In the evening rests respectively various, has not presented the plot that any people's masses loves. 晚上各睡各的,并没有出现任何人民群众喜闻乐见的情节。 next day about 11 : 00 am, 30,000 returned to Imperial Capital finally. 第二天上午11点左右,三万终于回到了帝都。 Wang Yan has not gone to meet, little elder sister does not let. 汪言没有去接,小姐姐不让。 She comes back with the group together, big No. dozens schoolmate division commanders the same place, must first return to the school to hold the summing-up meeting, then may comment prize anything, Wang Yan does not facilitate to act. 她是跟团一起回来的,大几十号同学师长都在一起,要先回学校开总结会,回头可能还要评个奖什么的,汪言不方便出面。 Actually Wang Yan does not feel to have anything, but Liu Li does not want is too free, Brother Dog has to respect her idea. 其实汪言并不觉得有什么,但是刘璃不想太招摇,狗哥只好尊重她的想法。 Then writes the draft on the nest in the hotel...... 那就窝在酒店里写写稿子吧…… Recently, Wang Yan started to give the Zhang-Lin two professors' work writing commentaries to comment is comment of criticism, was the theory of discussion. 最近,汪言开始给张林两位教授的著作撰写评论评是批评的评,论是议论的论。 When to debate, most work should not use, but writes the commentary is with their familiar and understanding, to combing of own knowledge structure. 到辩论时,大部分作业应该都用不上,可是写评论本身就是对他们的熟悉和了解,也是对自身知识结构的梳理。 Will be absolutely useful. 绝对会有用的。 Just began, the inspiration was just about was similar to urinates collapse -like to incite outward, Lin Weiwei they must come ahead of time. 刚开个头,灵感正要如同尿崩般的往外滋,林薇薇她们就要提前过来。 „How aren't you waiting in the school?” “你们怎么不在学校等着？” Brother Dog displays the resistance that lost. 狗哥表现出了一丢丢的抗拒。 Kisses/Intimate cannot kiss, rests cannot rest, don't disturb me to do the proper business to be good? 亲又不能亲,睡又不能睡,别打扰我干正事好吧？ It is crazy. 就很狂。 Lin Weiwei righteous returning said: „Excuse me, others Dance Company holds the summing-up meeting, do our little darlings sit under listen to their acting cool? Thinks to know not possible ah!” 林薇薇则是理直气壮的回道:“拜托,人家舞团开总结会,我们乖乖坐在底下听她们装哔？想想都知道不可能啊！” Nawu shouted a throat to the microphone: „We had just looked at Little Colored Glaze, all her are good!” 娜吾冲着话筒喊了一嗓子:“我们刚刚看过小琉璃啦,她一切都好！” Helpless Brother Dog sighed: „Ok, you come to my room directly.” 狗哥无奈叹气:“行吧,那你们直接来我房间。” I look for a corner to do the homework, you love noisily noisily, line not? 我找个角落写作业,你们爱咋闹咋闹,行不？ It is not good I to touch your thighs secretly! 不行我就偷偷摸你们大腿！ Just put the aggressive statement, Wang Yunxi comes the electricity suddenly, opened the mouth to be scary on the thief 刚放完狠话,汪云喜突然来电,一开口就贼吓人 „Chief Wang, had an accident!” “汪总,出事了！” What thing ah? One startled one for the first time! 什么玩意啊？一惊一乍的！ „What's the matter? Slowly said.” “怎么回事？慢慢讲。” Wang Yan clouds the poor business conditions to be light as before, anything did not have to fear. 汪言依旧云淡风轻,什么都没在怕的。 Said, to him this level, only Royal Court Entertainment, really cannot annoy anything to throw off his trouble now. 讲真,到他现在这个层次,区区一家王庭娱乐,真的惹不出什么能掀翻他的麻烦。 The Wang Yunxi's sound was so no longer anxious, was steadier. 汪云喜的声音不再那么急切,稳了一些。 „About 3 : 00 am, Fish Platform has a seat anchor, to attract the fan manufacture topic, has not turned off the camera below time transmission intentionally, then put up a fervor play with the boyfriend......” “今天凌晨三点左右,鱼平台有一位主播,为了吸引粉丝制造话题,故意在下播时没关摄像头,然后与男朋友上演了一场激情戏……” fuck! 卧槽！ Even if with Wang Yan's shrewdness and calmness, were shaken dumbfoundedly by this news. 哪怕以汪言的城府和冷静,都被这个消息震得目瞪口呆。 „In their brains attire what ah was...... that present cooker?” “她们脑子里装的都是些什么啊……那现在岂不是炸锅了？” „Does not calculate explodes specially, Fish Platform has been pressing with every effort searches for...... the audience too to be many hotly, the video has flowed out, currently has the discussion everywhere.” “不算特别炸,鱼平台已经在尽力压热搜了……不过观众太多,视频已经流出,现在到处都有讨论。” Wang Yan wrinkles the brow, the response thief is quick: „Did Chief Chen look for you?” 