makes the budget. But this budget did not say the bigger the better that makes, a movie invests 500 million, finally the box office sells four hundred million, wasn't owes Country of Java? 从电影的立项开始,导演就要到处拉投资,做预算。而这个预算不是说做的越大越好,一部电影投资五亿,结果票房才卖四个亿,不是亏到了爪哇国么？ This movie total investment 200 million, the special effect budget in 50 million about, this is Movie Director Ding Yin, limit that can squeeze out. 这部电影总投资两亿,特效预算在五千万左右,这已经是导演丁引,能挤出的极限。 Xu Ninggong as the second largest investor, understands certainly in the entire dramatic team to have many budget to spend. 许凝宫作为第二大投资人,当然也明白整个剧组里有多少预算可花。 Now has perfect space ship Models that Ye Qing provided, can save a lot of special effect money. 现在有了叶青提供的完美星际飞船实体,能省下不少特效钱。 But these two space ships, get value how much money at present...... 可是眼前这两艘星际飞船,到底得值多少钱…… Without exaggeration, this world not valuable thing. So long as caught right person, together rotten wood, can sell the strange price. 说句不夸张的话,这世界没有不值钱的东西。只要逮到对了的人,一块烂木头,也能卖出邪乎的价格来。 These two spaceships, light/only looked externally, knows the value not poor. Its each detail may be called perfect, was people's maximum limit to the space ship imagination. The nitpicking movie audience came, does not have the means to say one is not good. 这两艘飞船,光从外观上看,就知道价值不菲。它的每一个细节都堪称完美,达到了人们对星际飞船想象的最大限度。再挑剔的电影观众来了,也没办法说出一个不好。 Not is only the semblance, in the space ship, similarly has the unusual detail, from the cockpit to the power house, strictly deferred to initially setting blueprint(s) processing. 不仅仅是外表,星际飞船里面,同样拥有超凡的细节,从驾驶舱到动力室,都严格按照当初设定的图纸加工。 Therefore Xu Ninggong, is Movie Director Ding Yin, thinks that these two spaceships, is not lower than the 30-40 million construction cost cost. 所以无论是许凝宫,还是导演丁引,都认为这两艘飞船,怎么也不低于三四千万的造价成本。 These two spaceships, said that is difficult to be obedient, does not eat and drink also to buy. 这两艘飞船,说句难听话,不吃不喝也要买下来。 Budgeted 20 million to complete the effect of space ship, now does not have 50 million unable to take evidently. 原本预算两千万来完成星际飞船的效果,现在看样子没有五千万拿不下来。 In the fund shortage situation, Xu Ninggong thought of a satisfying both sides great idea suddenly. 那么在资金紧张情况下,许凝宫忽然想到了一个两全其美的好主意。 Let Ye Qing by technology appraised as capital stock, no matter then her technical armor, is at present these two shocking space ships. 让叶青以技术入股,然后不管是她身上的科技装甲,还是眼前这两艘震撼的星际飞船。 Gets big Monster Heavy Industry logo! 都打上大大的巨兽重工LOGO！ This metropolis science fiction movie, drawing sponsor drew is not very ideal. Many large-scale Company one hears are the alien people, is the space ship, immediately swings the rattle-drum. 原本这部都市科幻电影,拉赞助商拉的很不理想。许多大型公司一听又是外星人,又是星际飞船,立刻把头摇成了拨浪鼓。 Even if there is Movie Director Ding Yin and Xu Ninggong fame, cannot resist Volkswagen to the view of domestic-made movie. 即使有导演丁引和许凝宫的名气,也抵不住大众对国产电影的看法。 Now is different, Xu Ninggong is confident to this movie. Oscar first did not say, the domestic award item definitely attains leniently, moreover is the domestic milestone -type science fiction film. 现在不一样,许凝宫对这部电影非常有信心。奥斯卡先不说,国内的奖项肯定拿到手软,而且是国内里程碑式的科幻电影作品。 But these confidence, all are Ye Qing give. 而这些信心,全是叶青给予的。 This is the idea of Xu Ninggong, quick Movie Director Ding Yin also comprehended this idea. 