In order toguarantee the rapidlisting, Feng YumadeDirectorZhaoask the workerto produceseveralprototypesthat night.
为了保证迅速上市,冯宇当天晚上就让赵主任叫工人生产几台样机。Designwithout enough time? Hasn't the materialarranged?
设计来不及?材料没有备好?Is unimportant, buttries the wind power, outsidetheseplasticshells, replacewith the cardboardnowgood. The fan blade, presenttailorswith a plastic filmcasually.
不要紧,只是试试风力,外面那些塑料壳,现在用纸板代替都行。扇叶,随便用一块塑料板现剪裁。„It is not good, the wind poweris too big, but must reduce!”
“不行,风力太大,还要减小!”„Fan bladewas too big, changessmall.”
“扇叶太大了,变小一点。”„Thisfan bladewas too thick, mustchange intothinhalf.”
“这个扇叶太厚了,要换成薄一半的。”„Thispower linewas too long, twometersonline.”
“这个电源线太长了,两米就行。”
......
……Statementwuggestion that Feng Yukeeps, finallyaftertwomaster craftsmenhave been busy for threehours, has madetwoFeng Yusatisfiedelectric fans.冯宇不停的提出改进意见,终于在两位老师傅忙了三个小时后,做出了两台冯宇满意的电风扇。„Chief Feng, howthiselectric fantransports, threefan blades, have not protected, is very easyto break off.”Asking that DirectorZhaois worried about.
“冯总,这个电风扇怎么运输啊,三个扇叶,没有保护,很容易折断啊。”赵主任担心的问道。„Fan bladedoes not usefirst, buysto makethemassemble. Thisfoundation is also same, the screwgivesthem, explained that writingis clearer, young childalsoknows how to make.”
“扇叶先不用上,买回去让他们自己组装。还有这个底座也一样,螺丝给他们,说明书写明白一些,几岁的小孩子也知道怎么弄。”
Do oneassemble?
自己组装?DirectorZhaolooks at each otheronewithLiDirector, the electric appliancealsohas himselfto assemble? Howeverthisgadget is really simple, theydo not read the instruction bookletin any case, knows how to install.
赵主任跟李厂长对视一眼,电器还有自己组装的吗?不过这玩意还真简单,反正他们就是不看说明书,都知道怎么装上。„, Thisis the Wind & Rain Brandpictorial trademark, thismustmakein the conspicuousplace.”Feng Yuhas written a raincharacter of bone-script, aboveisonebut actuallymountain, belowisthreeraindrop, thistrademark, hisancestorsprepared!
“喏,这是风雨牌的商标图案,这个一定要弄在显眼的地方。”冯宇写了一个甲骨文的雨字,上面是一个倒着的山,下面是三个雨滴,这商标,他上辈子就准备了!„Does not have the issue, mythiscontacts withplastics plantOldKing, makingthemproduce the spare partstous. However, Chief Feng, did wepay the earnest moneyfirst?”
“没问题,我这就去联系塑料厂的老王,让他们给我们生产零配件。不过,冯总,咱们是不是先把定金交了?”„Does not have the issue, early tomorrow morning, Iam having the contract and earnest moneycome. Earnest money100,000, enough? After productload, pays80%, at the end of the monthsettled account the tailfunds. Right, the color of electric fanmakesseveraltypesmuch, always the white. The blue color, red, pink colorandgreen, anycoloris bright, canuse. Fan blade, candivideseveralcolors, a revolution, lookswithrainbow.”
“没问题,明天一早,我带着合同和定金过来。定金100000,足够了吧?产品装车之后,付80,月底将尾款结清。对了,电风扇的颜色多弄几种,不要总是白色。蓝色、红色、粉色、绿色,什么颜色鲜艳,都可以用。还有扇叶,也可以分几种颜色,一转起来,看着就跟彩虹似的。”Feng Yuknows that the factorynowis very difficult, these100,000earnest money, settlestheirhearts. So long asproduced, obtainedmarketto approve, Feng Yuwas confident, theseelectric fans, cansell outin the province!冯宇知道厂子现在很困难,这100000块定金,就是安他们的心。只要生产出来了,获得市场认可,冯宇有信心,这些电扇,在省内就能卖光!LiDirectoralsostrikes one's chestto indicatethatfivedays of time, guaranteed20,000ventilatorscanproduce. Allworkshopscompletelyproducethisnow, the workerthree shifts. Was worried that plastics plantnotthatquickefficiency, LiDirectorevencanguaranteethatthreedayscanproduce20,000ventilators!