汪言皱紧眉头,反应贼快:“陈总找你了？” „Right!” The Wang Yunxi sound is serious, „he wants to make you help, press the heat degree......” “对！”汪云喜声音沉重,“他想让您帮忙,压一压热度……” „Opens mouth?” Wang Yan sneers. “就一张嘴？”汪言冷笑。 „Chief Chen has flown Imperial Capital, wants to chat with you face to face, before boarding airplane to phone call that I make......, I in Imperial Capital branch company, or did we chat to here?” “陈总已经飞帝都了,想要和您当面谈谈,临上飞机前给我打的电话……哦,我正在帝都分公司,要不咱们到这儿聊？” „Why you come Imperial Capital...... oh, buys building that matter?” “你来帝都干什么……噢,买楼那事儿是吧？” Asked half, Wang Yan responds suddenly, later should simply under: „Becoming, I pass immediately, just has a look at Zhu Jike.” 问到一半,汪言突然反应过来,随后干脆应下:“成,那我马上过去,刚好看看朱季轲。” Wang Yan called Youcai (Rich) to prepare the car(riage) immediately, then told that suite majordomo received Lin Weiwei they, going downstairs time, opened Weibo. 汪言马上叫有财备车,然后吩咐套房管家接待林薇薇她们,下楼的时候,打开微博。 At this time, the event has mounted searches for hotly. 此时,事件已经登上热搜。 Although there is a full power suppression of Fish Platform, but the heat searched for ranking still to hang on the tail, is demonstrating the outstanding actual heat degree. 虽然有鱼平台的全力压制,但是热搜排名仍然挂在尾巴上,显示着不同凡响的实际热度。 In a event, no one can suppress the enthusiasm of netizens. 在介种事件中,谁都压制不住网友们的热情。 In the past did the crown hope the brother artistic work to be supervised the department entire net to prohibit by the net, to affect everyone to find the resources?! 当年冠希哥的艺术作品被网监部门全网封禁,影响大家找到资源了么？！ People's masses loves, would the means! 人民群众喜闻乐见,就总会有办法的嘛！ Brushes the related topic casually, not too long, the Wang Yan's vision concentrates suddenly. 随便刷刷相关话题,不大一会儿,汪言的目光突然一凝。 Higher authority supervisory department voice! 上级监管部门发声了！ „...... We will maintain the attention to this matter, and urged platform to solve the problem as soon as possible......” “……我们将对此事保持关注,并敦促平台尽快解决问题……” „...... Similar disorder has happened more than once, “……类似的乱象已经发生过不止一次, Regarding this, platform and broker company has the important responsibility...... ” „...... in the future, our department will strengthen the regulation, releases a series of documents, and purges in the network the disorder with practical action in unhealthy trend that spreads......” 对此,平台和经纪公司负有重大责任……”“……未来,我部会加强监管,出台一系列文件,并以实际行动来整肃在网络上无序蔓延的歪风邪气……” Mother, new round of net net action?! 妈耶,新一轮净网行动？！ Wang Yan one suddenly, clear realizing, matter noisily was at heart big. 汪言心里一突,真真切切的意识到,事情闹大了。 Actually, he has not personally experienced the previous net net action, has no way to estimate to this matter's influence precisely. 其实,他并没有亲身经历过上一次净网行动,对此事的影响程度没法精确估算。 However wants to understand stupidly, once the upper-level department tightens the regulation, will create very serious attack to the vigorous development momentum of entire industry. 但是笨想都应该明白,一旦上级部门收紧监管,将会对整个行业的蓬勃发展势头造成很严重的打击。 What is the unexpected misfortune? 什么叫无妄之灾？ Clearly, this and that's the end. 很明显,这就是了。 But Royal Court Entertainment, very possible to make the crisis public relations for this matter. 而王庭娱乐,也很可能不得不为此事作出危机公关。 How to collapse? 怎么破局？ Wang Yan puts down cellphone, closes the eye, was deep in the long-term thought. 汪言放下手机,闭上眼睛,陷入了长时间的沉思。 Rides the car(riage) of hotel to arrive at beyond the eastern five points, the Jili international art campus of Gaobeidian Township Jin Family village, Wang Yunxi and Zhu Jike have waited in the campus great gate mouth. 坐着酒店的车来到东五环外,高碑店乡金家村的吉里国际艺术园区,汪云喜和朱季轲已经等在园区大门口。 „Boards.” “上车。” Wang Yan greeted one, drew in two people, continued to open toward the campus. 汪言招呼一声,拉上两人,继续往园区里开。 