这是许凝宫的主意,很快导演丁引也领悟了这个想法。 This movie also is not only the space ship, as hard science fiction, inside also has the large number of science fiction mechanical lens. Draws to make the partner Ye Qing, that following science fiction machinery, but also with worrying? 这部电影也不仅仅是星际飞船,做为一部硬科幻,里面还有大量的科幻机械镜头。把叶青拉进来做合伙人,那后面的科幻机械,还用发愁嘛？ „Brother Ye Qing we walk to speak face-to-face.” Xu Ninggong mystical winks to Ye Qing. “叶青哥我们走里面谈。”许凝宫神神秘秘的冲叶青挤挤眼。 Pledges yourself? 以身相许嘛？ Ye Qing is indulging in flights of fancy at heart, finally he just lifted the foot, hair gray half of Movie Director Ding Yin , the following ginseng/partake gathered. 叶青在心里胡思乱想,结果他刚抬脚,头发都花白一半的导演丁引,也跟着参合进来了。 During the rests of dramatic team, Ye Qing sits on the soft skin sofa, some are listening to Xu Ninggong to describe her perfect idea blankly. 剧组的休息间内,叶青坐在柔软的皮沙发上,有些愣怔地在听许凝宫描述她的完美主意。 Actually invited Ye Qing to participate in the investment of this movie, in return, this movie will give massively 【Monster Heavy Industry】 Advertisement close-up. 竟然是邀请叶青参与到这部影片的投资中来,做为回报,这部影片会给予大量的【巨兽重工】广告特写镜头。 The total investment of this movie in two hundred million, now the merely two space ships, Movie Director Ding and Xu Ninggong is estimating on value 50 million at heart. To receive in exchange for the 50 million high-end custom make machinery with the advertisement, with behind a series of machineries, obviously is inappropriate. 这部电影的总投资在两个亿,现在只是两艘星际飞船,丁导演和许凝宫在心里估价就值五千万。想拿广告来换取五千万的高端定做机械,和后面的一系列机械,显然是不合适的。 Therefore besides advertisement return, after the movie opens, Ye Qing will also take the investor to obtain the box office to draw bonus. 所以除了广告回报外,当电影上映后,叶青还会作为投资方来获得票房分红。 Naturally behind also has the science fiction machinery that some need to use, Ye Qing was responsible for making to order free. 当然后面还有一些需要用到的科幻机械,就得叶青这边免费负责定做了。 This 【She Comes From The Aliens】 The hope that the box office sells greatly is very big, Ye Qing only cannot spend the 10 million cost, can free be Monster Heavy Industry has a big advertisement, later can also participate in the box office drawing bonus. 这部【来自外星的她】票房大卖的希望很大,叶青只花不到一千万的成本,就能免费为巨兽重工打份大大的广告,后期还可以参与票房分红中。 Ye Qing simply does not have the means to reject this request, any enterprise is unable to reject this request. 叶青根本没办法拒绝这个要求,任何一家企业都无法拒绝这个要求。 „This...... also is really the great idea of satisfying both sides.” Ye Qing some, helpless said with a smile: „That subscribes like this, machinery tools that later you need, I will provide completely.” “这……还真是两全其美的好主意。”叶青有些无奈笑道:“那就这样订吧,之后你们需要的机械道具,我会全部提供。” „Our Company logo was too simple, is the Monster Heavy Industry four vultures carves characters, I must design one to have the visual effect again.” “不过原来我们公司的LOGO太简单,就是巨兽重工四个雕刻字,我得重新名设计一个有视觉效果的。” „Does not have the issue, the effect is more attractive is better.” Heard Ye Qing to comply with the cooperation, on the Xu Ninggong left face to write „shelled peanuts”, on the right face wrote „cooked rice”, about could not hide „boils” in the same place the joy. “没问题,效果越漂亮越好。”听到叶青答应了合作,许凝宫左脸上写了“生米”,右边脸上写了“熟饭”,合在一起就是掩藏不住的“煮成”的欣喜。 This plan was also cost-effective regarding the dramatic team, draws provides the technical support not to say to an industrial big cow, has not needed to be worried to increase the high budget, finally caused unable to return to the itself. 