李厂长也拍着胸脯表示,五天时间,保证20000台风扇就能生产出来。所有车间现在全部生产这个,工人三班倒。要不是担心塑料厂没有那么快的效率,李厂长甚至敢保证,三天就能把20000台风扇生产出来!Next day, Feng Yu a contractbamboo slip, the earnest moneyhas paid, goes to the bureau of industry and commerceregistered trademark. Thisrare and beautiful flowerstrademark, but alsonobodyregisters.
第二天,冯宇把合同一签,定金付了,就去工商局注册商标。这种奇葩商标,还真没人注册。Now the most importantmatter, opens the sale. The Wind & Rain Brandelectric fandoes not have the fame, deliverymarket, what to do does nobodyapprove? Evennobodyknowsthatwhat to donowhaddozenselectric fans? Is unimportant, has the advertisement!
现在最重要的事儿,就是打开销路。风雨牌电风扇没有名气,投放市场,没人认可怎么办?甚至没人知道,现在已经有几十块的电风扇了怎么办?不要紧,打广告!
The Longjiangnewspaper office, headoffice/bureaucamebigBosstoday, it is said that must put in the advertisementin the newspaper . Moreover the page layoutwantsis very big.龙江日报社,今天社长办公室来了一位大老板,据说要在报纸上投放广告,而且版面要的很大。Thisyears, likelater generation, a newspaper, are not overhalfare the advertisement. The presentnewspaper, the number of pagesare few, butcontentare many, only then the seamhas that littleadvertisement.
这个年月,不像后世那样,一份报纸,超过一半都是广告。现在的报纸,页数少,但内容多,只有中缝有那么一点点的广告。Feng Yuthistimedo not buysews, whathemustbuyisentireoneedition, moreoverbuyscontinuously for oneweek.冯宇这次可不是要买中缝的,他要买的是整整一版,而且连续买一个星期。„Chief Feng, onthispage layoutshouldpublishis the news, has not published the advertisement, wedo not havethisprecedent.” The headis somewhat awkward. ThisChief Fengopens mouthbuysonepage layoutoneweek, thatmaybe more expensive than seamadvertisementonemonth.
“冯总,这版面上应该刊登的都是新闻,还从来没有刊登过广告呢,我们没有这个先例啊。”社长有些为难。这个冯总一张嘴就是买一个版面一星期,那可比中缝广告一个月都要贵啊。„PresidentZhang, ourLongjiangdoes not have a newspaper office, besidesdaily paper, evening news, but alsosince birthliving newspaper. Youhave a look atthisnewspaper, is the Life newspaperpage layout. Seesnot to have, theycut the page layout, mixes with the lifesmallgeneral knowledge. Butyouseenot to have, thiscuts the place, is the advertisement of Japanelectric appliance!”
“张社长,咱们龙江可不是只有一家报社,除了日报,还有晚报,还有生活报。你看看这张报纸,就是生活报的版面。看到没有,他们将版面切割,在其中夹杂生活小常识。但你看到没有,这切割出来地方,可是岛国电器的广告啊!”PresidentZhanglooks, but also is really this. Nowon the televisionletsadvertize, the newspaperalsopermits certainly. Heissomewhatindecisive, thisis a full page.
张社长一看,还真是这样。现在电视上都让做广告了,报纸当然也允许。只是他还是有些犹豫不决,这可是一整版啊。„Sevendays, 7000!”
“七天,7000块!”
A day1000? Thiswas not a smallnumber. Seamadvertisement, allin addition, a talentis less than200. Butthatissews, thisis a page layout.
一天1000?这可不是一个小数目了。中缝的广告,所有的加起来,一天才不到200块。但那是中缝啊,这是一个版面啊。Saw that PresidentZhangis indecisive, Feng Yuincreases priceonce more: „MyCorporationcanadd1000again, oneweek. So long asoneweek, PresidentZhangdoesn't dareto attempt? Ifthisroadwalkspasses, laterevery month, the income of newspaper officemayprobablyenhancemuch, the staff of newspaper officedefinitelywill thankPresidentZhang.”
看到张社长犹豫不决,冯宇再次加码:“我公司可以再加1000块,一个星期。只要一个星期,张社长怎么就不敢尝试呢?如果这条路走得通,以后每个月,报社的收入可都要提高不少啊,报社的职工肯定都会感谢张社长的。”„14,000, 14,000Ipromiseyou!”
“14000,14000我就答应你!”„A day2000? Tooexpensive, the halfpage layouttalent of Life newspaper500. Igiveis the maximum valency.”
“一天2000?太贵了,生活报的半个版面一天才500。我给的已经是最高价了。”„Weare higher than the lifereimbursingquantity.”PresidentZhangargued strongly based on reason.
“我们比生活报销量高。”张社长据理力争。„What weselliscommodity, the Life newspapertoourcustomer segments. Thus, 9000, oneweek.”