Zhu Jike straight sitting side Wang Yan, the expression very enforces. 朱季轲端端正正的坐在汪言身旁,表情贼严肃。 „Recently worked how?” Wang Yan asked with ease, breaks the atmosphere that stagnates on own initiative. “最近工作怎么样？”汪言轻松笑问,主动打破凝滞的气氛。 „All normal, is prompting forward according to the plan of total company, now we......” “一切正常,都是按照总公司的规划在向前推进,现在我们……” „Un.” “嗯。” Wang Yan nods gently: „I heard, you do well.” 汪言轻轻点头:“我听说了,你干得不错。” Zhu Jike hurried respectful and prudent lowering the head of: „Was the opportunity that you gave...... I wanted to say sound thank you to you.” 朱季轲急忙恭谨的低下头:“都是您给的机会……我一直想对您说声谢谢。” „Opportunity has forever, but not everyone can grasp, you have ability, was attentive, company watches.” “机会永远都有,但并不是每个人都能把握住,你有能力,也用心了,公司上上下下都看在眼里。” Wang Yan patted the shoulder of opposite party on own initiative, Little Zhu was excited the eye socket to be red. 汪言主动拍了拍对方的肩膀,小朱激动得眼眶都红了。 Zhu Jike truly does pretty good, the channel feeds back to the Wang Yan's result in every way is so. 朱季轲确实干得不赖,多方渠道反馈给汪言的结果都是如此。 Initially his father that knelt, kneels a turning over a new leaf prodigal son then, was Royal Court Entertainment draws on the great general who a seat was good at breaking through enemy lines. 当初他父亲那一跪,跪出来一个洗心革面的回头浪子,也为王庭娱乐招来一位擅长冲锋陷阵的大将。 Royal Court Entertainment altogether under nine big live broadcast base, is Imperial Capital, Shanghai, the deep city, Guangzhou, Hangzhou, Xingcheng and Shen city, double celebrates, Chengdu now respectively. 王庭娱乐如今总共有九大线下直播基地,分别是帝都、魔都、深城、羊城、杭城、星城、沈城、双庆、蓉城。 Four Big A-list naturally does not need to raise, northeast Shen city radiates, Xingcheng occupies the center, southwest double celebrates, Chengdu to radiate, the layout is very rigorous. 四大一线自然不用提,沈城辐射东北,星城占据腹地,双庆、蓉城辐射西南,布局十分严谨。 Shanghai is the company supreme headquarters, doing is good, the deep city and Hangzhou are relatively speaking worse, but unexpectedly Imperial Capital is in all branch company does best. 魔都是公司大本营,做得还算不错,深城和杭城相对而言就差一些,而帝都居然是所有分公司中做的最好的。 This came as a surprise to everyone 这出乎了所有人的预料 Manifests in the data, Imperial Capital is the entertainment income ranks first, management quarter score first, deducts belt/bring goods anchor and eating and broadcasting later fan liveness first. 体现在数据上,帝都是娱乐收益排名第一,管理层季度评分第一,扣除掉带货主播和吃播之后的粉丝活跃度第一。 Three first, making Zhu Jike officially the star in company. 三项第一,让朱季轲正式成为公司里的明星。 Wang Yunxi's arrives is not prompted by a sudden impulse, but is the scheduled good inspection, simultaneously is encourages to Zhu Jike's. 汪云喜的到来并非是心血来潮,而是预定好的视察,同时又是对朱季轲的鼓励。 Active must enjoy, has must punish, the award and punishment is balanced, the drive alerts...... the so-called management, manipulated is such matter. 有功必赏,有过必罚,赏罚平衡,激励警醒……所谓的管理,摆弄的就是这么点事儿。 Because the material reward has the company system, therefore the Wang Yan trip, actually only brought to open mouth. 由于物质奖励自有公司制度,所以汪言此行,其实只带了一张嘴。 However the Brother Dog mouth lives that is obvious to all, the issue is not big. 不过狗哥的口活那是有目共睹,问题不大。 Gets out in the company entrance, Wang Yan raised the head to have a look at present three story small building, spoke thoughtlessly to ask: „Building has bought, how then do you plan to do?” 在公司门口下车,汪言抬头看看眼前的三层小楼,随口问:“楼已经买了,接下来你打算怎么做？” The Imperial Capital branch company location is rented, 500 even area, a yearly rent 400000, already relative small advantage. 帝都分公司的场地原本是租的,500多平的面积,一年租金才40万不到,已经相当之便宜。 But Zhu Jike still found it not enough, applied to company, will put in order small building to buy as the fixed asset, ambitious wanted to build a big live broadcast base. 可是朱季轲仍然觉得不够,向公司申请,将整栋小楼买下来作为固定资产,雄心勃勃的想要打造一个大型直播基地。 Royal Court Entertainment is very rich, however facing the following a series of big movements, was still beset with problems. 