这种方案对于剧组同样非常划算,拉到一个工业大牛提供技术支持不说,还不用担心增加高额的预算,最后导致无法回本。 „Concrete contract, I make the attorney discuss.” Ye Qing stands, was saying to two new partners: „Since is on a ship, the science fiction machinery that then needs to use behind on the one breath, the report comes out, I also quite make the staff start to make.” “具体合约,我让律师来谈。”叶青站起来,对着两位新加入的合作伙伴道:“既然都是一条船上的了,那就一口气把后面需要用的科幻机械,都报出来,我也好让员工们开始制造。” „Without the issue does not have the issue, my makes one count.” hey hey that Movie Director Ding Yin smiles makes noise, thought that has joining of Monster Heavy Industry, this time can certainly shooting make the milestone -type film. “没问题没问题,我这就让人统计。”导演丁引笑的嘿嘿出声,心想有巨兽重工的加入,这次一定能拍摄出里程碑式的电影作品。 „That decides like this, I first do not disturb your making a movie duty.” “那就这样定,我先不打扰你们拍戏任务。” Ye Qing said goodbye two people, returned to the Dragon Creek Beach time, in the mailbox had/left one, detailed machinery tools that in this movie needs to use. 叶青告辞两人,返回龙溪滩时候,邮箱中就多出了一份,这部电影中需要用到的详细机械道具。 The quantity is not too many, but has the difficulty very much. 数量不是太多,但都很有难度。 For example the following leading lady will help the actor farm, with exploration car(riage) that in the spaceship brings, cultivates crops. With defense system of space ship, goes on to hit the silver iodide upwards, gives crops artificial rain. 比如后面女主角会帮男主角种田,用飞船中自带的探险车,去耕种庄稼。用星际飞船的防御系统,去朝天上打碘化银,来给庄稼人工降雨。 After Ye Qing carefully looks, entrains the manuscript paper and pen, starts to defer to own tentative plan to come the doodle. 叶青仔细看完后,拽来稿纸和笔,开始按照自己的设想来涂鸦。 He draws is not the exploration car(riage), but is Monster Heavy Industry logo, is the Monster Heavy Industry logo. 他画不是探险车,而是巨兽重工的LOGO,也就是巨兽重工的徽标。 logo, is a Company brand culture. Also is customer(s) rapidly it the name card that chooses from numerous products. LOGO,是一家公司的品牌文化。也是用户们迅速把它从众多产品中挑选出来的名片。 Before Monster Heavy Industry logo was the Chinese character, very ordinary also very Volkswagen. But wants on the movie to have the large advertisement now, regardless of considered from visual, attracts the audience curiosity consideration. 之前巨兽重工的LOGO就是汉字,很普通也很大众。可现在要上电影里打大幅广告,无论从视觉方面考虑,还是吸引观众好奇心考虑。 Ye Qing needs to design one, impressive logo. 叶青都有必要设计一个,让人印象深刻的LOGO。 For example like Apple, Microsoft icon, even these useless the person of their product, still which Company meets one to recognize it to belong. 比如像苹果,微软那样的图标,即使那些没用过他们产品的人,也会一眼认出来它属于哪家公司。 Replacing logo is not the issue, completes material that the application changes, lets the specialized trademark agency, is responsible for the trademark bureau applying for was enough. 更换LOGO不是问题,做好申请变更的资料,让专业的商标代理机构,负责到商标局申请就行了。 Many technical Company like trading logo, now was one's turn Ye Qing. 许多科技公司都喜欢换LOGO,现在轮到了叶青。 Monster Heavy Industry, the icon naturally must be able to manifest — — Monster and Heavy Industry, the highlights of these two places. 巨兽重工,图标自然要能体现——巨兽、重工,这两个地方的亮点。 Thinks of here, Ye Qing takes up the pen on the manuscript paper, outlined a fuzzy outline. 想到这里,叶青动笔在稿纸上,勾勒出一个模糊轮廓。
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