“但我们卖的是商品,生活报才更对我们的消费群体。这样,9000块,一个星期。”„10,000, mostlittlewant10,000! Mythisis the entirepage layout, withhalfpage layoutis different!”
“10000,最少要10000!我这可是整个版面,跟半个版面的不一样!”„Deal!”
“成交!”Feng Yustartsto write the message, lays out a printed page, and requesttomorrow, the advertisementmuststart.冯宇开始撰写广告词,设计版面,并且要求明天,广告就要开始。Seesadvertisementdesign that Feng Yugives, PresidentZhangactuallyfelt that the Feng Yuheadwas clampedby the gate. Youhave spentthese much money, makesthisadvertisement?
看到冯宇给的广告设计,张社长却感觉冯宇脑袋是被门夹了。你花了这么多钱,就弄得这个广告?Did not introduceyourCorporation, shouldintroduce the manufacturer? Eitherintroduced that advancedcraft, pricequalitywhatalsogood, did youwritehave such selected?
不介绍一下你的公司,也该介绍一下生产厂家吧?要么介绍一下先进工艺,价格质量什么的也行啊,你就写了这么点?Is gatheringsuchbigpage layout, every dayyouusehasdozenscharacters. Thisis not the waste, in the seamadletwas enough!
合着这么大一个版面,你每天用的都只有几十个字啊。这不是浪费吗,一个中缝小广告就足够了啊!
On July1, was the Chinaimportantholiday. On this day, manyphotographs were the same in the past, goes to work, whilereads the newspaper.
七月一日,是华夏的重大节日。这一天,很多人像往常一样,一边上班,一边看报纸。Well? Thiseditionwhat's the matter?
咦?这一版是怎么回事?
The entirepage layout, opensseesthreestrikingslogans.
整个一个版面,打开就看到三条醒目的标语。FollowsDwholeheartedly, the Four Modernizationsanddayare new.
一心跟D走,四化与日新。Welcomed the Dbirthday, Chinaspectrumnew.
喜迎D生日,华夏谱新篇。People'stendencyD, Wind & Rainseesrainbow.
全民心向D,风雨见彩虹。Todayis the Dbirthday, makessuch a page layout, is very normal. But how the newspaper officedoes, thistypesetting was also too chaotic, threeslogans, is nothorizontallyreading, is not setting uprightreading, unexpectedlydividesthreedirectionsto read.
今天是D的生日,弄这么一个版面,也很正常。但日报社是怎么搞得,这排版也太乱了,三条标语,既不是横着读,也不是竖着读,居然是是分三个方向读的。Thismade how to resembleelectric fan? Alsolet alone, thisoutsideframelinks, but also is really an electric fan!
这弄得,怎么好像电风扇似的?还别说,这外面的框连起来,还真是一台电风扇!Inbottommostoneline, hasdifferentwords: Wind & Rain Brandelectric fan, yoursummergoodpartner!
在最下面一行,才有一句不同的话:风雨牌电风扇,您夏天的好伙伴!
The advertisementdid, butdid not havewhateffect, nobodypaid attention tothisanythingWind & Rain Brandelectric fan, nobodywantedto buy.
广告做出去了,但并没有什么效果,没有人注意这什么风雨牌的电风扇,更没有人想要买。
An electric fancheapalsowants more than 100, expensivealsoseveral hundred, give upto buyhad already bought, does not give up, nowhas not given up!
一台电风扇便宜的也要100多块,贵的还几百,舍得买的早就买了,不舍得的,现在还不舍得!Feng Yunot cares a whoop, this isa series ofadvertisements, has waited tillfinally, canmanifest the superiority. Butsevendays of time, enoughhas made the peoplerememberthisWind & Rain Brandelectric fan!冯宇毫不在意,他这是一系列的广告,等到了最后,才能体现出优势。而七天时间,已经足够让人们记住这个风雨牌电风扇了!At presentalso the more importantissues, thatisin the Taihua Corporationaccount, onlyremainingwas less than300,000dollars. Once the Motor Factoryproductionis completed, Feng Yumay unable to put out400,000tailfundsto take delivery of goods.
眼下还有一个更重要的问题,那就是泰华公司账面上,只剩下不到300000块钱了。一旦电机厂生产完成,冯宇可拿不出400000的尾款提货。HoweverFeng Yuhas thought ofgoodmeans...... PS: The collection, recommendspowerful, the fourth childmustupwardcrawlin the new booklist. Thisissecond, will havethirdin the eveningas usual.
不过冯宇已经想到了好办法……PS:收藏,推荐给力一点,老四要在新书榜上往上爬。这是第二更,晚上照例会有第三更。
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