王庭娱乐很有钱,然而面对接下来的一系列大动作,仍旧捉襟见肘。 The original plan is to accept the foreign investment, actually falls by Wang Yan temporarily otherwise, therefore the fund is even more tight. 原本的计划是接受外部投资,却又被汪言临时否掉,于是资金愈发紧张。 Even so, company still authorized Zhu Jike's to buy the building plan, obviously, present Zhu Jike has well-respected. 即便如此,公司仍旧批准了朱季轲的购楼计划,可见,如今的朱季轲有多受重视。 „Chief Wang, the Imperial Capital branch company goal only has an expansion, to expand and expand this year!” “汪总,今年帝都分公司的目标只有一个扩张、扩张、扩张！” Zhu Jike raised the head, the fervor rushes wielded shaking the fist. 朱季轲抬起头,激情澎湃的挥了挥拳。 „ company must make the industry benchmark, must construct the extra-superior brand, the A-list city is a bridgehead. “公司要做行业标杆,要建设超一流品牌,一线城市就是桥头堡。 I the understanding of the fortress am: Is big, is solid and must make one be awed at the sight! 我对堡垒的理解是:要大、要结实、要令人望而生畏！ But Imperial Capital due to the position reason, makes the e-commerce live broadcast to lack the supply chain advantage, must therefore achieve extreme limit in the entertainment domain. 而帝都由于区位原因,做电商直播缺少供应链优势,所以更要在娱乐领域做到极限。 I, will provide the best condition for the anchor creation! 我会为主播创造、提供最好的条件！ Three buildings, area of each level close to 4000 draws , three buildings will repair of different sizes, the comfortable luxurious studio apartment, the air conditioning, television and bed cabinet and independent bathroom, have it all. 三层楼,每层接近4000平的面积,其中,三楼将会装修成大小不等、舒适豪华的单身公寓,空调、电视、床柜、独立卫浴,一应俱全。 Suffices the rank under the line anchor to move in directly, live broadcast in room. 够级别的线下主播可以直接入住,在房间里直播。 The kitchen 24 hours provide the meal service, the logistics will clean the entire package cleanly, the gym facility is complete, the dance room starts work regularly training, the taping room has industry in the top standard, enough records the song to anchor, then usually is used for the teaching and practice. 厨房24小时提供点餐服务,后勤会将清洁打扫全包,健身房设施齐全,舞蹈室定期开班培训,录音棚有业内一流水准,足够给主播们录歌,平时则用来教学、练习。 Is certain, life in company, at home is much more comfortable. 可以肯定,在公司里生活,比住在家里舒服得多。 second floor is the games base that I will build full power. 二楼则是我将全力打造的游戏基地。 The Imperial Capital electronic skill foundation is very good, the university is numerous, I planned that cooperates with major platform, starts a series of campus competitions, fully arouses the university fresh games enthusiasm, on the one hand expands big company, in university lives the popularity and reputation in community, on the one hand helps foster the talent. 帝都的电子竞技基础很好,高校众多,我打算与各大平台合作,启动一系列校园赛事,充分调动大学生的游戏热情,一方面扩大公司在大学生群体中的知名度和美誉度,一方面有利于自行培养人才。 A building roughly maintains the original design, half of spaces provide to new anchor, the other half space will open gourmet food to collect, bedroom and staff office district wait/etc functional the regions. 一楼大体保持原样,一半的空间提供给新主播,另外一半空间会开辟出美食汇、寝室、员工办公区等等功能性区域。 Finally, the entire base can hold 800 anchor simultaneously the live broadcast, the extremely superior condition sweeps away Imperial Capital sufficiently, forming one is completely that independent the live broadcast environment, relaxed free, is positive and progressive. 最终,整个基地将可以容纳800名主播同时直播,极度优越的条件足以横扫帝都,形成一个完全独立、轻松自由、积极向上的直播环境。 Later, I plan to set out branch company trump card anchor, makes a promotional film, puts and hypes the live broadcast heaven concept to the network, establishes the position and reputation thoroughly. 之后,我打算出动分公司的王牌主播,拍一部宣传片,向网络上投放并炒作直播天堂概念,彻底奠定地位和口碑。 By that time, our monopoly to the Capital City head resources can be the logical matter, and can control the industry right to speak and pricing power completely...... ” 到那时,我们对京城头部资源的垄断会是顺理成章的事,并且可以完全掌控住行业话语权和定价权……” „pā pā pā!” “啪啪啪！” Wang Yan applauds gently, is liberal with the appreciation: „Pricing power point considered that on plant root, is good!” 汪言轻轻鼓掌,不吝赞赏:“定价权这个点考虑到根子上了,非常不错！” Pricing power important? 定价权有多重要？ Said simply, when Royal Court Entertainment gauge grade anchor must have 25 basic salaries, must have 35 draws since lives in the apartment, to with an assistant, probably have 24 hours of mixed ready-to-cook dish and public bus journey, must with 40 gift total scores become and must pay the personal income tax by company, the level anchor standard of entire industry will turn into this. 简单讲,当王庭娱乐规定级主播要有25底薪、要有一间35平的自住公寓、要配一名助理、要有24小时配餐和公车出行、要拿40的礼物总分成、要由公司代缴个人所得税时,整个行业的级主播标准就会变成这样。 However, other associations cannot raise level anchor henceforth again. 但是,其余公会从此再也养不起级主播。 Royal Court Entertainment because of powerful negotiated price ability, even gives so the treatment, was still profitable. 王庭娱乐因为强大的议价能力,即使给出如此待遇,仍旧有利可图。 Other association and share of live broadcast platform, is 55 opens, to half a point. 其余公会和直播平台的分成,是55开,对半分。 Royal Court Entertainment is not. 王庭娱乐不是。 panda to draw Royal Court Entertainment enters, was divided gives to 68. 猫熊为了拉王庭娱乐进驻,分成都给到68了。 Therefore when Royal Court Entertainment the anchor 40 gift total scores become, oneself can still remaining 28, again remove 10 to give anchor to pay taxes, 18 gift total scores become can still maintain the investment of high benefits. 所以王庭娱乐给主播40的礼物总分成时,自己仍然能剩下28,再去掉十给主播缴税,18的礼物总分成依然可以维持住高福利的投入。 But once other association gives 40 gift total scores becomes, remaining ten insufficiently pay taxes, pays to add on the company business tax to burn out the finance. 而别的公会一旦给出40的礼物总分成,剩下的十都不够交税的,代缴加上公司营业税就能拖垮财务。 Without a doubt, Royal Court Entertainment will therefore form high-end monopoly in fact. 毫无疑问,王庭娱乐会因此形成实际上的高端垄断。 However this monopoly gave anchor the income share, rather than downward squeezing, therefore by the travelling together envious hatred, can actually win the heart of practitioner. 但是这种垄断是把收益分享给了主播,而不是向下压榨,所以会被同行嫉恨,却能赢得从业者的心。 Level standard one is the moon/month running water net worth million, 10 points disparities are the entire 100,000 Renminbi! 级的标准之一是月流水净值过百万,十个点的差距就是整整十万人民币！ Is counted again pays rather than a tax of withholding, and foundation guarantees a minimum wages wait/etc benefits, inside and outside in even can miss 200,000! 再算上代缴而不是代扣的个税,以及基础保底工资等等福利,里外里甚至会差出二十万之多！ The so simple account who doesn't calculate? 如此简单的账谁不会算？ By that time, will have the innumerable wild level and level anchor, is willing to pull out the penalty, goes to Royal Court Entertainment. 到那时,会有无数的野生级、级主播,愿意自掏违约金,投奔王庭娱乐。 Powerhouse permanent, this is a fortress. 强者恒强,这就是堡垒。 Other associations can only be suppressed the level, fights for that stretch of low-end market. 其余的公会只能被压制到底层,去争抢那片低端市场。 However that stretch of low-end market, looks at now by Wang Yan...... 然而那片低端市场,现在也被汪言瞄上了…… Hangs to make the enterprise, prominent mindless. 挂做事业,突出一个不讲理。 ...... …… Arrived the branch company conference room, Wang Yan told: „Informs company all department manager above management, after 10 minutes, holds a video meeting. Imperial Capital branch company the whole staff set, I delivered two words immediately.” 到了分公司会议室,汪言吩咐道:“去通知公司所有部门经理以上的管理,十分钟之后开一个视频会。帝都分公司这边马上全员集合,我讲两句话。” Now the new building repair has not been completed, the condition is limited, 20 several staff push in the small conference room, listening to Chief Wang to admonish. 现在新楼装修还未完成,条件有限,二十几位员工挤在小会议室里,听着汪总训话。 Everyone is extremely curious to Wang Yan, but Wang Yan really came few, not only three times, but also each time was round trip in a hurry. 所有人都对汪言极度好奇,可是汪言实在来得太少了,不但仅有三次,而且每次都是来去匆匆。 Until today, the staff contact the company founder truly, live broadcast Godly Wallet Warrior Wealthy Wang. 直到今天,员工们才真正接触到公司创始人,直播界的神壕汪富贵。 The first impression is young, the second impression is charming, the third impression is clothes product Zhenhao, can dress...... does not have to have the relations with boss in any case equally. 第一印象是年轻,第二印象是帅气,第三印象是衣品真好,太会穿戴了……反正就没有一样和老板有关系。 Until the Wang Yan quiet opens the mouth, the confident sound, like wisp of chilly wind, reverberates in the conference room. 直到汪言沉静的开口,不疾不徐的声音,像一缕清冽的风,回荡在会议室。 Fresh, slightly cool, making one cannot help but rouse. 清新,微凉,令人不由自主的振奋。 „ Gives the devil his due, makes the live broadcast association in Imperial Capital this city, is not a very easy matter. “平心而论,在帝都这种城市做直播公会,是一件非常不容易的事儿。 From the beginning, I clear knows that this difficult, now, you should have the profound experience. 从一开始,我就清楚的知道这有多难,现在,你们应该也有了深刻的体会。 Needs to level the relations in aspects, is only in many issues simplest one. 需要摆平方方面面的关系,只是诸多问题中最简单的一个。 What is most troublesome is what? 最麻烦的是什么？ I think how to balance the cost and income. 我个人以为,是如何平衡成本与收益。 Does the live broadcast, particularly makes the entertainment live broadcast under line, bigger city more does not have the advantage. 搞直播,尤其是做线下的娱乐直播,越大的城市越没有优势。 Has too many extra costs to spread in the operation, good time, the income can cover the cost, difference time, these extra costs will become extremely heavy. 有太多的额外成本要摊进运营里,好的时候,收益可以覆盖掉成本,差的时候,那些额外成本就会变得极度沉重。 Makes the live broadcast in the C-list city the cost 1/4 that only then goes north, the disparity was too big. 在三线城市做直播的成本只有北上的四分之一不到,差距实在太大了。 For example among live broadcasts that similarly of size can dance, how many in the Imperial Capital rent is? Xingcheng? More lower county? 比如同样大小的一个可以跳舞的直播间,在帝都的租金是多少？星城呢？更下一级的县城呢？ However what corresponds with the high cost, the A-list city also has quality resource that is unable to replace. 然而与高昂的成本相对应的是,一线城市又有着无法替代的优质资源。 The most typical example in that group of Diwu students of our concurrent job, changes a city, couldn't find? 最典型的例子就是在我们这儿兼职的那群帝舞学生,换个城市,找得到么？ You contact with them daily, tell me, quality how? 你们天天和她们接触,告诉我,素质怎么样？ Right, cannot compare, yes? 对,不能比,是吧？ Does not propose the exceptional case, the beautiful woman resources of A-list city are elsewhere are still not able to compare. 不提特例,一线城市的美女资源依然是别处无法比拟的。 The C~D-list county does not have the top beautiful woman, but, the quantity are too first small, secondly each beautiful women are many things around a center object . Moreover the social concept is quite conservative, who is patient to make the live broadcast? 三四线县城并不是没有顶级美女,但是,一来数量太少,二来每个美女都是众星捧月的对象,三来社会观念比较守旧,谁耐烦来做直播？ Occasionally braves one, is fragile artificial, cannot manage this line. 偶尔冒出来一个,也是娇气矫情得不行,根本干不来这行。 The beautiful women in A-list city are not relatively valuable, or they are more realistic, are maturer and have the ambition, therefore not only good move, but also is easier to manage. 一线城市的美女相对就没那么值钱,或者说,她们更现实、更成熟、更有野心,所以不但好招,而且更容易管理。 Regarding this, your present experience insufficient depth, however may work as the future some day, in you certain people were promoted, was sent the C-list city to be the region head by below, at that time you will certainly sigh the disparity...... ” 对此,你们现在的体会可能不够深,但是当未来的某一天,你们中的某些人升职了,被下派到三线城市去做区域负责人,那时你们一定会感叹差距的……” Under sends out the a piece chuckle. 底下发出一片轻笑。 Half are the expectation, half rouse, the response is very positive. 一半是憧憬,一半是振奋,反应都很积极。 Wang Yan drew a pie conveniently, sipped water gently, continue. 汪言随手画了一张大饼,轻轻抿了一口水,继续。 „ I talked about these, wants to tell you, you did was very good. “我谈到这些,就是想告诉你们,你们做的很好。 Under the leadership of vermilion manager, Imperial Capital branch company fought many field successful battles, faces the similar difficult position, Imperial Capital branch company is doing well. 在朱经理的带领下,帝都分公司打了很多场胜仗,面对着同样的困境,帝都分公司做得最好。 Simple ratio entertainment anchor, even exceeded the Shanghai headquarters, this is great. 单比娱乐主播,甚至胜过了魔都总部,这非常了不起。 Here, I must praise and thank your payouts, the verbal statements are no guarantee, tonight, I ask everyone to dine together. 在此,我要表扬并感谢你们的付出,空口无凭,今晚,我请大家聚餐。 The reward of company is company, my calculates only...... ” 公司的奖励是公司的,我的单算……” Finishes speaking, in the conference room blows out one to cheer, the complexions of many staff become because of the excitement red. 话音刚落,会议室里就爆出一阵欢呼,不少员工的脸色都因为激动而变得通红。 Please food, actually without how much money. 请一顿饭,其实没多少钱。 However came from the approval of God Wang, that is not money can weigh. 但是来自于汪神的认可,那不是钱能够衡量的。 Zhu Jike makes an effort to purse the lips, around eye socket slightly red. 朱季轲用力抿着嘴,眼眶周围有些微红。 He facing Wang Yan, in the innermost feelings most mood dreads, the small part is grateful. 他面对汪言,内心里大部分情绪是畏惧,小部分是感激。 Dreads naturally because of Wang Yan's „killing without batting an eye”, that method, that ruthless spicy, deep carving in his at heart. 畏惧当然是因为汪言的“杀人不眨眼”,那种手段,那种狠辣,深深的刻在他的心里。 The gratitude does not need to raise, if not Wang Yan gives him the opportunity, he wants to look for a proper work to be difficult. 感激不用提,如果不是汪言给他机会,他想找份正经工作都困难。 Now, in that complex mood left for several points to be approved the later pride, one type „one who recognizes your worth” move spontaneously. 如今,那种复杂的情绪里又多出了几分受到认可之后的自豪,有一种“士为知己者死”的感动油然而起。 A value of person, needed the approval of society. 一个人的价值,太需要社会的认可了。 But Zhu Jike and average man are different, he needs is not the approval of society, exactly is the Wang Yan's approval. 而朱季轲与常人不一样,他需要的不是社会的认可,恰恰是汪言的认可。 Strikes down him with ease, holds personally him, is Wang Yan. 轻松击倒他,又亲手把他扶起来的,正是汪言。 Earned the Wang Yan's respect and approves, means that he retrieved discarding all. 得到了汪言的尊重和认可,就意味着他找回了丢掉的一切。 „We chatted here, everyone first worked, dining together, will be managed by vermilion manager.” “那我们就聊到这儿,大家先去工作,聚餐的事宜,将由朱经理主持。” Wang Yan clapped, ended the public speech, started to give the high level to meet truly. 汪言拍拍手,结束公开讲话,真正开始给高层开会。 „, Was today's temporary conference content everyone clear? “诸位,今天的临时会议内容大家都清楚了吧？ Right , because that thunderbolt. 对,是因为那件突发事件。 A moment ago I and Imperial Capital branch company staff chats the cost issue simply, now, I want to continue to unearth thoroughly with everyone, reason that makes clear will have the reason of similar incident. 刚才我和帝都分公司的员工简单聊了聊成本问题,现在,我想和大家继续深入挖掘下去,搞清楚之所以会发生类似事件的原因。 Since that day that the live broadcast industry since is born, is facing directly the contradiction of cost and resources. 直播行业自从诞生的那天起,就在直面成本与资源的矛盾。 The solutions of most associations are, the net signs online anchor, threw the one part contract in the past, then let the anchor at home live broadcast, threw in a line between two points the resources, other did not manage totally. 大部分公会的解决办法是,网签线上主播,扔一份合同过去,然后让主播在家里直播,投一点点线上资源,别的一概不管。 The convenience was convenient, but this really could not sign high-quality anchor. 省事儿是省事儿了,可是这样真的签不到高质量主播。 First, how to make the rookie know that has such an association is a major problem, even if willing to spend to create the propaganda, the efficiency is extremely also low. 首先,怎么让新人知道有这样一家公会就是一个大问题,哪怕肯花钱做宣传,效率也极低。 Next, too many rookies do not meet the live broadcast requirement. 其次,太多新人并不具备直播条件。 In the family/home the student continuously the bedroom, unable to afford the live broadcast equipment, to lack the correct education and guidance conveniently and...... is the issue that online could not solve. 家里不方便、还是学生住寝室、买不起直播设备、缺乏正确的教育和引导……都是线上解决不了的问题。 Finally, without the investment, will not have loyal and cohesive force. 最后,没有投资,就不会有忠诚和凝聚力。 The loyalty and is the cohesive force live broadcast industry useful? 直播行业里的忠诚和凝聚力到底有没有用？ Looks at the goal. 看目标。 If wants to eat a rotten money, that is unimportant, slightly comes slightly to go is mixing! 如果只是想吃点烂钱,那不要紧,小来小去的混着呗！ After doing to be big...... considers as finished, that workshop is impossible to do in a big way. 至于做大之后……算了,那种作坊也不可能做大。 Therefore the issue leaves here 所以问题就出在这里 The industry mainstream does not exist to make the big possibility basically , the broad market space was divided the fragment inevitably. 行业主流基本不存在做大的可能,那么,广阔的市场空间就必然被分割成碎片。 The data showed, since last year, each small and medium-sized towns and cities was ordinary like mushroom growth, braves a large quantities of local small-scale association. 数据显示,自打去年开始,各个中小城市如同雨后春笋一般,冒出来一大批的本地小型公会。 Where comes? 哪来的？ The market space of fragmentation expedites childbirth. 碎片化的市场空间催生出来的。 These small associations take root in the local area, devotes to excavating under anchor with the line of city, signs the net as the supplement. 那些小公会扎根于当地,致力于发掘同城的线下主播,把网签作为补充。 The disorder of live broadcast, many is a kind of small association does from this. 直播界的乱像,多是由此类小公会搞出来的。 Because they do not need to consider that the issue of long-term development, is only thinking reaps profit as soon as possible walks. 因为他们不需要考虑长远发展的问题,只想着尽快捞一把就走。 What lower limit will that have?! 那还会有什么下限可言？！ Therefore, encouraging anchor to smuggle, encouraging anchor to rest big brother, bumps into big brother not to have rushing of lower limit immediately, first private chatted issues a permit again, the family/home head of the clan also went into action to procure personally. 于是,鼓励主播走私,鼓励主播睡大哥,碰到一个大哥立即没有下限的冲上去,先私聊再发照,家族长也亲自出马拉皮条。 The involution act drop, thus pulls open slowly. 内卷大幕,由此徐徐拉开。 Many things do not need the person to teach, the small association and anchor of acting unreasonably were many, the industry atmosphere will naturally accelerate to fall downward, you make 1 st, I make 15. 很多事根本不需要人教,乱来的小公会和主播多了,行业风气自然会向下加速滑落,你做初一,我做十五嘛。 Therefore at the beginning of this year, Fish Platform has the Guo N naked event that live broadcast changed clothes, is panda anchor gathers in great numbers to gamble mentions by name to criticize, now blows out worse yellow live broadcast...... 于是就在今年初,鱼平台发生了那件直播更衣的郭n裸体事件,紧接着是猫熊主播聚众赌博被点名批评,现在又爆出更恶劣的黄色直播…… If as expected, the similar incident of emerging one after another incessantly will cause the entire industry to receive the key attention of relevant authority, will induce the new round of net net action directly. 不出意外的话,层出不穷的类似事件将导致整个行业受到相关部门的重点关注,甚至会直接诱发新一轮净网行动。 The malignancy that the contradiction of cost and resources, the small association causes is involution, two matters and Royal Court Entertainment are closely linked. 成本与资源的矛盾,小公会导致的恶性内卷,两件事和王庭娱乐都息息相关。 Because, the Royal Court Entertainment this year's annual objectives, are the high-end market of unification entire live broadcast commission agency, and must in mid-level proportion over 50. 因为,王庭娱乐今年的年度目标,就是统一整个直播经纪行业的高端市场,并且要在中端占比50以上。 Previous time meets, I officially proposed that this goal, everyone is trying hard for this reason. 上次开会,我正式提出这个目标,大家都在为此而努力。 Certain colleagues have even made a big result, is turning toward the goal to accelerate to sprint. 某些同仁甚至已经做出了不小的成绩,正在向着目标加速冲刺。 Now, our efforts were destroyed by a handful gangs of lowlifes, should we display some attitudes to come? ” 现在,我们的努力被一小撮臭鱼烂虾破坏了,我们应不应该拿出一些态度来？” „Should!” “应该！” „Does not pass on responsibilities!” “当仁不让！”